Reader Friday-Show, Don’t Tell…Sort of

Good Friday morning, Killzoners! The topic under consideration today is Show Don’t Tell…with a twist!

As writers, we do wax eloquently about this subject, don’t we? But, how about as readers?

Hmm…why, whatever do I mean?

Here’s the deal. Today we, as readers, are tasked with sharing our favorite genre to read. But there’s one rule:

Do not, under any circumstances, name the genre. You must describe it without naming it.

Get it? Show, don’t tell!

And then, the rest of us will try to guess your favorite reading genre. Sound fun?

Here’s mine:

Picture me standing at my stove stirring a pot of savory somethings. Each ingredient I drop in adds flavor and a pinch of surprise.

But wait! As I stir, I see a face float to the surface. Tom Cruise. Oooh!

And what is that he’s holding? A cell phone, with a message staring at him. His glance darts upward as he hears the roar of a helicopter, three gunmen hanging out the doors with automatic weapons trained on him. With the speed of a Tom Cruise move he disappears from view, helicopter hot on his tail.

Are you getting the picture? So…what do you think? What’s my favorite genre to read?

And thanks for playing What’s My Favorite Reading Genre?

 

 

 

The Imposter Nurse

By Elaine Viets

Florida is the land of scams. Some are cruel and some are bold, like the scammers who made fake phone calls that seemed to be from the Lee County Sheriff’s Office. The crooks told people they had outstanding warrants or subpoenas and were facing criminal charges. To avoid arrest, the victims had to buy gift cards and read the gift card numbers to the scammers.

But one scam makes me sick.

The imposter nurse.

These are people pretending to be nurses. Like the Florida scammer who helped treat more than 4,400 patients. This fake nurse gave the hospital a license number, which matched a registered nurse with the same first name but a different last name. The scam nurse claimed she’d recently married and promised to give the hospital a copy of her marriage license. She slid by with that excuse until she was offered a promotion. The hospital did more checking and found out the woman didn’t have a valid license – for marriage or nursing. The sham nurse was fired, and then arrested. She faces a slew of felony charges.

I couldn’t resist using an imposter nurse in Beach Blonde Betrayal, my new Florida Beach mystery. In this novel, a fake nurse’s bumbling kills an innocent man.

         Beach Blonde Betrayal starts with a heroic rescue. A park employee saves the cat of a rich South Florida woman. The stubborn feline nearly became gator food until the man, armed only with a flimsy litter pick up tool, saves the cat from the jaws of an alligator. The daring rescue was witnessed by Norah McCarthy, the Florida woman who own the Florodora apartments, built in 1923 by her grandmother, a former showgirl.

The Florodora is a four-story white stucco creation with a red barrel-tile roof, built in the Spanish Colonial style that suits the subtropical climate.  Norah’s grandmother sang and danced in the 1920 Broadway musical, Florodora. Grandma met Johnny Harriman, and at 16 she eloped with the millionaire. She loved Johnny until the day he died.

Which was a year later.

Handsome, happy-go-lucky Johnny died in an accident involving a champagne bottle and a chandelier, leaving Norah’s Grandma a rich widow. She moved to Peerless Point and built the Florodora on a narrow strip of land between the ocean and the Intracoastal Waterway.

Grandma’s career as a showgirl was considered shocking, even though her costume was stunningly modest. She wore a ruffled Edwardian walking costume with long gloves, a picture hat, and a parasol. Never mind that the only bare skin was her face. She was on the stage, and that was so wicked her parents disowned her.

Grandma was scandalous enough to be an early Florida Woman. She rented to benign versions of the breed, and Norah honored that tradition.

The book also has plenty of Florida Men and Women. You’ve seen the headlines:

“Florida Man Broke into Random House, Ran Bath, Cooked Dinner to Avoid Going Home to Angry Wife.” He was a wimp compared to the Florida Woman who shoplifted “Seven Lobsters Down Her Pants.”

And here’s my personal favorite:  “Naked Florida Man Tries to Force His Way Into Home Thru Doggie Door.”

Then there was the Florida Man who claimed people were “eating his brains.” He hijacked an SUV and tore across a golf course, fishtailing on the fairway, plowing tire tracks into the sod, and jumping bunkers, spraying sand everywhere.

The chase ended in the most Florida way possible. The man was captured after he slammed his stolen vehicle into a nursing home. No one was hurt, though the golf course’s turf was badly torn up.

The Florodora residents are all a little, well, different. They include an artist, a glamorous ex-model who grows weed, a Shakespearian actor, a writer and an ex-cop in witness protection. One Florodora  resident finds a young woman strangled on the beach. She is the first of several victims, and life comes to a standstill in the beach town of Peerless Point. Worse, one of the Florodora residents is accused of murder. Norah is sure he’s innocent, and sets out to save him.

But back to those imposter nurses. That’s just Florida, right? They have nothing to do with the saner parts of the country.

Except many imposter nurses have sham sheepskins, issued in South Florida.

Turns out the feds shut down three bogus South Florida nursing schools that were selling diplomas and transcripts. The schools issued more than 7,600 fake nursing diplomas.

Seven thousand six hundred nurses around the country with fake credentials.

Nurses installing IV lines, dispensing medication, and changing dressings.

Think about it.

Or maybe not.

 

Beach Blonde Betrayal debuted Tuesday. Buy your copy here:

https://tinyurl.com/3pk7w3tw

 

Amateur Sleuth Amateur Hour

By PJ Parrish

I have to vent. I hope you all don’t mind. Maybe this has happened to you.

You crack open a new book. It has stellar reviews. It has been nominated for a couple awards. The author isn’t an established bestseller but has some good bonafides. It has a jazzy cover and great buzz. A good and trusted friend recommended it.

It starts out great. A killer opening line. Snappy dialogue, a likeable flawed protag, great pacing. It’s an amateur sleuth, which is not my favorite cuppa, but I was willing to go for a ride.

