The Pareto Principle for Writers

The Pareto Principle is the 80/20 Rule. It’s an economic concept stating roughly 80 percent of effects come from 20 percent of causes. Put otherwise, 20 percent of input accounts for 80 percent of output.

The name comes from its conception maker, Vilfredo Pareto, who was a nineteenth-century Italian polymath. Story goes that one day old Vilfredo was out working in his garden and observed that about 80 percent of his peas came from around 20 percent of his pea plants. That got him thinking, and he applied his 80/20 observation to economics.

Pareto discovered that 80 percent Italy’s wealth was held by 20 percent of the Italian population. Note this was in 1900, so adjusting for today’s imbalance via the mega-lopy of Gates, Musk, Bezos & Zuckerberg ‘et al’, the real ratio might be more like 90/10 or 95/5. You get my drift.

I’ll partially quote from the Pareto holy grail authority which is a 273-page academic paper titled The Pareto Principle — The Secret to Achieving More With Less by Richard Koch. You can download it for free here.

The 80/20 Principle asserts that a minority of causes, inputs, or efforts usually leads to a majority of results, outputs, or rewards. Taken literally, this means that, for example, 80 percent of what you achieve in your work comes from 20 percent of the time spent. Thus, for all practical purposes, four-fifths of the effort—the dominant part of it—is largely irrelevant. This is contrary to what people normally expect.

So, the 80/20 Principle states there’s an inbuilt imbalance between causes and results, inputs and outputs, and efforts and rewards. A good benchmark for this imbalance is provided by the 80/20 relationship: a typical pattern shows that 80 percent of outputs result from 20 percent of inputs, that 80 percent of consequences flow from 20 percent of causes, and that 80 percent of results come from 20 percent of efforts.

In business, many examples of the 80/20 Principle have been validated. 20 percent of products account for 80 percent of dollars per sale. So do 20 percent of customers.

In society, 20 percent of criminals account for 80 percent of crimes. 20 percent of drivers account for 80 percent of accidents. 20 percent of students attain 80 percent of the educational qualifications available.

In the home, 20 percent of carpets receive 80 percent of wear. 20 percent of your clothes, you’ll wear 80 percent of the time. And if you have a burglar alarm, 80 percent of false alarms will be set off by 20 percent of the possible causes.

Another example of the 80/20 rule is the internal combustion engine in your car. 80 percent of the fossil fuel energy input is wasted with only 20 percent of output energy being delivered to the drive wheels.

So, what about applying the Pareto Principle to writers?

For writers, the Pareto Principle is a time management and production output tool. It’s not meant to be precise… as it in can’t be 60/40 or 75/25, only 80/20… it’s not that bracketed… not that prescriptive… not that anal. But it’s a good rule of thumb to know about avoiding time distractions and focussing on the important, yet small percentage, of tasks that give the highest return in creating value.

It comes down to managing what available time you have to effectively produce and promote a product. That might be a blog post like this, a novel manuscript, a screenplay, or whatever you have on the go. Your WIP.

Here’s a link to another piece on the Pareto Principle from Simply Psychology that gives direct examples of how to manage time, minimize distractions, and complete tasks. I like this quote:

When used correctly, the Pareto Principle helps prioritize tasks, optimize resources, and improve overall efficiency. It provides a useful framework for understanding complex systems and identifying key areas for improvement.

When not used correctly, the Pareto Principle can lead to an excessive focus on short-term gains over long-term planning and stability.

The 96 Minute Rule

A great point from Simply Psychology that puts time consumption in context is the 96-minute rule. 20 percent of an 8-hour workday is 96 minutes. According to the Pareto Principle, 80 percent of your daily work accomplishments come from 96 minutes of your time. As a writer, what high-value tasks do you most accomplish in those 96 minutes that push forward your long-term goals?

Ideating?

Researching?

Composing?

Editing?

Publishing?

Marketing?

Networking?

Visioning?

To wrap, the Pareto Principle’s 80/20 rule isn’t a magic formula. It’s a hypothesis to be aware of and use as a tool to get where you want to go in your writing world just a little more efficiently. And maybe it’ll free up time to have fun in the rest of your life.

