About Kay DiBianca

Kay DiBianca is a former software developer and IT manager who retired to a life of mystery. She’s the award-winning author of The Watch Series of cozy mysteries. Her latest book, "Lacey's Star: A Lady Pilot-in-Command Novel," was released in October 2023. Kay is currently working on a middle-grade mystery series, "The Reen and Joanie Detective Agency." She's decided three series may be enough to keep her busy for a while. Connect with Kay on her website at https://kaydibianca.com.

Characterization

Characterization – noun – a description of the distinctive nature or features of someone or something.

* * *

I’m reading The Rise of Theodore Roosevelt by Edmund Morris. I don’t read a lot of biographies, and although I’ve only finished a few chapters so far in this one, I so enjoyed the setup to Roosevelt’s character in the prologue that I thought it would be a good topic for TKZ.

The prologue is set on January 1, 1907 when thousands of people are waiting patiently in line to enter the White House to shake the president’s hand and wish him a Happy New Year.

Through the description of that New Year’s Day, Morris alternates between the story of the crowd inching its way toward the White House doors, and descriptions of Roosevelt’s behavior, personality, and impact on others.

Take this example:

“Roosevelt may be the fastest handshaker in history (he averages fifty grips a minute), but he is also the most conscientious, insisting that all citizens who are sober, washed, and free of bodily advertising be permitted to wish the President of the United States a Happy New Year.”

The author gives us a good look at the crowd, the weather, and the overall state of the nation’s wealth. He enjoys using quotes from Roosevelt’s friends and others to help us define the man, as in this quote from Joseph G. Cannon, the Speaker of the House.

“Roosevelt’s all right,” says Cannon, “but he’s got no more use for the Constitution than a tomcat has for a marriage license.”

Others were quoted as calling him a “faker and a humbug.” No less a personage than Woodrow Wilson said, “He is the most dangerous man of the age,” and Mark Twain declared Roosevelt to be “insane.”

On the other hand, one veteran politician noted that Roosevelt had “unquestionably the greatest gift of personal magnetism ever possessed by an American.”

Such diverse statements interwoven with evidence of Roosevelt’s popularity and his delight in the job of the presidency give us a three-dimensional person who is so much more than the textbook president who created national parks, succeeded in getting the Panama Canal built, and had the Teddy Bear named after him.

As the crowd snakes its way into the room where Roosevelt is greeting them, Morris describes the president’s physical impact on the visitors. He quotes English statesman John Morley as saying, “Do you know the two most wonderful things I have seen in your country? Niagara Falls and the President of the United States.”

Although Roosevelt is often remembered for his pugnacity, it was his diplomacy in brokering a peace between Russia and Japan that earned him the Nobel Peace Prize. He was the first American to win a Nobel Prize.

And Theodore Roosevelt endeared himself to me by this statement: “Reading with me is a disease.” He managed to read at least one book a day. His interests varied widely, and he was himself an author.

After pages of defining the man by his behavior and the opinions of others, Morris finally gets down to specifics about Roosevelt’s appearance.

“Were it not for his high brow, and the distracting brilliance of his smile, Roosevelt would unquestionably be an ugly man.”

Morris then dedicates several long paragraphs to that dazzling grin that was so famous “that envelopes ornamented only with teeth and spectacles are routinely delivered to the White House.”

And he doesn’t stop there. Speaking of Roosevelt’s “white and even” teeth

“… they chop every word into neat syllables, sending them forth perfectly formed but separate, in a jerky staccatissimo that has no relation to the normal rhythms of speech… His very voice seems to rasp out of the tips of his teeth.”

A colleague of Roosevelt’s described its effect. “I always think of a man biting tenpenny nails when I think of Roosevelt making a speech.”

The nuance continues through the long prologue giving us a 360-degree view of the optimism, energy, love of power, and determination of our twenty-sixth president as he drives through life full speed ahead.

Only at the start of Chapter One does Morris back up and begin to tell the history of the man.

* * *

Theodore Roosevelt was a larger-than-life historical figure, so describing the many dimensions of his personality may not be surprising. But reading Morris’s work has made me put some thought into descriptions of characters in my own writing. Direct and indirect characterization can be powerful tools to round out characters and give the reader an entertaining story.

* * *

So TKZers: How do you describe your main characters? Physical description, speech, behavior, opinions of others? How much time and nuance to you put into your characters?