Then…

Around page 50, it stalled in mid-air. I gave it another 25 pages, thinking maybe it could glide into to a good landing. Nope. It got worse. I gave up. I was in bed, reading, and threw it across the room, scaring my dog. I think I am most angry at the author for that, waking my chihuahua out of his deep-dog sleep.

What happened? How did a story with such promise fail? I’ve given this a lot of thought because often we as readers focus on what we enjoy about a book, why it entertained us or moved us emotionally, why we remember the characters long after we’ve finished the last chapter. (Gus McCrae lived in my head long after I closed Lonesome Dove). And as writers — and we can’t help ourselves here — we also tend to analyze why a book doesn’t work.

This book, as I said, was well written. But it failed, I finally realized, because the writer was dealing with an amateur sleuth who lacked all the basic, vital elements needed to make the plot succeed. Now, I’m not here today to diss amateur sleuths. I don’t write cozies or amateur sleuths. All of my books, save one, have dealt with private eyes or cops. My stand alone She’s Not There featured a skip tracer but he was a failed private investigator.

My lone amateur protag was my other stand alone, The Killing Song. The protagonist, Matt Owens, is a seasoned investigative reporter who tries to unravel the gruesome murder of his kid sister. I learned a lot about writing an amateur sleuth when dealing with him. It was, in many ways, the hardest book I wrote. That book gave me great respect for those of you who attempt to write an amateur sleuth mystery or thriller. Why? Mainly, because you can’t rely on the usual police procedural process and the oft threadbare tropes.

Here is what I learned about amateur sleuths. Maybe it can help some of you who might be struggling with this.

1. Give them a relevant job or hobby. Unlike a cop or PI, an amateur can’t just stumble upon bodies without a logical reason. You have to ground them in a profession or avocation that grants them access and freedom of movement within the world you’re building. They have to talk to towns people and uncover secrets without raising suspicion. Classic examples — hair salon owner, baker, bed and breakfast owner. Or as Michael Connelly did so splendidly in The Poet, a newspaper reporter.

2. Give them a good reason. Mere curiosity isn’t a strong enough motivation. Without a badge or professonal training, the amateur has to have some sort of invested stakes. In my case, Matt Owens is trying to find his sister’s killer. Maybe your sleuth is a primary suspect and must solve the crime to clear themselves. Maybe someone close to them is wrongly accused. There has to be credible motivation or you’re just being cutesy. Oh, look…the local vicar figured out who killed old Maud! Praise the lord and pour the G&Ts!

3. Give them credible secondary skills. Without law enforcement training, an amateur can look just silly. You have to give them something extra — a grasp of human nature or a background in psychology. The owner of a nursery might know about poisonous plants. Our own Elaine Viets wrote a popular Dead End Job series and got great mileage for her protag Helen Hawthorne, on the run for an ex while she grinds out a living in lousy jobs. (Helen is the main reason I over-tip hotel maids and never use the coffee pots.)

4. Give them a supporting cast. This one’s important because an amateur needs some access to law enforcement, forensics folks, and other crime specialists to be credible. The amateur cannot operate in a vacuum. Maybe your protag has a business partner, or is close friends with the local police chief. And don’t forget to give your hero a sidekick or foil whose prime role in the story is a sounding board for the amateur’s investigations and plain old figuring out stuff.

Back to my character Matt Owens. Yes, he was grounded in the basic skills of any investigative reporter. But I found it wasn’t enough. His deep grief and guilt over his sister’s gruesome murder was blinding him emotionally. Plus early in the story, he realizes the killer might be in France. In my ardor to set a story in Paris, I had painted myself into a real corner. (I am a rabid pantser). He was truly a poisson out of water. So I had him pair up with a biracial Parisienne police woman, who, subject to chauvinsim and racism within her department, has her own demons to tame. Their friction — and then prickly friendship — made for what I consider one of my best stories.

So…back to the book that I threw across the room. Where did it go wrong?

  • First, the main character’s motivation is never well defined and when the reason for her wanting to snoop is finally revealed, it comes so late in the book that it makes the protag seem dumb as a bag of rocks. Hello, Marty McFly!
  • Second, the protag has no acess to anyone in police work, and in fact she is fatally antagonistic toward law enforcement, especially those leading the murder investigation. She is isolated by her own stubborness and social anxiety.
  • Third, she’s unemployed, whiny and a little too concerned about finding a man to bed and to right her life ship.
  • Fourth, she is operating in a near emotional vacuum. When she does finally trust a friend to help her solve the murder, the friend comes across as the more vivid character, who gets all the great lines and insights.

Normally I feel bad when I don’t finish a book. But not this time. Life is short, my bookshelf is full and I have miles to go before I sleep. So does my dog.

Postscript. Thanks for letting me vent. I hope those of you who write amateur sleuths will weigh in.

 

 

The Declaration of Independence: A Master Class in Writing

The Declaration of Independence.

Happy 250th Birthday, America!

Today we celebrate a country that was born from one of the most brilliantly crafted pieces of writing in human history. Thomas Jefferson wrote a document that changed the world. Just like screenwriters and novelists, he did it with structure, pacing, and an unforgettable ending.

Jefferson Built a Case

The Declaration does not open with the conclusion. Jefferson does not lead with “We’re breaking up with Britain.” He builds to it.

He opens with a statement of universal principles. All men are created equal. People have rights. Governments exist to protect those rights. When they don’t, the people can change them.

Then he presents the evidence. Twenty-seven specific grievances against King George. A relentless accumulation of wrongs. Taxation without representation. Soldiers quartered in private homes. Courts rigged against colonists. Each charge adds weight to the next.

Jefferson never tells you King George is evil. By the time Jefferson is finished, George III is not just a bad king; he is a tyrant without mercy.

