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16 Useful Life Hacks

I love life hacks. TKZ’s own, Joe Hartlaub, used to offer excellent tricks delivered with his classic wit.

In honor of our lost friend, I dug up 16 practical hacks to make your lives a little easier.

Reheat Leftovers Hack: If you reheat leftovers in the microwave, cover the plate with a damp paper towel. It traps steam to keep rice, pasta, and meats from drying out.

Ceiling Fan Hack: Anyone who’s ever cleaned a ceiling fan has gotten a mouthful of thick dust in the face, which makes a tough task (especially for short peeps) even more unpleasant. Instead of the usual method, where dust flies everywhere, slide an old pillowcase over the fan blade, then wipe backward. All the clumps and debris stay trapped inside the pillowcase.

Stubborn Labels Hack: Direct hot air at a price tag or sticker for about 60 seconds. The heat melts the adhesive, letting you peel the label off cleanly without leaving a sticky residue.

De-wrinkle Clothes Hack: Some materials stay wrinkled even if you hang the shirt after drying. Next time you drag a wrinkled shirt from the closet, throw it in the dryer with 2–3 ice cubes and run it on high for 5–10 minutes. The ice melts, creates steam, and de-wrinkles the shirt.

Boiling Pot Hack: If your pot is about to boil over on the stovetop, drop an ice cube into it, which drops the surface temp and stops the foam from rising over the top. Or rest a wooden spoon over the pot.

Stained Tupperware Hack: If you’ve ever stored tomato sauce in Tupperware, you know those stubborn stains are almost impossible to remove, even in a dishwasher. Next time your favorite Tupperware gets stained, fill with warm water, add a few drops of dish soap (preferably Dawn) and a crumpled paper towel. Seal closed. Give it a good shake for 30 seconds. The paper towel absorbs the grease and stain.

Stripped Screw Hack: Place a wide, flat rubber band over the head of a stripped screw. The rubber fills the gaps and allows the screwdriver to grip the stripped screw.

Sheet Set Storage Hack: Fold fitted and flat sheets. For an optimal fold of fitted sheets, tuck the pockets into the opposite pockets. After folding the sheets, slide the entire set into one of the matching pillowcases. Not only will your linen closet look and feel more organized, but the sheet sets are much easier to stack this way.

Keep Lettuce Fresh Hack: Wrap lettuce heads in tinfoil before putting it in the fridge. The tinfoil manages the moisture and keeps lettuce crisp for up to a month.

Knife Substitute Hack: Rather than using a knife, use unflavored dental floss to cut clean slices of cake, goat cheese, or cinnamon rolls without squishing them.

Soften Butter Hack: If a recipe calls for softened butter, pour boiling water into a glass measuring cup. Dump out water and flip the hot cup over the stick of butter. This softens the butter in 90 seconds without melting.

Metal Water Bottle Hack: Drop a generic denture-cleaning tablet into a metal water bottle or narrow flask. Set it aside for a few minutes to dissolve grime without scrubbing.

Glass Shower Doors Hack: Wipe down glass shower doors with water-repellent Rain-X. Water will bead and roll off, preventing hard water stains and soap scum buildup.

Stuck Lid Hack: If a jar lid won’t budge, hold under hot water — heat expands the metal — until the vacuum seal breaks.

Stinky Trash Hack: For outdoor or indoor trash cans, dust the bottom with ground cinnamon to repel flies, ants, and maggots.

Travel Safety Hack: Take a screenshot of your contact info. before leaving the house. When traveling or attending a conference/event, change your phone’s lock screen background to the photo of your contact info. That way, if you lose your phone, a good Samaritan can return it without trying to guess your passcode.

What’s your favorite life hack? Any new tricks to share?

Revisited: Fear of Failure

Kay will return on October 5th, so today we revisit her post from last September on one of the greatest fears a writer can have.

Fear of Failure

* * *

Babe Ruth played professional baseball for 22 years (1914-1935) and is considered one of the greatest players who ever lived. He had almost 3,000 hits in his career, averaging more than one hit per game. For many years, he held the record for the number of home runs hit during a single season (60 in 1927). His total number of home runs over his professional career was 714, a record which stood until 1974.

But there’s another statistic you may not have known: Babe Ruth struck out 1,330 times. Apparently, he never let the fear of failure keep him from playing the game.

* * *

Fear is part of being human. It goes along with the DNA, and it can be healthy because it instills the instinct for survival we all need. But fears can be unhealthy if we give in to them and become more cautious than we need to be.

Once we let our fears control us, things can get out of hand. A phobia is defined as an irrational fear of something that causes anxiety when a person is exposed to that particular thing.

We all know about fear of heights (acrophobia) and fear of spiders (arachnophobia), but when I searched around for a complete list, I found more than one hundred things on healthline.com to be afraid of! Here are a few I found interesting.

 

Fear of flowers (anthophobia) – Better not go for a walk in my neighborhood.

Fear of numbers (arithmophobia) – I have a friend who insists she “can’t do numbers”

Fear of books (bibliophobia) – Oh no!

 

Fear of failure (atychiphobia) – Ah, now here’s one we can relate to.

* * *

Failure is something we all experience, but I suspect the fear of failure is more acute in disciplines that require creativity than in other areas. The very word “create” implies something new, and that means it may not work.

I’ve read research that shows high achievers are very likely to experience fear of failure. (I imagine some of us here at TKZ fall into this category.) Having achieved success in their professional lives, these folks see anything less than a fabulous accomplishment as inadequacy.

Many high achievers will work hard to avoid that stigma, but others would rather drop out of the race than risk what they perceive as failure.

So how do authors stay in the game and handle that scary thought that they won’t be able to write another book as good as the last one?  There are ways to minimize those concerns. According to an article on betterhealth.vic.gov.au, the same things that enhance creativity can be used to fight the fear of failure.

“There are several ways you can try to fight your fears.… Simple changes, like exercising regularly, can reduce your stress levels. So can eating healthy meals, getting enough sleep, and reducing or avoiding stimulants like caffeine and alcohol.”

And don’t forget the Babe. You can’t hit a home run if you don’t step up to the plate.

 

So TKZers: Do you experience a fear of failure in your writing? How do you fight it?

* * *

The saga continues with Knights in Manhattan,the second novel in the Reen & Joanie Detective Agency middle grade mystery series.

  • Joanie is afraid of flying.
  • Reen is afraid she might not catch the thieves.
  • Mrs. Toussaint isn’t afraid of anything.

Join the fun with the R&J Detective Agency as they track down nefarious crooks in Manhattan. New York will never be the same.

$1.99 on Amazon, Barnes & Noble, Kobo, Apple Books, and Google Play

The Science Behind Deep Breathing

Last night, I was listening to Sleepy Science on YouTube, like I often do. The episode focused on deep breathing and why it works. Because I’m a long-time practitioner of deep breathing and mediation, this subject piqued my interest. We all know deep breathing relaxes us. We’ve discussed the benefits a few times on TKZ.

