Greatest Hits from the 2024 Flathead River Writers Conference Part 2

by Debbie Burke

@burke_writer

Late Breaking News: This morning, I’m being interviewed by radio station KGEZ (Kalispell, Montana). To listen live, visit KGEZ.com and click at the top left side of the home page.  Pacific 8:10 a.m., Mountain 9:10 a.m., Central 10:10 a.m., Eastern 11:10 a.m.

Or you can listen later by scrolling down KGEZ’s home page to “In Case You Missed It.” 

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Two weeks ago, I wrote about the inspiring Flathead River Writers Conference.  If you missed Part 1, here’s the link.

Today features more highlights from the other excellent speakers.

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Maggie Doherty

Freelance writer Maggie Neal Doherty is a future thinker who knows how to take the initiative. When she realized the local newspaper had no female reporters, she pitched them with her qualifications and scored a regular op-ed column. She also initiated a new book review section at a time when many publications are cutting back on book reviews.

She specializes in finding unusual niches like “Duct Tape Diaries,” a publication by a major raft manufacturer that features articles about river rafting. With two small children, she came up with the quirky angle of waste disposal during family raft trips: “How I Got My Kids to Poop in a Bucket.”

Questions Maggie asks before querying editors:

  • What is the story? It’s not just the topic of the article but a compelling reason behind it.
  • Why is it important now?
  • Why are you the person to write it?

If the topic is “evergreen” (useable at any time), why is the story timely now?

Editors want to know you can deliver the story, meet deadlines, and write within the required word count.

Maggie’s strategy has resulted in credits in The Guardian, Washington Post, High Country News, LA Times, and more.

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Keir Graff

Chicago-based Keir Graff had an enviable former career where he “got paid to read” as the senior editor of Booklist, the primary source for libraries when deciding which books to buy. Now he cowrites middle-grade mysteries with James Patterson, as well as adult and children’s fiction under his own name and with a coauthor under the name “Linda Keir.”

Keir revealed the secrets of a working writer, sharing the hard truth that few authors can survive on book sales alone. He cautions that “writing a book is like buying a lottery ticket that takes a year to fill out.”

He compares writing-related work to an investment portfolio. If you have only one income source and it dries up, you’re out of luck. If you diversify into related fields, like ghostwriting, editing, coaching, teaching, speaking appearances, etc., those other income sources take up the slack if book sales drop. Using a strategy of wearing many hats, Keir has forged a successful career.

While Keir gave straight talk about the challenges, he also offered encouraging, actionable tips to make a living as a writer, including:

  • Be the best writer you can be.
  • Leverage your expertise. Give talks about your areas of expertise, knowledge of a place, specialized abilities, etc.
  • Price yourself accordingly. Start low then increase fees as your experience and reputation expand. Ask clients and speaking venues, “What is your budget?”
  • Ask for help, advice, and introductions. Always be gracious if the answer is no.
  • In addition to writing, do five things every day. “Things” can be querying, promotion, outreach, networking, following up on queries, building platform, etc.
  • Set a goal. Once you achieve that goal, set a new one. Keep setting and achieving goals.

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Zoe Howard

Zoe Howard is an associate literary agent with the Howland Agency and a literary publicist with Pine State Publicity. She walked us through DIY publicity angles for launching a book. She shared sample  questionnaires used by PR firms.

About the author:

  • Who are you?
  • Where are you from? If you moved, why?
  • How do you describe yourself to people?
  • What is your day job/work?
  • What gives you the ability to write this book at this time?
  • What interview questions would you like to be asked?

About the book being publicized:

  • What are one-word topics about this work?
  • What themes are you striving for?
  • What inspired this work?
  • What timely topics intersect with this work?
  • What research did you do?
  • How do you talk about the work with different people, e.g. friends, colleagues, your mom?
  • Who helped this book along the way?

What does publicity look like:

  • Reviews
  • Interviews
  • Events
  • Awards
  • Essays/excerpts
  • Momentum

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Joanna MacKenzie

“Keep readers hungry but give them cookies,” advises literary agent Joanna MacKenzie of the Nelson Agency. IOW, make readers eager to find out what happens next but give them snacks in the form of hints that will pay off during the journey.

Joanna gave a shout out to TKZ alumnus Larry Brooks and his book Great Stories Don’t Write Themselves.

She offered a rare peek inside an agent’s head with 16 questions she asks when considering a manuscript.

  1. Is the writing good?
  2. Is there a market?
  3. Am I excited to turn the page?
  4. Am I confused?
  5. Is the premise unique?
  6. Is this the right point of view for the story/scene?
  7. Do I care about the character?
  8. Are there meaningful internalizations? Is there too much “show” and not enough “tell”? (Note: Refreshing to hear an agent break from conventional wisdom)
  9. Are there both internal and external arcs?
  10. Is there a sense of place?
  11. Is there a compelling conflict?
  12. Is the dialogue trying too hard to be realistic?
  13. Is it plausible?
  14. Is there a beginning, middle, and end?
  15. Does every scene move the plot and character forward?
  16. How much work are we going to have to do?

