About James Scott Bell

International Thriller Writers Award winner, #1 bestselling author of THRILLERS and BOOKS ON WRITING. Subscribe to JSB's NEWSLETTER.

Writing Lessons From Sidney Sheldon

by James Scott Bell
@jamesscottbell

Before there was James Patterson there was Sidney Sheldon.

His second novel, The Other Side of Midnight (1973) was a monster bestseller. A string of #1 NYT bestsellers followed. Sheldon sold an estimated 400 million books before he died.

And he didn’t start writing fiction until he was in his early 50s!

Before that Sidney Sheldon led, if you’ll pardon the expression, a storied life.

He was born in Chicago in 1917, to Russian-Jewish parents. He almost committed suicide at age 17 (it wasn’t until decades later that he was diagnosed as bipolar). What pulled him back from the brink was writing. He pursued it with passion, and the results were astounding.

He had two hit shows on Broadway at the age of twenty-seven.

After World War II, he became a studio writer in Hollywood. His screenplay for the Cary Grant comedy The Bachelor and the Bobby-Soxer won the Academy Award for best screenplay of 1947. Sheldon was 30 years old.

Not that all this was a smooth trajectory toward the top. Far from it. Sheldon suffered as many setbacks as he had triumphs. He described the writer’s life (especially in Hollywood) as being on an elevator. Sometimes it’s up. Sometimes it’d down. And if it stays down, you need to get off.

Sheldon continued to ride that elevator in the 1950s. Up and down. He even had a great idea for a Broadway show ripped off from him.

In the early 60s he decided to take a crack at television. He created the hit series The Patty Duke Show, and get this: Sidney Sheldon himself wrote virtually every episode himself. Over 100 in all!

Do you know how absolutely amazing that is? To be that sharp and funny week after week? And all this while suffering from what at the time was called manic-depression.

But even more amazing was the personal strength and courage he and his wife showed through two highly emotional tragedies.

They had a baby girl born with spina bifida and, despite all the best medical care, she died in infancy. After a long period of mourning they decided to adopt a child. An unwed mother whose boyfriend had left her gave the baby up. They brought her home and for six months loved her and bonded with her.

But under California law at that time, the biological mother could change her mind within six months. This mother did, and one day the authorities came and took the Sheldon’s baby daughter away.

Sheldon and his wife turned to religion for solace. Sidney (now being treated with Lithium) continued to work. He started developing a new television show from an idea he’d had for a long time. It was about an astronaut who finds a bottle on the beach and frees a genie. But this genie would not be the big, lumbering, male giant of tradition. Oh no. This one would be a babe. That’s how I Dream of Jeannie was born.

During this time, the 1960s, Sheldon kept noodling on a thriller idea about a psychiatrist who is marked for murder though he has no enemies. He must use his professional skill to figure out who is stalking him. That became Sheldon’s first novel, The Naked Face. It was published in 1970 and won the Edgar Award from the Mystery Writers of America.

Sheldon caught the novel-writing bug, big time. Here he could create whatever world he wanted, without regard to budgets, sets, actors, or restrictions of any kind—especially the story-by-committee nonsense of Hollywood.

He had an unsold screenplay in his drawer and turned it into The Other Side of Midnight. Sheldon was 56 when this novel rocketed him into the literary stratosphere.

His last thriller, Are You Afraid of the Dark, was published in 2004, when Sheldon was 87.

Sidney Sheldon is the only writer ever to have won a Tony, an Oscar, and an Edgar Award. Let’s see if anybody ever does that again!

In The Writer’s Handbook 1989, Sheldon talked about his method. Here’s some of what he said.

The Secret

Sheldon was asked, What are some of the devices you have found most successful in getting your readers to ask breathlessly, “What’s next?”

The secret is simple: Take a group of interesting characters and put them in harrowing situations. I try to end each chapter with a cliffhanger, so that the reader must turn just one more page to find out what happens next. Another thing I do is to cut out everything that is extraneous to the story I am telling.