The 27 Grievances: How to Build a Villain Through Accumulation

The structure of the grievances section is a masterclass in escalation, tension, and pacing.

Jefferson does not open with the worst charges. He starts with the administrative, the political, the procedural. The King has refused to sign laws. The King has dissolved legislatures. The King has obstructed justice. These are serious, but they are the acts of a bad bureaucrat, not necessarily a monster.

Then the charges begin to darken.

The King has sent swarms of officers to harass the people. He has kept standing armies among them in peacetime without consent. He has made the military superior to civilian authority. We are moving from political obstruction into something that feels more like occupation.

Then it gets worse.

He has waged war against his own people. He has plundered their seas and burned their towns. By the time you reach the final grievances, the King is not a distant bureaucrat making bad decisions. He is a warlord burning down the homes of his own subjects.

The Declaration is a 1,320-word novel where the villain is King George and the twist ending is America.

Powerful, Unforgettable Ending

The Declaration builds to a clear, decisive conclusion. The colonies are free and independent states. The political bands are dissolved. And the signers pledge their lives, their fortunes, and their sacred honor.

The Declaration ends with one of the most extraordinary sentences in history.

“We mutually pledge to each other our Lives, our Fortunes and our sacred Honor.”

By signing this document, the men of the Continental Congresst were committing treason against the most powerful empire on earth. The penalty was death.

It is one of the most powerful endings in the history of the written word.

Remember

Two hundred and fifty years ago a writer sat down and crafted a document that changed history. The Founding Fathers understood that the right words, in the right order, with the right structure, could move people to action. Stories matter. Words are powerful!

Happy Independence Day. Now go write something that changes someone’s world.

 

Patriotic Fun

School House Rock on The Declaration of Independence

National Treasure (2004, Disney+) – a rag tag trio of history treasure hunters race an evil organization to find the treasure to follow the secret map on the back of the Declaration of Independence.

1776 (1972, Tubi or for rent on Prime Video) – a witty musical about the Founding Fathers.

Revolutionary Dramas

Movies:

A Great Awakening (2026, Prime Video) An unlikely friendship between fiery preacher George Whitefield and skeptic Benjamin Franklin sparks a spiritual revival that awakens the ideals of liberty and ignites the American Revolution.

The Patriot (2000) A family’s experience during the Revolutionary War when a father and the oldest son join the fight.

TV Series:

The American Revolution (2025, PBS) Ken Burns documentary about the American Revolution.

John Adams (2008, HBO+)  Paul Giamatti as John Adams with Laura Linney as Abigail. It covers the lead up to independence, the war, and its aftermath.

Turn: Washington’s Spies (2014-2017, AMC+), a gripping spy thriller following the Culpeper ring, George Washington’s spy network.

The Crossing (2000) Prime Video – The Story of the Washington leading the troops across the Delaware River and the Battle of Trenton.

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Reader Friday-You Might Be A Redneck If…

Happy American Redneck Day! (And you thought this might be a Fourth of July post. Well, maybe tomorrow…)

Oh, you didn’t know today is Redneck Day? Click on the link above to learn all about it.

Here’s an excerpt:

How to Celebrate American Redneck Day

This is the day when rednecks and the redneck culture is acknowledged and celebrated. Get on down and participate in American Redneck Day with some of these ideas. It’s time to “git ‘er done”!

And my favorite paragraph on the website:

Learn Some Redneck or Southern Phrases

One of the funniest bits that many comedians who poke fun at rednecks do is to consider their unique, evolved vocabulary. In honor and celebration of American Redneck Day, it might be fun to learn a few interesting words.

  • “I’m happier than a tornado in a trailer park!”
  • “He’s nuttier than a squirrel turd”
  • “I was as happy as a dead pig in the sunshine”
  • “You took off runnin’ faster than a hot knife through butter”

Room for one or two more?

 

 

Feel free to jump right in and share how you will celebrate today.

Me? That Redneck Sauna looks good!

 

 

 

And, last but not least…happy to be back, and thank you to the Killzone Team for filling in for me while I’m getting acquainted with my new knee.  🙂

 

 

Brave or TSTL?

Is Your Character Brave or TSTL (Too Stupid to Live)?

We’ve all seen it on TV or in a mystery/suspense novel. We may have even done it. You know — cue the dark music with a serial killer on the loose…the heroine hears a noise in the basement, opens the door, and the dark stairwell lures her down the steps… all the while you’re yelling, “Don’t go down the stairs!”

The thing is, authors want to show that their character is brave. I get that. I really do. But that’s not the way to do it, trust me—I know. Before I was published, I entered my first book in a prestigious writing contest that offered feedback. My heroine knew she had a stalker, had even just received a threatening note from him, but she still parked her car and walked a quarter mile in the dark to her mailbox where she was attacked before she made it back to the house. One of the judges wrote in the margin: TSTL—she knew there was a probability her stalker was out there and she stupidly put herself in danger. It was a painful lesson, but it drove home the point.

Granted, there are times when the author needs that heroine to go down those basement steps when everyone is yelling for her to slam the door and run. The thing is, you have to give your character a VERY good reason to go against all that is sane. She could be a police officer responding to a call, but even police officers wait for backup. Most of the time.

It’s all in the way you set it up.

If you want your character do something that seems insane, give him a reason the reader will understand and even urge him to hurry and do—like saving a baby or adult or even a pet. People run into burning buildings all the time to save someone, so just make sure the reason they act against their own best interest is compelling and maybe the only option open.

Here are a few scenarios I’ve seen:

  • The heroine gets angry with the hero and runs out of his presences into the dark even though she’s just learned she’s being stalked.
  • After being afraid of heights through the whole book, the hero can suddenly climb a fire escape and jump from building to building.
  • The heroine goes to a bad part of the city to find her brother even though she knows there’s a gang war going on.
  • In a historical, the heroine needs water to finish a meal and in spite of being warned not to go to the creek alone, thinks this one time won’t hurt.