Digging into characters, Joanna says, “If the antagonist has time to lean, they have time to be mean. If they’re not doing anything, put them to work making life more difficult for the hero. Make sure every scene includes a shift in who has the upper hand.”

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The criteria I often use for measuring a conference’s success is the level of interaction among attendees. Sometimes introverted writers are shy about talking with strangers or even admitting they write.

Not at this conference! Conversations were friendly and lively. People freely shared stories about their projects, struggles, successes, interests, and personal lives.

Old friendships were rekindled and new ones made. Business cards and emails were exchanged.

Exhilarating, energizing, and exhausting. You can’t ask for better than that.

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TKZers: In your experience, what makes a successful conference? Want to give a shout out to your favorite?

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Today is election day. Remember to vote.

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For readers who like to hold a physical book in their hands, Debbie Burke’s new thriller Fruit of the Poisonous Tree is now in paperback as well as ebook! Sales link. 

Cover by Brian Hoffman

Greatest Hits from the 2024 Flathead River Writers Conference Part 1

2024 Flathead Writers Conference
Photo credit: David Snyder

by Debbie Burke

@burke_writer

The 34th Flathead River Writers Conference was October 5-6, 2024. The conference is always good, but this year was stellar with superb speakers and enthusiastic interaction among attendees.

As I drafted this post from my notes, it kept growing with more information that needed to be included. As a result, it ran way too long for a single post. So I’m dividing it into two. Today is Part 1 of the greatest hits from the event. Part 2 will follow in a couple of weeks.

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Debra Magpie Earling

Debra Magpie Earling (Native-American author of The Lost Journals of Sacajawea and Perma Red) gave the moving keynote which set the tone that continued through the entire weekend.

Debra opened with a description of “wonder”, which she defined as “surprise mingled with admiration.” She went on to tell a story of wonder about the last Christmas she spent with her dying mother. On a peaceful Montana night, she described their visit as like “being inside a snow globe.”

Her mother said, “When I die, I’ll send you a sign. A hummingbird.” Debra went along with her mom but had her doubts. After all, hummingbirds are common at her home during summer so how would she ever know which one was the sign?

Nevertheless, after her mother passed, the following spring Debra set up many feeders and waited.

It was a strange summer. Other bird species came and went. Crows sat on the feeders. But not a single hummingbird appeared.

On the evening of her mother’s birthday in July, Debra and her husband were sitting outside and Debra said, “Well, I guess she didn’t send the sign.”

At that moment, the only hummingbird of the year appeared. It flew to Debra’s forehead and hovered for a few minutes then left.

Debra and her husband asked each other, “Did you see that? Is that what I think it was?”

With that anecdote, she summed up the magical wonder of storytelling, the conference theme.

While talking about where inspiration comes from, Debra said, “The muse is a lot of dead people who want their stories told.”

That sentence sent chills through me. Recently I’ve considered writing historical fiction. Did Debra send me a sign that it’s time to explore the past?

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Danica Winters

Million-selling Harlequin romantic suspense novelist Danica Winters told the audience, “This is not your grandmother’s bodice ripper.” Romance sales account for an astounding $1.4 billion each year.

Today’s variations are limitless: contemporary, historical, erotica, Young Adult, thriller/suspense, LGBTQ+, dark romance, paranormal, holiday, fantasy/romantasy. Even serious social issues like human trafficking find their way into romances.

Why are they so popular? Danica believes, “They are everyone’s escape. They bring joy and make people laugh. Romance is a promise. We writers are entertainers.”

Danica sells many more paperbacks than ebooks, unlike other genres where ebooks dominate. She added an interesting market detail: When Walmart changed its shelving to hold 6″ by 9″ books, that prompted publishers to shift book production to that same size because Walmart is such a huge market.

While most romance readers are women, Danica said about 20% are men, often in law enforcement and the military. Turns out even alpha males like escape, too.

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Leslie Budewitz

Three-time Agatha winner Leslie Budewitz focused on crime fiction with an excellent summation of differences within the genre.

  • Mystery is “What Happened?”
  • Suspense is “What’s Happening?”
  • Thriller is “What Might Happen?”

Leslie has her finger on the pulse of the cozy market and talked about shifts within the genre, including a new trend of millennial cozies that include some swearing and adult language.

For a cozy, the semiofficial acceptable body count is three. So far, Leslie has only had two murders in one book.

With 19 published books, Leslie must keep track of two amateur sleuth series and multiple standalone suspense novels. She developed an ingenious system to avoid repetition of plots and characters. For each book, she creates a spreadsheet with the following headings:

Victim              Killer/Method             Suspects          Motive            VGR

What is VGR? The Very Good Reason why the amateur sleuth gets involved in a crime.

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Kathy Dunnehoff

Only a truly gifted writing teacher can make grammar entertaining. That describes longtime college instructor Kathy Dunnehoff, author of bestselling romantic comedies and screenplays.

Kathy offered nuts and bolts hacks to improve writing productivity.