Simple to understand, yes. To put into practice book after book, well, that’s something else again. But you can learn how to write more interesting characters, how to make a form of death (physical, professional, psychological) hang over every scene (“harrowing situations”), and ways to end a scene or chapter with what I call a “Read On Prompt.” This is all to be filed under Craft Study.

Process

Sheldon was a “discovery writer” or “pantser.” But let’s hear what that actually meant.

When he began a book, all he had in mind was a character. He then dictated to his secretary, developing the character, bringing others in, letting them interact. “I have no idea where the story is going to lead me.”

But that is only for the first draft. Then came the work.

The first rewrite will be very extensive. I will discard a hundred or two hundred pages at a time, tightening the book and clarifying the characters.

A hundred to two hundred pages? Yikes! There’s more: “I usually do up to a dozen rewrites of a manuscript.” Yikes and gulp!

He would spend a year or year-and-a-half rewriting and polishing a book. This paid off, of course. Big time.

He did have a caveat:

I want to emphasize that I do not recommend this way of working for any but the most experienced writers, since writing without an outline can lead to a lot of blind alleys. For a beginning writer, I think an outline is very important…It is a good idea to have a road map to tell you where you are going.

The Leave-Off Trick

Like Hemingway, Sheldon would end his day’s work after beginning a new scene. Sometimes he’d quit mid-sentence. “In the morning, when you are ready to go to work, you have already begun the new scene.”

Also, he would begin his writing sessions by lightly going over the previous day’s work.

The Mid-Plot Blues

Sheldon said he usually wanted to give up in the middle of his novels. I experienced this early in my career and came to call it the 30k Brick Wall. I found that several successful writers reported the same thing.

Why should this be? Maybe because by 30k you’ve got the engine revved up and are now staring at that long middle, wondering if you’ve got the right foundation and enough plot to make it to the end. The writing willies, if you will.

Formerly, my solution was simply to take a day to brood and imagine and jot notes, maybe adding a new character or two. Then, once I started up again, one scene at a time, I would get back into the flow. That works.

Now I find that if I have my signpost scenes in place, especially the mirror moment, I don’t hit the wall anymore.

The Emotion Quotient

You get your readers emotionally involved in your characters by being emotionally involved yourself. Your characters must come alive for you. When you are writing about them, you have to feel all the emotions they are going through—hunger, pain, joy, despair. If you suffer along with them and care what happens to them, so will the reader.

Wise words with which we all should agree.

Minor Characters

I refer to minor characters as “spice.” They are an opportunity to delight readers, so don’t waste them by making them clichés.

Sheldon:

Every character should be as distinctive and colorful as possible. Make that character physically unusual, or give him an exotic background or philosophy. The reader should remember the minor characters as well as the protagonists.

I’ll close by recommending Sheldon’s memoir The Other Side of Me. I love reading bios of authors. This one is entertaining, instructive, and inspirational.

What do you think of Mr. Sheldon’s advice?

Reader Friday: Contact Sport

Irwin Shaw

 

I once told a class I was teaching that writing is an intellectual contact sport, similar in some respects to football. The effort required can be exhausting…and you are hurt on almost every play; but that doesn’t deprive you from getting peculiar pleasures from the game. — Irwin Shaw

Discuss!

Is It Still a Thrill?

by James Scott Bell
@jamesscottbell

If I may begin today with a toot (no, not that kind). A toot of my own horn. For today is release day for my seventh Mike Romeo thriller, Romeo’s Rage. (If you’re new to the series, please note these may be read in any order.) It’s there for you this week at the deal price of $2.99 (reg. $4.99). (Outside the U.S., go to your Amazon store and search for: B0BFRP7SQV)

Thank you. Now let’s talk thrills.

We of course specialize in thrillers and suspense here at TKZ. Our archives are filled with tips and techniques on such matters as the grabber opening, scenes that compel readers to turn the page, characters we care to follow, and so on.

