Rejected! Rejection Letter Words of Wisdom

Any writer who puts their work “out there”, either submitting to various markets, or by self-publishing on various platforms, will be familiar with rejections. They go with the territory. I earned my first rejection letter forty years ago (!) when I made my first short story submission while still in college, to the Magazine of Fantasy and Science Fiction. It was a form rejection.

Two years later, I received a personal rejection from Amazing Stories Magazine for my story, “Love Through Eating Illegals,” which posited a future where chocolate had been banned because of a particular chemical found in cocoa, and the anti-hero of the story was burgling houses trying to find hidden caches. (I’ll admit the idea of a world where chocolate is banned is almost too horrible to contemplate.)

The rejection letter, from editor George Scithers, spelled out why he rejected the story—namely, there wasn’t much of a story and what there was didn’t really work. He was absolutely right. It took me many more years and much study of fiction craft and a lot more writing to finally earn my first story acceptance for a story called “Dead Wife Waiting,” but those early rejection letters started me on the path.

Self-publishing has its own form of rejection, namely a lack of sales, readers, and/or reviews, which, like any kind of publishing rejection, can be learned from.

Today’s Words of Wisdom tackles rejection, and shows how it can help you become a better writer. As usual, the full articles are linked at the end of their respective excerpts and well worth reading in full. I hope they inspire you and also start a discussion here about turning rejection to your advantage.

I’m familiar with rejection. Before my first novel was published I wrote four books that went nowhere. I received rejection letters from every major publisher in the industry and a hell of a lot of minor ones too. (And because this record of rejection dates back to the late Eighties, some of them were actual letters rather than e-mails. Typed on paper, for crying out loud!) The rejections that hurt the most were of the “It’s good, but…” variety. You know what I mean: It’s well-written, but I didn’t like the characters. It starts well, but I lost interest. I liked the book, but I didn’t love it.  Or the worst: I loved the book, but it’s not right for us.

I hated those letters. My reaction was: If you like it so much, why don’t you just publish it? In my disappointment, I wondered whether the compliments were sincere. Perhaps the editors actually disliked the book but were trying to soften the blow. In a perverse way, I almost hoped that the praise was false. If it was genuine, that meant I’d come close to success but fallen short, which was more frustrating than missing by a long shot.

In retrospect, I realize how wrongheaded my reasoning was. First of all, I’ve learned that book editors are outrageously busy people. The notion that they’d take the time to invent a compliment seems so ludicrous now. I’ve also realized there are many valid reasons for rejection that have nothing to do with the quality of the novel. The publisher may have too many books on its list already. Or perhaps the imprint rejects a manuscript because it just published something similar and it didn’t sell very well. Publishing is a business, after all. An editor can afford to make a few money-losing bets, but not too many.

But my worst mistake was ignoring the obvious message of those letters: You’re getting close! You should keep trying! Now I see that receiving one of those “It’s good, but…” rejections is the equivalent of hitting the green outer ring of the bull’s-eye on a dartboard. If you can consistently hit that ring, then it’s just a matter of time before you’ll land within the inner circle and win the big prize.

Mark Alpert—February 9, 2013

 

Before self-publishing became viable, when you got rejected it truly tested your mettle. First novels almost never got picked up by an agent or publisher. And most of the time they never told you why. Just something like, “Does not fit our needs at this time.”

This would sting for a few days. Maybe you’d throw things around and think, “I just don’t have what it takes!” But if you were a real writer you’d get back to work. You’d figure out (with help from others) what was wrong with your writing. You’d study the marketplace. If you were wise, you’d study the craft, too. Maybe join a critique group, go to a conference or two or three. Invest in yourself.

Most important of all, you would continue to write. And then maybe two or three or five years later an agent would take a chance on you. And another year or two later, you might land that first contract. And then eighteen months later, your book would hit the stores.

And you would discover the truth behind Martin Myers’ keen observation: “First you’re an unknown, then you write one book and you move up to obscurity.”

Yet all that rejection and heartache and sticktoitiveness made you a better writer. Which, in turn, increased your chances of having an actual career.

So if you’re a brand new writer with a brand new novel (and a lot of you will be at the end of this NaNoWriMo month), go out and get some rejection. Use the beta reader grinder system. Seek open and honest opinion. Take the chip off your shoulder. Consider hiring a freelance editor. Start thinking like a business. Set up quality controls.

Heck, spend a month studying our library of first-page critiques. Talk about a concentrated course on storytelling!

