Writer Worry; Tone; Breathing

“Writer worry” is something many of us deal with. I have in the past, and switching genres from science fiction and fantasy recently created new writer worries.  I dove into the KZB archives and again found gold. Today’s first Words of Wisdom excerpt is from a 2009 post. James Scott Bell lays out his approach to dealing with writer worry.

Getting the tone of a novel right is an issue I have spent a lot time thinking about, since I went from writing the thriller-esque urban fantasy Empowered series to the lighter Meg Booker mysteries. Especially since I am aiming to hit the right notes in a specific sub-genre. An excerpt from a P.J. Parrish 2014 post tackles this challenge.

The last selection is from December 2019. Sue Coletta discusses the calming power of breath to help with body and mind. “Belly breathing” is something I learned while practicing yoga. Sue dives into how it works and how it can benefit us.

As always, full posts are linked from the date provided at the bottom of each excerpt. It is worth reading the full posts. Please let us know what you think about any or all of these topics

Call this my own, personal modus operandi for dealing with writer worry. It will work for you if you follow these steps:

  1. Take a moment to note the benefits of your worry. You are engaged. You are alive. You have blood coursing through your veins. You are not a chair.
  2. Remind yourself of the truth handed down by a wise Jewish carpenter, who once said, “Who by worrying can add one cubit to his span of life?” IOW, worry does absolutely no good regarding future outcomes and you know that.Tell yourself over and over until it sinks in.
  3. Now, figure out what’s the worst thing that can happen if you don’t get your desired result. Let’s say you’re waiting to hear about a submission to Penguin. What’s the worst? You get rejected by Penguin. That’s it. (Do not let your imagination run away with you. The very worstthing that can happen is that the acquisitions editor is so angry at your abuse of literature she hires a hit man to take you out. I mean, be reasonable).
  4. Next, write down all the ways you can come back strong if the worst thing happens. You got rejected by Penguin. How do you come back from that? You can a) submit elsewhere; b) prepare another project; c) rework the current project according to feedback; d) schedule a talk with your agent; e) study some aspect of the craft you’re weak on. And so forth.
  5. After going through steps 3 and 4, tell yourself that you can live with the worst thing.If it happens, it’s not going to debilitate you. It’s not going to stop you. Determine to accept the worst if it happens.

James Scott Bell–December 6, 2009

 

Tone is so important. And it’s not really the same as mood. Tone is the narrator’s attitude toward the subject — be it playful, ironic, dark, hardboiled, romantic — whereas the mood is what the reader feels by virtue of the setting, theme and voice. And I think tone is something often overlooked by some beginning writers. You, the writer, have to know in your heart what kind of book you are setting out to write. And then you should bend all the powers of your craft to that end. Poe called it Unity of Effect and wrote about it in his essay “The Philosophy of Composition.” He believed that a work of fiction should be written only after the author has decided which emotional response, or “effect,” he wishes to create. And once that was decided, everything else — theme, setting, characters, conflict, and plot — should serve the effect.

We do this via the countless choices we make as writers. What words we use, what imagery is in play, what the sentence structure is, what details we put in (as well as those we leave out). Here’s a visual.:

Both are photos of the Everglades. I’m choosing them because I also went on a “swamp walk” hike in the Corkscrew Swamp this week. The first photograph is by Susan Schermer. The second is by Clyde Butcher. Schermer’s is lush and color-saturated, with emphasis on the birds and setting sun. Butcher’s is desolate, empty of all apparent life and in stark black and white. The first is somewhat sentimental; the second almost existential. Both artists made choices about what details they wanted to include — or leave out — in their work, how they lit their landscapes, the types of trees, the quality of the water.

Same subject, different tones. Each is successful in its own way. But you can’t mistake one for the other.

So what’s my point? I’m not asking anyone to buttonhole their work. It isn’t necessary to try to psyche out editors and the folks who shelve the books at Barnes and Noble. (Is this neo-noir? Is it chick lit? Is it teen dystopia? Do we even care anymore?) I’m not even talking about all the sub-genres we tend to impose upon crime fiction. Some of the best stuff being written in crime fiction right now crosses so-called divides and genres.

What I am asking for, I think, is consistency. And honesty. Be honest with your readers. I don’t mean be predictable. Being honest means finding a tone for your work and sticking with it so that the reality you create on your pages is believable and satisfying. If you want to write romance or romance suspense, go for it and do it well.

P.J. Parrish—March 25, 2014

When chaos starts shaking the to-do list in my face, I close my eyes, lean back, and breathe… It’s amazing what a few deep breaths can do. There’s a running joke in my family that I’m so chill, I’m practically a corpse. It’s true! My blood pressure rarely, if ever, rises above 110/60, even under stressful conditions. And you know why? Because I take advantage of the most powerful and the most basic gift we have — the ability to breathe.

It may not sound like much of a superpower, but controlled breathing improves overall health. Controlled breaths can calm the brain, regulate blood pressure, improve memory, feed the emotional region of the brain, boost the immune system, and increase energy and metabolism levels.

The Brain’s Breathing Pacemaker

A 2016 study accidently discovered a neural circuit in the brainstem that plays a pivotal role in the breathing-brain control connection. This circuit is called “the brain’s breathing pacemaker,” because it can be adjusted by alternating breathing rhythm, which influences our emotional state. Slow, controlled breathing decreases activity in the circuit while fast, erratic breathing increases activity. Why this occurs is still largely unknown, but knowing this circuit exists is a huge step closer to figuring it out.

Breathing Decreases Pain 

Specifically, diaphragmatic breathing exercises. Ever watch an infant sleep? Their little tummy expands on the inhale and depletes on the exhale. They’re breathing through their diaphragm. We’re born breathing this way. It’s only as we grow older that we start depending on our lungs to do all the work.

Singers and athletes take advantage of diaphragmatic breathing techniques. Why not writers? If you find yourself hunched over the keyboard for too long, take a few moments to lay flat and concentrate on inflating your belly as you inhale through your nostrils. Then exhale while pulling your belly button toward your core. It takes a little practice to master the technique. Once you do, you can diaphragmatically breathe in any position. The best part is, it works!

Count Breaths for Emotional Well-Being

In 2018, another scientific study found that the mere act of counting breaths influenced “neuronal oscillations throughout the brain” in regions related to emotion. When participants counted correctly, brain activity showed a more organized pattern in the regions related to emotion, memory, and awareness, verse participants who breathed normally (without counting).

