Category Archives: #writerslife

A Disturbing New Trend

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There’s a disturbing new trend on social media that could bankrupt authors. I first learned about it on Facebook, but it’s since traveled throughout all social media.

Some readers feel it’s fine to buy a Kindle book on Amazon, read it, enjoy it, and then return it for a full refund. After all, who’s it hurting? Authors, that’s who.

Did you know if authors rack up too many returns Amazon can send them a bill? I didn’t realize this, either, but it’s happening as we speak. I’ve heard from more than a few Indie authors who, along with royalty payments they received a bill for returns. And these are professional authors who sell 200-500 books per week.

Before you dismiss this post because you think it doesn’t apply to you, this trend affects all authors regardless of how they choose to publish.

A massive influx of returns might result in a publishing house dropping the author. At the very least, they may be hesitant to buy the author’s next book. Why? Because too many returns give the impression that readers are not enjoying the series, when in fact these habitual returners do it to save money. For some reason they’re under the misguided impression that all authors are rolling in dough. They also don’t take into consideration how hard we work. Most authors I know work six days per week, sometimes seven if they fall behind.

Is it fair for these habitual returners to prevent us from earning a livable wage?

Look. I’m not sayin’ if the book sucks due to a lack of editing or poor formatting you shouldn’t be able to return it. That’s different. But to read the entire book and then return it is just plain wrong. Would you go to a theatre, watch the movie, and then ask for your money back because you didn’t like the ending? Of course not. So, why do habitual returners think the same rules don’t apply to ebooks?

Amazon makes it easy to return digital products within a seven-day period. Here’s the kicker. If these habitual returners continue to game the system, Amazon can stop them from buying more Kindle books for at least a year. Nowhere could I find the parameters of what’s considered abuse, but there’s at least one habitual returner who publicly apologized for her behavior after getting banned from Amazon.

Thankfully, I haven’t seen an increase in returns, but this new trend worries me. Some authors are even habitual returners — and they’re bragging about it on social media! I will never understand what goes through some people’s mind. Be reckless all you want with your own life, but don’t let your crazy loose on the rest of us.

I have never returned a Kindle book in my life, and I’ve slogged through more than my share of crappy reads. Now, I download the sample first. If I like it, I buy it. If I don’t, no harm done. That’s why Amazon has the sample feature.

The return feature is available for readers who one-click by mistake.

SUBSCRIPTION ALTERNATIVES THAT DON’T HARM AUTHORS

Join Kindle Unlimited

For $9.99 a month, you can read an unlimited number of Kindle books. You will only have access to books within the KU library, but for voracious readers it’s a good option. Amazon offers a free 30-day trial period or a two-month deal for $4.99.

FREE ALTERNATIVES THAT DON’T HARM AUTHORS

Prime Reading

Yes, you need a Prime account, but most households have one to save shipping costs. If you don’t, you will need a subscription ($99/yr.). Otherwise, a Prime account automatically gives you access to FREE Prime Reading books. I’ve found some amazing new-to-me authors this way. If I love the author’s writing, I usually buy all their books, but that’s me. You could stay within the Prime Reading lending library and never buy another ebook.

Local Libraries Offer FREE Ebooks Through Libby.

Download Libby from the App Store or Google Play. The welcome page will ask if you have a library card.

If you do, click YES.
Then click ADD LIBRARY.
Enter your zip code.
Select your local library from the list.
Enter your library card details.

If you don’t have a library card, click NOT YET.
Libby will walk you through requesting a library card through the app.

Once you’re inside Libby, you can browse through the books or search for a specific title, author, or genre. Libby adds new titles all the time.

If you read on a Kindle device, click READ ON KINDLE and Libby will open an Amazon account log-in window.
Enter Amazon username and password, and the ebook will automatically download to your Kindle.

Never worry about late fees. At the end of the loan period (time varies among local libraries), the book vanishes from your device.

Libby also provides audiobooks, as Jim mentioned in this post. If you live outside the U.S., you can access Libby through Overdrive.

Become a Reviewer on NetGalley

Use NetGalley for free to request, read, and recommend books before they are published — and provide essential reviews and feedback to publishers and other readers.

Contact Your Favorite Author

Tell the author how much you love their work and ask to join their ARC team. If you keep up your end of the bargain by posting honest reviews, the authors will continue to send you FREE ARCs. Plus, you’ll be the first to read new releases!

With all these free options, why return Kindle books? Unless you one-click by mistake or the book is riddled with typos or formatting errors, please, please, please stop returning ebooks to save money. Think about your favorite authors. Do we deserve to feed our family? Do we deserve a roof over our head? Do we deserve heat in the winter and cool air in the summer? Then let us earn a living. We’re not asking for donations. We’re simply asking habitual returners to stop stealing our work.

If you want to help prevent this trend from continuing, sign the Change.org petition.

TKZers, have you heard of this disturbing new trend? Have you been affected by it yet?

Tips To Write a Character You Hate

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Have you ever written from the perspective of a character you hated?

It’s a unique experience for me. Which is sayin’ something, considering I write psychological thrillers involving serial killers. With all my other serial killer characters, I could find at least one endearing quality, and I clung to that while I wrote from their perspective. I may not have agreed with their motivations, but at least I understood how they justifIed their actions.

Let me back up a minute.

I mentioned in one of my Reader Friday questions that I’ve been teaching a virtual course about serial killers as part of the Advanced Education Program for a school in Connecticut. I’m also racing toward the finish line in Book 5 of my Grafton County Series. I drew a firm line between the two projects until an Ah-ha! moment slapped me across the face. I was working on the lesson plan for Week 3 of my course when a deliciously evil idea popped into my head.

Don’t you love when that happens?

Even though the finish line was within reach, I couldn’t ignore the new idea. It’s a game-changer, and the perfect way to round out the series as a whole. It also required me to go back to page one, drop a few new clues, and include POV chapters from the killer.

Writing from a serial killer’s point of view isn’t anything new for me. In my Mayhem Series, readers expect a cat-and-mouse chase with alternating POVs between protagonist and antagonist. The Grafton County Series is different. I don’t normally include scenes/chapters from the killer’s POV.