Sure, you can skip all that and toss your novel up on Amazon, where it will get rejected by the people you most need—readers.

Or you can be a little patient, work hard, listen and learn and improve, and greatly increase your chances of success.

James Scott Bell—November 12, 2017

 

There is a hierarchy of rejections–a ladder to climb:

Rung #1 – Unsigned form letter: “This does not meet our needs at this time.”

Rung #2 – Unsigned form letter: “This does not meet our needs at this time but please try us again.”

Rung #3 – Same form letter with a handwritten note (unsigned): “This is good. Do you have anything else?”

Rung #4 – Personal letter: “Good story but too similar to one we recently published. I like your writing. Send more.” Actual editor’s signature.

Rung #5 – Personal letter signed with editor’s first name. Now we’re buddies.

With today’s electronic submissions, the process is similar, just faster and cheaper without the cost of postage and printing.

But the process still requires climbing the rungs.

Finally you clamber onto an exciting but scary roof with a steep pitch. The editor/agent likes the sample chapter and asks for the whole manuscript. Get a toehold on the rain gutter.

A month or five later, the rejection says: “This is good BUT…”

Fill in the blank with:

“Characters felt inconsistent.”

“The climax didn’t live up to expectations.”

“I just didn’t love it enough.”

Etc.

Slide down the roof a bit but hang on with fingernails.

Rewrite and submit more. Inch up the shingles. 

“All the editors loved it but the marketing department doesn’t think they can sell it.”

At last, you reach the peak of the roof when you receive a long, detailed, personal letter with specific suggestions.

In December, I received the most beautiful rejection of my entire career (and I’ve received hundreds!). I couldn’t even be unhappy when I read the following:

“Several of us read it and we all enjoyed your fresh, exciting take on a thriller—particularly the way you used the genre to explore the very real issue of elder fraud. There are several striking scenes that are seared in my memory (especially that late-night rescue in the snowstorm!). We thought you developed Tawny and Moe’s relationship with great sensitivity and nuance, and this in turn made Moe’s shifts between lucidity and violence a more emotional experience for readers. Unfortunately, we had difficulty connecting as deeply to Tawny—it often felt like she was kept at a remove from us. For this reason, despite our admiration for your writing and the compelling and dynamic world you’ve created, we don’t think we’re the right publisher for your book. I’m sorry not to have better news. Thank you so much for the opportunity to read and consider STALKING MIDAS, and best wishes in finding the right home for it.”

It felt like the editor had sent me a dozen roses! 

When you tell civilians (non-writers) about the wonderful rejection you received, they usually draw their chins back and look down their noses. “You got rejected and you’re happy?”

Only other writers understand the irony of a rave rejection.

What do rejections really mean?

You’re in the game.

What do rave rejections mean?

Publication is in your future.

Debbie Burke—September 3, 2019

***

Now it’s your turn.

  1. What have you learned from receiving a rejection, and how have you used it to improve your writing?
  2. Have you ever received a “rave rejection,” and how did it affect your outlook?
  3. Any advice on handling rejection?

Navigating Rough Waters

Photo courtesy of Jim Coffey, Esprit Whitewater

By Debbie Burke

@burke_writer

 

What does whitewater rafting have to do with writing?

For one thing, rafters and writers often endure blasts of icy water in the face. For authors, the cold, wet shock is metaphoric—a stinging rejection, a hideous review, a kiss-off from a publisher.

Today’s story begins when my pal, former river ranger Susan Purvis recently sent me a link to a podcast about whitewater rafting. Susan often leads me into adventures that always pay off in unexpected rewards so when she recommends something, I listen.

That day, with a crammed to-do list, I didn’t have a spare hour for a podcast. Yet once I started to listen, I couldn’t stop.

The interviewer is Barry Kruse, entrepreneurial coach of Leading Steep, and his subject is Jim Coffey, founder and owner of Esprit Whitewater, a Canadian rafting company.

Jim’s rafting business began in 1992 and survives nearly three decades later, a rarity in the field. A seasonal operation is especially tough because he has to earn enough income in four, maybe five, months to last the entire year. Plus, recreation-oriented businesses are hit hard during recessions when people can’t afford vacation trips.

Jim believes entrepreneurs who succeed have “a high tolerance for adversity and uncertainty.” He proves his point when he relates the setbacks he’s experienced that would tank most businesses— a fire that destroyed part of his facilities, a couple of floods, the Covid shutdown, and, last summer, his own diagnosis of throat cancer.

His attitudes and coping tools struck me as helpful advice for authors. The following are a few gold nuggets from his podcast.