* * *

Note: Once again, I’ll be traveling between old and new homes as we try to finalize this (very long) move. I’ll respond to comments as soon as I can.

 

Another Side of Sunshine

“The story excels at honoring the emotional realities of childhood without veering into sentimentality. It’s a smart, well-constructed mystery that values relationships over rivalry, process over prizes, and growth over glory. Fans of From the Mixed-Up Files of Mrs. Basil E. Frankweiler and The Westing Game will find familiar pleasures here, wrapped in fresh clues and grounded by a heroine who learns to trust her instincts—and the people around her.” —Prairie Book Reviews

Click the image to go to the Amazon book page.

Multi-tasking

The secret to multitasking is that it isn’t actually multitasking. It’s just extreme focus and organization. —Joss Whedon

* * *

The term “multi-tasking,” sometimes called “multi-processing,” has become part of the lexicon of modern writers. Multi-tasking implies doing two or more things at one time.  Although it’s not possible to have the brain consciously working on two different problems at the same time, many of us say we’re multi-tasking when we think about the plot of our next book while doing brain-free activities like household chores, etc.

In the world of computers, the term “multi-processing” means there are two or more processors, now called ‘cores,’ working inside the computer. Neither of them is doing more than one job at a time. However, since there are multiple cores, they can accomplish multiple tasks in parallel.

The term “multi-programming,” however, describes a single processor that works on one thing at a time, but may swap tasks to be more efficient. For example, if one process has issued a print command, the processor may initiate the print, then return to the original process to continue or even start another process. It may appear that it’s doing multiple jobs at the same time, but it really isn’t.

So multi-tasking for writers where concentration is involved is more like multi-programming. We each have one brain and can only process one thing at a time, but we can swap tasks in and out to maximize our efficiency.

I’ve been thinking about this a lot lately because I’m in the midst of a multi-tasking hurricane. My husband and I are moving to another home, and even though we thought we had pared down all the stuff we own, we seem to have acquired more! I’m sitting in the middle of dozens of boxes, mostly books, with more to be packed. And then there are all the other things that need to be taken care of when moving from one place to another.

In addition to all that, my first middle grade novel, Another Side of Sunshine, launched a couple of weeks ago and requires some attention in the marketplace. The next book in the series is in the final stages of editing, and I’ll need to spend some time reviewing the entire manuscript and running text-to-speech on it. Then there’s the second book in the Lady Pilot-in-Command series which is partially written but needs significant hours of work. Email requires attention, and there’s always a need to post on social media, run a promotion, communicate with other authors, and of course, write a bi-weekly TKZ post.

In order to accomplish all these tasks and retain a modicum of sanity, I need to multi-program – swap from one task to another in the most efficient way possible. I’m finding that spending 30 minutes to an hour on one thing, then switching to another works pretty well. Refocusing turns my attention to the matter at hand and gives the boys in the basement a chance to continue working on all the other tasks.

I’ll be at the new home today and not sure how much connectivity I’ll have there, but I’ll check in when I can.

* * *

So TKZers: Even without moving from one home to another, there are dozens of writing-related tasks that we have to keep up with. How do you manage them all? Do you divide your day up into time slices? Any secrets you want to share with the rest of us?  

* * *

 

Cryptic clues, the elusive Mr. Shadow, and the promise of a hidden treasure combine to give the Reen & Joanie Detective Agency their first challenge. But they can’t multi-task. They have to solve the clues in a sequence, and they only have three days to find the treasure before time runs out. Can they do it?

Click the image to go to the Amazon detail page.

Name That Book

Bee to the blossom, moth to the flame; Each to his passion; what’s in a name? —Helen Hunt Jackson

* * *

I’ve been thinking a lot about book titles lately since my latest book was renamed by the publisher just prior to its release. More on that later.

Coming up with a title for your book may be one of the most important decisions you make. But how do you decide what’s the perfect name?

Blurb.com had a list of criteria that I grabbed from their website and added some of my own comments. A good title would be:

  • Concise (3-5 words) – Short titles stand out to readers. Long ones are harder to remember. On the other hand, consider The Guernsey Literary and Potato Peel Pie Society or The 100-Year-Old Man Who Climbed Out the Window and Disappeared. They didn’t do too badly.
  • Intriguing – a title that will stand out and make readers want to buy your book. A few that I like are The Hitchhiker’s Guide to the Galaxy, The Remains of the Day, and The Art of Racing in the Rain.