So how to fix it:

In each of the cases, a slight variation could make what the character did reasonable.

  • What if instead of getting angry with the hero, he’s hurt, and she has to go for help or he’ll die?
  • Instead of having the hero be afraid of heights the whole book, have him slowly overcome his fear so that when he has to climb the fire escape and jump from building to building, he still has to overcome his fear, but because he’s been making headway with it, he bravely tries.
  • Instead of the heroine going into the city alone, the hero can accompany her, but they get separated, and she has to face the gang members alone, but at least she didn’t go into it alone.
  • Instead of needing water to finish a meal, set the story up so that a medical need requires the water—like a baby being born or someone has been wounded and the water is needed to cleanse the wound—that will make going to the creek understandable and the character a hero.

Readers will suspend disbelief or temporarily allow themselves to believe something is true even though it seems impossible as long as the author lays the foundation for the impossibility. It’s up to the author to set up the action in the story so that when your character does something brave, the reader doesn’t wonder if he’s too stupid to live.

Ok, TKZers, what would make you run into a burning building that’s only smoking so far.

Squirrels, Rabbit Holes, and Other Writing Obstacles

Squirrels, Rabbit Holes, and Other Writing Obstacles
Terry Odell

squirrel on a bare pine branch against a blue skybrown rabbit in green grassThere are always interruptions to the writing process, even when you’re diligently writing.

In my never-ending challenge of naming characters, unless “Mr.” is an acceptable first name, I’ve managed to go over 55K without mentioning my protagonist’s boss’s first name. Now, the story demands he have one. In perusing my character naming spreadsheet, I look for initials that haven’t been used, or have been used only for secondary or tertiary characters. “G” seems to be a reasonable choice. Glenn, perhaps.

Does it matter that in another book, a character has this name? The current wip is a stand alone (so far), so it’s unlikely there would be confusion. In fact, the character who already has this name goes by a nickname almost all the time.

I could use an alternate spelling on the rare chance someone who’s read the other book even remembers that character’s first name. Or spend more time looking for other “G” names.

Normally, rather than spend time going down rabbit holes or chasing squirrels, I’ll simple use my standby placeholder, [name].

Okay, that’s tabled for later. Back to the “real” writing.

Something I learned at a RWA chapter workshop came from an author who was talking about kinds of scenes. They should carry over to any genre, not only romance.

  • Prologue – not required. In fact, unless there’s a huge time gap between this and the opening, it should probably be Chapter One. There’s also a difference of opinion as to whether agents want to see prologues when you’re submitting.
  • Opening – should draw the reader in.
  • Set-up — foreshadows something to come
  • Validation – shows the character at work
  • Conflict
  • Push – moves characters apart
  • Pull – moves characters closer together
  • Reaction – also referred to as “sequel” (or shower scene, where the character would reflect on what just happened). These can slow the pace, so they’re falling out of favor. If you need one, make sure it’s important, and don’t linger too long.
  • Flashback – use sparingly – they’re often found in reaction scenes
  • Flash forward—rarely used in romance; author intrusion. Tends to be omniscient POV, which can intrude as well.
  • Reversal/Black moment – everything goes wrong
  • Climax – characters must make choices
  • Conclusions – wrap up those dangling threads

I’ve been dealing with “validation” scenes. If your characters have a profession, eventually you’re going to have to show them at work. My female protagonist—Evvie—is a photographer. I’m far from a professional, but I can fake my way through scenes of her at work, and if I have questions, my son is a professional photographer, and (since I’m the Mom), he feels obligated to answer me. Most of this is handled via email or phone calls, so I don’t have to deal with the eye rolls.

Evvie’s male counterpart—Colton—is an insurance claims adjuster. Don’t ask me where I came up with that one, other than it seemed to have potential for conflict, but at this point, I’m stuck with it. I can’t fake my way through his validation scenes, so it’s research time.

I’ve found that using an AI helper can speed up the research process by summarizing things that would require going to numerous websites and separating the wheat from the chaff. Of course, you can’t take everything your helper says for granted, so there’s some checking to make sure it hasn’t made stuff up. I had a vague idea of what conflict I could throw Colton’s way, but had to validate what would happen.

You need details to bring characters to life. They didn’t spring into being on page one. Then, because Only Trouble is Interesting, snips of tension have to show up. Evvie calls Colton “Colt” and she knows he doesn’t like it, so using the nickname says something about their relationship at that point in the story, which is in Chapter 2.

In Chapter 17, Evvie asks Colton about his past. He says he grew up in on a ranch in Wyoming where they raise cattle but also have horses, and now it clicks that he doesn’t like being called Colt because it reminds him of his childhood. Did I know that in Chapter 2? Nope. But it made sense in Chapter 17.

Then, in Chapter 31, circumstances have him returning to the ranch, and he invites Evvie to come with him. I’d already set the book in Colorado, an area I’m familiar with. I’ve never been to Wyoming. A placeholder saying [research ranching in Wyoming] wasn’t going to cut it. This was more—a lot more—than waiting to decide on a character’s name.

First research tip: Whenever possible, narrow the search. Instead of asking about cattle ranching in Wyoming, I asked what would be happening during the timeframe of the story. I’d arbitrarily set the time of year to mid-April when the book started, but when I asked what was happening on a Wyoming cattle ranch in April, I was “informed” it would be the tail end of calving season. I also learned that calving season was a very busy and high-pressure time in the ranching business. Perfect for adding trouble. Coming in at the tail end would make things too easy—so after checking to how many April references I’d included in the book—only one—I shifted the date to March. Easy-peasy. But the weather’s different, so I need to watch what my characters have been wearing.

While I wasn’t going to stick with my character round the clock, I still needed to know what the ranchers would be doing during calving so I could include that validation scene, showing my character at work. More squirrels and rabbit holes.