For example, deep breathing:

  • Reduces stress: Slow breaths trigger the parasympathetic nervous system, lowering stress hormone levels like cortisol.
  • Eases anxiety: Controlled breathing calms panic and depressive symptoms by promoting a sense of safety and calm.
  • Improves focus: Better oxygen flow to the brain clears brain fog and sharpens concentration.
  • Promotes sleep: Deep relaxation before bed helps quiet the mind and supports restorative sleep cycles. This works, by the way. I do it every night before bed.
  • Lowers blood pressure: Deep, rhythmic breathing relaxes blood vessels to ease the heart’s workload.
  • Optimizes oxygen exchange: Belly breathing helps your lungs trade incoming oxygen for outgoing carbon dioxide more efficiently.
  • Relieves pain and tension: Deep breathing releases muscle tension and minimizes pain. Speaking as a chronic pain sufferer, I know this to be true.
  • Strengthens respiratory muscles: Diaphragmatic breathing trains your respiratory system to function with greater endurance and ease.

All those health benefits stem from triggering a single nerve in our body. Seems unfathomable, doesn’t it? But it’s true.

What is this nerve and its function?

The Vagus Nerve

Photo credit: https://www.polyvagalinstitute.org/vagusnerve

The vagus nerve is the body’s main communication cable connecting the brain to major internal organs. It carries signals from your organs back to your brain, and from your brain out to your organs.

Vagus means “wandering” in Latin, and that’s exactly what it does. Actually, we have two, one for the left-side of our body, one for the right.

The vagus nerve starts at the base of the brain in an area called the medulla oblongata, which controls survival instincts, like breathing. The vagus nerve leaves the brain through a tiny hole in the bottom of the skull — called the jugular foramen — and runs down both sides of the neck, tucked inside a protective bundle of tissue beside major blood vessels, like the carotid artery and jugular vein.

On its way, it sends out small branches to the throat, voice box (larynx), and pharynx, helping us to swallow and speak.

From there, the vagus nerve passes behind the collarbone and enters the chest cavity, where it plugs into the heart to act as a natural brake system to slow our heart rate at rest. The vagus nerve then branches out into the lungs to manage breathing and contract airways.

The left and right vagus nerves merge as they pass through the diaphragm, located at the base of the ribcage below the lungs, and enters the abdominal cavity.

This is where the nerve spreads like a massive spider web, connecting to almost every part of the digestive tract, including the stomach, liver, pancreas, gallbladder, small intestine, and most of the large intestine. It tells these organs to release digestive fluids to move food along.

What an incredible journey!

According to the Poly Vagal Institute, that’s not all it does.

  • Through its coordination with facial nerves, the vagus supports expressive communication.
  • As a key component of the parasympathetic nervous system, the vagus modulates the body’s stress response.
  • The vagus nerve contributes to speech by modulating vocal cord function and coordinating with respiratory rhythms, in concert with other cranial and cortical systems.
  • The vagus nerve plays a key role in modulating immune function through what is known as the inflammatory reflex. It inhibits the release of pro-inflammatory cytokines from immune cells.

The science behind deep breathing lies in a biological loop between the heart, the lungs, and the brain.

When we change how we breathe, we manipulate physical pressure inside our chest, which tricks the brain into shifting from “fight-or-flight” to “rest-and-digest” mode. The main action boils down to two main scientific concepts — biomechanical pressure and chemical signals.

In a nutshell, deep breathing causes a chain reaction.

The vagus nerve doesn’t just read thoughts; it responds to physical movement and pressure.

Anyone who practices deep breathing knows the exhale is more beneficial than the inhale.

Do you know why? I thought I did, until I researched the vagus nerve.

When we inhale, our diaphragm moves down to create more space in the chest cavity. This pressure change allows blood to rush into the heart more easily, causing our heart rate to momentarily race.

When we exhale, our diaphragm rises and compresses the chest cavity. This compression shifts blood out of the heart, temporarily raising blood pressure within the local vessels.

Specialized pressure sensors (baroreceptors) on our major arteries detect this sudden pressure shift and send an urgent signal to the brainstem that says, “Blood pressure is too high—slow down!”

In response, the brain fires a signal to the vagus nerve. The vagus releases a neurotransmitter called acetylcholine directly onto the heart. Acetylcholine acts like a physical brake pedal, instantly slowing our heart rate and dropping our blood pressure.

The Secret Sauce

The secret to stimulating the vagus nerve is to prolong the exhale.

Because the vagus nerve is actively applying the “brake” when we exhale, a slower, longer exhale keeps the calming chemical signal flowing.

Ever have a panic attack?

The reason why it feels like you’re dying is because quick, shallow breaths keep your body locked into sympathetic (stress) dominance. The best way out of a panic attack is to inhale deeply, hold for a second or two, then exhale as slow as possible until you’ve completely emptied your lungs. Rinse and repeat.

Other ways to stimulate the vagus nerve:

  • Getting restful sleep (deep breathing helps with this)
  • Sunlight exposure (please use sunblock)
  • Gargling & gag reflex (I’m addicted to mouthwash LOL)
  • Daily movement & exercise (writers, you must get up and move!)
  • Humming, chanting, and singing (during meditation or household chores)
  • Laughter & social connection (as an introvert, I’ll stick to laughter & one close friend)
  • Cold exposure (this also promotes anti-aging)
  • Yoga & meditation (yes, indeed)

Why share this on a writing blog?

Because I adore you and want you to live your best possible life. <3 Deep breathing also promotes focus, concentration, and creativity.

TKZers, how do you stimulate your vagus nerve daily?

Why Should I Include Trigger Warnings?

If I listed everything that may or may not upset a reader, it’d ruin the plot of my books. Trigger warnings might be helpful in genres geared toward children, but it’s ludicrous to think all genres should include them. If murder upsets you, good! The psychological thriller did its job. If you only want feel-good stories, maybe you shouldn’t read thrillers, horror, true crime, dark romance, or any other genre that veers into similar territories.

To expect a psychological thriller author to tell you in advance what may or may not cause you—a stranger—emotional distress, is absurd. It’d be a helluva lot easier for authors who write cozy-esque thrillers to say that, rather than force all thriller writers to predict what scenes may or may not upset a reader. Especially nowadays, when everyone seems overly sensitive.

In the real world, life is messy, violent, complicated, and too many nice guys finish last. Did the OBGYN stamp that warning on our wrists at birth? No. Why? Besides the obvious, it’s impossible to tell what a newborn might experience in their life. How, then, are we supposed to predict how a reader may or may not feel?

Also, the faceless, nameless “they” want us to include warnings for mere mentions of a triggering subject, even if it never occurs on the page. What??? Not only do we have to guess which subjects may or may not upset a current or future reader but now, we need to forewarn the mere mention of it, as well?

When do people start taking accountability for themselves?

We didn’t force anyone to buy our books. Thrillers often use an ominous cover and description. Is it our fault the sensitive reader ignored both cues?