  • Measure your success by what you control, not by factors outside your control. Success is the number of words you produce.
  • Use a writing calendar to track production either by word count or minutes…as long as that time is spent actually writing. Watching goat yoga or doomscrolling doesn’t count.
  • When you don’t write, record your excuse in the calendar. Talk about making yourself accountable!
  • Recognize procrastination in its many disguises: research, reorganizing your office, talking about writing rather that writing, etc.
  • When revising, try the “Frankenstein Method” (from Jessica Brody’s Save the Cat Writes a Novel): Start a new document for the second draft, then copy and paste sections from the first draft.
  • There is no extra credit for suffering!

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On Saturday evening, our local indie shop, the BookShelf, hosted a reception for conference attendees and speakers. Gather a bunch of writers in a bookstore and we’re more excited than dogs at the dog park. Even though people mock-complained their brains were overloaded and they were exhausted, no one wanted to leave. All that creative energy kept us buoyed and eager for the following day.

Come back here in two weeks for Part 2 of the Greatest Hits from the Flathead River Writers Conference. Highlights include freelance article writing, side hustles to supplement income from book sales, anatomy of a publicity campaign, and 16 questions an agent asks when assessing a manuscript.

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TKZers: Do any of the ideas mentioned resonate with you? What is your favorite productivity hack?

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Conferences are also a good venue to sell books and I did!

Fruit of the Poisonous Tree, Cover by Brian Hoffman

 

 

Please check out my latest thriller Fruit of the Poisonous Tree at this link.

Rounding Up Writing Skills

My new t-shirt!

by Debbie Burke

@burke_writer

Last weekend, I drove to Helena, MT to participate in the Montana Writers Rodeo, an intimate gathering of about 40 people. The event is only in its second year, but it ran as well as if they’d been hosting conferences for years.

In 2017, director/playwright/actor Pamela Mencher went on a search for a venue where locals could perform plays that they’d written, along with artistic, musical, and cultural activities. She recognized potential in a vacant industrial building and set to work with volunteers to convert the space into the Helena Avenue Theatre (visit the Montana Playwrights Network website). It’s now a cozy auditorium with a stage, comfortable theatre seating, plus gathering rooms.

Often, attendees at writing conferences are shy introverts who may be uncomfortable in a crowd. Not at this Rodeo!

Perhaps one reason is some members of the group are also actors. On Friday evening, after a delicious buffet supper, eager authors went onstage to read their poetry, short stories, and novel excerpts. That icebreaker loosened everyone up and made for a friendly atmosphere.

On Saturday, acclaimed author Russell Rowland recalled his rollercoaster writing career, starting with his dream internship at Atlantic Monthly and the initial success of his first novels. Disappointment followed when his publisher left him an orphan. Ultimately, he made several comebacks and now has seven books, a podcast, and a popular radio show, Fifty-Six Counties. He related how discouragement and pain are emotional wellsprings from which the most meaningful writing emerges.

In his workshop prompt, he asked us to write about an argument remembered from our childhood. His unique slant: relate the argument from the point of view of the other person.

Russell’s warm, approachable demeanor encouraged a 12-year-old author to take the stage to read what he’d written. How cool is that! Surrounded by adult strangers, this young writer actively participated, asked questions, and discussed his aspirations.

Debbie with actor/director/writer Leah Joki

Another presenter was actor/director/writer Leah Joki, author of Julliard to Jail, a memoir about her unconventional career as a writing and theatre teacher inside prisons. “The reason I’m comfortable in prison,” she says, “is I grew up in Butte!” That caused laughs among us Montanans who understood exactly what she meant.

Her workshop enlisted audience volunteers who read parts of Huckleberry Finn and Who’s Afraid of Virginia Woolf to demonstrate the impact of dialogue in fiction. She said, “Every word matters.” Yet she also emphasized that silence—what is not said—can be even more dramatic.

The workshop I taught was on DIY editing with 10+ tips on how to edit your own writing. In my next post, I’ll outline those tips.

As part of my presentation, I offered to critique First Pages from participants (wonder where that idea came from!). They were submitted in advance, so I had time to review and edit, using track changes.

During the workshop, I projected a page on the screen, read it aloud, then gave my impressions and explained reasons for suggestions. Time didn’t permit review of all submissions, but I printed out the edited versions for each author and we discussed them outside the workshop.

As often happens with TKZ First Pages, some stories didn’t get started until page two or later. We discussed ways to grab readers’ attention immediately, while at the same time weaving in enough details to ground them in the fictional world.

I plugged TKZ as a helpful resource and encouraged Rodeo attendees to submit their first pages for critique.

Rounding out the presentations were two representatives from Farcountry Press, a respected regional house that publishes outdoor guides, books on travel, history, photography, and nature-themed picture books. Samantha Strom, Director of Publications, and Hilary Page, marketing and social media, showed us how to define a reading audience. They provided blank template worksheets that we filled out with background, gender, age, education, interests, jobs, lifestyles, and values of our particular demographic.

Rodeo Wrangers Pamela Mencher, Mindy Peltier, Pearl Allen, and Christa Chiriaco

Conference wranglers Pamela Mencher, Mindy Peltier, Pearl Allen, and Christa Chiriaco rounded up strays and kept the Rodeo running smoothly.