To write a character in deep POV we need to know everything about them or slipping into their skin would be challenging to say the least. And here’s where my two projects—fiction and nonfiction—blurred together.

Out of all the serial killers we’ve discussed during class the most frightening of all was a nasty individual named Israel Keyes, whose MO happened to fit my plot. As part of my research for class, I sat through endless video confessions from Keyes, and learned a lot about who he was as a person and what motivated him to kill. Subconsciously, I must have had in mind all along and only now realized it. After all, if I fear him, so will my readers.

To write from his point of view, I had to view the world as he did. Think as he did. Feel—or more accurately, not feel—as he did. This was problematic for one huge reason—I despised everything about him. He’s evil to the core and didn’t possess even one redeeming quality.

Now, you could say, but Sue, this is fiction. You can add anything you want to his characterization. True, but then he wouldn’t be as frightening.

See what I’m sayin’?

The part of him that most frightened me was his complete lack of empathy toward anyone or anything, his arrogance, his inflated self-worth, and the violent blitz attack of his home invasions. If I softened his psychopathic personality, I’d lose the qualities that made me choose him in the first place. A softer villain wouldn’t pack the same punch. And let’s face it, after going head-to-head with numerous other serial killers in Books 1-4, my protagonist is no shrinking violent. She needs a frightening opponent.

Basing an antagonist on a real serial killer is hardly a new concept.

In the 1960s, Thomas Harris was visiting the Topo Chico Penitentiary in Nuevo Leon, Mexico while working on a story for Argosy, an American pulp fiction magazine that ran for 96 years, between 1882 and 1978. The 23-year-old Harris was interviewing prisoner Dykes Askew Simmons, who was committed to the prison’s psych. ward and sentenced to death for a triple murder. Simmons bribed a guard to help him escape. The guard took the money but had second thoughts during the prison break and shot Simmons.

As Simmons lay on the ground, bleeding out, another inmate, Dr. Alfredo Balli Trevino, treated the gunshot wound, saving his life.

This led Harris to develop an interest in Trevino. He interviewed the doctor and learned Trevino was convicted for the murder of his boyfriend, Jesus Castillo Rangel, in a “crime of passion” after an argument.

Apparently, Rangel had attacked Trevino with a screwdriver. The enraged doctor administered anesthetic to Rangel’s body and dragged him to a bathtub, where he slit his throat, draining all the blood out of his body. Trevino then chopped up Rangel’s body into small pieces and packed them into a box, drove to a relative’s farm, and asked if he could bury medical waste there. One of the farm workers called the police.

Thomas Harris said the doctor “had a certain elegance about him,” even as he discussed dismembering his boyfriend in a bathtub.

I found no such qualities in Israel Keyes.

How do we write from a hateful, despicable point of view?

Much like an actor who plays a villain, we must become one with the character. We have to identify with him. Win his arguments, even if those twisted views rub against our values. I despise this antagonist as much as I do Israel Keyes. Doesn’t matter. Our job is to breathe life into him, bring him to life on the page. The only time we can express our own personal feelings is through the protagonist if, and only if, the protagonist shares our views.

I find it easier to skip over a hateful character’s chapters while drafting the storyline. Then I take a day or two, get into character, and bang out his chapters. The next day when I reread those chapters I’m stunned by his actions and comments. That’s a good thing. If it shocks me (the writer), imagine readers’ reactions.

In my case, though the real killer can’t hurt anyone else—he committed suicide like a coward—it’s left me with one burning question: How many other Israel Keyes walk among us? I’d tell you, but I don’t want to shatter your reality. 🙂

Have you ever written a hateful, angry POV character? Did you handle it in a similar way?

It’s Crucial to Know Who You Are as a Writer

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by James Scott Bell
@jamesscottbell

Brandon Sanderson

Have you heard about what Brandon Freaking Sanderson is doing? As they used to say in the 60s, “It’ll blow your mind, man.”

Last Tuesday Sanderson made a “surprise announcement” via YouTube, telling his fans that over the course of the last two years he has produced four—count ’em, four—“secret” novels. Instead of releasing these books through a traditional publisher, Sanderson is running a Kickstarter campaign to sell directly to his readers. The books will be delivered each quarter in 2023. And not just books. At certain levels supporters receive a box of Sanderson swag in each of the other eight months.

When you run a Kickstarter, you choose a minimum goal for your campaign. If you don’t hit it, the pledges aren’t collected. Sanderson set his goal at $1 million.

In one day his pledges hit $15 million. 

In three days he raised over $20 million (from 84,600 backers) and officially became the most successful Kickstarter in history. And the campaign is open until the end of the month!

It doesn’t stop there. After the books are delivered, Sanderson will turn around and license those rights to a traditional publishing company and reap those royalties, too. 

This is, in short, an awesome display of how to exploit intellectual property. 

However, some things to keep in mind at this stage of my post.

  1. You are not going to make millions via Kickstarter. 
  2. Kickstarter campaigns are notoriously difficult to run successfully. The time and effort do not, in my opinion, offer enough Return on Investment (ROI). Sanderson is an exception because of his enormous popularity and the fact that he has a “team” to help him. Just thinking about the fulfillment aspect of this project makes my head explode. But if anyone can pull it off, he can.
  3. Forget about Kickstarter.

If that is so, why am I bothering to write about this? First of all, it’s publishing news. It’s viral. And it’s amazing. Just thought you’d like to hear about it if you haven’t already.

Second, to get to the basic reasons why Brandon Sanderson is able to do this, note that he is: a) a very good writer; b) prolific; and c) nurturing of his fans.

Thus, while very few writers ever get to the Sanderson level, we can do the same three things within our own sphere. To wit:

Be Good

You know me. I believe in a never-ending self-improvement program for writers. We expect that from doctors and plumbers; why should we not expect it from artists who ask us to spend money on them? 

Write, study, write, get feedback, improve. Write. That’s how you get to be good.