Sue Coletta—December 16, 2019

***

There you have it: steps to deal with writer worry, tips on getting your book’s tone right, and diaphragmic breathing to help with your body and mind.

  1. Do you have any writer worries? How do you deal with them?
  2. Have you ever struggled with a novel’s tone while writing? Have you ever stopped reading a book that was “tone-deaf?”
  3. Have you tried breathing to help with focus while writing, managing stress, discomfort, etc.?

Killer Deadlines

By Elaine Viets

Throughout my writing career, I’ve lived by deadlines. I started as a newspaper reporter and then became a columnist, where I often had four deadlines a week – with no time off. When the holidays rolled around, I had to write my columns ahead of time. That meant six or even eight deadlines a week.
As a mystery writer, I still have deadlines, but the pace seemed easier. Newspapers moved swiftly, like a cold through a kindergarten. Publishing seemed slower than a Manhattan traffic jam.
At first, I wrote two novels a year. Now I’ve cut back to one a year.


No problem with deadlines, right?
Wrong. No matter how much time I have to write a novel, the last week is always jammed up.
This August 31, I turned in my new Angela Richman, death investigator mystery to my London publisher, Severn House. This time, I spent that final stretch writing twelve-hour days, trying to finish. As I read through the book, a straggling subplot had to be cut. Its crabgrass-like tendrils were deep in the book. I dug them out.
Errors popped up – difficult characters deliberately changed their hair color and didn’t tell me. One nasty customer gave himself two different names. Typos appeared out of nowhere.
As I struggled to finish on deadline, I wrestled with my recalcitrant manuscript. I could feel it squirming. It refused to settle neatly in place.
I read and reread it until my eyes were blurry. Finally, I pressed the button and emailed it off to London, hoping all was well. I couldn’t read the book one more time.
Exhausted, I slept for two days.
Then I waited and worried, my head buzzing with questions:
Would my editor like the new book? Would she want a rewrite? What if she rejected it?
Finally, I got a brief note two weeks later – that’s lightning speed for publishing. My editor was reading the manuscript and “enjoying it hugely.”
Whew. I felt so much better. What was I going to do while I waited?
I could write a short story. Clean off my desk. Answer my emails. Plot my next book.
I could do that, but I didn’t. I couldn’t get up the energy.
My editor didn’t like the working title, so I came up with a new one – “The Dead of Night.”
I didn’t do much else. I just need to lie fallow, I told myself. I was so fallow I was turning into a puddle of goo. I moped around my home. I’ll get my energy back soon, I thought.
Soon.
I got it back this Tuesday. My editor emailed me the copyedited manuscript. It needs some tweaking and a small rewrite. And I have one week to finish. It’s due next Tuesday.
Suddenly I was awake. Galvanized. Ready to work. I quit moping. I had a purpose.
Better yet, I had a deadline.

What about you, writers? Do you need deadlines?

PS: I’m also working under another deadline. Hurricane Nicole is heading this way, and I’m going to drag in the plants on the balcony. Wish us luck.

8888888888888888888888888888888888888888888888888888888888
I’m celebrating! My short story, “We Are the People Our Parents Warned Us About,” in the anthology, “The Great Filling Station Holdup: crime fiction inspired by the songs of Jimmy Buffet,” edited by Josh Pachter, won Silver at the Royal Palm Literary Award.
Buy the anthology here: https://tinyurl.com/4nr7a9pm

Dream Hacking

By Debbie Burke

@burke_writer

The paranoid hairs on the back of my neck stood up when I read several articles by scientists from MIT, Harvard, and University of Montreal about emerging techniques for manipulating dreams.

Search engines are already scary-smart at reading our minds and predicting our behavior. Type a few letters into the search bar and instantly the rest of the word or phrase appears. Google is like a long-time spouse who finishes sentences for you.

Soon, similar mind reading may be extended into your dreams as you sleep.

Disturbing? Yup.

According to an article by Rob Pegoraro in Forbes.com, as a 2021 Superbowl promotion, Coors Beer offered people free beer in exchange for their participation in a study of “targeted dream incubation,” billed as “The World’s Largest Dream Study.” Subjects were shown Coors’s videos of snowy mountain views and crystal streams several times then fell asleep to the soundtrack of those ads.

https://youtu.be/tU_0jU0mMLw

Upon waking, the subjects reported dreams of waterfalls and being in snow. The most telling—and chilling—reaction of all came from one woman: “I think it was… something to do with… Coors.”

Subliminal advertising in commercials first became a hot topic way back in 1957. Marketer James Vicary claimed sales of popcorn and Coca Cola increased because of messages inserted into ads. The messages supposedly flashed so quickly the eye could not see them. He later admitted his study was a gimmick not supported by evidence.

According to Chron.com, consumer concerns prompted the FCC to issue a statement:

The FCC stated that all broadcasting licensees should not use subliminal advertising techniques because the techniques are deceptive, which runs counter to the purpose of the FCC. The statement is still on the FCC’s website as its stance on subliminal marketing.

Nevertheless, the concept caught on. This article from Business Insider cites examples.

Aboriginal cave painting-Jabiru dreaming
Photo credit: Wikimedia.com CCA SA-4.0

Dream manipulation is nothing new. Ancient peoples as far back as 5000 years and perhaps longer recognized the enormous power of dreams.

Cultures around the world, from Babylonia, Egypt, Greece, Rome, and even remote isolated islands, developed practices to guide dreams toward a specific goal. Some goals included:

  1. Connection with a deity;
  2. Seeking solutions to problems;
  3. Overcoming traumatic events;
  4. Predicting the future.

To attain these goals, different rituals included:

  1. Rubbing ashes or paint-like substances on a person’s face;
  2. Eating raw flesh of a particular animal before sleeping;
  3. Inflicting pain, e.g. Native American Vision Quests;
  4. Going to sacred locations to sleep.

Today, many conditions, including anxiety, PTSD, poor school or work performance, eating disorders, etc., are commonly treated by using suggestions during sleep.

Here at TKZ, we frequently talk about how authors can solve story problems by using prompts before they go to sleep. Writers often dream their way through roadblocks.

Watch tracker
Photo credit: Wikimedia.com CC A-2.0

Technology already tracks our physical activity, heart rate, exercise, location, proximity to stores, and far more. Some years ago, while shopping for a new smartphone, I was shocked to find an app that monitored vaginal secretions. Whoa, guys, that is way too intrusive.