For example, each presenter had a dress rehearsal with tech helpers who checked mic volume, lighting, position on stage, power point displays, and especially those pesky connecting cables! Thank goodness, because my Mac didn’t want to play nice with their projection setup. Mindy brought in the calvary (her techie husband) and saved the day.

Volunteer Intern Chinook asked an unexpected question: did I prefer chilled or room-temperature water during my presentation? According to audiobook narrators, room-temperature is better because cold causes throat muscles to tense up. How thoughtful of Chinook!

Coffee and snacks were in a room where we authors displayed our books for sale and chatted with attendees between sessions.

Small conferences offer a chance to relax and connect with other writers on a deeper level than the hectic hustle-bustle of large ones. Authors in similar genres swapped business cards with prospective critique partners and beta readers.

Several people asked about my editing services, leading to possible new clients. Plus, I sold a stack of books and traded with other authors.

Evaluation surveys are important planning tools for future conferences, but convincing attendees to fill them out is always a challenge. The Rodeo wranglers solved that problem by holding prize drawings as the last event on Saturday evening. A completed survey earned a ticket to win t-shirts, drink containers, and other Rodeo-themed gifts. Yup, I won that t-shirt shown at the top of this post.

Deep Fake Sapphire Pen created by Steve Hooley

 

I piggy-backed on their drawing with my own to encourage signups for my newsletter. The prize: a custom-crafted Steve Hooley legacy wood pen. The lady who won the Deep Fake Sapphire pen was thrilled and I went home with a bunch of new subscribers. Win-win.

For two nights, Mindy spoiled me with five-star hospitality in her lovely log home, complete with an espresso machine in my room.

The drive between Kalispell and Helena is 400 miles roundtrip, with a posted speed limit of 70 mph in most places. I’ll be polite and call that optimistic, rather than insane Switchbacks and hairpin turns often reduce speed to a white-knuckled 20 or 30 mph.

The route follows winding rivers and twisting two-lane mountain roads that cross the Continental Divide. The drive takes four hours each way, cuz I’m too chicken to put cruise control on 70. I took time to admire Big Sky scenery while watching for suicidal deer and elk. Even plotted a few new scenes, too.

Near Flesher Pass on the Continental Divide, elevation 6131 feet

Already I’m looking forward to next year’s Montana Writers Rodeo.

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TKZers: Do you prefer large or small writing conferences? Please share your favorite conference experience.

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At the Rodeo, Flight to Forever and Deep Fake Double Down were the biggest sellers. Please click on the covers for sales links.

Unpacking Suspense with Agent Zach Honey

By Debbie Burke

@burke_writer

Writing conferences are a mix of exhilarating and exhausting, inspiring and overwhelming, work and play.

Terry Odell and I recently attended the Flathead River Writers Conference. In today’s and tomorrow’s posts, you’ll hear about the experience from each of us. Terry also tried out her new Olympus camera and will hopefully share scenic shots tomorrow.

Meanwhile, here are a few photos from the conference taken by other guests:

Susan Purvis and Debbie Burke at the book table

 

No, this isn’t a stick up. Dr. Erika Putnam leads the audience in exercises to alleviate “writer’s slump” from hours bent over the computer.

 

 

 

Author/storyteller Chris La Tray is Montana’s Poet Laureate who starts each morning by reading the tattoo on his arm—a challenge from Antarctic explorer Ernest Shackleton.

It reads: “Men Wanted for hazardous journey, small wages, bitter cold, long months of complete darkness, constant danger, safe return doubtful, honor and recognition in case of success.”

Does that sound a little like writing? 

A young writer shares her story with a friend. Isn’t this what conferences are all about? 

A couple of days before the conference, Terry arrived from Colorado to check out this corner of Montana. On Thursday, we drove around Flathead Lake, while showers and sunshine played tag.

On Friday, the sun won out over showers. In Glacier National Park, snow closed the higher elevations of Going-to-the-Sun Road so we didn’t make it up to Logan Pass (6000+ feet) to see mountain goats and bighorn sheep. But we visited Lake McDonald, waterfalls, and the historic lodge. Any day at Glacier is a good day.

As a Montanan, I performed my sworn, sacred duty to introduce Terry to huckleberry-peach pie and huckleberry chocolate.

Literary agent Zach Honey

Now to the conference highlights from one of the guest agents, Zach Honey of FinePrint Literary Management.

Zach was born in Greensboro, NC and raised in Montana, leading to an affinity for both sweet tea and waist-deep snow. He specializes in thrillers in rural settings because of the potential for dark, scary adventures in remote, isolated locations.

Zach gave a talk about the elements of suspense that’s tailor-made for the crime dogs of TKZ. He kindly agreed to allow me to unpack his presentation. Thanks, Zach!

Suspense and mystery apply to all stories in all genres.

Why does the reader keep turning pages?

Why does the listener lean toward the person telling the story?

Why does the viewer keep watching the movie?

To find out what happens next. 