We also frequently talk about the challenges writers face when striving to produce (see, e.g., Terry’s recent post). When we do overcome and the writing is flowing again, there’s a thrill in that. And so, too, when we put the final polish on a manuscript and send it to our publishing house, or up to the Kindle store.

And then there’s thrill of the book’s release. It’s like the start of the running of the bulls at Pamplona (as long as you can run fast, that is). It’s the raising of the curtain on opening night on Broadway, with you in the middle of the stage about to intone, “Now is the winter of our discontent made glorious summer by this son of York.” It’s just before you drop out of the plane with a parachute on your back, or dive off the bridge with a bungee cord around your ankles.

The thrill generally takes three forms.

  1. Working for the Forbidden City, it’s when you open the box of copies the publisher has sent you, and take out your baby and hold it in your hands. The idea may have been conceived a couple of years ago. You finished the book, and it’s been another year to eighteen months for the actual delivery. Here it is at last! You hold it and smell it, like a proud papa or mama.
  2. It’s when you go to the bookstore and see it on the shelf. Even better, on the shelf with the cover facing out. Better than that, on the New Release table. Best of all, if your publisher has laid out the bucks, it’s in a dedicated book display on the floor or in the window.
  3. For the indie writer, it’s when the book is live online.

I’ve experienced all three, and for me it never gets old.

Now comes the waiting, the watching. Your book is out there on its own. The initial thrill begins to fade, replaced by that onerous irritant, expectations. You’re hoping—for sales, great reviews, a bestseller list, a call from Spielberg.

You know what the odds are. The average number of novels sold by traditional publishers is in the mid- to low-four figures, unless, of course, you’re on the A or B+ list. It’s anyone’s guess about ebook sales. We do know the number of ebooks published annually is somewhere north of 4 million. Ack!

But you can’t help hoping. You’re a writer, and every writer desires a growing audience of readers who will become dedicated fans. Yet if your book doesn’t get the foothold you hoped for, the emotional crash is like a rancid tamale in the tummy. (I must be metaphor crazy today.)

As hard as it is to do, Stoic wisdom stresses the management of expectations. You simply cannot stress about the things that are out of your hands! Your hands are for typing (or handwriting). I wrote more about Stoic wisdom here.

You must manage expectations about social media, too. It’s well established now that social media is not the super-duper sales machine people originally thought it would be. Remember the early years of Twitter? Some writers were posting the same “Buy my book!” tweet a dozen times a day. “Hey! I’m reaching millions of people this way! That’s gotta sell some books!”

Not.

Of course, if you have 97 million followers on Instagram and 6 million on Twitter, like Billie Eilish, you might be able to move some books (though apparently not enough to cover a large advance).

For the rest of us, social media has its place, but not as the main driver of book sales.

So what happens when that tamale hits your gut? My advice is to cover it with ice cream. Let it hurt for a few hours, but no longer. Get back to your keyboard. For as you type, you’ll begin to feel it once more—the thrill of the new story, new characters, new plot twists and turns. And finally, the thrill of a new baby. The book is done. You’re back in the delivery room. It’s launch day again.

What about you? Do you still feel—or anticipate—a thrill on launch day? Does the prospect inspire you? Sustain you? Does it ever get old?  

Or like B. B. King, are you lately singing, “The Thrill is Gone”? Are you doing anything to get it back?

The Quadruple-Threat Writer

by James Scott Bell
@jamesscottbell

The 20th Century gave us an explosion of legendary entertainers. So many on that list. A sampling in song would have to include Judy Garland, Ella Fitzgerald, Frank Sinatra. Music: Gershwin, Ellington, Glenn Miller. Comedy: Chaplin, Keaton, Laurel & Hardy. Dance: Astaire, Kelly, Bill “Bojangles” Robinson. You can fill in your own favorites.