The site also mentioned a good title would be:

  • Original
  • Informative
  • Easy to say
  • Attention-grabbing
  • Memorable

I considered some of the books I have loved and what their titles were:

  • To Kill a Mockingbird by Harper Lee
  • A Tree Grows in Brooklyn by Betty Smith
  • The Adventures of Huckleberry Finn by Mark Twain
  • West With the Night by Beryl Markham
  • The Woman in White by Wilkie Collins

All of these meet the requirement of being concise. With the exception of Huckleberry Finn, they are intriguing and original. They are also informative and easy to say. I’m not so sure about attention-grabbing. I guess that depends on the reader. Finally, I suppose a title is memorable only if the book is one you remember.

A couple of other attributes I’ve noticed in the book naming field:

  • Trendy – Remember how many books were published with the word “Girl” in the title?
  • Play on words – Popular with cozy mysteries.

* * *

Reading about the art and science of naming a book got me thinking about how I had come up with the titles of my five published novels. In the order published, they are:

The Watch on the Fencepost – That was the working title, but I wanted a catchy, clever name for the book. One day when I was about halfway through the writing process, my husband and I took a walk to talk about the title. I tried out a few possibilities (A Watch in Time, Death Watch, etc.), but nothing clicked with us. Finally, Frank said, “Why don’t you just leave it the way it is. It’s unique and intriguing.” So that’s what I did. And there’s a catch at the end of the book that emphasizes the title.

Dead Man’s Watch – The title refers to a watch that was taken off a dead man’s wrist. Finding the watch turned out to be an interesting problem that led to a surprising conclusion. I also liked the trendy “Dead Man” part of the title.

Time After Tyme – After the university librarian Mr. Tyme was found dead, a couple of teams of amateur sleuths spend their time looking for a culprit. This title was inspired by the use of word play in cozy mystery titles.

Lacey’s Star – I thought this title might be too prosaic. I considered All but the Brightest Stars, but opted for the simpler title because it refers to the final clue that leads to a murderer. I like to think that readers will finish one of my books and realize the relevance of the title to the story

That brings me to the fifth book, Another Side of Sunshine.

The working title was The Other Side of Sunshine, which is also the first line of the first clue in the story. Much of the book is a reflection on shadows (pun intended), so the title seemed perfect to me. However, the publisher didn’t want the title to begin with the word “The,” so she suggested Another Side of Sunshine. In the long run, I think it’s just as good, maybe better.

* * *

Speaking of changing titles, The Huffington Post had an article on classic books where the original title was changed. Here are a few:

  • Ernest Hemingway’s The Sun Also Rises was originally titled Fiesta.
  • Somerset Maugham’s Of Human Bondage was originally titled Beauty from Ashes.
  • Margaret Mitchell’s Gone with the Wind was going to be Tomorrow Is Another Day, Not In Our Stars, Tote the Weary Load, or Bugles Sang True.
  • Harper Lee’s To Kill a Mockingbird was originally titled simply Atticus.
  • Carson McCullers’s The Heart Is A Lonely Hunter was originally titled The Mute.
  • John Steinbeck’s Of Mice and Men was originally titled Something That Happened.
  • Jane Austen’s Pride and Prejudice was originally titled First Impressions.
  • William Golding’s Lord of the Flies was originally titled Strangers From Within.

* * *

So TKZers: How did you determine names for your books? Do you have a favorite title of your books? Would you rename any of them if you could? What are some of your favorite titles from other authors? What do you think about the name changes in the list of classics? 

* * *

ANOTHER SIDE OF SUNSHINE
A Middle Grade Mystery Novel

The Reen & Joanie Detective Agency is open for business, and the first assignment is to find a treasure hidden by the mysterious “Mr. Shadow.” 

Fans of From the Mixed-Up Files of Mrs. Basil E. Frankweiler and The Westing Game will find familiar pleasures here, wrapped in fresh clues and grounded by a heroine who learns to trust her instincts—and the people around her.” —Prairie Book Reviews

Click the image to go to the Amazon book page.

Chiastic Structure

Chiasmus – noun – a reversal in the order of words in two otherwise parallel phrases, as in “He went to the country, to the town went she.”

* * *

I recently encountered an episode of Thomas Umstadt Jr’s Author Media podcast entitled How to Write Enduring Best Sellers with the Two-act Chiastic Structure. I wasn’t familiar with the term “chiastic”, so I listened and learned a lot.