Suspense contains three elements:

  1. Hope – where the reader experiences pleasure about the prospect of desirable events.
  2. Fear – where the reader experiences worry about undesirable events.
  3. Uncertainty – the cognitive imbalanced state of not knowing the outcome of events.

When readers feel a close connection to a character, esp. the POV character, they hope for a good outcome for that character and fear the danger that threatens the character.

Villainous characters also need to connect with readers, although it’s a different type of connection. Readers are intrigued and fascinated by evildoers. That interest can be deepened and made more complex by incorporating backstory. Why is the villain willing to or driven to step over the line? Will s/he get away with it?

Suspense can be short term for the duration of a scene or long term sustained over the entire book or film.

Types of suspense:

 Mysterious suspense – Info is withheld from the reader.

Horrific suspense – Something bad will happen. Often a tragic ending. Examples: Stephen King, Dean Koontz.

Romantic or comedic suspense – Something bad will happen that may also be funny/entertaining and usually leads to a happy ending.

Paradox of suspense: Suspense contains an inherent paradox because readers or film viewers often know the end beforehand. Knowledge of the end should preclude suspense, yet it doesn’t.

Readers continue to read despite knowing who the murderer/villain is.

Photo credit: Laura Loveday, CC BY-NC-SA 2.0 DEED

People who’ve watched Psycho multiple times still jump at the shower scene.

That leads to the question: Why does someone who already knows the outcome still feel suspense?

Zach offered these theories:

Moment by moment forgetting – the reader/viewer is so caught up in the present tense moment that they temporarily forget the outcome.

Desire/frustration theory of suspense – The reader/viewer feels frustrated because they want to change the outcome of an imminent event, but they can’t. That’s why the movie audience shouts, “Don’t go down in the basement!” Of course, the character inevitably does and meets their doom.

Zach cited Alfred Hitchcock as the renowned master of suspense. Hitch defined differences between mystery and suspense:

Mystery is an intellectual process.

Suspense is an emotional process.

Mystery requires withholding information from the reader/viewer.

Suspense requires giving information to the reader/viewer.

A classic example is the bomb under the table.

In mystery, only the character who placed the bomb knows it’s there. None of the other characters nor the reader is aware of it. When it explodes, it causes immediate surprise and shock.

In suspense, the reader knows the bomb is about to go off, but the characters don’t know. The reader’s knowledge leads to excited, horrified anticipation of the disaster that’s about to happen. Five minutes of suspense delivers five seconds of surprise/shock.

When the reader or audience has more information than the character does, that also causes dramatic irony.

Dramatic irony has great impact on the reader. The combination of the intellectual process (knowledge of what happens next) together with the emotional process (the fear, hope, uncertainty of what happens next) delivers an effective power punch for authors to exploit.

Additional tools:

Raise the stakes – what will be lost if the hero fails?

Lower the hope – what if the hero can’t succeed b/c their abilities or resources are reduced?

Foreshadowing – creating dread for something that may happen in the future.

A big thank you to Zach Honey for explaining the mystery of suspense.

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Stop by tomorrow to read Terry Odell’s impressions of the Flathead River Writers Conference.

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TKZers – what is your favorite technique for building suspense in your stories? Are any of the tools that Zach mentioned new to you? If so, do you want to experiment with them?

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Suspense is high but the price is low for Debbie Burke’s latest thriller Deep Fake Double Down. Only $.99 at this link.

Conference Overview #Ninc14

Nancy J. Cohen

Having just come from the Novelists, Inc. (Ninc) conference, my brain is fried with all the important information I learned. You can see photos on my Facebook Page under the Ninc Album and read my blogs of each workshop on my personal blog site.

As an overview, here are some of the important points I took away from this event.

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If you indie publish, offer your book at as many retailers as possible. These would include Amazon, Barnes and Noble, Kobo, Apple, Smashwords and Google Play. Google is growing.

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Indie bookstores will survive the digital age, especially if they offer curating, personal service and community events.

Publishers may cry that they’re hurting but their profits are rising.

The global marketplace is not to be overlooked. There’s a huge market for English language books, plus the translation market is out there. Agents can still have a role with managing our subsidiary rights.

In the future, authors may sell directly to readers. Be prepared for new technologies and to take advantage of opportunities when they arise.

The real threat is the decline of recreational reading. There’s too much competition from video games, TV and movies, and other entertainment pursuits. We need to increase kids’ passion for reading.

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Target your readers. Analyze your data. View your results and modify your business plan accordingly. Make sure you write the best book that you can and present the product in a professional manner.

Series sell better than standalones. Even if you aren’t writing a series, try to link your books with a common theme. Have cover art that ties them together.

Back material is important. Your e-book is a living document. Include links to your other titles and to your newsletter.

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In the photo: Donna Andrews, Carole Nelson Douglas and Nancy J. Cohen

The rest is on my personal blog. Coming next there is BookBub, ACX, legalities for authors and more. Be sure to scroll down to see my previous posts.

For more information on Novelists, Inc., go Here.