Be Prolific

Brandon Sanderson is a writing monster. I mean, not only has he written his own epics, he hired on to complete another massive series after the original author died! (The Wheel of Time books). 

Not many of us have the time to produce on that scale. But we can all produce with the time we have. I’ve said it often here and in my workshops, and I still consider it the best piece of advice I got as a new writer—write to a quota. I put it this way: figure out how many words a week you can comfortably produce. That means what you can write without turning the rest of your world—family, friends, day job—into a maelstrom of stress, anxiety, recrimination, illness or the desire to overeat. 

Be easy on yourself. Find your comfort zone, then up that total by 10% as a stretch goal. Make this a weekly quota divided into six days. That way, if you miss a day, you can make it up by writing a little more on the other days. Take one day off to recharge.

If you miss your weekly number, forget about it. Start your new writing week fresh. 

Be Nurturing

As your readership grows, find ways to connect with your audience. You can do this by:

  1. Growing an email list. Give away free content in exchange for signing up (I offer a free novella). Put a link to this in the back matter of all your books. 
  2. Communicate with your list regularly. Once a month is good. Every other month minimum.
  3. Make your communications fun to read. You don’t want readers to think you’re just more spam. If they like the content of your communication they’re much more likely to buy what you pitch to them.
  4. When readers contact you, answer them, and soon.
  5. Have a minimum social media presence. I say minimum because the key, in my opinion, is to pick the few that you enjoy and don’t try to spread out everywhere. My social media is:
    1. TKZ, because I love it here.
    2. A Twitter profile that I guard carefully from controversy (there is no benefit in that. Twitter is not the place for nuanced discussion). 
    3. A mini-social media site of my own, via Patreon, which I enjoy immensely because I can write short fiction for fans and interact with them there.

Could I do more? Yes, but I’ve calculated the cost/benefit for me is ultimately negative. I want to spend most of my creative capital writing more books.

As a final thought, I’m sure many writers look at the Sanderson numbers—and the numbers of many others in a higher income level—and feel some variation of envy over the money being made. Don’t let that happen. Every writer wants to make good dough and therefore has to utilize business thinking to one degree or another. But that degree depends on your personality and what kind of life you want to live.

For example, the quest for success can wreak havoc on personal relationships (you could have asked any one of Norman Mailer’s six wives about that). Money is a powerful motivator but can also be a menacing siren. As a wise Nazarene carpenter once observed, “Be on your guard against all kinds of greed—life does not consist in an abundance of possessions.”

On the other hand, a writer who creates without even a sideward glance at the market should not later howl at the moon because his stuff doesn’t sell.

Balance is the key. It’s different for each of us. I feel, after over 25 years in this game, that I’ve found my sweet spot. That doesn’t mean I don’t continue to learn and explore ways to increase my revenue. But I don’t run after every money-making morsel like a hungry ferret. Thus, don’t look for me on Kickstarter or doing dance videos on TikTok (my daughter is greatly relieved). 

And whenever doubts or disappointments start to creep in—Am I doing enough? Am I fooling myself? Will I ever be as successful as ____? Or even ____?—determine to write just one more sentence…and write it!  Then write the one after that. Get lost again in the joy of making stuff up. That is your safe haven, your home sweet home.

In short: Carpe Typem. Seize the Keyboard!

The questions for the day are as follows: Do you have an idea of what kind of balance you want from your writing life? Do you feel stress about any aspect of it? How would you describe your ideal writing profile?

Ten Tips from a Chiropractor for Writers

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By Debbie Burke

@burke_writer

Disclaimer: nothing is this article should be construed as medical advice.

Writing can harm the body. Okay, it’s not as bad as logging, or bull riding, or bomb dismantling. But sitting all day hunched over a computer is not a healthy lifestyle.

Recently I had an enlightening conversation with a chiropractor, Dr. Erika Putnam, shown here consulting with her office manager, Hartty.

Dr. Erika has unique insight into the particular physical problems that beset our profession because she herself is a writer. In addition to her chiropractic practice and operating a yoga studio, she contributed to the Ultimate Guide to Self-Healing Volumes 1-5. She is also working on her memoir and a how-to manual for yoga instructors.

So…I asked her for tips specifically to help writers.

Her overall approach is to develop a “long-term vision of our health and career path.” She says, “Value your wellbeing and work toward preserving that. Think prevention rather than fixing damage.” She believes for optimal health, humans need fresh air, sunshine, the earth…and time away from staring at electronic devices. 

People who spend long hours sitting at a computer tend to develop tight chests, tight hip flexors, and are weak in the core and the butt.

What can we do about that?

Here are Dr. Erika’s 10 tips:

  1. Undo what you do. If you use muscles in the front of the body, you need to counteract by using muscles in the back. Below is a good exercise to undo writer’s slump.

 

2. Strive for anatomical neutral: This means good posture with shoulders back, head up, chest up, arms at your sides with hands extended. For yoga aficionados, this is similar to mountain pose.

3. Neck care: a head-forward posture is hard on the neck. The farther forward your head is, the more strain on your neck. Sit straight with your head in line with your shoulders and pull your head and chin back. Try the old balance-a-book-on-your-head trick.

4. More Neck Care: At least once an hour, turn your head from side to side, looking over your shoulders.

5. Breathing: When shoulders curl forward, breathing becomes shallow. Take deeper breaths to improve posture. Stretch arms over your head to move/open the ribs to allow deeper breathing. Repeat several times/hour.

6. Neutral spine: When seated, rock your pelvis to find the correct neutral spine posture.

7. Sitting posture: If you sit on the back of the “sit bones,” pressure on the pelvis over time wears out disks in the spine.

Instead, sit up on sit bones. A pillow behind your back may help.

 

8. Hand care: Typing uses finger flexion which tends to curl hands into claws. To counteract, open your hands, stretch fingers, and press palms together.

9. Get up and move around at least once an hour. Take a walk. Do stretches. Dr. Erika suggests: “Go outside and play with dirt.”