According to Umstadt

Western storytelling is typically based on the three-act structure. … However, the three-act structure is not the only story structure. There is an ancient story structure that dates back to the time of oral storytelling. This ancient structure is still popular in the East, yet it appeals to modern Western readers.

This two-act concept is the chiastic structure, and it can be used for sentences, poetry, stories, or even series. A famous example of a chiastic sentence was used by President John F. Kennedy in his inaugural address:

“Ask not what your country can do for you—ask what you can do for your country.”

No matter what length, the chiastic structure follows an ABBA model and can be illustrated by two lines crossing like this:

In the Kennedy example, A = “your country” and B = “you.” The second part of the statement is a mirror image of the first.

* * *

But chiastic structure gets really interesting when it’s applied to stories. Check out this example from Wikipedia that shows the Biblical narrative of Noah and the Ark as it moves from A to the midpoint and then resolves from the midpoint back to A’.

Amazing!

* * *

I tend to think of story structure more as an arc. Rising action, crisis and midpoint, falling action and resolution.

However, after I read about chiastic structure, I realize I’ve used a modified form of it a couple of times in my books. In my first novel, The Watch on the Fencepost, the story begins when a young woman finds a mysterious watch on a fencepost which propels her on a quest to find the truth about her parents’ untimely deaths. Their deaths represent the loss of her closest relationships. The book ends when she finds another watch on the same fencepost that solidifies her relationship with a man who will become a special part of her life.

I always thought of this kind of writing as bookends to a story, but there’s a lot more to chiastic structure. I suppose the internal chapters have to mirror each other. I haven’t tried anything close to this, but it would be interesting to outline a story with that structure.

* * *

So TKZers: Are you familiar with chiastic structure? Have you used it in your own writing? Is it something you think you may want to use in the future?

* * *

Coming Soon!

Another Side of Sunshine
A Reen & Joanie Detective Agency Mystery

Spunky ten-year-old Reen and her shy nine-year-old cousin Joanie go on a quest to find a treasure hidden by the mysterious Mr. Shadow. Along the way, they discover new insights into friendship and fair play.

 

Reader Friday: TV Mystery Series

The job of the artist is always to deepen the mystery. —Francis Bacon

* * *

Some of my favorite TV shows to watch while I’m running on the treadmill are old mystery series. I like Murder, She Wrote, Columbo, Midsomer Murders, and a few others. My favorite is Endeavour starring Shaun Evans as the young Detective Endeavour Morse.

Recently, I decided it was time to watch newer mystery series (ones that aired starting in the year 2020 or later.) I found a lot of them. Here are a few I thought sounded interesting:

Adolescence – When a 13-year-old is accused of the murder of a classmate, his family, therapist and the detective in charge are all left asking what really happened.

Severance – Mark leads a team of office workers whose memories have been surgically divided between their work and personal lives. When a mysterious colleague appears outside of work, it begins a journey to discover the truth about their jobs.

High Potential – A single mom with three kids helps solve an unsolvable crime when she rearranges some evidence during her shift as a police department cleaner.

Grace – Brighton set crime drama following Detective Superintendent Roy Grace, a hard-working police officer who has given his life to the job.

Dark Winds – Follows Leaphorn and Chee, two Navajo police officers in the 1970s Southwest that are forced to challenge their own spiritual beliefs when they search for clues in a double murder case.

Ludwig – While seeking to unravel the mystery of his twin brother’s disappearance, reclusive puzzle-designer John ‘Ludwig’ Taylor takes on his twin brother James’s identity as DCI on Cambridge’s major crimes squad.

Grosse Pointe Garden Society – Follows four members of a suburban garden club, as they get caught up in murder and mischief, as they strive to flourish.

Only Murders in the Building – Three strangers – who live in the same New York City apartment building and share an obsession with true crime – suddenly find themselves embroiled in a murder.

I don’t have any data on the series beyond the taglines above.

So TKZers: Help me find a new series. What Mystery Series are your favorites? Have you watched any of the newer series? Which would you recommend?

What’s A Writer to Do NOW With Social Media?

Photo by Panos Sakalakis on Unsplash

“Social media is not just an activity; it is an investment of valuable time and resources” —Sean Gardner

***

Every year there are more social media platforms, more opportunities to reach readers, and more confusion. So today I invited Edie Melson, an acknowledged social media expert, to help us cut through the noise surrounding SM so we can use our platforms efficiently and effectively.

