Attending a Writers Conference

Nancy J. Cohen

Today I am on my way to the Novelists, Inc. conference at St. Pete Beach. As I am contemplating what to say here, I’m thinking about the benefits of spending a wad of money to attend a writers conference. Ninc focuses solely on the business of writing for career professionals. You must have two published novels to join, so the membership consists of multi-published authors. This makes it different from any other conference, which may be aimed toward fans or writers at all levels.

Ninc doesn’t aim to teach you to write. It aims to get you up to date on industry news and trends in publishing; the how-to’s regarding promotion & marketing, indie publishing; legal aspects like literary estate planning and forming a collaborative group to produce a book box package; how to use Amazon or Book Bub or Goodreads effectively. Reps from Kobo, Amazon, iBooks and more will be present. I can’t wait to attend. I can pick anyone’s brain there for any career questions I might have, and I have plenty. Ninc is a goldmine of seasoned, professional authors.

So why should you attend a writers, as opposed to a fan, conference? Here are some of the benefits:

· Networking with other authors and making new friends
· Career guidance from more experienced authors
· Attracting new readers, as authors are readers, too.
· Workshops at all skill levels
· Editor/Agent appointments
· Name recognition
· Meeting authors whom you might ask later for an endorsement
· Giving back to the writing community by offering a workshop or volunteering

I have been attending SleuthFest for years. This premier mystery writers conference will take place Feb. 26 at Deerfield Beach, FL. And new this year is the Flamingo Pitch Tank, where you get the chance to pitch your novel to every attending editor and agent at once. This is in addition to one-on-one appointments. You’ll learn about marketing and brush up on your other writing skills. Last year I attended workshops on Kobo and ACX. So check out this event before it sells out. James Patterson and Dave Barry are guest speakers.

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What other reasons can you offer for attending a writers conference? As I will be unable to respond, please talk amongst yourselves. I’ll respond next week when I am back home.

Brainstorming on the Beach

The Novelists, Inc. conference Brainstorming on the Beach was held at St. Pete Beach on Florida’s west coast. It is the first writers conference I’ve attended where no one handed out promo materials, dropped their bookmarks on a promo table, or talked much about their work. That’s because all of Ninc’s members are multi-published career authors. So you don’t come to this conference to promote yourself. You come to learn and schmooze with fellow authors about issues affecting us all.

This year’s conference brought in many illustrious speakers, pundits in the publishing industry. Here are some of the highlights of what I learned in no particular order:

    *      Everyone will be reading on their mobile phones in the future. What will this mean for the art of writing? Smaller paragraphs, shorter books, scenic descriptions perhaps replaced by video.

    *      Ebooks will be the next mass market.

    *      Think global. People in other countries want to read our work and they want these stories to take place in the U.S. so they can read about our lives here. The demand will continue to grow exponentially. This is a huge potential market.

    *      Many pirate sites originate overseas where English language content is unavailable. How to combat piracy? Cost and Convenience. Make our work cheaper and easier to obtain.

    *      Be prolific to build your brand.

    *      Don’t think of writing as draining your mental energy so you need to refill the creative well. Think of writing as recharging your batteries so that the more you write, the more you’ll want to write. It’s harder to restart the engine so keep it running.

    *      Publishers need to step up to the plate and provide authors with editorial, distribution, promotion, and product if they’re to be viable in the future. The most important role of publishers continues to be as a gatekeeper for a quality read.

    *      Social networking is crucial for authors to establish a platform.

    *      Reviews still drive book sales, and bloggers are the new reviewers.

    *      Indie bookstores still have tremendous influence. They may still be around after the chains go out of business. Establish a connection with your indie booksellers.

    *      Writers with a backlist have many different avenues to explore to make their books available to readers again. This is an exciting time because we can bring our stories directly to readers ourselves.

Many of us authors are struggling to define our roles in this new publishing climate, to understand where the industry is headed, and to define our limits for social networking. The beauty of Ninc is that we know we’re not alone. For more details on each panel presentation from the conference, please visit my personal blog.