Jim: “You never know where that first step is going to lead.”

When you’re stuck in your writing, take a step.

Inertia is not healthy for writers, in body, mind, or word production. If you’re bogged down, take a step in a new direction.

Write a public service announcement for a charity you admire. Write ad copy for a fundraiser for a worthwhile cause.

If your own ads don’t pan out, analyze what authors with similar books do for promotion. Try new avenues.

Learn a new skill—make a video, add fresh features to your website, try a different software writing tool, create an audiobook.

First steps sometimes lead to dead ends. But they can also lead to new universes.

 

Jim: “You never know who that [most] important customer is going to be. Treat every customer as if they are that person.”

Readers are the author’s customers. Building their loyalty and trust is key to selling books.

A major breakthrough opportunity for Jim’s company occurred when a particular customer was impressed with the fledgling operation. That man turned out to be an influencer who booked more trips for large groups and retreats, as well as recommending Esprit Whitewater to colleagues. A single customer hugely expanded Jim’s business.

For authors, treat every reader as your most important customer. They might place your book in Stephen King’s hands for a blurb. Or convince Oprah to feature it in her book club. Or catch Reese Witherspoon’s attention for a new movie production.

Not likely? Okay, but how about these possibilities?

A reader invites you to speak to their book club. That results in more sales and more readers.

A reader from that book club works for a major media outlet and wants to interview you.

The leader of a civic or professional organization hears/reads your interview and invites you to talk to their 500 members.

And so it can go.

When you treat each reader as that most important customer, their reach and recommendations carry you and your books into markets you never imagined.

 

Jim: “We manufacture our own luck. Preparation collides with opportunity.”

The harder you work, the luckier you get.

Preparation can mean: take a class; read a new craft book; attend a conference; research new marketing angles.

When you’re doing the work, opportunities pop up in unexpected ways in unexpected places.

 

Jim: “Be unselfish and generous with your skills and pass them on.”

Help other writers.

The writing community is a continuum of authors at different levels of accomplishment, from beginners to multi-published bestsellers. We have all been helped by authors more experienced than ourselves and, in turn, we can help others less experienced than ourselves.

Freely share what you’ve learned. Teach a workshop. Write a guest blog post. Produce a newsletter for a charitable organization. Mentor a struggling writer.

You might think you’re too new at the craft to offer anything. Not so. You can beta-read. Judge a writing contest. Offer to talk to schoolchildren—most teachers are delighted to host writers and kids are eager to learn.

 

Jim: “It’s easier to train a great person to be a great whitewater guide than to take a great whitewater guide and turn them into a great person.”

For authors, attitude is more important than skill. Approach learning as a humble student.

I’ve known many talented authors who were positive they were destined to knock Michael Connelly off bestseller lists. They were usually so busy talking about how much they knew and how great they were that, not surprisingly, I haven’t noticed any of their names in USA Today.

C.S. Lewis said: “Shut your mouth; open your eyes and ears.”

That advice spans to entrepreneurs, military, industry, and, of course, writing. Nobody knows everything.

Before you become a great writer, you must first be a great student.

 

Jim: “You never know when people you’ve contributed to will come back and contribute to you.”

At the beginning of the podcast, interviewer Barry said Jim had recently undergone chemotherapy and radiation for throat cancer. While Jim was laid low during the busy summer season, his team kept the business going and took care of hundreds of happy whitewater rafting customers. He’d earned the loyalty of his staff who came through when he needed them the most.

At the very end of the podcast, Jim mentions he gave the interview while lying in bed… with a feeding tube.

Wow. Just wow.

That left no doubt Jim Coffey is off the scale in his tolerance of adversity and uncertainty.

 Perhaps the most important lesson can be found in Jim’s actions:

Help others and never give up.

Works for authors, too.

~~~

Many thanks to Jim Coffey and Barry Kruse for their permission to quote and reference the interview which can be heard here: https://www.leadingsteep.com/podcast