***

 

Edie Melson is an award-winning author—and photographer—with numerous books to her credit. She’s a top-tier industry blogger, and sought-after speaker. Her blog, The Write Conversation has been part of the Writer’s Digest Top 101 Sites for Writers since 2017 and has over 6 million unique visitors. She’s also the director of the Blue Ridge Mountains Christian Writers Conference and is known as a leading professional within the publishing industry. Visit her at EdieMelson.com and through social media.

 

Take it away, Edie!

***

Social media has always been tough—challenging in so many ways. But in the beginning the process at least a little made sense. Updates came out in an orderly fashion, the rules and guidelines were minimal and we were all extremely naïve.

Now it almost seems takes an advanced college degree to understand the inner workings, algorithms, and guidelines necessary to reach the audience. But what if there was a way social media didn’t have to be that confusing and difficult?

I truly believe we’ve been looking at social media upside down—even when it was simpler. Social media was created to be SOCIAL, not sales. Yes, we used it in marketing and found ways to reach thousands. But once the new wore off, the story was the same. Nobody likes a commercial in the middle of their social time.

Beyond that, each platform has had time to grow and develop into unique communities. Because of that, what works on Facebook, may not work on Instagram or X. Once we could create updates and share them everywhere and now they each need to be—at the very least—tweaked to reflect the culture and the etiquette of each platform.

What’s a Writer to Do?

First, we do NOT give up. Although publishers are often more focused on email lists, most still require authors to have vibrant social media communities.

I truly believe there is still a process that works with social media. This answer can help us grow our reach and maintain the interest and loyalty of those who already follow us. This answer is the one thing that has always works, and truthfully I believe it always will. What’s the magic bullet?

Serve your audience.

It’s that simple and that complex. When we provide value for those who read our updates they will continue to share, comment, and read what we put out there. Don’t be put off by the idea of serving and think it’s some time-suck endeavor.

When we provide service—value—to those who follow us, we build loyalty. Even more than that, we prove we truly want to connect—not just sell them something. This builds trust and that opens the door to connections.

What does serving our audience have to do with building readership?

Trust.

Our readers follow us initially for several reasons—from interest in a writer who’s just beginning, to curiosity about author they like, to recommendations from others. They KEEP following us because they get something from us they enjoy—entertainment, information, and interaction. Beyond that, they feel a sense of authenticity from us.

Never forget, the world is full of lonely—skeptical—people.

What Does Serving Our Audience Entail

Serving our audience is as varied and unique as every writer out there. Included in service could be:

  • Links to valuable articles and blog posts
  • Videos and things that bring laughter
  • Insight on daily living
  • Encouragement in the challenges and everyday moments of life

When we serve our audience and give them value, we are also filling up their trust tanks. We give and give and give—and then their trust tanks are full enough for them to give back.

After serving and giving, then we ask. We share about a new project and ask for them to share. We offer a new book and ask for them to consider purchasing. They now trust us and what would have initially felt like a commercial, now feels more like an opportunity.

Looking at social media as a way to serve others definitely helps us as writers. We’re all incredibly weary of the rat race of chasing numbers. By focusing on service we can stop that treadmill and begin a journey leading to more value for everyone.

I truly believe we’ve been looking at social media upside down—even when it was simpler. Social media was created to be SOCIAL, not sales. Yes, we used it in marketing and found ways to reach thousands. But once the new wore off the story was the same. NOBODY likes a commercial in the middle of their social time.

Consider how our goals—and the measurement for reaching those goals—would change if our focus was on simply serving our audience.

  • We would find joy as we see how our words can help and encourage others
  • We would find contentment as we walk in our calling as writers
  • We would find peace as we let go of the things that are not our responsibility

Putting A New Social Media Approach Into Practice

Truthfully, because successful social media is all about relationship building, it works best when we treat it organically. However, because a project is easier to manage with a set of guidelines, here are two:

  • Be consistent.
  • Avoid self promotion.

It’s easy to get caught up in the to do list and forget the point.

They’re not numbers, they’re people.

We even begin to judge the worth of what we have to say by those numbers. Let me remind you why you’re doing what you’re doing. Why you sweat over a keyboard, struggling to find the right word. Why you risk rejection by submitting those carefully crafted words to editors, agents and contest judges.

We’re doing it because we want to make a difference in the world around us—a world made up of people. If all we’re looking for is higher numbers, we’ve missed the point. We’ve set a course that follows certain frustration and ultimate failure. So, if it’s not for the numbers, then what’s the point? Why even bother with social media?