Kill Zoners — Do you consciously apply the 80/20 rule in your workday? What’s your experience with it? Any direct tips on making it work? And does anyone have other production aids and/or time management suggestions? Please comment.

Can Multitasking Harm the Brain?

Writers need to multitask. If you struggle with multitasking, don’t be too hard on yourself. The brain is not wired to complete more than one task at peak level. A recent study in the journal Frontiers in Human Neuroscience showed when we’re concentrating on a task that involves sight, the brain will automatically decrease our hearing.

“The brain can’t cope with too many tasks: only one sense at a time can perform at its peak. This is why it’s not a good idea to talk on the phone while driving.” — Professor Jerker Rönnberg of Linköping University, who conducted the study.

The results of this study show that if we’re subjected to sound alone, the brain activity in the auditory cortex continues without any problems. But when the brain is given a visual task, such as writing, the response of the nerves in the auditory cortex decreases, and hearing becomes impaired.

As the difficulty of the task increases—like penning a novel—the nerves’ response to sound decreases even more. Which explains how some writers wear headphones while writing. The music becomes white noise.

For me, once I slide on the headphones, the world around me fades away. I can’t tell you the number of times my husband has strolled into my office, and I practically jump clean out of my skin. Don’t be surprised if someday he kills me by giving me a heart attack. But it isn’t really his fault, even though I’ll never tell him that. 😉 I’m in the zone, headphones on, music blaring, my complete attention on that screen, and apparently, my brain decreased my ability to hear.

Strangely enough, I don’t listen to music while researching. When I need to read and absorb content, I need silence. This quirk never made sense to me. Until now.

Have you ever turned down the radio while searching for a specific house number or highway exit? Instinctively, you’re helping your brain to concentrate on the visual task.

Research shows that our brains are not nearly as good at handling multiple tasks as we like to think they are. In fact, some researchers suggest multitasking can actually reduce productivity by as much as 40% (for everyone except Rev; he’s a multitasking God). Multitaskers have more trouble tuning out distractions than people who focus on one task at a time. Doing many different things at once can also impair cognitive ability.

Shocking, right?

Multitasking certainly isn’t a new concept, but the constant streams of information from numerous different sources do represent a relatively new problem. While we know that all this “noise” is not good for productivity, is it possible that it could also injure our brains?

Multitasking in the brain is managed by executive functions that control and manage cognitive processes and determine how, when, and in what order certain tasks are performed. According to Meyer, Evans, and Rubinstein, there are two stages to the executive control process.

  1. Goal shifting: Deciding to do one thing instead of another
  2. Role activation: Switching from the rules for the previous task to the rules for the new task (like writing vs. reading)

Moving through these steps may only add a few tenths of a second, but it can start to add up when people repeatedly switch back and forth. This might not be a big deal if you’re folding laundry and watching TV at the same time. However, where productivity is concerned, wasting even small amounts of time could be the difference between writing a novel in months vs. years.

Multitasking Isn’t Always Bad

Some research suggests that people who engage in media multitasking, like listening to music through headphones while using a computer, might be better at integrating visual and auditory information. Study participants between the ages of 19 and 28 were asked to complete questionnaires regarding their media usage.

The participants completed a visual search task both with and without a sound to indicate when the item changed color. Heavy multitaskers performed better when sound was presented, indicating they were more adept at integrating the two sources of sensory information. Conversely, heavy multitaskers performed worse than light/medium multitaskers when the tone was not present.

I can attest to that. If I don’t have my headphones on, chances are I won’t hit my writing goals that day. I’ve conditioned my brain to focus when the music starts. And I store a spare set of headphones in case mine break. Learned that little lesson the hard way.

“Although the present findings do not demonstrate any causal effect, they highlight an interesting possibility of the effect of media multitasking on certain cognitive abilities, multisensory integration in particular. Media multitasking may not always be a bad thing,” the authors noted.

How can writers multitask and still be productive?

  • Limit the numbers of things we juggle to two (*laughter erupts in the audience*)
  • Use the “20-minute rule.” Instead of constantly switching between tasks, devote your full attention to one task for 20 minutes before switching to the next task.

What do you think about these studies? How well do you multitask?