Attending a Writers Conference

Nancy J. Cohen

Today I am on my way to the Novelists, Inc. conference at St. Pete Beach. As I am contemplating what to say here, I’m thinking about the benefits of spending a wad of money to attend a writers conference. Ninc focuses solely on the business of writing for career professionals. You must have two published novels to join, so the membership consists of multi-published authors. This makes it different from any other conference, which may be aimed toward fans or writers at all levels.

Ninc doesn’t aim to teach you to write. It aims to get you up to date on industry news and trends in publishing; the how-to’s regarding promotion & marketing, indie publishing; legal aspects like literary estate planning and forming a collaborative group to produce a book box package; how to use Amazon or Book Bub or Goodreads effectively. Reps from Kobo, Amazon, iBooks and more will be present. I can’t wait to attend. I can pick anyone’s brain there for any career questions I might have, and I have plenty. Ninc is a goldmine of seasoned, professional authors.

So why should you attend a writers, as opposed to a fan, conference? Here are some of the benefits:

· Networking with other authors and making new friends
· Career guidance from more experienced authors
· Attracting new readers, as authors are readers, too.
· Workshops at all skill levels
· Editor/Agent appointments
· Name recognition
· Meeting authors whom you might ask later for an endorsement
· Giving back to the writing community by offering a workshop or volunteering

I have been attending SleuthFest for years. This premier mystery writers conference will take place Feb. 26 at Deerfield Beach, FL. And new this year is the Flamingo Pitch Tank, where you get the chance to pitch your novel to every attending editor and agent at once. This is in addition to one-on-one appointments. You’ll learn about marketing and brush up on your other writing skills. Last year I attended workshops on Kobo and ACX. So check out this event before it sells out. James Patterson and Dave Barry are guest speakers.

SFPTankforBlogWebTweet  

What other reasons can you offer for attending a writers conference? As I will be unable to respond, please talk amongst yourselves. I’ll respond next week when I am back home.

Planning a Writers Conference

Nancy J. Cohen

Organizing a writers’ conference is a year-long, time consuming event. Having recently attended the inaugural Mystery Writers Key West Fest, I can appreciate the hard work put in by its co-organizers, Michael Haskins and Shirrel Rhoades, to make everything run smoothly. We’re doing the same thing for SleuthFest, scheduled for February 26, 2015. What steps do you have to take to organize a conference? This is by no means a comprehensive checklist, but here are some suggestions if your group is interested in moving forward with a big event.

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Book the hotel and the date. This isn’t as easy as it sounds. You have to estimate the number of people attending, including speakers, editors, agents, and special guests. Why? Because you’ll need meeting rooms to fit your capacity. How many persons might attend each session? How many tracks per hour will you offer? Thus how many break-out rooms are required? Day by day and function by function, you’ll have to map things out with the hotel liaison. This includes social events like meals and cocktail parties. A contract is drawn up. What is the cost of each meal? How much in deposits are required and when? What’s the cancellation policy? If you’re in Florida, what happens if there is a hurricane warning that weekend? How many rooms of your block do you have to fill? You need a good negotiator for this aspect, and that’s only the start.

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Obtain the keynote speakers. Once you have a date and place, you can put invites out for the key speakers. They’ll be a draw for everybody else and for press coverage.

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Devise a conference budget. This will help you determine how much to charge for registration. Decide if your goal is to break even or to make a profit.

Appoint committee chairs. You’ll want to assign volunteers to take charge of the different roles, such as Programming, Editors/Agents, Author Liaison, Raffles, Publicity, Sponsors, etc. Put your key people in place early.

Brainstorm for programming ideas. What’s your conference theme? What topics do you want to cover? Will you have panels or one-on-one workshops?

Arrange for special events. Do you want to go on a shoot-out at a local range? Visit a morgue? Have a demonstration by K-9 dogs? Offer a murder mystery dinner cruise? Will you fill up the evenings, or will attendees be on their own?

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Once you have laid the groundwork, you’re ready to solicit speakers and post your registration forms online. Assign a publicity person to be in charge of tweets, Facebook posts, and other online promotion. Another one can be in charge of obtaining sponsorships, like for tote bags and for maybe a coffee break. Don’t forget to solicit ads for the program book. Now you’re getting down to the nitty gritty details.

Be gracious and praise your team. Putting on a conference is an effort of love. We need to appreciate the volunteers who work so hard. Giving out token recognition awards or publicly recognizing your team mates at the event itself will go a long way toward getting those same volunteers to come back next year.

Even if your event seems to be a well-oiled machine, be prepared for last-minute snafus. Tell yourself that everything will work out fine. No one will notice the glitches, and they’ll all have a wonderful time.

If you wish to read my reports on conferences I’ve attended, visit my blog at Nancy’s Notes from Florida.

Have you been involved in conference planning? If so, what has been your biggest challenge?

Planning a Writers Conference

Nancy J. Cohen

Organizing a writers’ conference is a year-long, time consuming event. Having recently attended the inaugural Mystery Writers Key West Fest, I can appreciate the hard work put in by its co-organizers, Michael Haskins and Shirrel Rhoades, to make everything run smoothly. We’re doing the same thing for SleuthFest, scheduled for February 26, 2015. What steps do you have to take to organize a conference? This is by no means a comprehensive checklist, but here are some suggestions if your group is interested in moving forward with a big event.