When such monitoring goes beyond the physical body and digs into the deepest recesses of the mind, the slope gets downright slippery.

What if a person’s dreams can be manipulated so businesses can profit from them?

With marketers now seeking high-tech ways to manipulate consumers in their sleep, concerned scientists are sounding ethical alarm bells.

In open letter signed by more than 40 scientists in June, 2021, Robert StickgoldAntonio Zadra, and AJH Haar wrote:

TDI [targeted dream incubation]-advertising is not some fun gimmick, but a slippery slope with real consequences. Planting dreams in people’s minds for the purpose of selling products, not to mention addictive substances, raises important ethical questions. The moral line dividing companies selling relaxing rain soundtracks to help people sleep from those embedding targeted dreams to influence consumer behavior is admittedly unclear at the moment.

Futurism.com says:

…it’s only a matter of time before tech companies that make watches, wearables, apps and other technology that monitor our sleep start to sell that data for profit, or use those tools to hack our dreams while we slumber.

Our dreams might turn into nightmares we can’t wake up from.

This technology opens a vast plot playground for authors of sci-fi, crime, and thriller writers to explore nefarious uses for dream hacking.

TKZers, please name books or films where dream manipulation is used.

How would you incorporate dream hacking into a plot?

Do you give yourself pre-sleep suggestions?

~~~

 

Debbie Burke’s books won’t hack your dreams but many reviewers say they keep them awake at night. Please check out Tawny Lindholm Thrillers with Passion, for sale at this link

Social Media, Blogging, and SEO Redux

Since I am on deadline and preparing to fly to Atlanta to film three episodes of a true crime series, I’m sharing my very first post on the Kill Zone from 2017. Has it been five years already? Seems like yesterday. Anyway, I hope you enjoy it. I’ll try to pop into the comment section at some point today. Please be patient! In the meantime, chat among yourselves.

Social Media, Blogging, and SEO Tips

Social Media, Blogging, and SEO tipsTo prepare for my first post as a TKZ member (yay!), I read all the social media posts on the Kill Zone (my little research addiction rearing its head :-)). Back as far as 2009, Joe Moore wrote Social Networking Showdown, which explored MySpace vs. Facebook, Shelfari vs. Goodreads, Crimespace, Gather, Bebo, LinkedIn, and the all-important email list. Even though some of these sites are nonexistent today, Joe’s advice still applies. And in 2011, he shared his perspective on using manners online. Which is critical these days.

The way we conduct ourselves on social media matters. Hence, why Jim made social media easy and why, I presume, Jodie Renner invited Anne Allen to give us 15 Do’s and Don’ts of social media as only Anne could, with her fantastic wit.

One year later, in 2016, Clare shared what’s acceptable for authors on social media and what isn’t. Jim showed us the dangers of social media, and how it can consume us if we’re not careful.

Through the years the Kill Zone authors have tried to keep us from falling into the honey trap of social media. Which brings me to the burning question Kathryn posed this past June: Writers on Social Media: Does it Even Make a Difference?

In my opinion, the correct answer is yes.

Working writers in the digital age need to have a social media presence. Fans expect to find a way to connect with their favorite author. How many of you have finished reading a thriller that blew you away, and immediately went online to find out more about the author? I know I have. It’s only natural to become curious about the authors whose books we love. Give your fans a way to find you — the first step in building an audience.

I’ve seen authors who don’t even have a website, never mind an updated blog. This is a huge mistake, IMO. It’s imperative to have a home base. Without one, we’re limiting our ability to grow.

BLOGGING

There are two types of blogging: those who blog about their daily routine and those who offer valuable content. Although both ways technically “engage” our audience, the latter is a more effective way to build and nurture a fan base.

When I first started blogging I had no idea what to do. I got in contact with a web design company (just like web design company Nashville) to help me get set up, and away I went! I’ve always loved to research, so I used my blog as a way to share the interesting tidbits I’d learned along the way. For me, it was a no-brainer. I’d already done the research. Writing about what I’d learned helped me to remember what I needed for my WIP while offering valuable content to writers who despise research (Gasp!). Over time my Murder Blog grew into a crime resource blog.

Running a resource blog has its advantages and disadvantages. Be sure to look into the pros and cons before choosing this route. When I first scored a publishing deal, I realized most of my audience was made up of other writers. The question then became, how could I attract non-writers without losing what I’d built?

My solution was to widen my scope to things readers would also enjoy, like flash fiction and true crime stories. Who doesn’t like a good mystery?

With a resource blog it’s also difficult to support the writing community. Book promos go over about as well as a two-ton elephant on a rubber raft. If you decide to run a resource blog, find another way to support your fellow writers. When one of us succeeds, the literary angels rejoice.

There’s one exception to the “no book promos” rule for resource blogs, and that is research. It’s always fun to read about other writers’ experiences. Subtly place their book covers somewhere in post (with buy link). That way it benefits both your audience and the author.

The one thing we can count on is that how-to blog changes with the times. A few months ago, my publisher shared a link to an article about blogging in 2018. Because she shared the article via our private group, I’m reluctant to share the link. The gist of article is, come 2018 bloggers who don’t offer some sort of video content will be left in the dust. Only time will tell if this advice holds true, but it makes sense. The younger generation loves YouTube. By adding a video series or a Facebook Live event we could expand our audience.

It’s time-consuming to create each video episode. Hence why I had several months in between the first two episodes of Serial Killer Corner. Our first priority must be writing that next book. However, consistency is key. Weekly, monthly, bi-monthly? Choose a plan that works for you and stick with it. There are many internet marketing experts who can help make your blog become successful.

SEO MATTERS

SEO — Search Engine Optimization — drives traffic to your website/blog. Without making this post 10K words long, I’m sharing a few SEO tips with added tips to expand our reach. In the future I could devote an entire post to how to maximize SEO. Would that interest you?

Tips

  • every post should have at least one inbound link and two outbound links; we highly recommend speaking to a digital marketing agency such as OutreachPete.com to get guidance on how to build these links.
  • send legacy blogs a pingback when linking to their site;
  • never link the same words as the post title or you’ll lessen the previous posts’ SEO (note how I linked to previous TKZ posts in the 1st paragraph);
  • use long-tail keywords rather than short-tail (less competition equals better traffic);
  • using Yoast SEO plug-in is one of the easiest ways to optimize a blog’s SEO;
  • self-hosted sites allow full control of SEO, free sites don’t;
  • remove stop words in the post slug (for example, see the permalink for this post); I’d also recommend removing the date, but that’s a personal preference;
  • drip marketing campaigns drive traffic to your site;
  • slow blogging drives more traffic than daily blogging (for a single author site);
  • consistency is key — if you post every Saturday, keep that schedule;
  • use spaces before and after an em dash in blog posts (not books);
  • use alt tags on every image (I use the post title, which should include the keyword); if someone pins an image, the post title travels with it;
  • link images to post and book covers to buy link;
  • white space is your friend; use subheadings, bullet points, and/or lists;
  • longer posts (800 – 1, 000 words min.) get better SEO than than shorter ones;
  • using two hashtags on Twitter garners more engagement than three or more;
  • protect your site with SSL encryption (as of this month, Google warns potential visitors if your site isn’t protected; imagine how much traffic you could lose?);
  • post a “SSL Protected” badge on your site; it aids in email sign-ups;
  • via scroll bar or pop-up, capitalize on that traffic by asking visitors to join your community, which helps build your email list;

THE 80/20 RULE

Most of us are familiar with the 80/20 rule. 80% non-book-related content; 20% books. My average leans more toward 90/10, but that may be a personal preference.

What should we share 80% of the time? The easiest thing to do is to share what we’re passionate about. When I say post about passion I don’t mean writing. Sure, we’re all passionate about writing, but I’m sure that’s not the only thing you’re passionate about. How about animals, nature, cooking, gardening, or sports?

One of the best examples of sharing one’s passion comes from a writer pal of mine, Diana Cosby, who loves photography. Every Saturday on Facebook, she holds the Mad Bird Competition. During the week she takes photos of birds who have a penetrating glare and/or fighting stance. On Saturdays, she posts two side-by-side photos and asks her audience to vote for their favorite “mad bird.” Much like boxing, the champion from that round goes up against a new bird the following week.

On Fridays, she posts formal rejection letters to birds who didn’t make the cut. With her permission, here’s an example:

Dear Mr. House Sparrow,

I regret to inform you that though your ‘fierce look’ holds merit, it far from meets the requirements for entry into the Mad Bird Competition. Please practice your mad looks and resubmit.

Sincerely,
M.R. Grackle
1st inductee into the Mad Bird Hall of Fame

 

It’s a blast! I look forward to these posts every week. As such, I’m curious about her books. See how that works?

My own social media tends to run a bit darker … murder & serial killers top the list, but I also share stories about Poe & Edgar, my pet crows who live free, as well as my love for nature and anything with fur or feathers. The key is to be real. Don’t try to fake being genuine. People see right through a false facade. Also, please don’t rant about book reviews, rejection letters, or anything else. Social media is not the place to share your frustrations.

As for soft marketing on social media, I like to make my own memes. It only takes a few minutes and it’s a great way to keep your fans updated on what you’re working on. In the following example I wrote: #amwriting Book 3, Grafton Series. I also linked to the series. Don’t forget to include a link to your website. The more the meme is shared, the more people see your name. Keep it small and unobtrusive. See mine in the lower-right corner?

Social Media, Blogging, and SEO Tips

In the next example, I asked, “What’s everyone doing this weekend? No words, only gifs.” Have fun on social media. The point is to engage your audience.

Folks love to be included. Plus, I genuinely want to get to know the people who follow/friend me. Don’t you? It doesn’t take much effort to make your fans feel special. Take a few moments to mingle with them. It’s five or ten minutes out of your busy schedule, yet it may be the only thing that brightens someone’s day. In a world with so much negatively and hatred, be better, be more than, be the best person you can be … in life and on social media.

Over to you TKZers. How do you approach social media?

Creative Marketing: Beyond the Bookstore

Today I’m delighted to introduce a guest post by mystery/suspense author Leslie Budewitz (also writing as Alicia Beckman). Leslie offers ideas about unconventional places to sell books.

Welcome, Leslie!