~~~

TKZers: What is your favorite advice, touchstone, or belief that helps you over treacherous rapids and shoals encountered in your writing career?

~~~

 

In Debbie Burke’s new thriller Flight to Forever, her main character persists in spite of lots of cold water thrown in her face. Please check it out here.

Rejection Remedies

by Clare Langley-Hawthorne

An article in this Saturday’s Melbourne newspaper The Age on ‘the upside of being turned down‘ brought a smile to my face. It reminded me (as if I needed a reminder) of the universal truth in publishing that nothing is ever as dreadful (or as inevitable) as the ‘R’ word – Rejection. For authors it is a fact of life. What drew a smile was one of the ‘rejection remedies’ the article proposed, namely submission to the Journal of Universal Rejection, where your work is guaranteed to be rejected, thereby bringing some sanity to the whole crazy publishing process.

I looked up the Journal of Universal Rejection online (http://www.universalrejection.org/) and here are some of benefits of submitting to them:
  • You can send your manuscript there without suffering waves of anxiety regarding the eventual fate of your submission. You know with 100% certainty that it will not be accepted for publication.
  • There are no page fees.
  • You may claim to have submitted to the most prestigious journal (judged by acceptance rate)
  • The JofUR is a one-of-a-kind. Merely submitting work to it may be considered a badge of honor.
  • Decision are often (though not always) rendered within hours of submission.
The instructions for authors also made me chuckle. I particularly liked the statement that: “Rejection will follow as swiftly as a bird dropping from a great height after being struck by a stone. At other times rejection may languish like your email buried in the Editor-in-Chief’s inbox. But it will come, swift or slow, as surely as death. Rejection.

They also reprint some of their rejection letters on their blog🙂

For any writer, rejection is par for the course, but also the path to ultimate success. The only way to avoid rejection is take no risks and make no attempt to get published. But if you want to pursue your dream of being a published writer, rejection is inevitable (so why not enjoy submitting to a place where it is guaranteed!) What I liked was the fact that there are some out there willing to see an upside to rejection – who embrace it – and make us laugh.

So what remedies do you have for rejection?

Handling Rejection

James Scott Bell

There’s an old Peanuts cartoon, where Snoopy is reading a rejection letter which says Please don’t send us any more. Please, please!
With a wry smile, Snoopy thinks, “I love to hear an editor beg.”
That’s one way to handle rejection.
There are others. We all know rejection is part of this crazy business. Whether it’s agent or editor, the default setting is to say No. Which means you have to find a way to handle the inevitable.
The best way is by continuing to write and submit. Here are a couple of quotes I like on the subject:
Let rejection hurt for a half hour, no more.  Then get back to your word processor. –Jacqueline Briskin
Never assume that a rejection of your stuff is also a rejection of you as a person. Unless it’s accompanied by a punch in the nose. — Ron Goulart
No matter how many rejections you’ve received, it’s probably not as many as Jack London, who apparently had a whole trunk full. Or Stephen King, who put his on a spike on the wall until the papers were falling off. They persevered to publication.
You can also look through the legions of rejections famous writers have received. The little book Rotten Rejections (Andre Bernard, ed.) has some gems.
A rejection of Tony Hillerman’s first Navajo detective novel: “If you insist on rewriting this, get rid of all that Indian stuff.”
Or this, for George Orwell’s Animal Farm: “It is impossible to sell animal stories in the United States.”
Maybe the most famous rejection was penned by Samuel Johnson: “Your manuscript is both good and original, but the part that is good is not original, and the part that is original is not good.”
So there you go. It’s universal. It happens. The key is how you handle it.
How do you? Does rejection follow you around like a bad smell, or are you able to get past it and back to the keyboard?

Blown Calls

UPDATE: I changed the title of the post because it started sounding a little more negative than I liked. You purists can still find it in the URL.

James Scott Bell

Maybe you heard about the terrible blown call in baseball last week. Pitcher Armando Galarraga of the Detroit Tigers was on the verge of doing what only twenty other pitchers in Major League history have accomplished: pitch a perfect game (a no-hitter wherein no opposing player even reaches first base).

It was two outs in the 9th inning. Only one player left to go. But then the Cleveland Indians’ Jason Donald hit a grounder to the first base side. Galarraga ran over to cover. He caught the throw and stepped on the bag a split second before Donald’s foot.

In other words, Donald was out. Only he wasn’t.

He wasn’t because a veteran umpire, Jim Joyce, blew the call. He was in position to call it correctly, and did not. Because there is no instant replay review in MLB, the call stands. No perfect game. Not even a no-hitter. (For you trivia buffs, there have also been ten occasions where a perfect game was lost on the very last out.)

To their everlasting credit, all parties concerned handled things with class. Umpire Joyce manned up and owned it. He wept at his mistake. The Detroit fans showed class, too, by giving the highly regarded Joyce a standing ovation when he came out to umpire the next game.