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Book the hotel and the date. This isn’t as easy as it sounds. You have to estimate the number of people attending, including speakers, editors, agents, and special guests. Why? Because you’ll need meeting rooms to fit your capacity. How many persons might attend each session? How many tracks per hour will you offer? Thus how many break-out rooms are required? Day by day and function by function, you’ll have to map things out with the hotel liaison. This includes social events like meals and cocktail parties. A contract is drawn up. What is the cost of each meal? How much in deposits are required and when? What’s the cancellation policy? If you’re in Florida, what happens if there is a hurricane warning that weekend? How many rooms of your block do you have to fill? You need a good negotiator for this aspect, and that’s only the start.

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Obtain the keynote speakers. Once you have a date and place, you can put invites out for the key speakers. They’ll be a draw for everybody else and for press coverage.

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Devise a conference budget. This will help you determine how much to charge for registration. Decide if your goal is to break even or to make a profit.

Appoint committee chairs. You’ll want to assign volunteers to take charge of the different roles, such as Programming, Editors/Agents, Author Liaison, Raffles, Publicity, Sponsors, etc. Put your key people in place early.

Brainstorm for programming ideas. What’s your conference theme? What topics do you want to cover? Will you have panels or one-on-one workshops?

Arrange for special events. Do you want to go on a shoot-out at a local range? Visit a morgue? Have a demonstration by K-9 dogs? Offer a murder mystery dinner cruise? Will you fill up the evenings, or will attendees be on their own?

P1030737
P1030767

Once you have laid the groundwork, you’re ready to solicit speakers and post your registration forms online. Assign a publicity person to be in charge of tweets, Facebook posts, and other online promotion. Another one can be in charge of obtaining sponsorships, like for tote bags and for maybe a coffee break. Don’t forget to solicit ads for the program book. Now you’re getting down to the nitty gritty details.

Be gracious and praise your team. Putting on a conference is an effort of love. We need to appreciate the volunteers who work so hard. Giving out token recognition awards or publicly recognizing your team mates at the event itself will go a long way toward getting those same volunteers to come back next year.

Even if your event seems to be a well-oiled machine, be prepared for last-minute snafus. Tell yourself that everything will work out fine. No one will notice the glitches, and they’ll all have a wonderful time.

If you wish to read my reports on conferences I’ve attended, visit my blog at Nancy’s Notes from Florida.

Have you been involved in conference planning? If so, what has been your biggest challenge?

The Christmas gifts all writers need

By P.J. Parrish

See that picture at left? That is my dog Bailey. The antlers are photoshopped on but I dress her up in Santa outfits every year and she’s a good sport about looking silly. Dogs can teach us writers something this holiday season. We need to lighten up.

This epiphany came after yet another of my sleepless nights. I was worrying about a plot pothole in our novella-in-progress, and about not finishing it, and then what if nobody downloads it from Kindle Select…you get the idea, right?

As usual, I retreated to the sofa and the remote. Nothing on except “The Da Vinci Code.” I know, bad movie, but I hadn’t seen it so I figured it would at least put me to sleep. And then that creepy Albino monk starts screwing barbed-wire anklets to his legs and beating himself bloody with cat ‘o nine tails. And I started thinking about all the pain we writers inflict on ourselves. Self-doubt, exhausting promotion tours, crippling envy, three-books-a-year contracts, flop-sweat fear. Hell, we don’t need Kirkus. We’re killing ourselves.

So I have some Christmas presents for you.  They are the exact things you probably won’t give to yourself. But you need them. My gifts to you are…

1. Permission to write badly. I give this to myself every year because I am one of those perfectionist nuts who gets paralyzed trying to make every word sing. It has taken me a decade to understand that to get to the good stuff, you have to well, poop out a lot of crap.

2. The ability to know when you are brilliant. And you are. Even if it is just for one page, one paragraph, one sentence. You know when you’ve hit that sweet spot. You can feel it. Cherish it. You’re not going to do it every time, but you don’t need to. Brilliance, like diamonds, shines best when you think quality not quantity.

3. A friend to celebrate the good news. Even if it’s as small as you finished chapter two. Even if it’s as big as a six-figure book deal and Ridley Scott on your speed dial. Success is nothing without someone to share it.

4. An honest critic. You need that one true friend who can tell you when you have lost your way. Your mother loves you too much to tell you the truth about your book. Treasure the one who can look you in the eye and say, “this sucks, you can do better.”

5. The courage to question your agent or editor. Blind loyalty is dangerous. In politics, love…and publishing. A great agent or editor can be your biggest ally. But it is YOUR responsibility to steer your career.

6. A week off. Leave the laptop. The cell can go to hell. Find someplace to which you can truly retreat, where the world cannot intrude. I recommend St. Barts if you can afford it. But your backyard deck will do. Drink good wine. Read trash. Eat too much. Make love. Dance in the snow. Breathe in pink…breathe out blue.