10. I’ll take credit for this tip which came about after my visit with Dr. Erika.

After spending an hour with her, I became much more aware of my posture, standing straighter, shoulders back, chest up, head up. When I got into my car to leave, I noticed the rearview mirror was tilted too low. It had seemed fine while driving to her office. But, after an hour of consciously improving my posture, I realized I now sat a couple of inches taller in the seat. I needed to adjust the mirror upward.

I decided to leave the mirror in the higher position as a reminder to sit up straight.

The more reminders the better.

 One final note: Dr. Erika says she can’t back up the following observation with scientific studies but she has frequently noticed that people with a right-side head tilt often have a great deal of left-brain activity.

Here’s a discussion of right brain/left brain from Medical News Today.

JUST FOR FUN — Here’s a totally unscientific experiment to try:

If you’re having problems with plot organization, see what happens if you tilt your head to the right. Does that activate your left (analytical) brain?

If your story needs more feeling, trying tilting your head to the left. Does that activate your intuition and emotion?

Does head tilting make any difference in your thinking process? Please share your results in the comments.

~~~

TKZers: What helps keep your writer’s body in good condition? Do you have favorite exercises?

Interview with Randy Ingermanson – The Snowflake Guy

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By

Debbie Burke

@burke_writer

 

Randy Ingermanson AKA the Snowflake Guy

Brilliant people understand complex concepts. But, despite their superior intelligence, they often cannot explain those concepts to less-than-brilliant folks.

But Randy Ingermanson can. He’s brilliant but he has a simple way of breaking down the incomprehensible so we mere mortals understand what he’s talking about.

For those who don’t know Randy, he has a PhD in physics specializing in elementary particle theory. According to the bio on his website: “Most of my work was in nonperturbative methods in quantum field theory.”

Did that lose you? Yeah, me too.

When I Googled nonperturbative, I recognized three words in the definition: cannot be described. That’s for sure!

Yet…Randy, in his spare time, became a successful author of fiction and nonfiction as well as a sought-after writing instructor. His two-book Snowflake series and Writing Fiction for Dummies still remain in the top 100 writing reference books on Amazon many years after they were published.

Randy has the extraordinary ability to break down complex writing concepts into easily digestible bites. In addition, his step-by-step plan of action template helps writers track and accomplish their goals.

Randy graciously agreed to chat with us here on TKZ. Welcome, Randy!

Debbie Burke: Your day job as a physicist requires a lot of brain energy. You also keep up the Advanced Fiction Writing blog and write bestselling craft books. Plus you write multiple fiction series, some involving extensive historical research, including archaeological digs. And you have a family. Do you ever sleep?

Joking aside, your ability to juggle multiple projects is impressive. Can you share some hints on how you manage your time and prioritize tasks?

Randy Ingermanson: For a big chunk of my life, I didn’t manage my time very well. I took on too many things and then felt really stressed. But things began to change about 15 years ago when I read David Allen’s classic book Getting Things Done. I realized that I was doing things badly, and that’s the first step to doing things better.

One key thing I’ve learned is that sometimes you just have to prune things out of your life. That’s very hard, but over the last several years, I’ve cut back several parts of my life that I thought were essential. And nobody died. I have a theory that everyone has a set limit to the number of main projects they can juggle. My limit is three. Some people can do four, and I admire them to death, but I can’t do it.

Another key thing I’ve learned is that it’s OK to have a hundred things on your To-Do List, as long as they’re not all visible right now. So I have a cascading sequence of To-Do Lists, one for “Someday”, one for “This Year,” “This Quarter,” This Month,” “This Week,” and “Today.” Every Sunday, I review the lists and promote some tasks from “This Month” to “This Week”. Every day, I choose things from “This Week” to put on the “Today” list. The beauty of this is that a day is a success if I knock off all the things on the Today list. I only have to look at those 15 items and decide which to do next. I don’t have to look at the dozens or hundreds on This Week or This Month or This Year. Those will all get done in due time, but the name of the game is to not be overwhelmed. When you get overwhelmed, your brain goes into panic mode, you spend all day spinning your wheels, and you end up eating all the Haagen-Dazs.

I use a nifty method called “Kanban” to manage my tasks. (This is very popular among software developers.) There are a bunch of websites that let you set up Kanban projects. The one I use is at Kanbanflow.com, and it works for me. But I recommend that people always use a tool that resonates with them.

DB: Writing a novel is a hard project. You have a wonderfully workable system for how to tackle hard projects. Can you explain the steps in that system?

RI: I wrote a blog post awhile back on the general problem of managing any hard project. I’ll refer your readers to that post here: https://www.advancedfictionwriting.com/blog/2021/01/21/how-to-make-an-action-plan/