But there’s one name that deserves to be mentioned here, for he was a quadruple threat: he could sing, dance, and act equally well in comedy or drama. His star flew across stage, screen, TV, and Vegas.

His name was Sammy Davis, Jr. (the image capture is Sammy, age 6).

I recall seeing two of his movies as a kid. In Sergeants 3, a 1962 remake of Gunga Din set in the Old West, Davis plays Jonah (the Gunga Din role). He’s the company bugler. At the crucial moment the wounded Jonah crawls up to a cliff to sound an alarm on his bugle, saving the day. I don’t remember any other scene in the movie except that one.

The other movie is Robin and the 7 Hoods, a 1964 musical set in Prohibition-era Chicago. It has Sinatra, Dean Martin, and Bing Crosby. But it’s Davis who steals the show, especially with the song “Bang! Bang!” (again, the one scene I remember).

Davis began as a child-prodigy dancer, and moved easily into singing. His career took off in the 1950s. He made memorable appearances on TV shows—variety, drama, comedy—all the more notable because of two things: the entrenched racism of the time, and the near-fatal car accident that took one of his eyes.

He also battled inner demons, drugs, and alcohol—yet whenever he performed, he gave his all. Audiences knew that.

Which brings me to today’s subject. Are you a quadruple-threat writer?

Can you plot?

I love plot and its mate, structure. We all know there are two preferred methods to go about this. “Discovery writers” find their plot while wearing loose pants. “Plotters” develop it before the journey.

But find it you must, which means driving along Death Road.

The stakes of the plot must be death—physical, professional, or psychological. The road must have certain signposts, the markers of structure. You must know when and how to drive through the Doorway of No Return, stop for a look in the Mirror, and how to race to a surprising and satisfying ending where the reader will thank you and ask when your next book comes out.

Yes, some writers disdain the idea of plotting. I recall an article by a “literary writer” who admitted she was one of these. But then she learned the value of plot, and fell in love with it. Her book sales went up as a result.

Like Sammy Davis, Jr.—learning the basic steps in tap before he could start to set loose with his own style—you can learn the basic elements of plot. I humbly refer you to my book on the subject.

Can you character?

Do you have a Lead worth following? Is your Opposition stronger than the Lead, with a compelling reason to oppose? Are both these characters fresh in surprising ways?

Are the other members of you cast orchestrated—sufficiently different so they may be in potential conflict with everyone else?

Are even your minor characters delightfully distinct to add spice to the plot?

Characterization can be equated with the unique steps a dancer adds in tap. The fresher, the better.

Can you dialogue?

Is your fiction talk crisp? Do the characters use it as a compression and extension of action? Do they have different cadences so they don’t sound the same? Are you skilled at planting exposition and subtext within dialogue?

I’ve long held that dialogue is the fastest way to improve any manuscript. In you first-drafting, it’s where you can really play and improvise, like a great actor might in a scene. Then you can craft it into the kind of fiction talk that gets the attention of readers, agents, and editors.

Can you scene?

Are your scenes structured to include a clear objective, obstacles, and an outcome that is a setback (or a success that leads to a setback)? Do you get into most scenes in medias res (the middle of things) and end them so the reader is prompted to read on? Do you plant mysteries and secrets? Is there tension throughout, even when friends are involved?

Let’s watch an example.

This is Sammy in his last performance, in the joyous movie Tap. At this time he had the throat cancer that would kill him just a year later. Yet here he is, going toe-to-toe with the late, great Gregory Hines. The setup: a group of aging tap dancers live together in a combo rooming house and dance studio run by Mo (Davis). Max (Hines), just out of prison, comes for a visit. He and Mo get into some banter over dance style, when Max shades him with, “You ain’t got no legs.” Mo takes that as a “challenge.” A challenge is when all the tappers get together and try to outdo one another. Mo calls the oldsters in for the challenge. The subtext is that Mo is sick, and is not supposed to dance anymore. This is enforced by Mo’s daughter, Amy (Suzanne Douglas), who conveniently is not around. Every one of these tap dancers, in their 70s and 80s, are legends of the form, from Howard “Sandman” Sims to Harold Nicholas (not to mention another prodigy, young Savion Glover, watching). They proceed to strut their stuff, and oh, what stuff it is!