7. The courage to talk to a writer “bigger” than you and know you have something to offer. The first time I found myself standing next to Lee Child I turned into the third verse of Janis Ian’s song “At Seventeen.” Years later, I still cringe but now I can talk to Lee without blathering. I just picture him naked.

8. A few extra bucks to attend a conference so you know you’re not alone. You need to get periodic infusions and if you approach cons right, you come away replenished and eager to work.

9. A walk in the woods to clear your head. You’ve got to quiet those shouting voices of doubt in your brain. This happens only in quietude. Or maybe during a drive on I-95 with “Bohemian Rapsody” blaring.

10. The clarity to recognize the seed of inspiration in the smallest things. You’re stuck. You’ve painted yourself into a corner with the plot. Take a step back and look for small things. Open your brain and all your senses. You never know where the answer will come from.

11. Time to appreciate your family for appreciating how hard you work. Your people are important. Tell them. Often.

12. Kindness to reach down to someone who admires you. No matter where you believe you are on the writer food chain, no matter how low you think you are, someone is looking up to you. Be nice to them. Karma, baby, karma…

13. Permission to spend some of that advance money or Kindle royalty check on yourself. Buy a great bottle of Meursault. Rent a red convertible. Get botox. Splurge on Celtic tickets. A friend of mine just got a new agent, signed a six-book contract with a new publisher — this after years of bad luck. She bought herself a diamond ring.

14. Courage to venture out of your comfort zone. This is a tough one because sometimes you can get wacked alongside the head for your trouble. But there is no growth without chances taken. You just have to believe you are right. Even when everyone else — and maybe even the sales — are telling you otherwise.

15. And lastly, I give you the gift of faith. Faith that someone will love your book enough to buy it. That you have another good story still inside you. That no matter how tangled your book might feel, you will find the way home. That you are….brilliant.

Peace, dear friends.

Cultural Differences

By Nancy J. Cohen

Genres matter when you attend a conference. I started out in romance, attending National RWA and Romantic Times conventions. At RWA, we dressed in business attire and wore sequins to the Awards dinner. We taught workshops or we spoke on panels where the emphasis was teaching other writers the craft and business of writing. The same was true for smaller chapter conferences held around the state and throughout the country. Editor/Agent appointments were a staple for this type of working writers conference.

Romantic Times, in contrast, was a fan convention. Here we’d meet readers, booksellers, and reviewers in a fun, party-type setting. I still dressed in business casual during the day. At night, people wore costumes to themed balls and parties. As RT attracted more writers, they added writing tracks to educate aspiring authors. Now they’ve expanded to include other genres just as RT has changed its name to RT Book Reviews. It’s still a great conference to meet industry personnel and readers.

Then I switched to writing mysteries and attended Malice, Bouchercon, and SleuthFest. What a difference! People wore jeans! There were men in the crowd! Panelists were expected to be entertaining and witty and mostly talked about their books. Bouchercon and Malice are fan conventions while SleuthFest is a writers’ conference. SF has a forensics track and workshops for different levels of writing, along with editor/agent appointments.

The one thing these events have in common? Writers hang out at the bar, the hospitality lounge, or the dealers’ room and network like crazy. Costly swag gets picked up along with candy and pens. Bookmarks and other papers lay around the promo tables like unloved orphans.

And then I attended Necronomicon, my first SciFi/Fantasy/Horror convention. Lo and Behold! Another culture shock! In many ways, this convention was similar to the mystery cons. The panels were professional and moderated by a host. Aspiring authors attended in abundance. Instead of a forensics track like at a mystery writers conference, this convention had a science track led by scientist guests. However, here’s the biggest difference: Gamers. One darkened breakout room held 3 rows of computers where people sat  playing Halo. Other guys sat at round tables absorbed in role playing games.

Workshops went on into the wee hours of the night. I was scheduled to speak on three panels and had to request the organizer not to book me after dinner. Authors who paid for a spot in Author’s Alley sat at tables in a hallway and sold their own books. The Dealers’ Room was similar to the ones at mystery cons, where authors hope one of the vendors has their books for sale or else we make a consignment deal. I noted only one bookseller at this convention. Most of the vendors sold jewelry, games, and other knickknacks.

All in all, this conference was a valuable introduction to an entirely new audience. The panels were interesting as well as stimulating, and parties ranged into the night if you were so inclined. Check out my personal blog for more photos and reports on the panels I attended. Keep in mind that this was not like the big SciFi cons where TV and movie stars attend and people roam around in costumes. There was a costume contest, but it was one night only. This felt more like a writers conference aimed at SciFi/Fantasy authors.

Would I attend again? The jury is still out on that one. While the conference was comped for me since I was a speaker, I still paid over $500 for a hotel room. I sold two books. Granted, this audience is more likely to order the ebook version, but would I spend that money again instead of attending a conference that targets mystery or romance fans? We’ll see. The exposure to a new crowd is always good, and I had a great time meeting new people. I guess as in any choices we have, it depends on the budget.

If you have crossed genres, were you surprised by the differences at the conferences you attended?