I got fired up about this issue after a friend loaned his neighbor a signed copy of Merciless Mayhem. Eighteen months later, she finally returned it, but not before she cursed him out for not warning her of the content. There’s a skull on the cover! The water is blood red! What kind of novel did she think it was? Did she not read the description in eighteen months? Gimme a break. Some people are too quick to place blame anywhere but at themselves.

Another Example:

In my debut novel, MARRED, the protagonist is a rape survivor. I never showed the rape, and the story takes place three years later.

Does that mean a warning of “rape” should be included? Since it’s a series, should that same warning continue for all five books?

Thankfully, TWs weren’t “a thing” when it debuted, but my publisher and I still discussed it. Because I never showed the rape, neither of us considered it a problem, nor did any of my readers, judging by the reviews. I did, however, hear from more than one rape survivor who praised my book for showing what the act of rape does to a person ie., psychological damage and/or residual aftereffects, like obsessively showering or the need for order and/or control in their lives. They all said the book helped them to realize they’re reactions were common in rape survivors.

If MARRED had a TW of “rape” listed, none of those women would’ve read the book that helped them to move forward. Rubs against the argument to include TWs, doesn’t it?

If you still believe trigger warnings in books help trauma survivors, check out this scientific study’s conclusion with even more studies linked to conduct your own research:

Public arguments regarding trigger warnings have been politically charged, complex, and data-poor. Recent research on trigger warnings can importantly inform or perhaps even settle some of these debates. The research suggests that trigger warnings are unhelpful for trauma survivors, college students, trauma-naïve individuals, and mixed groups of participants (Bellet et al., 2018, 2020; Bridgland et al., 2019; Sanson et al., 2019).

The highlights of the 2018 empirical study:

Trigger warnings increase peoples’ perceived emotional vulnerability to trauma.
Trigger warnings increase peoples’ belief that trauma survivors are vulnerable.
Trigger warnings increase anxiety to written material perceived as harmful.

The 2020 Helping or Harming study acknowledges in its conclusions:

Trauma survivors (N = 451) were randomly assigned to either receive or not to receive trigger warnings before reading passages from world literature. We found no evidence that trigger warnings were helpful for trauma survivors, for participants who self-reported a posttraumatic stress disorder (PTSD) diagnosis, or for participants who qualified for probable PTSD, even when survivors’ trauma matched the passages’ content.

Trigger warnings can get ridiculous. This extensive list includes but is not limited to:

  • alcohol
  • divorce
  • cheating
  • car accident
  • death
  • bones
  • fire
  • gun violence
  • infertility
  • murder
  • attempted murder
  • pregnancy
  • profanity
  • religion
  • miscarriages
  • snakes
  • spiders
  • needles
  • terminal illness
  • anxiety
  • violence
  • hospitalization
  • childbirth
  • Harry Potter references
  • infertility

Keep in mind, we can’t even mention any of these without including a warning in advance.

Are. They. Serious? We’re expected to add a TW if a character drinks alcohol? The author isn’t forcing the reader to drink alcohol against their will.

Similar articles claim all authors have a “moral obligation to warn readers of all possible triggers.” No offense to younger generations, but many are offended by subjects that GenXers or Baby Boomers wouldn’t even recognize as problematic.

One trigger warning listed above is “divorce.” Does that mean if the book contains a divorced character, or the mention of someone divorcing, even in the past, we need to warn readers? What’s upsetting about a divorced character? Sure, divorce sucks to endure in real life, but how much emotional distress does a divorced character cause in readers? If the character never gets remarried—or does, but that still doesn’t erase their prior divorce—are all the books in the series doomed to wear that warning label? According to some readers, they say yes.

What part of fiction don’t they understand?

Why can’t a potential reader gain the same insight from the genre, description, and cover? Why is it our responsibility to guess what may or may not upset some readers?

Or—here’s a thought—maybe sensitive readers should stick with cozy beach reads with cute covers. Why choose a psychological thriller with an ominous cover and description, and then force the author to guess what may or may not “trigger” you?

It’s ridiculous! And so is the overused word “trigger.”

Thriller author Jay Darkmoore explains the difference between being triggered and feeling upset, offended, or sad:

The word triggered comes from psychology. It means to be triggered into a PTSD emotional flashback, to the point where something – an event, like combat and war – happened, and you are transported back to that situation and how you felt at the time. It means that your body reacts and your hormones spike. It means that you begin to shake, to run, to fight. You lose control of yourself because the stimulus has ‘triggered’ significant trauma. It hasn’t just upset or offended you. Being offended is a choice. Remember that. You CHOOSE to be offended and you CHOOSE to be angry.

You do not choose to be triggered. Stop saying being angry is the same as being triggered. They are worlds apart, and it’s very, very disrespectful to actual sufferers of PTSD and trauma to say you got triggered because you read about a bad thing happening that made you feel sad [or upset].  

 

Sensitive readers have no business venturing into the horror or psychological thriller aisles. Psychological thrillers should cause emotional distress. It’s right there in the genre title. And horror, well, it’s horrific.

One author complained about Stephen King causing her emotional distress. Um, yeah, that’s his job.

C’mon, folks. Take some responsibility for yourself.

Real Life does not forewarn us… of anything.

Y’know what I do when I stumble across a subject that isn’t my cup o’ tea? I close the book. Yes, it’s that simple. Close. The. Book. Move on with your life. You’re not its intended audience. And that’s okay. Books are not meant to be one-size-fits-all. Reading tastes are subjective. Isn’t that great? I think so.

I, for one, will never include trigger warnings (unless a publisher demands it). If a reader can’t tell my books may delve into uncomfortable subject matters — a pre-requisite for psychological thrillers, environmental thrillers, and true crime — that’s not my problem. The covers, descriptions, and genre should be enough for readers to make an informed decision.

How do you feel about trigger warnings? Let’s discuss.

Linked to Amazon

<–  This is the cover she thought would be a sweet, feel-good story.

Key “warnings” in the description are in bold:

Shawnee and Mayhem continue to wreak havoc on the Killzme Corporation—the largest animal trafficking ring in the country—by killing one poacher at a time. 

Meanwhile, the traffickers set their sights on capturing Orca for profit and pleasure.

With a ticking clock and no place left to hide, Shawnee and Mayhem alternate between undercover surveillance and clandestine battles to save their loved ones and the Innocent Ones from Killzme’s evil plans.

Skills are tested. Tenuous alliances formed. Not everyone will make it out alive.

Set in a world of cultural wonder, environmental threats, and looming danger, this heart-stopping eco-thriller will have you glued to the page from the first sentence to the last.

Writing a Novel is Like Building a Chicken Coop

I spent the last nine days on vacation. Well, a “staycation” filled with manual labor in severe heat and humidity. Yes, I’m getting too old for this crap, but there is a silver lining — I never need to build another chicken coop! We built this one to withstand anything New England weather can throw at us.

As I’ve mentioned a time or two, I’m a mother to 17 chickens (among other furred, feathered, or skinned kids). In my last update, I had six adult hens and 11 female chicks, who lived in a temporary nursery coop in my house. When they grew big enough to transition into another temporary coop inside the barn, we knew we only had about three weeks before they needed to be integrated into the adult flock.