I’ve gotten extremely famous for my system for managing one particular hard project—writing the first draft of your novel. The “Snowflake Method” will probably be listed on my headstone. It’s a ten-step method I use for writing my first draft. I wrote out the ten steps back around 2002 in answer to a question somebody asked in an online writing group I was on. And some people liked the idea enough that I posted it on my website. And then it just took off. It’s now been viewed more than 6 million times and has earned me a ridiculous amount of money.

The core idea is that you design a novel before you write it. Some people hate this idea and would rather just write by the seat of their pants. That’s fine by me. Different people are wired different in the brain, and it doesn’t matter how you get your first draft down on paper. We all can respect each other and recognize that we don’t all think alike. The Snowflake Method happens to work well for about a third of the writing population.

You start by taking an hour to write down a summary sentence for your story. This will be your selling tool forever, so it makes sense to take a little time to do it. But don’t spend weeks obsessing on this. Write down your best one-sentence summary for now and then move on to the next step. You can always come back and improve it later. In fact, you certainly will.

The Snowflake Method has another nine steps, and I don’t have space to even summarize them here. But anyone can Google “Snowflake Method” and find my 3000-word web article or my 50,000 word book on the subject. If you like to know approximately where you’re going before you start writing, then the Snowflake Method is designed for you. If you don’t, then it’s not for you.

 

 

DB: Most authors dread marketing. What do you recommend as the most important marketing tools for a writer?

RI: I used to hate marketing. In fact, I remember the day I told an agent friend of mine, “I hate marketing! I’m a terrible marketer, and I don’t ever want to have to market my books again!” She got a panicky look on her face and told me not to say such things out loud, because the walls have ears. And she was right.

I now believe there are three main keys to good marketing for a novelist. I call them the Three Rings of Power. They are:

  • Your website
  • Your email newsletter
  • Paid advertising

Your website is important because you own it. Social media is notoriously fickle, and any social media platform can suddenly become unusable, for a variety of reasons. Various platforms can ban you, or go out of fashion, or start charging you. But you own your website and it’s very hard to take it away from you.

Ditto for your email newsletter. If you have a newsletter with 5000 loyal readers who know you and actually read what you send, you have a guaranteed bestseller, every time you launch a book. That’s gold.

Paid advertising is now just a fact of life. None of us like paying for ads, but they work. If you use Amazon ads and Facebook ads and BookBub ads and the various book promo sites effectively, you can move copies with a positive return-on-investment. I think TikTok will soon join this short list of paid-ad opportunities that authors routinely use.

So the Three Rings of Power are great, and I personally have done extremely well using them. However …

However, a lot of authors don’t see a good return on their investment for their website, their email newsletter, and their paid ads. Why not? Do the marketing gods hate them?

No, the reason is very simple. The Three Rings of Power are useless unless you also master the One Ring that Rule Them All. That One Ring is copywriting. The ability to write good headlines, strong sales copy, and a compelling call-to-action, all without smelling like a weasel. This is a fine line to walk, but once you learn it, you can apply it everywhere. To your website. Your newsletter. Your paid ads. And away you go.

As it happens, I began to learn copywriting shortly after I had my “I hate marketing” conversation with my agent friend. And that has made all the difference for me. In some sense you make your own luck in marketing, and my luck changed permanently when I took the time to learn how to write copy.

Copywriting is not particularly sexy or fun. But if you go to Amazon and do a search for books on copywriting, you’ll find any number of sources that will teach you the fundamentals. And then you just need to go do it, determined to learn it, no matter what.

Learn copywriting, and the Three Rings of Power are your servants, not your masters. Many Bothans died to bring me this secret.

DB: What are you working on currently?

RI: I read Steven Kotler’s book The Art of Impossible back in October, and it revolutionized my thinking. I decided that for the next few years, I’m going to focus on fewer things and do them better. I have a day job doing image analysis for a biotech company in San Diego, and that consumes half my life, because it’s a half-time job. I am currently writing a series of historical novels on the most influential person ever to walk the planet, Jesus of Nazareth, and that’s going to take me another three or four years to finish. And I’m working on a project I call “Project Chronologicus” that will combine my mathematical/computer skills with my interest in ancient history—it’s a project to harvest historical data from ancient documents and compute the best-fit chronology for ancient history. (This is a notoriously hard problem, too difficult for any human to solve without a computer; but my whole career has been spent solving problems humans can’t solve alone, so I may possibly be able to write the software to solve this one. And if not, I’ll have fun.)

 DB: Is there anything else you’d like to add? Any questions you wish I’d asked?

RI:  As Gandalf once said, you don’t know your danger when you ask a hobbit such a question, because the hobbit will go on endlessly. This hobbit will have mercy on you and just say no.