And Galarraga and the Tigers did not do what 90% of other players and teams would. They did not overturn water coolers, or moan and complain.

Nor should they have. This is the reality of baseball. Human error by umpires is part of the game. You accept that going in. You know it’s going to happen. You want to change the rules and bring in replay, fine. But as it stands, blown calls are as much a part of baseball as peanuts and beer.

It’s like the publishing business, and life. Bad stuff happens to good people, and good manuscripts.

You get turned down by an agent in summary fashion. Your submission gets kicked at a publishing house for some reason other than the writing itself. You see someone else – maybe even a friend – score a great contract or get on the bestseller list. And it hacks you off, because you know you can write just as well, or better.

Life hands you blown calls. So what do you do about it?

When my son was first pitching Little League, he had a tendency to let a bad play or a home run upset him. So early on I made this rule for him. “You are allowed one ‘Dang it!’ And you can hit your glove as hard as you want. But that’s it. Then you go back to pitching to the next guy.”

That’s what he learned to do, and in fact won a championship game that way.

So you get that rejection, or see that unfairness. You can have one ‘Dang it!’ (or its adult equivalent). I’ll let you feel it for fifteen minutes. But that’s it. Don’t hang onto it. Don’t go moaning all over the Internet. Don’t yell at your spouse or kick your dog.

Instead, turn that energy into action – by writing.

Here’s what I love about being a writer. Every day is new. Every day I get to wake up and pound those keys and keep going. It doesn’t matter to me if I get a setback, a bad review, a rejection. I can keep punching, and I will keep punching until groundhog delivers my mail.

How about you? How do you handle blown calls?

The best (worst) rejection letters

All writers experience rejection. Most published authors get turned down by numerous agents and editors on the road to publication. Learning to deal with “No” is part of the writing process—I’d even say it’s an important part. You have to be able to handle rejection to stick with writing long enough to get anywhere.

But no matter how you rationalize it, being rejected feels like crap. So whenever we get the dreaded “Not for us” email or letter in the mailbox, it can be comforting to recall the rejection-war stories of other writers:

In his book On Writing, Stephen King describes the wad of rejection notes he had stuck on a spike in his bedroom, and the encouragement he felt when he finally got one that said something along the lines of, “Not for us, kid, but try again—you’ve got talent.”

NPR’s Liane Hansen did a story that told the story of how soon-to-be famous writers, including Jack Kerouac and George Orwell, were rejected by the publisher Alfred A. Knopf. Possibly the best of the lot was the one that rejected Kerouac’s On the Road, in which an editor reportedly stated, “I don’t dig this one at all.”

My most memorable rejection came from an agent who had requested to read my manuscript on an exclusive basis. (My advice? Never give an agent an exclusive. It’s a better deal for the agent than the writer.) After keeping me in suspense for a long while, she eventually sent me an email along the lines of, “Dear Kathryn: I really wanted to like this story. But I just didn’t like the character; I didn’t like the story; I didn’t like the voice. In fact, I just didn’t like anything at all about it.” Ouch. Fortunately, the next agent who read the manuscript loved the story, agreed to represent me, and quickly got me a series contract.

What about you? What’s been your best/worst rejection letter thus far?

The Query Quandary

By John Gilstrap
http://www.johngilstrap.com

Before getting to this week’s real topic, I thought I’d preen with a bit of shameless self promotion. A while ago, I revealed that I had optioned the film rights to my nonfiction bestseller Six Minutes to Freedom. I can now announce officially that I have signed on to write the screenplay as well. Hoorah! For details, please visit my website (see above). I am thrilled beyond belief.

We now return you to our originally scheduled blog . . .

I was chatting the other day with a writer-in-waiting who was distraught that “no agent wants to represent me.” Ah, the angst. She moaned, “I’m never going to be published.”

At that point, she’d collected 7 rejections. Seven. As in one less than eight. And they’re just cold-hearted form letters to boot. Can you imagine? Oh, please.

I wager most of us have a collection of blistering rejection stories. My favorite of the 27 rejections I accumulated before I finally landed an agent was the New York publisher whose rejection consisted of my own letter sent back to me with a stamp—you know, one of those rubber things that you pound on an ink pad—that said “No.” As if it would have broken her hand to actually hand write those two words.

Okay, I have another favorite, too: the one who sent me my rejection letter two months after my book had been published.

Rejections are a constant in this business. I know more than a few authors whose rejections numbered in the triple-digits before they finally made a connection. It’s just the way it is.

During this rejection stage, you often hear dejected writers complain, “Nobody wants my book.” Self pity aside, such is never the case. Nobody’s rejecting your book; they couldn’t possibly be. That’s because nobody’s seen your book. They’re rejecting your query.