And then, at the end, Sammy Davis, Jr., the quadruple-threat entertainer, gives his all one last time:

Get proficient in plot, characterization, dialogue, and scenes. Then you, too, will become a master tapper…of the keyboard! You’ll be a quadruple-threat writer.

 

Read, Write, Suffer

by James Scott Bell
@jamesscottbell

James N. Frey, author of the popular craft books How to Write a Damn Good Novel I & II, once gave a talk to a group of wannabe writers. He told them he’d give them ten rules which would guarantee they’d learn to write great fiction. Here they are:

Read! Read! Read!

Write! Write! Write!

Suffer! Suffer! Suffer!

Actually, that’s only nine. His tenth will be revealed anon. Let’s first do a little unpacking.

Read! Read! Read!

By this, Frey meant not just reading fiction, but also widely in all areas. “A fiction writer needs a grasp of history and philosophy, art, religion, poetry, and so on, in order to understand different viewpoints and world views, to make his or her characters whole. As a fiction writer, you need to be curious about the world and read about things you might not be interested in personally. Professionally, you need to be interested in everything.”

I like that. I am always reading nonfiction to expand my knowledge base. I even read random articles in the Encyclopedia Britannica set left to me by my grandfather (who sold them during the Depression). Inevitably, I find something which I’ll work into a short story or even a WIP.

Frey does advise reading fiction in your genre to know what’s going on in the market. True that as well.

Write! Write! Write!

We all know you have to write, a lot, to get good. That’s why I’ve always stressed the quota. As Frey puts it, “The more you write every day, the faster you learn.”

I’d add a caveat to that, however. The basketball coach Bob Knight once said, “Practice doesn’t make perfect; perfect practice makes perfect.”

In other words, you can write, write, write, but if you’re not also learning how to make your writing better, you’re just ingraining bad habits. You don’t want to be like those thousand monkeys hammering typewriters for a thousand years to randomly come up with Shakespeare.

So you get feedback and study the craft along with your daily writing. When I started on this road I bought craft books by the barrel, because I’d been told you can’t learn how to write great fiction. I knew I couldn’t, so set out to see if I could prove that admonition wrong. I think I’ve made a pretty good case. When I got a five-book contract I started calling it “The Big Lie.”

So write, write, write and learn, learn, learn.

And write not only for publication, but to practice various styles. Find that elusive thing called Voice. Frey offers the sage advice of taking stylists you like and copying their prose, word for word. Not to be them, but to get their cadences in your head, the sound and the flow of the words. Let that all meld in your head and you’ll soon develop a style of your own.

Suffer! Suffer! Suffer!

“Learning the craft of writing is difficult,” says Frey. “Creating stories is sometimes agonizing, rewriting is torturous. Dealing with editors is like being tossed into the lions’ den at lunch time. Then when you’re finally published, often your publisher will not do enough publicity and the critics will probably crown you with thorns.”

Frey wrote this before the self-publishing revolution, but the advice still holds. Even as an indie you have to work through obstacles, like an indifferent or hostile public (file this under “Reviews, one-star”).

So why do we do it? Frey: “To experience the ecstasy inherent in the act of participation in the creation of the world, my friend….Living a writer’s life, a life of reflection, of personal growth, of accomplishment, of working and striving and suffering for one’s art, that is its own glory.” (See also the responses to Garry’s recent post.)

I’m reminded of the famous “Soup Nazi” episode of Seinfeld. Remember? His soup is so amazing everyone lines up to get it. But you must order it a certain way. No talking in line, no extraneous comments, or you’ll hear, “No soup for you!”