One question led to another, and I ended up with pages of information. I had the perfect opportunity to get this information on the page because Colton had been away from the ranch for a number of years, and things would have changed. But should it be there? If so, how much?

Iceberg showing how much is above and below the waterThat’s always a problem with research. You pick up fascinating tidbits like the Sandhills Calving System and include it in a family discussion. But will it move the story forward enough to justify those 135 words? Nope. It’s in my “snips” file in case it turns out to be needed, but research should follow the iceberg rule. Most of it’s under water, and shouldn’t show on the page.

These are some of the topics I’ve researched so far for this book.

  • Broken ribs
  • Punctured lungs
  • ICU
  • Website Contact Form tracing
  • Email tracking
  • Deep fakes
  • Insurance procedures
  • Insurance fraud
  • Ranching (with lots of rabbit holes to get lost in)
  • Slow detonation for explosives
  • Children testifying in court

Somewhere along the line, I have to crawl out of the rabbit warren and get back to writing. Our dog brought me a squirrel the other day, something she hasn’t bothered with in years, so maybe she thinks she’s being helpful.

So, TKZers. What’s your approach to research? How do you avoid spending too much time with those squirrels and rabbit holes?


Find me at Substack with Writings and Wanderings

Deadly Ambitions
Peace in Mapleton doesn’t last. Police Chief Gordon Hepler is already juggling a bitter ex-mayoral candidate who refuses to accept election results and a new council member determined to cut police department’s funding.
Meanwhile, Angie’s long-delayed diner remodel uncovers an old journal, sparking her curiosity about the girl who wrote it. But as she digs for answers, is she uncovering more than she bargained for?
Now, Gordon must untangle political maneuvering, personal grudges, and hidden agendas before danger closes in on the people he loves most.
Deadly Ambitions delivers small-town intrigue, political tension, and page-turning suspense rooted in both history and today’s ambitions.


Terry Odell is an award-winning author of Mystery and Romantic Suspense, although she prefers to think of them all as “Mysteries with Relationships.”

Turn the Tables on AI Scams

by Debbie Burke

 

Last post, we talked about scam emails generated by AI chatbots. Just for fun, here’s a great bingo game from R.L. Maizes the Elder on Electric Lit.

My bingo card would be a total blackout except for the squares “Piss me off and I’ll tank your Amazon ratings” and “reply with bank acct #s and PIN codes.” But the day is young. Those emails could arrive in my inbox any moment now.

I have to admit grudging admiration for the evolving progress of scam emails over the past few months. They may be crooked, but they aren’t stupid. ChatGPT, Claude, Gemini, and their cousins continue to improve and refine their approach. In fact, some scammers have gotten so good, they may have inadvertently outsmarted themselves.

After plowing through the sycophantic flattery, several recent solicitations offered surprisingly good analyses of my book sales pages. They not only pointed out flaws, they offered valid critiques. Some outlined detailed promotional strategies targeted specifically for my books.

Hey, I thought, why don’t I take their plans and put them into action myself? Turn the tables on the scammer.

Test-driving their advice costs nothing except my time.


That’s probably not what they had in mind but, if they offer free advice, who am I to turn it down?

I started keeping a file called “Good AI scam ideas,” saving the best as references.

Here are several examples that gave valid critiques. I highlighted portions in red that especially struck a chord:

From: JaneBennett250@gmail.com

“Fruit of the Poisonous Tree, Book 9, currently sits inside Psychological Thriller on Amazon, a subgenre with very specific reader expectations, unreliable narrators, dark domestic tension, interior psychological weight.

The Tawny Lindholm series is something different: investigative, legally grounded, relationship-driven, anchored in Montana’s landscape and community.”  

Bot Jane is right. The category I chose is wrong. I need to act on that.

Another good point:

“Your Kill Zone presence is consistent and professional but that audience is other writers, not readers looking for their next thriller series.”

True.

From Joseph Booth, with a gmail address:

I’ll be honest I almost didn’t write this email because I wasn’t sure how to open it without sounding like every other marketing pitch you’ve probably deleted without reading.”

See how smart this bot is. It already knows I automatically trash the type of message it’s sending. Because of that hook, I kept reading.

“But then I met The Villain’s Journey.

A craft-of-writing guide that flips the Hero’s Journey on its head and takes writers straight into the darkest depths of the human soul. Who shows exactly how to create villains readers love to hate from comic troublemakers and charming sociopaths to terrifying psychopaths, fatal females, avenging angels, and every shade in between. Who arms writers with Build-a-Villain worksheets, deep psychological insights, and practical techniques to make antagonists multi-dimensional, unforgettable, and story-driving.

That’s not just another writing book. That’s a game-changer for storytellers. And writers who find it don’t let go.”

Okay, I confess I don’t mind a little flattery even though it’s vacuumed directly from my book sale page.

“Here’s what stops me cold: 23 ratings. A 4.8 average with writers calling it “much needed,” “a master class,” “essential,” and “the resource we’ve been waiting for.” One reviewer said it filled a gaping hole in the industry. Another called it a terrific guide that will push heroes to the limit and keep readers up at night.

What’s missing is reach and that’s exactly what I build.”

Now Bot Joseph is getting down to business. At this point, I almost quit reading but then noticed the plan of action he proposed:

“I help writing craft and fiction authors like you create real, sustainable momentum not through noise or gimmicks, but through targeted, story-honoring strategy that puts The Villain’s Journey: How to Create Villains Readers Love to Hate in front of the writers who will absolutely lose their minds over the practical tools. Here’s exactly what that looks like for your book:

Goodreads Review Building: With only 23 ratings, The Villain’s Journey is still below the visibility threshold that Goodreads and Amazon’s algorithms need to start recommending it organically. I work with authors to build genuine Goodreads credibility 400 to 500 real readers, no bots, no manufactured accounts, who leave honest, genre-aligned reviews.”