In my experience, the vast majority of query letters suck.

They’re flat, lifeless bits of business correspondence that get lost in the shuffle of the hundreds of other bits of flat, lifeless business correspondence that litter an agent’s desk or email inbox every day. It’s astonishing, really, when you think that after spending months or years crafting a novel, a writer would quickly pound out a query letter and launch it into the world where creativity and originality of voice means everything.

At the moment when a query letter matters, it is the most important document of your creative life. It’s the only tool you have. It needs to be carefully nurtured. Carefully crafted. If you’re interested, I wrote an essay on query letters a few years ago. You can read it here: http://www.johngilstrap.com/essayqueryletter.html .

What about you? Have you got any inspiring (or frightening) rejection stories you’d like to share? C’mon, spill. We’re all friends here.

The Blank Page––Make That The Blank Screen

By John Ramsey Miller

www.johnramseymiller.com

I have never had writer’s block. I have had my share of fits of laziness, but I can always sit down at my computer and knock out a chapter or three. I credit my time, in the late eighties, that I spent as an advertising copywriter with Hoffman/ Miller Advertising. Each day I would sit at a typewriter––an IBM Selectric first, and later an Apple Lisa–– and I would knock words out in short or long lines. I knew I wasn’t writing The Catcher In The Rye, but I took what I was doing seriously because I knew that companies and their employees depended on what I did to communicate what they offered, and that they depended on my judgment and creativity to grow their sales.

In those days, in a booming New Orleans, I would work on several accounts every day, so my mind was constantly changing gears between real estate, to jewelry, Italian clothing, oil & gas, tank storage farms, banking, foods, hot tubs, parking decks, mayonnaise, coffee & tea, chemicals, hospitals, restaurants, and other private, retail and wholesale clients whose needs varied. I wrote or directed to be written, brochures, catch lines, jingles, TV and radio spots, body copy and point of sale ads. There were always deadlines that couldn’t be missed no matter what else was going on, and we never missed one, although our suppliers did on occasion.

Most importantly, I learned to take rejection, and never to take it personally, and to get on to the next thing with enthusiasm and a clear head. We were a young agency and we often went up against other larger agencies and often we lost out, not based on our creative solutions, but because other larger agencies were seen as “safer”. We rarely had the advantage, but we often won with our creative approaches.

We’d begin campaigns by asking ourselves questions about what the client’s target customer was going to stop and look at, and what they might act on or would likely pass over. I was fortunate that I had a partner, Nathan Hoffman, who was and had a remarkable work ethic, and we didn’t care who came up with or got the credit for an idea that made sense.

I learned to take criticism of my ideas and copy and to make changes based on what other people who knew thought without feeling offended or slighted. If you don’t have a thick skin you can’t be successful in advertising or writing commercial fiction. Once we sold a new logo and accompanying campaign to a CEO of a large company, but before we left, he asked the cleaning lady who was emptying his trash can which one she liked, and she picked the old one and said she hated the one we’d agreed on because she “didn’t get it.” Even though she was accustomed to the old one because she knew it, she planted a bad seed in his mind and shook his confidence in the new logo. He had a point since a logo had to make sense to everyone and might be too radical a change too fast and leave some old customers baffled. We ended up doing an updated variation of the old logo, and nobody was lost in the shuffle. Once we had to throw out a campaign that was unfolding over several months because the client’s wife had a friend she trusted who was “bored” with the campaign and thought it ought to be more exciting. Explaining numbers of impressions needed over time to establish the client’s products was a waste of time. The client ate the expense of starting a new more exciting campaign because, and I quote, “I have to sleep with my wife.” All we could was what the client asked for.

I had one client, David Rubenstein, whose Rubenstein Bros. clothing stores told me. “John, you can agree with my ideas and do what I think is best against your better judgment, which is what I am paying you for, but if it fails, I’ll blame you. If you disagree, just say so, and if I go against your suggestions, I’ll take the blame.” Clients as perfect as David Rubenstein were indeed rare, but treasured by our agency.

So I think back on those days and what I learned, and realize that it helped me become the writer I am. I am easy to work with because I understand that it’s the end product that counts. Although I have a lot of control of my stories, I always listen to my agent and my editor because they know more than I do, and I am always ready to make whatever changes they feel will improve my work. And, you know, so far they have always been right.

When I am called upon to give advice to new authors, I can only go back to what worked for me, and most of it all goes back to those days when I was filling blank pages without knowing there was such a thing as writer’s block.