The point is what the numbers represent…the point is the individuals who can be impacted by what we write…challenged by what we say…changed by what we share.

When I get caught up chasing the numbers, the significance of what I’m doing diminishes. But when I step away from the race and concentrate on who I’m writing for and who I’m writing to, things fall back into place.

I’m first and foremost a writer. For me, social media is a tool. It’s the means to an end. It helps me find my audience, serve them, and prove I want what’s best for them. But when I begin to measure my worth as a writer through the numbers of social media, I’ve gotten off course.

Soul Care for Writers

By Edie Melson

The isolation, fear and doubt often associated with writing can bring weariness and discouragement. Soul Care for Writers provides short, practical, creative activities—specifically tailored to writers—to care for your fatigued soul when you are weary, discouraged, and have little time for rest and peace. Although this book is particularly applicable to writers, it can also be effectively used by anyone who finds themselves weary and discouraged.

* * *

So TKZers: What Social Media platforms are you on? How do you use SM to connect with readers and friends?

Reader Friday: Word Games

Do you know what my favorite part of the game is? The opportunity to play. —Mike Singletary

* * *

There seems to be some evidence that playing word games is good for your brain. Some people say it’s like a workout for your little gray cells. According to Dr. Oriana Cornett of St. Joseph’s Health

Incorporating puzzles and word games into your daily routine can be a game-changer for your brain health. These activities are more than just entertaining; they’re tools for maintaining and enhancing cognitive function and boosting mental acuity in a variety of ways.

Some of the areas of benefit she lists are

  • Improved Problem-Solving Skills
  • Language and Vocabulary Growth
  • Mental Agility

That’s great news for readers and writers (and for everybody else.) But whether word games improve brain function or not, they’re fun to play. Some I like are

  • Crossword puzzles
  • Wordle
  • Spelling Bee
  • Scrabble

I also have a few apps on my phone that are fun to play whenever I take a minute or two to relax. These include

  • 7 Little Words
  • Elevate
  • Wordbrain

 

So TKZers: Do you play word games? Do you think word games are good for brain health? What are some of your favorites?

 

Reader Friday: Hitchcock

 

“Drama is life with the dull bits cut out.” —Alfred Hitchcock

Almost everyone I know has a favorite Alfred Hitchcock movie. I have several that I love. One of them is The 39 Steps. It was an early Hitchcock film (1935) starring Robert Donat as the cool and suave Richard Hannay on the run in Scotland. It’s doubly special because my husband and I spent a few days while in Scotland driving around looking for locations where the film was shot.

Other favorites are Vertigo, Dial M for Murder, Rear Window, and Spellbound. And who can forget the crop duster scene in North by Northwest.

 

 

So TKZers: What’s your favorite Hitchcock film?

 

 

What’s Your Brand?

“Simplicity is the ultimate sophistication.” – Leonardo da Vinci

***

Last week John Gilstrap posted about his brand, and it got me thinking about what an author’s brand is and what it does for us.

First, a little history. According to Wikipedia

Branding and labeling have an ancient history. Branding probably began with the practice of branding livestock to deter theft. Images of the branding of cattle occur in ancient Egyptian tombs dating to around 2,700 BCE. Over time, purchasers realized that the brand provided information about origin as well as about ownership, and could serve as a guide to quality.

More recently, we understand branding as a way to differentiate products in a world full of product names. Again, from Wikipedia

The key components that form a brand’s toolbox include a brand’s identity, personality, product design, brand communication (such as by logos and trademarks), brand awareness, brand loyalty, and various branding (brand management) strategies. Many companies believe that there is often little to differentiate between several types of products in the 21st century, hence branding is among a few remaining forms of product differentiation.

Wow! That’s a lot to think about.

Book Branding

When I was writing novels in my Watch mystery series, I assumed all my books would be watch mysteries, and therefore, my brand should be something related to time or clocks. I created some bookmarks and lid grippers with a watch face that I thought was cute.

In addition, my cover designer suggested putting a watch face on the spine of each book in the place the publisher’s logo usually goes. I agreed, and I love to see my books lined up in our local bookstore. Each watch face is different, but they define my series.

But then I was encouraged to write a novel on the Lady Pilot-in-Command theme, so the watch brand didn’t work anymore. The brand for the new series became anything to do with aviation: an image of a Cessna on a pen, the propeller on the spine of the book, or—best of all—the gorgeous propeller pens my TKZ friend and colleague Steve Hooley makes.