As an overprotective mom, it’s nerve-wracking and emotional to release the apron strings (they may have stayed in the house two extra weeks because of this), but the babies needed to learn the ins and outs of chicken society and hierarchy on their own. It’s something their father and I can’t provide. They must learn these life lessons from older and bigger flock members.

Thankfully, the flock leader is Flo, an angelic white brahma with a visible glowing aura.

click to enlarge

Ever seen anything like her? We haven’t, nor do we know why she glows.

Who else would be queen? Flo’s been a born leader since she was two days old. She’s strict — no one messes with Flo — and loving and fair. No unnecessary bullying allowed, but a good, hard peck here and there to keep the younglings in line is part of life. You might remember Biff, her 2nd in command and the muscle for the flock, from this post.

Though the adults have a coop inside the barn, they only had a temporary pen set up in the yard. We did this on purpose until the babies could integrate into the flock, or the adults might’ve gotten overly territorial. This way, everyone could experience their new space together.

The day after the building supplies arrived, we used our vacation to build this monstrous 10’ x 8’ x 8’ coop, with a chicken door that allows them entry into the barn to egg in private. We also keep an extra 5 gallons of water in the barn to keep it cool from the summer heat.

Building a chicken coop and writing a novel both require us to balance high-level creativity with rigid, technical constraints. Both are parallel journeys of messy, structural creation. And I’m not the only one to draw that parallel…

Author William Faulkner famously connected the two:

“Writing a novel is like building a chicken coop in a high wind—you grab any board you find and nail it down fast.”

Before laying out the 4×4 wood foundation, we needed flat, level ground to support the walls and roof.

Some writers create an outline, others might only have a beginning, middle, and an end. Some might not even have that. Your writing process doesn’t matter, if you ensure the story has a solid foundation to support the plot.

We dug trenches and buried wire to protect our flock from predators.

A novel needs tight boundaries to keep out plot-destroying distractions, like irrelevant subplots and tangents that threaten to kill the story’s momentum. 

Posts and beams support the roof and walls of the coop.

Major plot points support the story.

Rather than run posts 16 inches apart like you would for a house, we spaced them out to create an aviary style coop. To achieve this, we needed to run horizontal beams as well.

Rather than characters running straight from the start to the end, writers add setbacks, conflict, tension, character growth, and subplots.

Some coop builders install drop trays or “poop shelves” under roosting bars because chickens create an immense amount of waste. The dirt floor in our coop works the same way.

See the parallel to a “shitty first draft”?

Though I don’t buy into the argument that every first draft sucks, most writers embrace the reality that early drafts can be messy, disorganized, or in need of a rewrite. The editing process is the literary equivalent of raking the coop floor to keep a clean environment.

Once we built the frame and roof, we wrapped the coop with vinyl-coated, metal poultry mesh. Which is so much easier to work with than chicken wire. We still need to paint, tuck the roof under the edges, and add natural branches for extra roosts. They love their new digs!

Writers need to edit, polish the imagery, adjust the cadence, and fix grammatical errors until the prose feels smooth and deliberate.

*Please disregard the mess around the coop. It’s a work in progress.

The one-foot pitch of the roof is intentional for snow to slide off the side, rather than land in the walkway.

 

Farmers Market Fun and a Memorable Connection

by Debbie Burke

Whitefish park and historic train station before Farmers Market

Every Tuesday afternoon in summer, the park across the street from the historic Whitefish (Montana) train station becomes a hive of activity as the weekly Farmers Market sets up. The tree-shaded grass park occupies an entire city block in the resort town. The perimeter fills quickly with food trucks and vendors setting up stalls to sell produce, artwork, handcrafted goods, and…books by local authors.

Shayla Paradeis, the energetic new president of the Authors of the Flathead, came up with the terrific fresh idea of connecting with the community via a stand at the Farmers Market. We introduce people interested in writing to our weekly meetings and invite them to the annual conference. Plus, we members can showcase our books for sale.

The past few Tuesdays, Shayla, Sue Purvis, and I display our books for hundreds of tourists and locals who stroll by, munching on corn dogs, huckleberry pastries, and Flathead cherries. Kids run around playing games and petting friendly dogs while a local musician sings classic rock hits. The atmosphere is carefree and cheerful despite a light haze of wildfire smoke that turns the sun orange.

We chat with visitors from around the US along with other countries. Thanks to Zoom, our meetings are open to interested writers from anywhere in the world.

You quickly learn to spot avid readers. They stop on the grassy walkway to stare at our book displays. Sometimes they hang back for a moment, scanning. Their gaze may home in on Shayla’s eco-spiritual journey of walking across the country five times; or Sue’s memoir of training a search dog to find the lost and herself; or my mystery-thriller series set in Montana. Then they beeline to a certain book, pick it up, and start asking questions.

Their reactions show how important a good eye-catching cover is. 

This past Tuesday, we hit the trifecta with one delightful family of enthusiastic readers who bought books from all three of us.

Tourists often want souvenirs of their Montana vacation and books are a good memento to read on the plane. Travelers without extra room in their suitcases picked up bookmarks, saying they’d buy the ebook instead.

A pleasant surprise: we enjoyed conversations with several pre-teen boys and their parents. That demographic isn’t known for being big readers, but these young guys talked with animation about stories, videos, and games they found exciting and interesting. One seemed especially interested in my thriller, Instrument of the Devil, about a terrorist who targets the electric grid. About a half hour later, his dad returned alone and bought the book as a surprise for his son. Sweet!

The highlight of the evening came from two girls, about 10 or 11, who are best friends and share a love of books. Accompanied by one girl’s parents, they stopped and talked with me for quite a while. I asked them what they liked to read. The dark-haired one said, “True crime!” She’d just finished a bio of Lizzie Borden and didn’t believe Lizzie was the killer. Wow!

When I was that age, I found children’s stories boring and always hung out in the adult  section of the library. These young readers were kindred souls.

We talked about crime stories in general. The blond one asked what my books were about and showed interest in Deep Fake Double Down, where the villain uses deep fake video to create false evidence against an innocent woman. They thanked me for talking with them, wandered down the aisles, but returned several times to ask more questions.

Finally, the blond came back by herself and wanted to buy Deep Fake Double Down. I asked her if she’d like me to sign it. She practically wiggled with excitement and told me her name is “Paige.”

I’m always surprised but humbled and honored when people react as though my signature is a big deal.

Then Paige paid and additionally handed me a one-dollar bill. She said, “This is a tip.”

I about busted out crying.

Through the lump in my throat, I told her that wasn’t necessary, but she insisted.

If I never sell another book, that experience is payment enough. Thank you, Paige.

Reading and writing are all about connections between people. Nothing can match a face-to-face, heart-to-heart relationship between an author and a reader.

Will I be back to meet more readers at the Whitefish Farmers Market next Tuesday?

You betcha.

Revisited: Running and Writing and Competition

Kay will return next month, so for today, we’re revisiting an insightful post by her from three years ago, dealing with an issue so many of us face.