“No soup for you!”

Kramer becomes his one ally, and says to him, “You suffer for your soup!”

The Soup Nazi nods. “How can I tolerate any less from my customers?”

Indeed! We all want to make the best soup. We want to gift our readers the best writing we can muster. That takes work. But when you see the results…when you get an email—that’s not from your mother—telling you how much they loved your story….that is its own reward.

As good old Aristotle put it, “Suffering becomes beautiful when anyone bears great calamities with cheerfulness, not through insensibility but through greatness of mind.”

And what of Frey’s tenth rule? It is: “Don’t use too many exclamation points!”

I agree with that!

My eleventh rule would be this: “Repeat over and over the rest of your life.”

Because you’re a writer. It’s what you do.

So what do you think of this list? What would you add or expand?

Mr. Frey’s article can be found here.

What Writers Can Learn From Marx

by James Scott Bell
@jamesscottbell

Marx is a man who stands astride history, whose influence is so widespread and undeniable that he demands our awe and admiration, and who has made the world a better place because he was in it.

I speak, of course, of Julius Marx, better known as Groucho, born on the East Side of New York on October 2, 1890.

Create and Refine

Though a comedy icon, Julius’s initial ambition was to be a singer. At age 15 he began appearing on the vaudeville stage with an act called The Three Nightingales. He was later joined by his brothers Arthur (better known as Harpo) and Milton (Gummo). They traveled the circuit all over the land.

One night in Nagadocious, Texas, a donkey ran loose outside the theater during the act. Several audience members got up and left to see what was going on. Julius, aghast, quipped out loud, “Nagadocious is full of roaches!” He added, “The jackass is the flower of Tex-ass!”

To his surprise and delight, the audience laughed. And thus comedy entered the act.

Harpo, Chico, Groucho, Gummo, c. 1913

For the next several years the boys, now joined by Leonard (Chico), developed an act built around music and a comedy sketch about a classroom. Fun in Hi Skool, like all vaudeville acts, ran under ten minutes and featured the rapid-fire dialogue and hijinx that would develop into the Marxian style. They worked it, refined it. It took over a decade before the brothers made it to Broadway with a revue called I’ll Say She Is. It was a hit, but still only a vaudeville-style show.

So the boys took the next step and developed a comedy with an actual plot—The Coconuts (1925). This was the first iteration of the Marx Brothers as we know them today. Herbert (Zeppo) had joined the troupe after Gummo dropped out.

They kept on refining and had another Broadway hit, Animal Crackers (1928), that came at the same time the movies were moving into the sound era. Perfect timing! The talkative Groucho, the language-mangling Chico, and the horn-tooting Harpo never would have made an impact in the silents.

The film version of The Coconuts came out in 1929. More refining as they learned the art of the motion picture. Two more movies followed (Animal Crackers and Monkey Business), leading finally to their greatest achievements: Horse Feathers (1932) and Duck Soup (1933).

Lesson: Never stop working, learning, correcting, refining, polishing. This is especially important in your early years. But it should also continue as long as you call yourself a writer. Never rest on your laurels (or your Hardys, either).

The Rebel

Groucho was the ultimate rebel, always sticking it to pretentions. That’s why the quintessential Groucho song is “I’m Against It” from Horse Feathers.

Margaret Dumont, a real socialite, was his favorite foil. She was upper crust and formal. Groucho romanced her, primarily for her money, while his rat-a-tat and oddly connected dialogue flummoxed her. There were other targets, too. In Duck Soup, Rufus T. Firefly (Groucho) is trying to woo Mrs. Teasdale (Dumont) in the presence of the officious Trentino (Louis Calhern):

 Lesson: “The writer who is a real writer is a rebel who never stops.” – William Saroyan. “You have to evolve a permanent set of values to serve as motivation.” – Leon Uris.

Know what you believe, and be bold with it in your fiction.