~~~

Marketing and promotion, it turns out, can require as much creativity as writing itself. One example: launching and selling books through non-traditional outlets, that is, businesses that aren’t primarily bookstores. These outlets are critical for those of us without easy access to bookstores.

When my first novel came out in 2013, the owners of an art gallery in Bigfork, Montana, where I live, approached me with an invitation I could never have imagined, even if I’d written it myself: What about an exhibit called “Bigfork in Paint and Print,” featuring area artists’ visions of the community and a book launch on opening night?

I still remember carrying a box of books into the gallery and finding people waiting for me. People I didn’t know. People who bought multiple copies, for gifts. I sold every book I’d brought and sent my husband home for more. We sold 60 books that night, and another 180 at the local art festival that weekend.

And the gallery? After telling me openings don’t sell paintings so don’t get my hopes up for books, the owners were astonished: They sold nine of eleven paintings that night and a tenth the next week.

Now it helped that I knew the owners, the local paper previewed the event, and the book, Death al Dente, first in my Food Lovers’ Village cozy mysteries, is set in a fictional version of our town. A special case. The exhibit continued for several years and openings were successful, but not at the same level—fewer friends-and-family purchases, more opportunities to buy the books in other places, and a little less excitement.

But this experience showed me the value of non-bookstore outlets.

Does your book have a specific angle that ties in to a local business?

I live in a small tourist town in the northern Rockies. One of the downtown anchor businesses is a kitchen shop. My two cozy mystery series are both set in food-related retail shops, one here and one in Seattle’s Pike Place Market. It’s been a natural combination, and the kitchen shop sells dozens of my books every year to both locals and visitors. To my surprise, it’s also sold more than 100 copies of my first suspense novel, Bitterroot Lake, a hardcover without a single cupcake on the cover. Why? My guess: The bitterroot is the state flower and the word is echoed in landmarks throughout the area, giving it a strong regional appeal.

You might find a similar connection with an outdoor gear and clothing shop for your books featuring a park ranger or a fishing guide who solves mysteries. Your amateur sleuth runs a coffee cart? I can see the books displayed in the local coffee shop. A café, a brewery, a business built on a local theme—natural connections.