Despite Joseph’s assurances, I suspect the 400-500 reviews would be written by its/his bot pals. However, the recommended categories make sense.

Goodreads Listopia Domination: We get The Villain’s Journey placed and voted up on the high-traffic lists where your exact reader is already browsing: “Best Writing Craft Books,” “Best Books on Character Development,” “How to Write Villains,” “Books for Mystery & Thriller Writers,” “Creative Writing Reference,” and other targeted lists where serious writers hunt for their next must-read craft book.”

Okay, Listopia might be helpful. Then Joseph started droning about Amazon ads, Facebook, and Insta. I was getting bored and ready to hit “trash” until it/he tossed out this gem:

Sales Funnel Optimization: A complete reader journey built around The Villain’s Journey and the craft of creating unforgettable antagonists:

Top-of-funnel free magnet a downloadable “Build-a-Villain Quick-Start Worksheet” delivered via BookFunnel to grow your list with writers who want better bad guys.

Mid-funnel nurture with extra villain examples, Q&A with Debbie Burke, and teases from her Tawny Lindholm thriller series.

Bottom-funnel pushes through timed discount campaigns, writing conference outreach, and sequences that turn first-time readers into loyal buyers of your future craft books and fiction.

That sales funnel program sounded imaginative and effective. I’ll follow the specific, step-by-step instructions and give it a try. Thanks, Bot Joseph!

Another example from: authoreditorsusanwels@gmail.com:

Where Your Book Stands Today, and the Extraordinary Potential Just Ahead

Your guide sits within a highly engaged and continually growing space:

  • Fiction writers seeking craft improvement
  • Crime, thriller, and mystery authors
  • Screenwriters and storytellers across media
  • Writing students and workshops
  • Readers of craft books who actively apply what they learn

At present, however, your book is not yet being consistently surfaced across all of these communities.”

Again, valid critique plus suggestions whom to target. Bot Susan goes on with her strategy:

The Blueprint for Your Book’s Reach and Reader Engagement

The Foundation: Discoverability and Metadata Optimization
Your book will be positioned within writing craft, character development, and storytelling psychology categories to ensure visibility across platforms where writers search for guidance.

The Heartbeat: Writing Community Engagement
I will connect your work with writing groups, workshops, and online communities where craft discussions are already happening.

The Accelerant: Targeted Promotion
Campaigns will highlight the unique angle of your book—its focus on villains as central drivers of story capturing the attention of writers looking for fresh approaches.

The Amplifier: Educational and Content Integration
Your material is well-suited for excerpts, guest articles, and teaching opportunities, positioning your book as both a resource and a reference.

Thanks, Bot Susan, for these ideas.

An email from Jessicadoyle430@gmail included colorful graphics of a magnifying glass, a book, and a gift-wrapped package. It/she also suggested Listopia categories:

Right now, the discoverability infrastructure around The Villain’s Journey does not yet reflect the full scope of that waiting audience. That gap is entirely fixable and here is exactly how I would fix it:
The Villain’s Journey belongs prominently on at least fifteen to twenty of the highest-traffic Goodreads Listopia lists. Lists like Best Books on the Craft of Writing, Best Books for Writers of Mysteries and Thrillers, Best Books for Crime Writers, Best Writing Craft Books for Character Development, Best Books About Villains and Antagonists, Best Resources for Writers, Plotting and Structure, Best Books for NaNoWriMo Prep, and Best Writing Reference Books.  I would run a targeted, fully organic voting campaign to place The Villain’s Journey in top positions across every relevant list, generating compounding, perpetual discovery at zero ongoing cost.

“Zero ongoing cost”? Notice Bot Jessica’s careful wording. Misleading assurances like this snare many writers. If I responded (which of course I won’t!), in the next round of emails, Jessica would likely ask for money. 

REVIEW OUTREACH & ARC PLACEMENT
The most powerful lever for this book right now is building a strong review base among the writers’ community most likely to evangelize it. I would curate a targeted list of fifty to seventy-five reviewers specifically matched to this book craft-of-writing bloggers and influencers, crime and thriller fiction writing communities, NaNoWriMo participants and facilitators, mystery writer guild members, and serious indie authors actively building their craft libraries.

Goodreads Giveaway for The Villain’s Journey timed around NaNoWriMo or major crime writing conference seasons would simultaneously drive a significant surge of “Want to Read” shelf additions; place the book in the hands of actively writing readers highly likely to post substantive, practical reviews; and generate organic buzz across writers’ communities that would amplify every other element of this campaign. 

Author Profile Optimization: your Amazon Author Central page and Goodreads profile should be telling the full, compelling story of who you are and what makes you the definitive voice on villain craft. I would rebuild both profiles with compelling, keyword-rich copy separating and optimizing both your fiction and nonfiction presence.

Although Bot Jessica’s assurances are empty promises, it/she nevertheless outlined good sources for me to contact as well as ways to reframe my author profile.

Elenablake546@gmail.com nailed a specific weakness in my blurb. 

Your blurb opens with the Hero’s Journey comparison and moves efficiently through a bulleted list of what readers will learn. The list is comprehensive, but it reads more like a table of contents than an emotional pitch. Writers browsing craft books make purchase decisions on one question: will this solve my specific problem right now? The problem this book solves, cardboard villains who don’t challenge the hero enough to make the story matter, deserves to be named explicitly in the first two sentences before the feature list appears.

Revise the blurb opening to lead with the problem before the solution. Something like: “Your hero is only as powerful as the villain who opposes them. A flat antagonist makes for a forgettable story. The Villain’s Journey gives you the tools to create criminals, manipulators, and monsters that haunt your readers long after the final page.” Then move into the taxonomy and worksheets. This mirrors how the top-performing craft books in your also-bought carousel open their descriptions, and it signals immediately to every fiction writer regardless of genre that this book solves the problem they’re struggling with right now.