Always Playing

Groucho’s comedic mind was always at play, even in “real life.” You can see it at work on his TV show You Bet Your Life, which was built upon spontaneous riffing off his guests.

This ability stayed with him as he aged. Just watch his astonishing appearance on Dick Cavett at age 81.

Even after he was slowed by a stroke, Groucho’s wit remained rapier-like. Case in point: Milton Berle was an attention grabber, always trying to take over a room. One night he showed up at a birthday party for George Burns, where the enfeebled Groucho was also a guest. After Berle loudly told a few jokes, Groucho snapped, “I don’t think you’re funny.”

“But Groucho,” Berle said, trying to save the moment. “Everything I know I stole from you.”

“Then you weren’t listening,” said Groucho.

Lesson: As writers, we should always be writing…even when we’re not writing. We must keep our minds active in looking for material. Train yourself to ask “What if?” all the time.

You’re sitting at a traffic stop. An elderly woman pushes a shopping cart of clothes in the crosswalk. You think: What if she is the missing heiress of a huge fortune? What if she is an undercover agent in disguise? What if she is an alien in a host? What if she has gold bricks hidden in that cart? You let the ideas park in your mind so the Boys in the Basement can play with them.

Also, this is good for your health. My theory on dementia is that the always-active imagination is a preventative. I point to all those great comedians who lived long and stayed sharp: George Burns, Carl Reiner, Bob Hope. And right now, Mel Brooks. By “thinking funny” every day, even in private conversation, they kept their brains active and alert. (Burns was on The Tonight Show once, aged 96, smoking his ever-present cigar. He told Johnny he smoked 15-20 cigars a day, and had a martini in the evening. “What does your doctor say about that?” Johnny asked. “My doctor’s dead,” said Burns.)

The Marketer

In 1945 the brothers were developing a spoof of the Warner Bros. classic Casablanca. Purportedly, one of the characters in the parody was to be named “Humphrey Bogus.” Wanting to protect its property, the legal team at Warner Bros. sent an inquiry about the Marx project, with the subtle threat of possible legal action.

Groucho immediately saw a way to generate publicity. He wrote a letter to Warner Bros., making more of the kerfuffle than there really was, and leaked it to the press. It became the talk of the town. Groucho was in his element, with paragraphs like these:

I just don’t understand your attitude. Even if they plan on re-releasing the picture, I am sure that the average movie fan could learn to distinguish between Ingrid Bergman and Harpo. I don’t know whether I could, but I certainly would like to try.

You claim you own “Casablanca” and that no one else can use that name without your permission. What about Warner Brothers — do you own that, too? You probably have the right to use the name Warner, but what about Brothers? Professionally, we were brothers long before you were.

Lesson: Be alert for creative marketing opportunities. For example, an event or anniversary that relates to your book might arise, giving you occasion to mention it to your email subscribers or on a blog. You can also use a deal price promotion whenever you like, as I am about to do now! (This is called the art of the segue.)

My next Mike Romeo thriller, Romeo’s Rage, is up for pre-order at the deal price of just $2.99. Yes indeed, it can be ordered now and will be auto-delivered to your Kindle on Oct. 16. Click the above link. Outside the U.S. you can go to your Amazon store and search for: B0BFRP7SQV

There will be a print version, too.

Well, this post has gone on long enough. And so, as Groucho once sang, “Hello, I must be going…”

Commence comments.

Stimulus and Response 101

by James Scott Bell
@jamesscottbell

What’s wrong with this sentence, from an old pulp novel:

I lit a cigarette and shoved it in my mouth.

Pretty obvious, isn’t it? The action is backwards. You shove a nail in the mouth before you light it. The sentence as written is a speed bump, taking the reader out of the story for a moment.

Which is why your prose needs the right order. That’s what stimulus-response transactions are about.