In general, people are not likely to buy a thing in a place where they don’t expect to see it. You probably wouldn’t buy earrings in a convenience store. On the other hand, you might buy a cute pair by a local artist nicely displayed near the cash register. We all love surprises and souvenirs. That’s the whole purpose of gift shops in art centers and historical museums. I’m one of several local authors who sell books through the airport gift shop, an option for those of us who live in smaller cities where airport retail is locally owned and operated.

A few tips: Forge a relationship with the business owner or manager. Show why your book fits their mission and will appeal to their customers. Retailers want new products that will excite their customers.

Offer to accept payment after sales rather than requiring an investment up front. Both the kitchen shop and airport gift shop started by paying me on sales, and quickly moved to buying the books outright.

Personalize an advance copy for the staff to pass around.

Work with the shop on displays. Your book won’t do well where people don’t see it. In the kitchen shop, my books are among the first things visitors see. After my launch at the local art center, I take the small stand-up poster to the kitchen shop and add it to their display. I’ve created a list of books in order, identifying me as a local author and Agatha Award winner. I leave bookmarks. I check in often and fluff the display. I’ve gotten to know the salesclerks, so they talk up my books. And you know that getting other people to talk about your books is more important than anything you can say.

When you make a delivery, find a spot to sit or stand and sign the books you’re leaving. You’ll strike up conversations with customers and staff and sell books while you’re there. Odd as it sounds, sales will go up that day, even after you leave. Every shop and gallery owner I’ve worked with swears it’s true.

Working out the sales percentage may be tricky. Retailers are likely to accept 75/25 because they are used to working on small margins. Nonprofits may be less flexible. If you’re traditionally published and can’t accept 60/40, be prepared to explain why and justify a 75/25 split. Twice recently I’ve heard “We have to treat everyone fairly,” that is, apply the same percentage to all artists. Treating people fairly doesn’t always mean treating them the same, because people aren’t all in the same situation. The only solution I’ve found is to suggest increasing the retail price. I hesitated, thinking an $8 paperback wouldn’t sell at $10, but it has. Remember, gift shop sales are often spur-of-the-moment purchases. You’re not competing with Amazon or B&N; a tourist will see the book as a souvenir, and a local as a special find.

If a shop can do better buying directly, tell them. Some gift shops and used bookstores that carry a few new titles have accounts with Ingram. That’s a better deal for them and easier for you. Stop in regularly to sign books and leave bookmarks.

One-night stands: Even without a regular sales relationship, you can participate in special events at local businesses. Does your book fit with Pioneer Days or other local celebrations? Holiday open houses and “ladies night” events are big opportunities. And if other artists or authors are participating, even better. The “shop and buy” vibe rises exponentially.

Montana authors Mark Leichliter, Christine Cargo, Leslie Budewitz, and Debbie Burke

Finally, though it doesn’t quite fit my theme, I want to mention another option. Create your own event and make it A Thing. When Kill Zone blogger Debbie Burke and her friend Dorothy Donahoe, a retired librarian, took a “get out of Dodge” drive in the summer of 2020, they stopped for lunch at a Bigfork bakery with an outdoor stage and bar and a lovely view. Dorothy suggested Debbie recruit other local authors for a joint event. It’s become an annual event featuring four mystery authors from across the valley.

Find and nurture local connections. People love the idea of promoting local authors; make it easy for them and fun for you. Let your creativity flow beyond the page.

~~~

Thanks, Leslie, for visiting The Kill Zone and sharing these great out-of-the-box ideas. And congratulations on tomorrow’s launch of Blind Faith!

~~~

BLIND FAITH (written as Alicia Beckman), is out October 11 from Crooked Lane Books, in hardcover, ebook, and audio.

Long-buried secrets come back with a vengeance in a cold case gone red-hot in Agatha Award-winning author Alicia Beckman’s second novel, perfect for fans of Laura Lippman and Greer Hendricks.

A photograph. A memory. A murdered priest.

A passion for justice.

A vow never to return.

Two women whose paths crossed in Montana years ago discover they share keys to a deadly secret that exposes a killer—and changes everything they thought they knew about themselves.