Bot Elena, I appreciate the excellent critique and rewrite suggestion.

From aliceclarkwinn@gmail.com:

Your Vogler and Bell endorsements are the most valuable assets any craft book author could have, and they’re functioning as static text on a product page.

James Scott Bell has over 30 craft books and a devoted readership of writers who trust his recommendations implicitly. When Bell says your book “filled a critical gap,” that sentence should be reaching every writer in his audience. But right now, both endorsements sit on your Amazon page, seen only by people who already found your book through other means. The endorsement from Vogler is not being used as a discovery tool. It’s being used as a closing argument for people who’ve already arrived. That’s like having a celebrity recommend your restaurant and only telling the people who are already seated inside.

Dual positioning: you don’t just teach villain writing, you demonstrate it in your own fiction. But are your thriller readers being guided to The Villain’s Journey? When a reader finishes a Tawny Lindholm book and thinks “how does she make these villains so compelling,” is there a clear path from that thought to your craft book? Conversely, when a writer reads The Villain’s Journey and wants to see your villain theory in action, are they immediately guided to your thrillers? This cross-pollination between your fiction and nonfiction should be one of your strongest competitive advantages over every other craft book author who only teaches but doesn’t demonstrate. But without deliberate cross-promotion infrastructure (back matter links, email sequences, bundled promotions, coordinated Amazon advertising), your two audiences remain separate pools that never merge. 

A targeted visibility campaign across writing craft podcasts (where a segment on “the villain’s journey as the mirror of the hero’s journey” positions you as the natural evolution of Vogler’s framework), writing conference communities, NaNoWriMo forums and social channels (where villain-craft content performs exceptionally well during planning season), AuthorTube and WritingTok creator outreach, and craft-focused newsletters like Jane Friedman’s Hot Sheet, Writer Unboxed, and DIY MFA. Vogler’s endorsement gives you a hook that no other villain-craft book can claim: “The man who defined the Hero’s Journey says this is the book that defines the Villain’s Journey.” That positioning sentence alone can anchor an entire media campaign. 

Bot Alice delivered an excellent list of places to pitch as well as the framework to connect my fiction and nonfiction.

This email from “author amplifier” Barbara Warren (gmail, of course) outlined similar strategies mentioned above but added a fresh twist which shows how quickly bots adapt and improvise. This one anticipated objections it expected writers to raise: 

Your Next Step
Reply to this email with two words:

“Send plan.”

That is it. No phone call. No discovery call. No PDF full of pricing tiers. No scheduling a “quick chat” that turns into a sales pitch.

I will reply with a simple, actionable roadmap. 

If you like the plan, you keep it. Use it. Share it. If you want my help executing it, we talk then. If not, you have a free strategic document from someone who genuinely believes The Villain’s Journey should be required reading for any writer who wants to create villains readers love to hate.

Sorry, Barbara, your offer is tempting but I don’t want to wind up on the Chatbot Sucker List that sells my email to every scammer in the universe.

Marketing has always been my weakness. These bots identified problems and offered specific actions to solve them. This is where AI shines. 

Normally I immediately trash spam but now I give it a second look. If the advice sounds plausible and doable, I save it to the “Good AI scam idea” folder.

Writers still need to be wary. “Out of the blue” solicitations are 99.99999+% scams. Best practice is to not respond to them. 

However, some of their suggestions are valid and useful. We can take advantage of good free advice, as long as we don’t allow scammers to take advantage of us.

TKZers, how about you?