Running and Writing and Competition

 

If you want to compete with somebody, run a race.

If you want to change the world, write a book.

* * *

Last week PJ Parrish wrote a TKZ post on Performance Anxiety. I’d like to follow up with a corollary on competition.

Competition is good, right? It gives us a chance to test our mettle against others and see how we stack up. Whatever field we’re in, competition is an opportunity to identify weaknesses in our performance and make a plan to improve. It may even lift us into that rarified atmosphere of winning the prize and basking in the glory.

When thinking about competition, sports always comes to mind. Personally, I believe foot races, specifically the 400-meter races, are the epitome of competition.

The 400-meter race is the longest track event run completely in lanes, so there’s no pushing or shoving. Each competitor runs her own race in her own lane. It’s once around the track, and the winner is easy to identify. She’s not necessarily the person with the best form or the coolest sports gear or even the newest model of Nikes. The winner is the person who crosses the finish line first.

This is obviously an objective decision. The other runners can’t say, “I’m a better runner than she is. I should get the gold medal.” Or “She won just because her coach is famous.” A runner wins a race because she is the fastest competitor in that particular race, and there’s camaraderie and respect among runners no matter where they place.

* * * 

On the other hand, competition can have a dark side. I’ve read recently that writers are a competitive bunch. That’s not surprising, seeing that we’re publishing books that are in competition with millions of other works, and the desire to excel in the field is strong. Writers want to know how they’re doing in the big publishing picture, so we compare ourselves with others, and sometimes it doesn’t go so well.

You’re toiling away to market your self-published masterpiece, which has seen slow sales and mediocre reviews, when you get word your good friend just secured a lucrative publishing contract for his first book. And then another friend posts to every social media site in the world about the big award she just won. That was the contest you entered and didn’t even make the finals! All of a sudden, feelings of competition turn to jealousy and envy.

But you’re a nice person, right? These writers are your friends, and you think you shouldn’t have these feelings. Well, don’t feel bad. Most authors have experienced some form of writer’s envy in their careers.

So what do we do about it? I like the way Erin Fulmer put it in her 2020 article on  professional jealousy 

Publishing isn’t a race.

Even if it were, the person who makes it to the next goalpost first is not necessarily going to make it to the one after that in record time.

But this isn’t a competition. There’s no deadline. Sure, the inevitable heat death of the universe is coming someday but until then, it’s anybody’s game.

And it’s not a zero-sum game. Yes, there is competition in publishing—I don’t want to sugar-coat that—but your friend getting a book deal or agent doesn’t meaningfully reduce your chances of the same, unless you are writing something extremely similar and submitting to the same editor/agent. Even then, it’s just as likely that their success will cause your work to be more in demand. A rising tide often does lift all boats.

If you are seeking a writing career, that journey only ends when you stop writing. There’s no finish line, no lifetime wish achievement that means you won like a good little Sim. There’s just the next book.

* * *

So, there you have it. Publishing is not a fair race. It can’t be since the judges (readers, agents, publishers) assess a writer’s work through the filter of their own backgrounds, tastes, and opinions. For example, I have a friend, a well-known writer, who entered her work in a writing contest some years ago. It was the kind of contest where several judges score the work and the entrant receives the results. Two of the judges scored her work in the 90’s and the third one rated her in the 50’s!

So maybe we need to adjust our perspective. As authors, we’re here to enhance the human experience through the written word, and we each do it in our own way. We’re a community, not combatants. We get to choose the lane we run in and how we want to run the race.

Envy tells us that success is more important than the journey. But if we truly love what we’re doing, we’ll seek success while finding the real joy in the writing. And with each circuit of the track, study and hard work will make us better. And in the long run, maybe that’s where the gold in the gold medal lies.

* * *

We’re fortunate that here at TKZ we have a community of contributors and commenters who go out of their way to offer suggestions and support for each other. A writing community at its best.

 

So TKZers: Do you feel that you’re in competition with other authors? Have you ever dealt with feelings of envy or jealousy of other writers? How do you handle them? What advice would you give to prospective authors, especially young ones, who may be feeling the same emotions?

What IS That Smell?

We all know how distinct odors can enhance a scene. What does buttery popcorn evoke in you? What about freshly baked apples? Or steamed lobster? Or a campfire?

Those are all wonderful smells that make us feel happy, excited, or content. However, fiction shouldn’t only include pleasant or comforting scenes, or the narrative feels fake. Real life isn’t all rose petals (another great smell). So, why do some writers shy away from rank or offensive odors?

“Odors have a power of persuasion stronger than that of words, appearances, emotions or will.”

— Patrick Süskind, author of Perfume: The Story of a Murderer

I’m one of those strange people who love the smell of blood. When I read “a metallic” or “irony” stench, it doesn’t elicit a shocked or fearful response in me. You know what does elicit a visceral response? Stress sweat.

Stress sweat has a very distinctive smell, which only occurs during times of “flight or fight.”

I heard a reference to it recently in a movie. One character said to another, “Why does stress sweat stink worse than regular sweat?” And I thought, huh, they’re right. Why does it smell worse?

Down the research rabbit hole, I dove. What I discovered blew my mind. Now, I’m sharing it with you because, y’know, that’s what writers do. Perhaps you can use some of this research to add realism to your story.

Stress Sweat

Stress sweat has a unique pungent odor because it’s produced by the apocrine glands (located in the armpits and groin), rather than the standard eccrine glands used for heat regulation. Triggered by adrenaline, this sweat is thicker, milky, and rich in proteins and lipids (fats). Skin bacteria feed on these nutrients, and produce volatile, odorous compounds.

The Science of Sweat

When we are hot or exercising, our body uses eccrine glands to cool down. This sweat is 99% water and salt, with almost no odor. However, psychological stress triggers our “fight or flight” response, which releases hormones like adrenaline and cortisol. These hormones activate the apocrine glands, located in areas with high concentrations of hair follicles, like underarms and groin.

The resulting stress sweat stands out due to the following reasons:

  • Nutrient-Rich Fluid: Unlike watery exercise sweat, apocrine glands secrete a thick, milky fluid packed with proteins, lipids (fats), and fatty acids.
  • The Bacterial Feast: The bacteria naturally living on your skin thrive on these fats and proteins. As the bacteria consume and break down these nutrients, they produce volatile organic compounds that emit a sharp, foul odor.
  • Massive Volume Increase: When our body enters “fight or flight” mode, our underarms can secrete roughly 30 times more sweat than when we are at rest. This creates excess food for the bacteria, which intensifies a sudden concentration of body odor.

Several factors, including sex, genetics, age, and diet can influence the type of odor that an individual emits. In fact, it has been suggested that, like a fingerprint, every individual’s body odor is unique and may be partly determined by genetics.

Ever lost a loved one and clung to their pillow, hoping and praying their scent would never fade?

Men have larger sweat glands and generally produce more sweat than women.

Fun Fact: Deodorants contain chemicals that kill skin flora and block production of stinky byproducts. Antiperspirants reduce the amount of sweat by clogging sweat glands. Many contain aluminum chloride, which creates a gel-like substance that forms a plug at the sweat ducts in the skin.