~~~

Randy, feel free to go on endlessly with all the knowledge you have to impart to writers! Thanks for visiting The Zone!

Randy’s Snowflake series

Advanced Fiction Writing blog

Randy’s website

~~~

TKZers: Have you tried the Snowflake method of plotting?

Please share your best tips for time management for writers.

Trending or Trendy?

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By Elaine Viets

Before this day is over, more than fourteen new English words will be created. The Global Language Monitor says “around 5,400 new words are created every year.” Only about a thousand are “deemed to be in sufficiently widespread use to make it into print.”
Here are a few of them. Are they trending or trendy? Which do you have think have staying power?

Bands
According to the Urban Dictionary, this latest use of “bands” was created by rapper Ray Vicks. He “coined the term in his mixtape 36 O’s Later (track 4) when he said, ‘I got 10 bands on me.’” A band is a thousand dollars, so ten bands is ten thousand bucks.
Other sources claim “bands” are a big stack of money, often wrapped in rubber bands. Either way, the word is used in rap and hip-hop.

Buycott
A “buycott” is when you buy a company’s products because you support their policies. Hello, Ben and Jerry’s, with its campaigns to support gay marriage, the Great Barrier Reef, and much more. Activism has never been sweeter. Don’t agree with their policies? Boycott ’em!

Cool
“Cool” is once more cool again. It’s safe to use.

Doomscrolling/Doomsurfing
Webster has given its stamp of approval to both these words. Here’s how they’re defined. “Doomscrolling and doomsurfing are new terms referring to the tendency to continue to surf or scroll through bad news, even though that news is saddening, disheartening, or depressing. Many people are finding themselves reading continuously bad news about COVID-19 without the ability to stop or step back.”
Yep, I’ve spent many a morning “doomscrolling.” Even cat videos couldn’t pull me out of my funk.

Fit
“Fit” has a number of alternative meanings. In teenage slang, it’s short for outfit, as in “She looks so hot in that black leather ‘fit.’”

Flex
Flex means to show off, to brag. If someone shows up way overdressed, dripping diamonds, you might wonder why they’re “flexing on you.” The Urban Dictionary says it’s “used by many rappers, most notable Ice Cube and the Geto Boys. “…no flexin’, didn’t even look in the nearest direction as I ran the intersection. (This is said because Ice is trying to get away from some people who tried to kill him the other day. In the song, of course)”– Ice Cube, “It Was a Good Day.”

Ghost

Shades of Casper, but not as friendly. Now, when it’s used as a verb, it means to stop talking to someone, to ignore them. “I thought my first date with Ron went well, but after he brought me home, Ron totally ghosted me.”

NFT
“NFT” is an abbreviation for “non-fungible token,” and the idea is puzzling, at least to me. NFTs have been around since 2017, and the term is in Webster’s. One website says an NFT is “a unique digital certificate, registered in a blockchain, that is used to record ownership of an asset such as an artwork or a collectible.” Even the explanation is confusing.
People pay big bucks for NFTs. When Christie’s auction house sold an NFT by the digital artist Beeple for $69 million, it set a new record for digital art. Twitter’s founder Jack Dorsey sold an NFT of the first tweet, which said, “just setting up my twttr.” This historic tweet was published on March 21, 2006 and has been shared more than 120,000 times. Still, it sold for $2.9 million bucks. I’ll give you a free peek here:

If you spend three million for a painting, you expect to have something unique. You can hang it on your wall and never show it, except to your friends.
But NFTs can – and are – duplicated. Everyone’s seen them. Genuine NFTs come with “a digital certificate of ownership that can be bought and sold.” Evidently, that’s enough for NFT lovers.

Savage
“Savage,” when used as a noun means “insanely hardcore. Incredibly cool.” Usually describes someone’s skill or talent, as in:

Lindsey Jacobellis is a savage at snowboarding. No wonder she snagged the gold at the Olympics.

Here’s my favorite example from a website: “Jill is a savage at drawing.”
I can see Jill at her easel, wielding a mean palette knife.

Sheeple
A combination of sheep and people, meaning “those who blindly follow the herd.” Used as an insult.

Sketch
Slang for “sketchy,” which means “questionable or iffy.” If you and your friends accidentally make a wrong turn into a dark, rat-infested alley, you might say, “Let’s get out of here. This place is sketch.”

Sus
Slang for “suspicious.” If I get an email from a Nigerian prince promising me a million bucks, I would instantly know that was “sus.” The last one offered me two million.

Whip
An expensive, flashy car:
“Wow, that’s some whip you got there, Josh. That Ferrari must have cost you a stack of bands.”

WYA
WTF? Another texting acronym is invading the language. “WYA” is short for “Where you at?”
It can have a double meaning. For instance, if a young woman is looking to hook up with her boyfriend, she might text him “WYA.” Just between friends, WYA really does mean, “Where are you at?” And if your parents text you that, report in instantly.

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Fans of J.A. Jance and Lisa Gardner will love this exploration of the little-known job of death investigator in small-town Missouri where Angela Richman finds herself investigating the lives and secrets of the one percenters in Chouteau Forest.

Life without Parole, my new Angela Richman, death investigator mystery, is now on sale in hardcover. Buy it here:  https://www.amazon.com/Without-Parole-Richman-Investigator-mystery/dp/0727850288/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=1644453158&sr=8-2

 

Naming Your Baby

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By Elaine Viets

I’d rather write an entire mystery than come up with a title for it. So much depends on choosing the right name for your baby: Will your title grab the reader? Describe your book? Boost your sales?
If you’re writing for a traditional publisher, your contract will probably call your mystery Untitled Work. It’s your job to give it a snappier name. You’ve lived with this book for months, even years. Maybe you’re too close to think of a good title. It’s time to step back and take a look at tips for mystery titles.
Ask your family and friends. I originally wanted to call my Angela Richman mystery about the murder of an aging Hollywood diva, Death Star. My editor said the title sounded too much like science-fiction. My husband Don came up with a play on a classic movie title. The new book was christened A Star Is Dead.
Keep Your Title Short. Yes, I know The Girl With the Dragon Tattoo wasn’t hurt by its long name. But short, snappy titles sell well. Consider Michael Connelly’s mysteries, starting with Black Echo. His titles are short and to the point. Stephen Cannell was another master of titles. My favorite is The Vertical Coffin, which he said was a cop term. When the first law enforcement officer rushes the door in a takedown, that doorway can quickly become a vertical coffin. Especially if firearms are used.
Early in my career, I wrote a collection of humor columns called The Viets Guide to Sex, Travel and Anything Else that Will Sell This Book. Lots of laughing readers didn’t line up for that title. Instead, drooling old men infested my signings, saying, “I want that book on sex travel.” Apparently the old boys missed that comma between Sex and Travel in the title. My mystery novels with titles like Killer Cuts attracted a better reader.


Search Shakespeare. Some authors, including Marcia Talley, find titles in the Bard’s work. My favorite Talley title is Unbreathed Memories, a phrase from “Midsummer Night’s Dream.” You can hunt for titles in OpenSourceShakespeare.org
Hymns and the Bible. Julia Spencer-Fleming has found a number of titles in hymns, beginning with In the Bleak Midwinter. They are perfect for her Rev. Clare Fergusson series.

Want to go trendy? For a while every third book had “Girl” in the title. That trend started with novels like Gillian Flynn’s Gone Girl and Paula Hawkins’ The Girl on the Train, not to mention  The Girls With the Dragon Tattoo by Stieg Larsson. None of these women were the girl next door, but their books sold. By the way, The Girl Next Door was used by a wide range of writers, from Brad Parks to Ruth Rendall. It’s even a horror story.