Amazon
Barnes and Noble
Books-A-Million
Bookshop.org
Indie Bound
And your local booksellers!

~~~

Leslie Budewitz is a three-time Agatha Award winner and the best-selling author of the Spice Shop mysteries, set in Seattle, and Food Lovers’ Village mysteries, inspired by Bigfork, Montana, where she lives. The newest: Peppermint Barked, the 6th Spice Shop mystery (July 2022). As Alicia Beckman, she writes moody suspense, beginning with Bitterroot Lake and continuing with Blind Faith (October 2022). Leslie is a board member of Mystery Writers of America and a past president of Sisters in Crime.

 

The Villain’s Journey

 

By Debbie Burke

@burke_writer

By Downloaded from [1], Fair use, https://en.wikipedia.org/w/index.php?curid=14258218

Lately, villains have been in TKZ’s zeitgeist with posts by Steve and Sue.

In one comment, TKZ regular Marilynn Byerly asked if there is a “Villain’s Journey” that is the flip side to the “Hero’s Journey.” Christopher Vogler outlined the Hero’s Journey in his classic bestseller, The Writer’s Journey.

What a great question!  

Down the Google rabbit hole. Surprisingly, I found only one book with that title and it focused on sci-fi/fantasy. But I did find a number of articles and blog posts that drew parallels between the villain’s journey and the hero’s journey.

Here are the 12 stages Vogler laid out that the hero goes through.

  1. The Ordinary World.We meet our hero.
  2. Call to Adventure. Will they meet the challenge?
  3. Refusal of the Call. They resist the adventure.
  4. Meeting the Mentor. A teacher arrives.
  5. Crossing the First Threshold. The hero leaves the comfort zone.
  6. Tests, Allies, Enemies. Making friends and facing roadblocks.
  7. Approach to the Inmost Cave. Getting closer to our goal.
  8. The hero’s biggest test yet!
  9. Reward (Seizing the Sword).Light at the end of the tunnel
  10. The Road Back.We aren’t safe yet.
  11. The final hurdle is reached.
  12. Return with the Elixir.The hero heads home, triumphant.

In theory, the villain’s journey could also go through these same steps but with one major change.

The villain’s journey ends at Step #9.

The villain doesn’t attain the reward and is defeated at the hands of the hero. Game over.

In a 2008 blog post, bestselling mystery and romantic suspense author Allison Brennan says:

Everyone talks about the heroes and their backstory and conflict, but they often forget that the villain needs it all and morewe need to figure out how they became so evil.

The Hero’s Journey is a valuable tool for your writers tool chest. If you remember to apply those steps of the journey to your villain’s life, your bad guy will be richer–and scarier–for it. But it’s not just the “bad guy”–it’s any antagonist in your story. WHY characters do things, even minor characters, is important to know, so if you can identify where they are on their personal journey, it’ll help enrich your story. This isn’t to say every character needs a backstory on the page, but every character needs a backstory in your mind.

 

University of Richmond psychology professors Scott T. Allison and George Goethals host a blog called Heroes: What They Do and Why We Need Them. In a 2014 post, they posed the question: “Does the Villain’s Journey Mirror the Hero’s Journey?”

Do heroes and villains travel along a similar life path?  Or do villains experience a journey that is the inverse of that of the hero?

Both heroes and villains experience a significant trigger event that propels them on their journeys.  Heroes and villains encounter obstacles, receive help from sidekicks, and experience successes and setbacks during their quests.

We’ve observed that many stories portray villains as following the hero’s life stages in reverse.  Whereas heroes complete their journey having attained mastery of their worlds, the story often begins with villains possessing the mastery.  That is, hero stories often start with the villains firmly in power, or at least believing themselves to be superior to others and ready to direct their dark powers toward harming others.

By Mike Maguire – Witch, CC BY 2.0, https://commons.wikimedia.org/w/index.php?curid=55221516

 

They offer examples of the Wicked Witch in Wizard of Oz, Nurse Ratched in One Flew Over the Cuckoo’s Nest, and Annie Wilkes in Misery.

The story begins with the villain securely in power, the master of his or her world.  The heroes of these stories, in contrast, are weak and naive at the outset.  Only after being thrust into the villains’ worlds do these heroes gather the assistance, resources, and wisdom necessary to defeat the villains.

The villain’s story is thus one of declining power while the hero’s story is one of rising power…In defeat, the villain’s mastery is handed over to the hero.  The villain’s deficiencies of character have been exposed; the hero’s deficiencies have been corrected.  The two journeys, one the inverse of the other, are completed.

In another article, Scott traces the stages that cause some people to become villains, both in real life and in fiction:

  • The pre-villain is an ordinary person living in an ordinary world that is safe and familiar.
  • Something happens that hurls this ordinary person into the “special world” that is dangerous and unfamiliar.
  • Often this new dangerous world is the world of abuse, with the ordinary person at the receiving end of emotional or physical abuse.
  • Typically, the abuser is a parent, but sometimes another authority figure, peers, or harsh social conditions damage this ordinary person.
  • The ordinary person suffers psychological harm that can assume the form of narcissism, psychopathy, depression, or schizoaffective disorders.
  • This mental illness distorts the ordinary person’s views of themselves and the world, often producing an extreme self-narcissism and/or collective narcissism of their community or nation.
  • The ordinary person remains unaware of their skewed perception of reality and is never able to acknowledge their damaged state nor their need for psychological and/or spiritual help.
  • As a result of their untreated trauma, the villain undergoes terrible suffering, often in private, but is unable to learn or grow from it. Their deep fears and sadness transform into anger.

Okay, that covers the villain’s backstory and motivations but…

What about mysteries where the villain is hidden until the end? How does a writer handle the origin story and motivations when the villain’s point of view is never shown?

We’ve all watched films with the tired old trope where the hero is captured and tied to a chair. Then, because the writer couldn’t think of a less clumsy device, the villain bares their soul to the hero, revealing they were driven to exterminate humanity because they’d been potty-trained at gunpoint.

To avoid that pitfall, Chris Winkle of Mythcreants.com offers these suggestions:

The most important method of showing your villain’s character arc – or any character arc – is demonstrating a change in behavior. If you keep their arc simple enough, that could be all you need. The basic unit of changing behavior would look like this:

    1. The villain shows a clear pattern of behavior.
    2. An event occurs that would reasonably impact the villain.
    3. The villain shows a different pattern of behavior. 

Chris outlines several options for the unseen villain’s character arc:

Gain/Loss:

“The villain gains and/or loses something they care deeply about, and that drives their character change. Usually what they gain or lose is a person they love, but it can be anything as long as you can show the audience why it’s so important.”

Obsession:

“This is a villain that changes their motives during the story because they acquire a new obsession or goal. Often that obsession is the main character, but it also might be a shiny new superpower.”

Revelation:

“This is a great arc for villains who think they’re doing the right thing and consider all the harm they cause justified. In this arc, they have a revelation that challenges this belief, forcing them to adapt.”

Chris’s summary:

If you want a sympathetic villain and you can afford to give them their own viewpoint, that’s great. Give them a deep arc your audience will remember.

But if that doesn’t fit your story, bring them to life in whatever space you have to work with. If you can’t manage a complex arc, create a simple one.

~~~ 

Many thanks to Allison Brennan, Scott Allison and George Goethals, and Chris Winkle for allowing me to quote their various interpretations of the Villain’s Journey.

And thanks, Marilynn, for asking a terrific question.

~~~

TKZers:

Do any of these techniques resonate with you?

How would you add, subtract, or change steps in the Villain’s Journey?

~~~

 

Please check out various Villain’s Journeys in the Tawny Lindholm Thriller series by Debbie Burke.

Buy link

On the Other Side of the Microphone

By Elaine Viets

I’ll admit it. Being interviewed terrifies me. I was a reporter for more than twenty-five years. When I have to sit on the other side of the notebook, or the microphone, my palms sweat, my throat is dryer than Death Valley and my knees go weak.
Recently, I had a TV interview in St. Louis that was painless. The reporter did her research, and she read my books – most interviewers don’t do that.
We talked about books, writing, research and more and it became a conversation. I hope you’ll enjoy this as much as I did.

Today, I’m traveling to the Bouchercon World Mystery Convention in Minneapolis. If you’re going to Bcon, please stop by my panel on 4:15 Saturday, September 10. It’s called “House of Cards: Power and Privilege: Power is everything . . . or is it? Like a house of cards, one false move causes everything to come crumbling down.”
You’ll see many of your favorite authors, including moderator Jason Allen, Joseph Finder, Vera Kurian, Rick Mofina, Hannah Morrissey. Oh, yeah, and me.

Telepathy and Writing

Deep down each of us have a strong but underused connection to the world around us.