Biological Triggers for Other Offensive Body Odors

Sickness/Infection Odor (Volatile Organic Compounds)

Diseases change body chemistry. Diabetic ketoacidosis smells like rotting apples. Liver failure smells musty or fishy. Infected wounds smell sweet and sickeningly fruity due to specific bacteria. For some reason, I can detect the infection smell quite early. Not sure why I’m sensitive to it, but I’ve helped more than one animal before the infection spread enough to be noticeable. Maybe that’s my superpower. 🙂

In early stages, humans cannot detect the smell of cancer, but dogs can…

Dogs have up to 300 million scent receptors compared to humans’ 5 or 6 million, allowing them to detect scents in parts per trillion. They detect cancer by smelling specific Volatile Organic Compounds (VOCs) released by bodily tissues when cancer alters the body’s metabolism and cellular chemistry.

Often, what people detect as a “cancer smell” is actually a side effect of chemotherapy. Patients receiving treatment may excrete chemical byproducts through their skin and fluids, leading to odors described as metallic, like burnt hair, or like ammonia/chlorine.

Starvation/Dehydration Breath (Ketones & Decreased Saliva)

When someone’s saliva dries up, anaerobic bacteria multiply, causing a dead, sulfurous breath. If they enter starvation, their body burns fat for fuel. This creates chemical or metallic acetone breath.

Plants & Animals

Flowers produce fragrances as an evolutionary strategy to attract pollinators and ensure reproduction, and many species of insects, fish, and mammals emit peculiar odors to attract mates. In fact, male brown lemmings can tell whether a female has ever mated simply by her odor.

The Evolutionary Purpose

Scientists believe stress sweat served an evolutionary function. In early human history, stress sweat acted as a chemo-signal to warn others of danger. Studies have shown when humans smell the stress sweat of others, their brains automatically become more alert and are more likely to perceive neutral cues as potential threats.

Chemical Signaling (Olfactory Communication)

Humans evolved to unconsciously detect the chemical composition of fear and anxiety. When others detect these specific odors, it triggers increased alertness and vigilance in their own brains, warning them of unseen dangers.

Enhanced Grip for Survival

Sweating on the palms and soles is an evolutionary adaptation intended to dampen the skin, which improves friction and grip when we need to run, climb, or fight for our lives.

Predator Deterrence

Some evolutionary biologists theorize that putting off a sharp, unappealing scent when terrified may have helped startle or deter predators evaluating the vulnerability of prey.

I found more information on how the aging body’s chemistry changes (i.e., the smell of nursing homes), but I had to stop before this post turned into a book.

For fun, what’s your favorite smell? What smell churns your stomach acids? Are there any smells you’re overly sensitive to?

Eyes Reveal Our Age at Death

Sounds bizarre, doesn’t it? The soulless eyes of a murder victim allow investigators to determine their age at the time of death. This process is called Radiocarbon Dating.

Radiocarbon Dating

You’re probably familiar with how to tell the age of a tree by examining a split piece and counting the number of rings. Same basic idea when examining a victim’s eyes.

How is this possible?

Each of us, whether we realize it or not, have been exposed to naturally occurring levels of radiation. Most prominent in the 1960’s and 70’s, particles of radiation released into the atmosphere while testing nuclear weapons. Over the years — decades — these particles have fallen to trace proportions. However, there still remains naturally occurring levels of carbon in the air. Different forms of carbon are ingested every day, introducing trace elements into our system. Many carbon compounds are crucial to our way of life. Others are toxic (like cyanide, a carbon-nitrogen bond).

Radioactive particles and naturally occurring carbon settle in the crystallins of the eyes, and Radiocarbon Dating is the process of detecting this manifestation.

What are Crystallins?

Crystallins are microscopic proteins that bind together and collect on the lens of the eye. According to Explore Forensics (one of my favorite sites), crystallins got their name because of how they react under a microscope – like crystals, allowing light to pass through. From the time of conception (conception! Let that sink in…) until age two, these crystallins form in and around the lens of the eyes. At which point the formation stops. When this happens, trace elements of carbon permanently fuse in between the crystallins.

So, when an investigator – usually a scientist or pathologist – conducts a Radiocarbon Dating examination, they’re looking at levels of the carbon fused with the crystallins. To calculate age, they subtract the current levels of radioactive carbon in the eye from the naturally occurring levels of carbon in the atmosphere today. By comparing the levels of radiocarbon in the crystallins to the atmospheric levels they can determine the precise year of a victim’s birth.

Cool, right?

Determining the Sex of a Skeleton

There are many differences between the two sexes, and the variation runs as deep as our bones. This is especially important for corpses in advance stages of decomposition. All that might remain is the skeleton, perhaps teeth, and possibly some hair. Even if the pathologist has teeth and hair to work with, that doesn’t mean enough material remains to ID the victim’s sex

This is where the skeleton offers more information. The only exception would be that of a pre-adolescent, where sexual dimorphism is slight, making the task much more difficult.

The most common way to determine a skeleton’s sex is by bone size. Not the most accurate, but it’s a starting point. For the most part, male bones are larger than female bones because of the additional muscle that increases on the male through adolescence and into adulthood.

Another good inclination of sex is the pelvic area.

The sub-pubic angle (or pubic angle) is the angle formed at pubic arch by the convergence of the inferior rami of the ischium (loop bone at the base) and pubis (top of loop) on either side. Generally, the sub-pubic angle of 50-60 degrees indicates a male, whereas an angle of 70-90 degrees indicates a female. Women have wider hips to allow for childbirth.

Female sub-pubic angle
Female sub-pubic angle
Subpubic_angle,_male
Male sub-pubic angle

There are also distinctive differences between the pubic arches in males and females. A woman’s pubic arch is wider than a male’s as is the pelvic inlet, to allow a baby’s head to pass through.

The pubic arch is also referred to as the ischiopubic arch.
Incidentally, this difference is noticed in all species, not only humans. Same with Radiocarbon Dating.

The area around the pelvic inlet (middle of the pelvic bone) is larger in females than in males. A female skeleton who has given birth naturally will be identifiable because this space widens during childbirth. Even though it contracts afterward, it never fully returns to its original size. In the picture above notice the heart-shaped space.

Other Body Clues

The acetabulum — the socket where the femur (thigh bone) meets the pelvis — is larger in males. Also, the head and skull have several characteristics indicative of one sex or the other.

  • In males, the chin is squarer. Females tend to have a slightly more pointed chin.
  • The forehead of males slant backward, where females have a slightly more rounded forehead.
  • Males tend to have brow ridges. Females do not.

These differences and more tell the pathologist the sex of the deceased.

What Do Forensics and Skeletal Differences Have To Do With Writing?

Everything! Use the differences between male and female skeletons to add realism to fiction. Let’s say, a body is discovered in the blistering heat of the summer. The victim hasn’t been found for months, leaving only the skeleton. By showing the pathologist or Medical Examiner measuring the pelvic inlet, arches, and angles, we’ve essentially ensured our reader isn’t going anywhere.