There were also a raft of “Daughters,” as in Leslie Welsh’s The Serial Killer’s Daughter. Now I’m seeing lots of “Wives,” including Daisy Wood’s debut novel, The Clockmaker’s Wife, and Alice Hunter’s The Serial Killer’s Wife.
One word titles can sum up the book. This works well for thrillers, such as Jeff Abbott’s Panic and Aaron Elkins’ Loot. I had a one-word title for a Dead-End Job mystery. I wanted to call the book Catnapped, but there was another mystery with the same name that year.

My editor added an exclamation point to the title and made it Catnapped!, leaving me with a punctuation nightmare. How would you end this sentence: “I hope you like Catnapped!”
Should I add a period at the end of this sentence: “I hope you like Catnapped!.”
Or keep the exclamation point and look like a hyper-excited ditz?
Some words have a mystery mystique. Currently on the Pub Alley Fiction Mystery Bestsellers list are titles with words that seem to grab readers:
Paris. Gets them every time. At the top of the list is The Paris Detective: Three Detective Luc Moncrief Thrillers by James Patterson and Richard Dilallo.
Curse. Another intriguing word. Curse of Salem by Kay Hooper made the list.
Midnight. Two titles with “Midnight” are on the list: The Midnight Lock by Jeffrey Deaver and The Midnight Hour by Elly Griffiths.
Book Title Generators are another tool for clueless mystery writers. You can find several of them here: https://kindlepreneur.com/free-book-title-generator-tools/
I sampled the Mystery Book Title Generator, which claims to be the “Ultimate Bank of 10,000 Titles” that will “generate a random story title that’s relevant to your genre. You can pick between fantasy, crime, mystery, romance, or sci-fi.” http://blog.reedsy.com/book-title-generator/mystery

I clicked on “I’m just starting to write” and got this title: “The Mystery of the Three-Inch Stranger,” which struck me as a bit personal. It’s not the size of the stranger, it’s what you do with him.

Series titles: Sue Grafton has her alphabet series, beginning with A Is for Alibi and ending with Y Is for Yesterday. Mary Higgins Clark and her partner-in-crime Alafair Burke have a song title series, starting with You Don’t Own Me. Stephanie Plum uses numbers. Her latest is Game on: Tempting Twenty-eight.
I’d wanted to call my first novel for Penguin The Dead-End Job. My editor thought that would make a good series title, so that book became Shop Till You Drop.
When you write for a publisher, potential titles are batted back and forth. My fourth mystery in that series featured the murder of an overbearing mother of the bride. I wanted to call it One Dead Mother.
My publisher nixed that title as “too urban.” The novel was named Just Murdered.

Enter to win a free copy of Life Without Parole, my latest Angela Richman, death investigator mystery. Stop by Kings River Life magazine: https://www.krlnews.com/2022/01/life-without-parole-angela-richman.html

 

80th Anniversary of Pearl Harbor

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by Debbie Burke

@burke_writer

Arizona Memorial Pearl Harbor
Photo credit nps.gov

Today is December 7th, 2021, the 80th anniversary of the attack on Pearl Harbor that launched the US into World War II in 1941.

Few people are alive today who remember “a date which will live in infamy” (President Franklin Delano Roosevelt).

Fewer still are people who survived the attack that morning in Pearl Harbor. The last ones are in their late 90s to 100+ years.

The closest that we in 2021 can come to learning about that day are stories collected and recorded at this link.

December 7, 1941 was a pivotal date that changed the history of the entire world.

Our parents, grandparents, and great-grandparents could all tell you exactly where they were and what they were doing on that day.

Long before tattoos became a fashion statement, many young sailors had “Remember Pearl Harbor” permanently inked on their arms.

Battleship Row Pearl Harbor
Photo credit – US govt.

On December 7, 1941, my husband’s grandfather was serving on the USS Tennessee docked on Battleship Row. During the attack, his duty was to grab burning sailors who were being handed up to him from below decks. He then had to throw them over the side of the battleship, far enough out that they didn’t strike the anti-torpedo blister, in order to extinguish the flames consuming their clothes and bodies.

Anti-torpedo blister
Photo credit – Wikipedia

 

When the USS Arizona blew up, his back was toward the explosion. He was horribly burned but, after a year in the hospital, he returned to duty through the end of the war. His back was forever scarred like a topographic relief map.

About ten years ago at a gym, my husband was talking with an older man on an adjacent treadmill about World War II and specifically Pearl Harbor. A young man about 20 who overheard their conversation approached. He was a junior in college, polite, well-spoken, articulate, and appeared to be a curious, conscientious student.

He asked my husband, “Excuse me, sir, can you tell me what Pearl Harbor is?”

Apparently the “date which will live in infamy” was no longer taught in school.

JFK Lincoln Continental – photo credit Wikimedia

November 22, 1963 was the defining date of infamy for my generation of Baby Boomers. We can all tell you exactly where we were and what we were doing when we learned the news that President John F. Kennedy had been assassinated.

Again, the world shifted on its axis and events that occurred after that date were forever stained by it.  

About five years ago, my husband and I were chatting with a young woman working her way through college as a server in a restaurant. We mentioned John F. Kennedy. She said, “Kennedy? Wasn’t he a president that was killed in a car crash?”

Apparently, my generation’s date in infamy is now a barely-remembered blip in history.

Two years from now will mark the 60th anniversary of JFK’s assassination. Oh my, that makes me feel old.

World Trade Center – photo credit Wikimedia CC BY-SA 2.0

 

September 11, 2001 again changed the entire world. Generations born after that date have never known air travel without the TSA, body scanners, pat-downs, luggage X-rays and searches.

 

 

 

2020 doesn’t have one specific date when the entire globe changed. But just the mention of “2020” is enough to provoke a sigh, a grimace, or an eye roll in every person of the age of cognizance who’s alive today.

2020 is part of our collective consciousness, as December 7, November 22, and September 11 were part of the collective consciousness of earlier generations.

Last week, a friend came to visit with her 18-month-old baby who was born in 2020. We were contemplating what Aubrey’s future might look like. Because of pandemic restrictions, she hadn’t encountered many people outside her close family and almost no one around her age.

Recently, they had gone to a playground where Aubrey saw other toddlers for the first time and reacted with amazement and curiosity. She approached a little boy and touched him.

The boy’s mother immediately swooped in and picked up the child, scolding, “We don’t touch.”

People born after December 7, 1941 never knew a world that wasn’t profoundly influenced by World War II. That was their frame of reference, their concept of “normal.”

Same for people born after November 22, 1963 and September 11, 2001. They never knew what the world was like before JFK’s assassination or before planes struck the World Trade Center and the Pentagon.

What will school be like for Aubrey in a few years? We don’t know. But, whatever the circumstances are, that will be “normal” to her because it’s the only frame of reference she knows.

The generation born in 2020 or later will never fully realize the world was once a different place.

Aubrey won’t know that parents once thought it was perfectly normal socialization for children to play, touch, push, hug, and watch each other’s reactions.

What does all this have to do with writing?

Nothing and everything.

As writers, we record the world we live in, or research, or make up. We also contrast our story worlds with other locales, other cultures, other periods in history, and even imaginary journeys into the future.

Throughout time, writers have chronicled the collective consciousness of different generations.

No matter the genre—crime, romance, history, fantasy, horror, nonfiction, etc.—we capture the zeitgeist, which Merriam-Webster defines that as “the general intellectual, moral, and cultural climate of an era.”

That’s an awesome, daunting responsibility.