The craft book that really got me going on the road to sales was Jack Bickham’s Writing Novels That Sell. In the chapter “Stimulus and Response” Bickham explains: The principle is simple…When you show a stimulus, you must show a response. When you want a certain response, you must show a stimulus that will cause it. Following this simple pattern, you will begin to write copy that makes good sense, and steams along like a locomotive.

So you don’t write: Bob hit the dirt, hearing the explosion. The reader sees the response before the stimulus, and has to backtrack to make sense of it. Instead: Bob heard the explosion. He hit the dirt or some variation of same.

Further, the response needs to be close to the stimulus so the transaction is not obscure. Not: Bob heard the explosion. The day was warm, the sky clear. But storm clouds were coming over the mountains. He hit the dirt.

This is so basic most of you follow the right pattern. But little mix-ups can happen, like typos. Train your eye to find them in your prose and fix them.

A bit more troublesome is the “complex” transaction. That’s where the reader needs to know why a character responds the way she does. For example:

Susan collected her mail and went inside her house, screaming and crying.

Wait, what did we miss? The stimulus that caused her to scream and cry. Like something in one of the letters. Perhaps the news that her mother just died. Whatever it is, it has to be strong enough to cause that response. So you write a line or two about Susan opening a letter and reading the news (stimulus) and then she screams (response).

Another way to show a complex transaction is through internalization. Bickham uses the following example:

“Will you marry me, Cindy?” Joe asked.

Cindy hit him with her beer bottle.

Unless you’re purposely writing a surprise (which is fine. Joe can then ask, “Hey, why’d you do that?” and Cindy can tell him), you use an internalization to bridge the gap.

(Stimulus) “Will you marry me, Cindy?” Joe asked.

(Internalization) The question shocked her. She had prayed for just such a proposal for two years. But now, on the same day she had accepted Reggie’s proposal, it was horrible for Joe finally to ask. Instant rage flooded through her.

(Response) She hit him with her beer bottle.

We can also widen this principle to story events that force the Lead to respond.

Before we do, I’d like to take a moment to explain why I don’t like the term “inciting incident.” You hear it a lot from writing teachers. But what you hear is often ambiguous or contradictory.

Some say it’s the event that “spins the plot in a different direction.”

Some say it occurs at the beginning of your story. Others say no, that’s the hook, and the inciting incident happens later to set the character on the “narrative journey.”

But I say every incident in your plot should incite some response, or it shouldn’t be in there.

Thus, for structure purposes, I prefer to emphasize the Disturbance (to open the novel) and The Doorway of No Return, the event that forces the Lead into the death stakes of Act 2.

But in every scene I write I have in mind what Bickham and Dwight Swain called “scene and sequel.” Again, this is stimulus-response on a larger scale.

After a scene ends in “disaster” (as most scenes should) the character has an emotional beat that roughly follows this pattern: emotion, analysis, decision.

That’s just like life, isn’t it? A wife announces she wants a divorce, and leaves the house, slamming the door behind her (disaster). Husband is stunned, shattered, confused (emotion). He thinks, Now what am I going to do? As he pours himself a drink, he goes over his options—beg her to come back? Lawyer up? Murder? Think about it tomorrow, for tomorrow is another day? (analysis). Finally, he makes up his mind what to do (decision…which leads to the next action).

It was learning this from Bickham’s book that led to my big epiphany about what was weak in my fiction, and how to fix it. After that, I started to sell.

The nice thing about reaction beats is that they are flexible. When the emotion is strong, you can spend time on it. You control pace largely through emotional beats. If you want to keep a fast pace, the beat can be short—even just one line of internal thought. Or it can be skipped altogether and implied—we see in the subsequent action what went on inside the character.

The point is that you should know the steps—emotion, analysis, decision—inside your character. Then you can render them how you wish.

No less a writer than Jim Butcher has said that his sequels are the key to the popularity of his Harry Dresden character.

Stimulus-Response. Scene-Sequel. These are the pistons that power your fiction.

Now that I have hopefully stimulated your thinking, I invite your responses.