Consider the time when you sensed someone watching you, even if you couldn’t see them. Or the gut feeling, telling you something significant was about to happen. Or the intuitive, instinctive feeling that gave you the name of the person on the other end of the line before checking the caller ID.

If we learn how to tap into this sixth sense, we begin to notice when someone—dead or alive—is thinking about us, even when we’re physically apart.

Telepathic communication explains why, when you randomly thought of a friend and she texted you the next day. Or that time when you spontaneously called your third cousin, and he said, “Oh em gee, I was just thinking about you!”

Writers are especially attuned to the “little voice” inside us.

Some are more intuitive than others, but we all have an underutilized sixth sense. Once we learn its power and how to use it, new doorways open up, doorways that enhance our writing.

The more we open up to the possibility of telepathy, the more we’ll start to notice the messages from our spirit guides and ancestors, and the synchronicities or coincidences that have always been present in our lives.

The Natural World thrives on telepathic communication.

An animal’s survival depends on it. If you’ve ever wondered how one species warns another about potential threats, telepathy answers this question. And humans — as members of the Natural World — can tap into that same energy.

The notion of telepathic communication first intrigued me as a way to chat with animals, wild and domestic. Because when we watch and listen to animals, they help us reach our full potential. Animals enrich the mind, body, and soul. They’re sentient, intuitive beings who communicate with us in many ways. Body language, vocals, and telepathy, whether we’re cognizant of it or not.

Think about this: Most animals know more about their environment than you or I ever will.

An intuitive exchange with any animal — cats, dogs, guinea pigs, crows — begins the same way. First, with physical body cues. Then with the silent language of love.

So, how can we telepathically communicate with animals?

Step 1: Rest your hands over your heart and practice deep breathing exercises.

Step 2: Once you’re relaxed, pay attention to your heart, to your soul, and feel the gravity of your love for the animal.

Step 3: Express your love for that animal by visualizing a soft beam of light, a tether connecting the two of you.

Step 4: Silently or vocally ask the animal for permission to telepathically communicate with them.

Step 5: If you don’t sense any reluctance, express how you’re open to receiving messages in return. Keep it light in the beginning and progress deeper once you build trust, confidence, and strengthen your bond.

Keep in mind, animals live in the moment. They’re not distracted by the phone, the to-do list, or regret. And so, you must also be in the present moment to connect with them.

The only obstacle is you.

Trust the flow, the energetic pulse of life. Align with, not against, this flow. By blocking out all distractions, the energy exchanges between you and animals will occur effortlessly. You are in the present, anchored by love and grace, and coming from a place of neutrality. You are part of the Natural World, connected across space and time.

The same principals apply to human-to-human telepathic communication. Both parties must be willing participants. Don’t use this life skill for evil (unless you’re targeting fictional characters).

Remember These Three Simple Truths

  1. We are all part of divine consciousness.
  2. Love creates alignment with all creation.
  3. We all have the ability to listen with our heart.

When we refocus on lowering the frequency of emotions — fear, self-doubt, anxiety — we raise our cognition, enhance the vibration of our energy, we align with nature. Animals are drawn to bright inner lights, and therefore will be enthusiastic about communicating with you.

That’s all well and good, Sue, but how does that help our writing?

Glad you asked. 😉

In On Writing, Stephen King provides the perfect example of telepathy and writing.

“Telepathy, of course. It’s amusing when you stop to think about it—for years people have argued about whether or not such a thing exists—and all the time it’s been right there, lying out in the open like Mr. Poe’s The Purloined Letter. All the arts depend on telepathy to some degree, but I believe that writing offers the purest distillation.”

What does the quote mean?

The best way to think about writing is the process of transferring a mental image from your mind to the mind of a reader. As writers, we envision scenes, settings, characters, etc. Our job is to transfer that mental image to the page for the reader to experience later.

Sounds a lot like telepathy, doesn’t it? Because it is!

Hence why writing coaches tell us to envision our ideal reader, carrying that image with us while writing. The trick is learning what images to include and what to leave out. Hint: Less is more.

Want to hear something bizarre?

While writing this post in Word, the document kept disappearing. One second it’d be on my screen, gone the next. And I had three other documents open at the time. The other two stayed on the screen. Coincidence? You tell me.

Releases tomorrow! Preorder on Amazon for $1.49 before my publisher raises the price.

She may be paranoid, but is she right?

A string of gruesome murders rocks the small town of Alexandria, New Hampshire, with all the victims staged to resemble dead angels, and strange red and pink balloons appearing out of nowhere.

All the clues point to the Romeo Killer’s return. Except one: he died eight years ago.

Paranoid and on edge, Sage’s theory makes no sense. Dead serial killers don’t rise from the grave. Yet she swears he’s here, hungering for the only angel to slip through his grasp—Sage.

With only hours left to live, how can Sage convince her Sheriff husband before the sand in her hourglass runs out?

 

 

 

Reading Is a Luxury

Photo credit: emmanuel ikwuegbu – unsplash.com

By Debbie Burke

@burke_writer

 

In the US, 130 million adults read below sixth grade level.

Shocked?

Me, too.

But, according to the US Department of Education, 54% of people ages 16-74 fall into that category.

Most writers take reading for granted, as automatic and effortless as breathing.

I certainly did…until I couldn’t.

Recently I had cataract surgeries in both eyes, three weeks apart. Those three weeks of limbo slapped me in the face with the realization how much I depended on reading just to get through the day.

Because of myopia, I’ve worn glasses since sixth grade. Over time, my nearsightedness worsened to the point where I couldn’t even see the big E on the eye chart.

True story: without glasses, I once mistook a dark brown house for a UPS truck.

For the past couple of years, increasingly strong prescriptions could no longer fix the problem. Near or far, my world was blurry.

Hence, cataract surgery was the only option.

Ten minutes under the scalpel implanted a new lens that almost instantly corrected vision in the left eye to 20-20.

An absolute miracle!

But my right eye was still 20-800. Objects were clear up to about four inches away, then faded in fog.

My wonderful 20-20 left eye could see hundreds of feet away but not up close.

I was cockeyed. (Some people say that’s nothing new!)

The optician tried popping out the left lens in my glasses but that turned out to be as disorienting as five shots of tequila.

For computer work and reading, I was non-operational.

After surgery, physical restrictions included no bending over, lifting, or strenuous activity.

No vacuuming? No problem!

But that also halted my regular exercises like gardening, Zumba, and air boxing. Thankfully, walking was okay.