Same holds true for the lab conducting a Radiocarbon Dating Test on the eyes of a murder victim. Adding forensic details is a lot of fun, too, for the writer and the reader. The trick is to disguise the research in a compelling storyline rather than dumping the information all at once.

Why is the hanging skeleton in doctors’ exam rooms always named Fred? Half the time they’re female. If they make me wait too long, I’m more apt to bring it to their attention. “Fred might need a new name, considering that’s a female skeleton.” And this always surprises them! They’re also less likely to leave me unattended for long in the future. 😉

Turn the Tables on AI Scams

by Debbie Burke

 

Last post, we talked about scam emails generated by AI chatbots. Just for fun, here’s a great bingo game from R.L. Maizes the Elder on Electric Lit.

My bingo card would be a total blackout except for the squares “Piss me off and I’ll tank your Amazon ratings” and “reply with bank acct #s and PIN codes.” But the day is young. Those emails could arrive in my inbox any moment now.

I have to admit grudging admiration for the evolving progress of scam emails over the past few months. They may be crooked, but they aren’t stupid. ChatGPT, Claude, Gemini, and their cousins continue to improve and refine their approach. In fact, some scammers have gotten so good, they may have inadvertently outsmarted themselves.

After plowing through the sycophantic flattery, several recent solicitations offered surprisingly good analyses of my book sales pages. They not only pointed out flaws, they offered valid critiques. Some outlined detailed promotional strategies targeted specifically for my books.

Hey, I thought, why don’t I take their plans and put them into action myself? Turn the tables on the scammer.

Test-driving their advice costs nothing except my time.


That’s probably not what they had in mind but, if they offer free advice, who am I to turn it down?

I started keeping a file called “Good AI scam ideas,” saving the best as references.

Here are several examples that gave valid critiques. I highlighted portions in red that especially struck a chord:

From: JaneBennett250@gmail.com

“Fruit of the Poisonous Tree, Book 9, currently sits inside Psychological Thriller on Amazon, a subgenre with very specific reader expectations, unreliable narrators, dark domestic tension, interior psychological weight.

The Tawny Lindholm series is something different: investigative, legally grounded, relationship-driven, anchored in Montana’s landscape and community.”  

Bot Jane is right. The category I chose is wrong. I need to act on that.

Another good point:

“Your Kill Zone presence is consistent and professional but that audience is other writers, not readers looking for their next thriller series.”

True.

From Joseph Booth, with a gmail address:

I’ll be honest I almost didn’t write this email because I wasn’t sure how to open it without sounding like every other marketing pitch you’ve probably deleted without reading.”

See how smart this bot is. It already knows I automatically trash the type of message it’s sending. Because of that hook, I kept reading.

“But then I met The Villain’s Journey.

A craft-of-writing guide that flips the Hero’s Journey on its head and takes writers straight into the darkest depths of the human soul. Who shows exactly how to create villains readers love to hate from comic troublemakers and charming sociopaths to terrifying psychopaths, fatal females, avenging angels, and every shade in between. Who arms writers with Build-a-Villain worksheets, deep psychological insights, and practical techniques to make antagonists multi-dimensional, unforgettable, and story-driving.

That’s not just another writing book. That’s a game-changer for storytellers. And writers who find it don’t let go.”

Okay, I confess I don’t mind a little flattery even though it’s vacuumed directly from my book sale page.

“Here’s what stops me cold: 23 ratings. A 4.8 average with writers calling it “much needed,” “a master class,” “essential,” and “the resource we’ve been waiting for.” One reviewer said it filled a gaping hole in the industry. Another called it a terrific guide that will push heroes to the limit and keep readers up at night.

What’s missing is reach and that’s exactly what I build.”

Now Bot Joseph is getting down to business. At this point, I almost quit reading but then noticed the plan of action he proposed:

“I help writing craft and fiction authors like you create real, sustainable momentum not through noise or gimmicks, but through targeted, story-honoring strategy that puts The Villain’s Journey: How to Create Villains Readers Love to Hate in front of the writers who will absolutely lose their minds over the practical tools. Here’s exactly what that looks like for your book:

Goodreads Review Building: With only 23 ratings, The Villain’s Journey is still below the visibility threshold that Goodreads and Amazon’s algorithms need to start recommending it organically. I work with authors to build genuine Goodreads credibility 400 to 500 real readers, no bots, no manufactured accounts, who leave honest, genre-aligned reviews.”

Despite Joseph’s assurances, I suspect the 400-500 reviews would be written by its/his bot pals. However, the recommended categories make sense.

Goodreads Listopia Domination: We get The Villain’s Journey placed and voted up on the high-traffic lists where your exact reader is already browsing: “Best Writing Craft Books,” “Best Books on Character Development,” “How to Write Villains,” “Books for Mystery & Thriller Writers,” “Creative Writing Reference,” and other targeted lists where serious writers hunt for their next must-read craft book.”

Okay, Listopia might be helpful. Then Joseph started droning about Amazon ads, Facebook, and Insta. I was getting bored and ready to hit “trash” until it/he tossed out this gem:

“Sales Funnel Optimization: A complete reader journey built around The Villain’s Journey and the craft of creating unforgettable antagonists:

Top-of-funnel free magnet a downloadable “Build-a-Villain Quick-Start Worksheet” delivered via BookFunnel to grow your list with writers who want better bad guys.

Mid-funnel nurture with extra villain examples, Q&A with Debbie Burke, and teases from her Tawny Lindholm thriller series.

Bottom-funnel pushes through timed discount campaigns, writing conference outreach, and sequences that turn first-time readers into loyal buyers of your future craft books and fiction.

That sales funnel program sounded imaginative and effective. I’ll follow the specific, step-by-step instructions and give it a try. Thanks, Bot Joseph!

Another example from: authoreditorsusanwels@gmail.com:

Where Your Book Stands Today, and the Extraordinary Potential Just Ahead

Your guide sits within a highly engaged and continually growing space:

  • Fiction writers seeking craft improvement
  • Crime, thriller, and mystery authors
  • Screenwriters and storytellers across media
  • Writing students and workshops
  • Readers of craft books who actively apply what they learn

At present, however, your book is not yet being consistently surfaced across all of these communities.”

Again, valid critique plus suggestions whom to target. Bot Susan goes on with her strategy:

The Blueprint for Your Book’s Reach and Reader Engagement

The Foundation: Discoverability and Metadata Optimization
Your book will be positioned within writing craft, character development, and storytelling psychology categories to ensure visibility across platforms where writers search for guidance.

The Heartbeat: Writing Community Engagement
I will connect your work with writing groups, workshops, and online communities where craft discussions are already happening.

The Accelerant: Targeted Promotion
Campaigns will highlight the unique angle of your book—its focus on villains as central drivers of story capturing the attention of writers looking for fresh approaches.

The Amplifier: Educational and Content Integration
Your material is well-suited for excerpts, guest articles, and teaching opportunities, positioning your book as both a resource and a reference.

Thanks, Bot Susan, for these ideas.