Currently, I’m writing Middle Grade novels that are traditionally published, so the book spine will carry the publisher’s logo. I’m not sure what brand we’ll come up with for that series.

Author Branding

But after reading John’s post, I’m wondering how to create an author brand for me in addition to my books.

Publishdrive.com summarizes some of the key elements for an author brand.

Author branding, which comprises your writing style, website design, social media presence, and the emotional impact of your work, not only defines your identity as a writer but also influences how readers perceive and connect with you, differentiating you from others and establishing a solid foundation for your writing career.

To build an authentic author brand identity, focus on creating a tagline that encapsulates your essence, establish a unique brand voice for consistency across communications, and understand your unique selling proposition to differentiate yourself from other authors.

Looks like I have some work to do.

***

So, TKZers: Have you put much thought into branding? Do you have an author brand? Do you have a tagline? How about an image that reflects your brand?

 

Coming Soon!

The Other Side of Sunshine
A Middle Grade Mystery

The Reen & Joanie Detective Agency is open for business, and the first assignment is to find a treasure hidden by the mysterious “Mr. Shadow.” But others are looking for the treasure, too, and they may not be playing by the rules.

The Power of Words – And Writing Contests

“But words are things, and a small drop of ink,
Falling like dew, upon a thought, produces
That which makes thousands, perhaps millions, think.” — Lord Byron

* * *

I was asked to say a few words at the upcoming Memphis Public Libraries Richard Wright Literary Awards ceremony later this week. The awards contest is for authors who live in and around Memphis, and the ceremony is held in the main library.

I came up with several thoughts, but finally settled on a theme about the power of words. The basic text of the talk is shown below (with the intro, the joke, and the conclusion removed.) I’d be interested to get your thoughts.

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It has been said that the pen is mightier than the sword. Nathaniel Hawthorne famously said that words in a dictionary are innocent and powerless, but “how potent for good and evil they become in the hands of one who knows how to combine them.”

Perhaps the most striking statement about the power of words is in the first book of the Bible, where we read the very first words that God utters when He says, “Let there be light.” I’m not a theologian, but I suspect those words mean more than just the creation of photons. After all, light is frequently used as a metaphor for wisdom, knowledge, and understanding, and those are characteristics that move mankind from ignorance to awareness, and that kind of light is usually conveyed through the power of words.

In this room, there are authors who come from different backgrounds, who write different genres, and who have different stories to tell. And yet, with all our differences, we have one thing in common. We’ve been given the gift of words, and we want those words to shine light into the darker corners of our world. To touch people’s lives, to make them laugh or cry, to make them think, to inspire and challenge our readers.

These are lofty goals. To meet them, our writing needs to achieve a certain level of excellence, but unfortunately, we can’t judge the quality of our own work. For that, we need knowledgeable people to read our stories and give us honest, unbiased feedback. That’s where writing awards contests come into play.

It’s through writing contests like this one that we begin to understand how well our writing stacks up against the work of other authors. Competition is good. It’s an incentive for us to improve, to raise the bar, to make the next book better than the last.

My husband and I have both been fortunate to have won a Richard Wright award, and we believe the Memphis Public Libraries Awards contest is one of best there is. After all, what better award contest could there be than one where the judges are members of a library staff and volunteers who spend much of their lives among books? And what better place to celebrate the accomplishments of a group of writers than in a library?

You’re all finalists in the Richard Wright Literary Award competition. You’ve cleared a major hurdle, and you deserve recognition for your achievement. To be a finalist for a Richard Wright award is not only affirmation about the quality of your work, but it’s also a chance to honor the legacy of Mr. Wright.

Whatever the outcome of the awards, let’s also remember that we’re here to share our journey with our colleagues, to reach out to new writers, and to build the community of authors in Memphis. Congratulations and good luck to all!

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So TKZers: What are your thoughts about the power of the written word? Do you think awards contests are valuable? Unbiased feedback is always welcome.

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 Coming Soon!

The Other Side of Sunshine
A Middle Grade Mystery

When spunky ten-year-old Reen learns of a hidden treasure in her quiet university town, she enlists the help of her shy nine-year-old cousin Joanie to help her find the loot. They form the R&J Detective Agency and follow clues through dictionaries, microfiche machines, and all around the campus. But Reen’s arch-nemesis Alicia is looking for the treasure too, and she’s not playing by the rules.