~~~

Eighty years later, is Pearl Harbor relevant in today’s world?

A handful of remembrance ceremonies will be held today but, in a few more generations, there won’t even be ceremonies.

The date will fade into obscurity like April 14, 1865.

What happened on that date?

Back then, every American could probably tell you exactly where they were and what they were doing when they learned Abraham Lincoln had been shot that night and died the following morning.

Time marches forward. Younger generations replace older ones who have been the keepers of the memories. Old memories are forgotten and new ones take their places.

If future generations find our stories on the dusty shelves of cyberspace, they may smile or scoff at quaint, outdated references.

But I hope they will also recognize human truths we wrote about that transcend time.

Dates like December 7, 1941 are still worth remembering and worth writing about because of the people in Pearl Harbor who made history. 

~~~

Today is my last post in 2021 before TKZ goes on annual hiatus.

I’m grateful for your friendship and interest. Except for the written word, we probably wouldn’t have met. So glad we did!

Warmest holiday wishes to you and your loved ones.

~~~

 

Special holiday prices for all Tawny Lindholm Thrillers with Passion through the end of the year. A great gift for your reading friends…or yourself!

Reindeer Fun

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The holiday season is a hectic time, with planning the perfect family celebration, shopping for gifts, decorating the house, inside and out, and mailing cards.

Many have stopped the tradition of sending holiday cards. For me, there’s something so special about peeking into the mailbox to find a card. It means someone took the time to wish you happy holidays, trekked down to the Post Office, or raised the tiny red flag on their mailbox to signal outgoing mail. It’s a beautiful tradition that I fear new generations will let slip away (along with cursive handwriting). I love the holiday season, the frigid temps thawed with magic, possibilities.

With the frenzy of Black Friday and Cyber Monday, I thought I’d share 10 fun facts about reindeer, originally posted on my blog in 2018.

1. A Reindeer By Any Other Name is Still a Reindeer

In some regions of the world, Reindeer are called caribou. In North America reindeer refers to Eurasian populations and caribou refers to wild populations. 

2. Reindeer Belong to the Cervidae Family

Reindeer — aka Rangifer Tarandus — have 14 subspecies, including deer, elk, moose, and wapiti. All Cervidae have antlers, hooves, and long legs.

3. Girls Can Do Everything Boys Can Do

Reindeer are the only species of deer in which both males and females grow antlers, and they grow a new set every year. Male antlers can grow up to 51 inches long and weigh up to 33 pounds. A female rack can grow up to 20 inches long.

According to the San Diego Zoo …

Antlers are the reindeer’s most memorable characteristic. In comparison to body size, reindeer have the largest and heaviest antlers of all living deer species. All antlers have a main beam and several branches or tines that grow from the frontal bones of the skull. Sometimes little branchlets or snags are also present. The tip of each antler is called a point. Unlike horns, antlers fall off and grow back larger every year.

As new antlers grow, the reindeer is said to be in velvet, because skin, blood vessels, and soft fur cover the developing antlers. When the velvet dries up, the reindeer rubs it off against rocks or trees, revealing the hardened, bony core.

 

4. Santa’s Reindeer Must be Female

Since males grow antlers in February and females in May, they both finish growing antlers at the same time. But male and female reindeer shed antlers at different times of the year. Males drop antlers in November, leaving them antler-less till the spring. Female reindeer keep antlers through the winter months. They’re shed when calves are born in May.

Thus, since Santa’s reindeer all have antlers, he must have an all-female team. ?

5. Males are From Mars, Females are From Venus

Male and female reindeer use antlers in different ways. Males wield them as weapons against potential predators. They also showcase impressive racks to woo females. Although females also war with these handy weapons, they mainly use antlers to clear snow while foraging for food.

6. Reindeer Come in a Variety of Colors

Depending on the subspecies, region, sex, and even the season, reindeer fur ranges from dark brown in woodland subspecies to nearly white in Greenland. A reindeer’s coat is dark in the summer, light in winter.

Reindeer have two coats:

  • an undercoat of fine, soft wool right next to their skin
  • a top layer of long, hollow guard hairs

The air trapped inside the guard hairs hold in body heat to keep the animal warm against wind and cold. The hollow hair help the reindeer float, which aid them in swimming. Did you know reindeer could swim?

7. Adorable Furry Hooves

A reindeer’s furry hooves give the animal an advantage when walking on frozen ground, ice, mud, or snow. Spongy footpads help them strut through marshy fields. In the winter, the hooves harden to dig into ice or snow while anchoring the reindeer from slipping.

When a reindeer swims, their broad, flat, two-toed hooves allow the animal to push water aside. They even have a dewclaw which acts as an extra hoof to assist in climbing rugged terrain.

8. The Nose Knows

A reindeer’s specialized nose helps to warm incoming cold air before it hits their lungs. Like dogs, their super sniffer can find food hidden under snow, locate danger, and recognize direction. Reindeer are the only subspecies of deer to possess a furry nose.

9. Herd Life

Reindeer hang in herds. Not only are they safer from predators but they’re social animals, chatting among themselves with snorts, grunts, and hoarse calls, especially during mating season. Calves bleat to call their mother.

Reindeer travel, feed, and rest in a herd of 10 to 100s. In the spring, reindeer may even form super herds of 50,000 to 500,000. These super herds follow food sources, traveling up to 1,000 miles during harsh winters.

10. Catch Me If You Can

During migration, reindeer cover 12–34 miles per day and can run at speeds of up to 50 mph. Even a day-old calf can outrun an Olympic sprinter!

Hope you enjoyed these reindeer facts. Which one is your favorite?