An email from Jessicadoyle430@gmail included colorful graphics of a magnifying glass, a book, and a gift-wrapped package. It/she also suggested Listopia categories:

Right now, the discoverability infrastructure around The Villain’s Journey does not yet reflect the full scope of that waiting audience. That gap is entirely fixable and here is exactly how I would fix it:
The Villain’s Journey belongs prominently on at least fifteen to twenty of the highest-traffic Goodreads Listopia lists. Lists like Best Books on the Craft of Writing, Best Books for Writers of Mysteries and Thrillers, Best Books for Crime Writers, Best Writing Craft Books for Character Development, Best Books About Villains and Antagonists, Best Resources for Writers, Plotting and Structure, Best Books for NaNoWriMo Prep, and Best Writing Reference Books.  I would run a targeted, fully organic voting campaign to place The Villain’s Journey in top positions across every relevant list, generating compounding, perpetual discovery at zero ongoing cost.

“Zero ongoing cost”? Notice Bot Jessica’s careful wording. Misleading assurances like this snare many writers. If I responded (which of course I won’t!), in the next round of emails, Jessica would likely ask for money. 

REVIEW OUTREACH & ARC PLACEMENT
The most powerful lever for this book right now is building a strong review base among the writers’ community most likely to evangelize it. I would curate a targeted list of fifty to seventy-five reviewers specifically matched to this book craft-of-writing bloggers and influencers, crime and thriller fiction writing communities, NaNoWriMo participants and facilitators, mystery writer guild members, and serious indie authors actively building their craft libraries.

Goodreads Giveaway for The Villain’s Journey timed around NaNoWriMo or major crime writing conference seasons would simultaneously drive a significant surge of “Want to Read” shelf additions; place the book in the hands of actively writing readers highly likely to post substantive, practical reviews; and generate organic buzz across writers’ communities that would amplify every other element of this campaign. 

Author Profile Optimization: your Amazon Author Central page and Goodreads profile should be telling the full, compelling story of who you are and what makes you the definitive voice on villain craft. I would rebuild both profiles with compelling, keyword-rich copy separating and optimizing both your fiction and nonfiction presence.

Although Bot Jessica’s assurances are empty promises, it/she nevertheless outlined good sources for me to contact as well as ways to reframe my author profile.

Elenablake546@gmail.com nailed a specific weakness in my blurb. 

Your blurb opens with the Hero’s Journey comparison and moves efficiently through a bulleted list of what readers will learn. The list is comprehensive, but it reads more like a table of contents than an emotional pitch. Writers browsing craft books make purchase decisions on one question: will this solve my specific problem right now? The problem this book solves, cardboard villains who don’t challenge the hero enough to make the story matter, deserves to be named explicitly in the first two sentences before the feature list appears.

Revise the blurb opening to lead with the problem before the solution. Something like: “Your hero is only as powerful as the villain who opposes them. A flat antagonist makes for a forgettable story. The Villain’s Journey gives you the tools to create criminals, manipulators, and monsters that haunt your readers long after the final page.” Then move into the taxonomy and worksheets. This mirrors how the top-performing craft books in your also-bought carousel open their descriptions, and it signals immediately to every fiction writer regardless of genre that this book solves the problem they’re struggling with right now.

Bot Elena, I appreciate the excellent critique and rewrite suggestion.

From aliceclarkwinn@gmail.com:

Your Vogler and Bell endorsements are the most valuable assets any craft book author could have, and they’re functioning as static text on a product page.

James Scott Bell has over 30 craft books and a devoted readership of writers who trust his recommendations implicitly. When Bell says your book “filled a critical gap,” that sentence should be reaching every writer in his audience. But right now, both endorsements sit on your Amazon page, seen only by people who already found your book through other means. The endorsement from Vogler is not being used as a discovery tool. It’s being used as a closing argument for people who’ve already arrived. That’s like having a celebrity recommend your restaurant and only telling the people who are already seated inside.

Dual positioning: you don’t just teach villain writing, you demonstrate it in your own fiction. But are your thriller readers being guided to The Villain’s Journey? When a reader finishes a Tawny Lindholm book and thinks “how does she make these villains so compelling,” is there a clear path from that thought to your craft book? Conversely, when a writer reads The Villain’s Journey and wants to see your villain theory in action, are they immediately guided to your thrillers? This cross-pollination between your fiction and nonfiction should be one of your strongest competitive advantages over every other craft book author who only teaches but doesn’t demonstrate. But without deliberate cross-promotion infrastructure (back matter links, email sequences, bundled promotions, coordinated Amazon advertising), your two audiences remain separate pools that never merge. 

A targeted visibility campaign across writing craft podcasts (where a segment on “the villain’s journey as the mirror of the hero’s journey” positions you as the natural evolution of Vogler’s framework), writing conference communities, NaNoWriMo forums and social channels (where villain-craft content performs exceptionally well during planning season), AuthorTube and WritingTok creator outreach, and craft-focused newsletters like Jane Friedman’s Hot Sheet, Writer Unboxed, and DIY MFA. Vogler’s endorsement gives you a hook that no other villain-craft book can claim: “The man who defined the Hero’s Journey says this is the book that defines the Villain’s Journey.” That positioning sentence alone can anchor an entire media campaign. 

Bot Alice delivered an excellent list of places to pitch as well as the framework to connect my fiction and nonfiction.

This email from “author amplifier” Barbara Warren (gmail, of course) outlined similar strategies mentioned above but added a fresh twist which shows how quickly bots adapt and improvise. This one anticipated objections it expected writers to raise: 

Your Next Step
Reply to this email with two words:

“Send plan.”

That is it. No phone call. No discovery call. No PDF full of pricing tiers. No scheduling a “quick chat” that turns into a sales pitch.

I will reply with a simple, actionable roadmap. 

If you like the plan, you keep it. Use it. Share it. If you want my help executing it, we talk then. If not, you have a free strategic document from someone who genuinely believes The Villain’s Journey should be required reading for any writer who wants to create villains readers love to hate.

Sorry, Barbara, your offer is tempting but I don’t want to wind up on the Chatbot Sucker List that sells my email to every scammer in the universe.

Marketing has always been my weakness. These bots identified problems and offered specific actions to solve them. This is where AI shines. 

Normally I immediately trash spam but now I give it a second look. If the advice sounds plausible and doable, I save it to the “Good AI scam idea” folder.

Writers still need to be wary. “Out of the blue” solicitations are 99.99999+% scams. Best practice is to not respond to them. 

However, some of their suggestions are valid and useful. We can take advantage of good free advice, as long as we don’t allow scammers to take advantage of us.

TKZers, how about you?

Have you received spam/scam emails with advice that’s actually helpful? Have you put the ideas into practice? Were they successful?

~~~

Following Bot Alice’s advice, I’m cross-promoting fiction and nonfiction.

Meet the dastardly villains in the Tawny Lindholm Thriller three-book gift set. Then discover how I built those characters in The Villain’s Journey-How to Create Villains Readers Love to Hate.

Click on covers for sales links.