Have you received spam/scam emails with advice that’s actually helpful? Have you put the ideas into practice? Were they successful?

~~~

Following Bot Alice’s advice, I’m cross-promoting fiction and nonfiction.

Meet the dastardly villains in the Tawny Lindholm Thriller three-book gift set. Then discover how I built those characters in The Villain’s Journey-How to Create Villains Readers Love to Hate.

Click on covers for sales links. 

Love and Death

Last Saturday I was a panelist at Symposium, a very small writing-focused science fiction event held in my neck of the proverbial woods.

The guest of honor was a local writer, Steve Perry, who has had seventy plus novels published in science fiction, fantasy, thriller, including a NYT best selling Star Wars novel, Shadows of Empire, and ten books in Tom Clancy’s Net Force series.

He and I were part of the first panel of the day, “Love and Death—the only two things worth writing about.” We five panelists agreed that love and death were indeed fundamental to fiction, as they are in life. As Steve noted, everyone hopes for the former and will, eventually, face the latter.

The rest of that session tackled the questions posed in the panel’s description, such as what makes for a good plot, and what are the elements you are looking for, etc.

But the panel got me thinking further about the role of love and death in fiction, and how both are central to story telling.

Death.

Whether the world is at stake, or just one life, the risk of death can both shape and propel a story forward.

During the panel I brought up character death, citing our own James Scott Bell’s three kinds of death stakes:

“As I’ve written many times, the best fiction is about a battle with death, which comes in three forms: physical, professional/vocational, or psychological/spiritual.”

I added a fourth, societal. The risks of dying in any of these ways creates huge stakes for the character, and can drive the plot. Physical death is obvious. Psychological death is a loss of identity, sanity

Speaking of the plot, there’s the plot’s own “death stakes,” which could be one and the same with your hero’s death stakes, or could be death on a bigger scale, and which could also be potential psychological death of a community, or even the death of an ideal, such as justice or freedom, etc.

Love.

We tend to think of love as romantic love, but of course that’s only one kind. There’s love for family, as well as your community and your country.

Brotherly/sisterly platonic love can be powerful grist for the story mill. A little while back I joined my wife’s CraftLit group for an online watch of one of my all time-favorite movies, The Great Escape, which is filled with death stakes, both for characters and as part of the plot.

The Great Escape also depicts brotherly love, based on friendship and a bond brought about by the shared circumstances of war and imprisonment. We see several examples in the movie. There is the scrounger, Hedley, played to perfection by James Garner, and the forger, Blythe, equally well portrayed by Donald Pleasence who become friends while working together. Then there’s the two tunnel kings, Danny, played by Charles Bronson, and his friend Willie (John Leyton).

Hedley insists on taking a now sight-impaired Blythe out with him during the escape, increasing his own risk of physical death.

Willie stays with Danny to guide him when Danny is overcome by claustrophobia. The two stick together and find a way to freedom.

Being willing to lay your life down for another, is a sacrifice for love. Being willing to move heaven and earth to save someone, say a kidnapped lover, can be the stuff of thrillers and failure could result in not only physical death for the lover, but also psychological death for the hero.

Another classic movie example of love and death:

Alfred Hitchcock’s North By Northwest sees Cary Grant’s advertising executive thrust into a world of deadly espionage, thanks to being in the wrong place at the wrong time and being mistaken for someone else.

He faces death multiple times in the course of the movie, including memorably at a crossroads when a crop dusting plane turns out to be an assassin’s weapon. He meets and falls for a beautiful young woman, played by Eva Marie Saint, who is not what she seems. In the end, he survives and gets the girl. Love and death drive a suspenseful, relentlessly paced film.

Modern mysteries often have death stakes for the sleuth, who can face not only the prospect of a a physical death, but also psychological and professional, and, especially in a cozy, can deal with societal death.

Moreover, they focus on solving a murder, and these death stakes can be in play for the victim as well as the killer’s motives. The victim may have caused what the villain perceives as death, perhaps the psychological death from the killer’s romantic relationship having been ruptured by jealousy or even betrayal, or professional (vocational) death, again by something the killer perceives as being done to them by the victim. And the killer certainly could be correct.

Modern mysteries can also have a love interest or interests for the sleuth, as in the cases of Stephanie Plum bounty hunter and Hannah Swensen baker and amateur detective. Both deal with long running romantic triangles. Both also regularly deal with potential death stakes for themselves.

So, love and death. Are they indeed the only things worth writing about?

For my part, I’d say they may not be the only things, but they are certainly two of the most important things to write about.

What do you think?

True Crime Thursday – Kidlit Author Convicted of Husband’s Murder

 

by Debbie Burke

In March 2022, Eric Richins died suddenly, two months before his 40th birthday, leaving his three young sons grieving. His obituary described him as a devoted family man married to the “love of his life,” Kouri. His funeral was held at the Henefer (Utah) LDS Church.

After his death, Kouri wrote and self-published a children’s book entitled Are You With Me? She claimed her motive for writing the book was to help her children through their grief but also to help other families dealing with loss of a loved one.

She promoted the book on a Utah radio station. According to the interview, “The book is based on questions that her children asked in the months after their dad died.”

Kouri planned to publish another grief-themed children’s book: Mom, How Far Away is Heaven?

But her literary career was cut short when she was charged with murdering her husband. She was accused of spiking his Moscow Mule with Fentanyl that, according to the autopsy, was five times the lethal dose.

Her motive for that act wasn’t as altruistic as writing a grief support book.

Kouri reportedly believed she would inherit the successful businessman’s estate. She had also taken out multiple life insurance policies on him while having an affair.

But Eric had discovered the love of his life had run up more than a million dollars in debts and he had cut her out of his will years before.

Kouri was charged with insurance fraud, forgery, and aggravated murder for pecuniary gain, as well as attempted murder for a previous unsuccessful attempt to kill Eric on Valentine’s Day, 2022.

The evidence against Kouri included her phones and other devices that showed damning online searches:

“what is a lethal.does.of.fetanayl,” “can cops.uncover deleted.messages iphone,” “women utah prison,” “if someone is poisned what does it go down on the death certificate as,” “death certificate says pending, will life insurance still pay?” and “luxury prisons for the rich in america.”

When they married in 2013, the couple had a prenup agreement that kept Eric’s prior assets separate, including the home the family lived in. Kouri’s financial deceptions included: taking out a quarter-million-dollar home equity line of credit on that residence without Eric’s knowledge; running up charges on his credit accounts; and diverting money that was earmarked to pay taxes. She also changed beneficiaries on a life insurance policy from Eric’s business partner to herself. The insurance company became suspicious and alerted Eric who removed her as beneficiary.  

The Richins’s housekeeper, who received immunity for her testimony, stated that in the months prior to Eric’s death, Kouri asked her repeated times to buy illicit drugs, including Fentanyl. The housekeeper obtained drugs through acquaintances and delivered them to Kouri.

On Valentine’s Day, Kouri left Eric a sandwich in his truck with a “love note.” Soon after he ate it, he broke out in hives, and had trouble breathing. He used an EpiPen to treat himself and reportedly told a friend he believed his wife had tried to kill him.

During the three-week trial, more than 40 witnesses testified for the prosecution. Defense attorney Wendy Lewis claimed the prosecution’s investigation was “sloppy” and “driven by bias.”

“Everything about this investigation was led by [Eric Richins’] family. They started on day one, and they continued until trial,” the defense attorney said. “They are the ones who initially hired and paid for experts. Their private investigator gave information to the police.”

The jury of two women and eight men only took three hours to find Kouri guilty on all counts.

On May 13, 2026, Eric’s 44th birthday, Kouri was sentenced to life without parole.

This video includes the victim impact statements from her sons that their therapists read for the court.

 

Letters she wrote to her sons from prison have reportedly been returned unopened.

The book Are You With Me? has been removed from sale by Amazon. Goodreads still includes reviews of it. The majority are one star.

A big thank you to Lindsey Hughes for alerting me to this true crime story.

~~~

TKZers: Crime writers often joke about worrying their online searches look suspicious to law enforcement. Do you have suggestions for authors doing research that could appear incriminating?