That made me realize reading and/or writing normally occupied 12-14 hours of each day. How could I get any work done?

There are free-standing magnifiers for computer screens but $100+ was too much of an investment for three weeks’ of use. Dollar Store readers helped a bit but soon caused eyestrain.

Photo credit: lilartsy – pexels

A pirate patch and magnifying glass worked marginally but awkwardly.

This would have been the perfect opportunity to try audiobooks…except I couldn’t read how to download them.

From across the room, I could clearly see the spines of books on my TBR pile but I couldn’t read the insides.

Driving was allowed but, when I took the car for service, I couldn’t read the repair list and invoice. The bank’s ATM screen was a blur. So were price stickers on supermarket shelves—probably just as well not to see how much they’d gone up since the week before!

The list goes on and on: product labels, instructions, on/off switches for appliances, texts on the phone, cable connections like audio, video, auxiliary.

I couldn’t even read the directions on the various bottles of eyedrops I had to use multiple times each day.

Most every task in life required reading.

How does someone who can’t read or reads at a low level navigate through today’s world?

According to the Barbara Bush Foundation for Family Literacy:

To read a driver’s license manual, you need to have a sixth-grade reading level. To hold a job as a cook: seventh-grade level. Directions on an aspirin bottle: eighth-grade level. Understanding frozen TV dinner instructions or to get a job as a mechanic or supply clerk: ninth-grade level. Newspapers: high school level. Apartment lease: college.

Let’s not even talk about filling out a tax return.

The Foundation’s 2021 report reveals staggering statistics that cause economic, social, and health deficits.

The U.S. could be losing up to $2.2 trillion—or 10% of GDP—in economic growth due to low adult literacy rates.

  • The existing gap in digital literacy skills could cause 76% of Black individuals and 62% of Hispanic individuals to be shut out or under-prepared for 86% of jobs in the U.S. by 2045.
  • Low-literate adults are four times more likely than others to report low levels of health, requiring hospitalization and using emergency services at significantly higher rates.

 

Per the Governors’ Early Literacy Foundation:

Illiteracy and crime are connected. The Department of Justice states, “The link between academic failure and delinquency, violence, and crime is welded to reading failure. Over 70% of inmates in America’s prisons cannot read above a fourth grade level.”

This recent experience made me appreciate that reading is a luxury not everyone has access to. People who can’t read are doomed to a life of struggle and frustration.

Processed By  ImageMagick,

 

Remember Henry Bemis from The Twilight Zone? He found himself in a post-apocalyptic world where he rejoiced in the newfound luxury of unlimited reading…until his glasses broke.

Unlike poor Henry, my inability to read only lasted three weeks and ended with a miracle of new vision.

 

 

My world no longer looks like an Impressionist painting. I can see individual leaves on trees, blades of grass, street signs (oh, that’s where I was supposed to turn).

The gift of improved sight is incredible.

But the gift of being able to read again runs a close second.

 

~~~

Thanks to Kay DiBianca who introduced me to the worthy nonprofit Barbara Bush Foundation for Family Literacy.

~~~

TKZers: How would your life change if you couldn’t read? What is your most important reason for reading?

~~~

Cover image by Brian Hoffman

 

 

Receive a FREE short story, The Job Interview, when you join my reader’s group at debbieburkewriter.com

What Writers Can Learn from I Was Prey

Please excuse my absence over the last 7-10 days while I was on deadline. I’m usually a better multitasker. *sigh*

Every once in a while, a TV show comes along that’s a goldmine for writers. I Was Prey is that type of series.

If you’re unfamiliar with the show, each episode recounts the hauntingly true stories of people who found themselves in a life-or-death struggle with a dangerous animal. Whoever puts these shows together knows story structure, because each episode grips you, holds interest, and keeps you watching. It’s like a car crash. You cannot look away.

The benefit for writers comes through observation.

As each victim recounts their harrowing tale, watch their facial expressions, their involuntary tics and body movements. Listen to the inflection of their voice. It’s all real, raw emotion. These victims carry lifelong emotional and physical scars.

The grizzly bear and hippo attacks are my favorite. Not because I enjoy watching people fall prey to these animals, but because of their reaction to the animal’s power and strength. And we can use that to our advantage. The shock when they first encounter the animal, and what that looks like as they relive the moment on screen. More importantly, how they felt at the time.

Stories thrive on emotion.

It’s how we breathe life into characters.

By studying real people in dangerous situations, we can then transfer that emotion to our characters. It’s especially helpful for the young writer who has never experienced trauma, thus has an empty well of emotional upheaval to dip into.

Emotions add to the credibility of the story.

In a much-cited experiment, researchers showed several versions of the story of a father whose son is dying of cancer. The goal was to encourage listeners to donate money to charity. The versions of the story that emphasized statistics yielded the least donations. Versions focusing on the father’s feelings for his son’s condition gained the most.

Surprising? Not really. When we connect on an emotional level, we react.

Emotionally infused messages are more memorable.

Researchers have also shown how compelling stories boost hormones, oxytocin and cortisol. These hormones help us forge powerful connections. Stories that unlock strong emotions linger in a reader’s mind.

Evocative storytelling overcomes objections.

If we focus on “Just the facts, Jack,” the reader can experience analysis paralysis. Hence why there’s a fine art to weaving in research. Emotion allows readers to mark choices as good, bad, or indifferent, which in turn allows them to move beyond objections.

Emotional narratives inspire change.

For centuries we’ve told stories around the campfire. We’re wired to respond to traditional narrative structures. And so, emotion encourages empathy (say that five times fast). That emotional connection grounds the reader in the scene. Because they’ve been transported into the story, rather than merely reading words on a page, we’ve changed their mindset. Whether it’s temporary or permanent depends on the story.

A vivid, emotional story packs an extra punch and feels more real, more important. If you look back through times at moments when somebody’s beliefs changed, it’s often because of a story that hit home.

Emotion encourages word of mouth.

Emotion begets emotion. Readers who are moved by a story are more likely to recommend the book to friends, family, coworkers. They may even sing the author’s praises online.

Visceral emotion commands attention and creates a shared experience between character and reader.

Don’t tell the reader how the character feels. Show them through body cues, dialogue—external and internal—and unspoken truths. By doing so, the reader bonds with the characters.

Have you ever seen I Was Prey? Any suggestions for other documentary-style shows that writers can benefit from?