Yearly Archives: 2014

Novel Short Advice

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By Elaine Viets

    How do you write a mystery?
    There are whole books on this subject.
    But the best short advice is in Grafton’s new Kinsey Millhone novel, “W Is for Wasted.”

Wasted
    Private eye Kinsey Millhone talks about how she started investigating two mysterious deaths. One victim was a sleazy PI and the other was a homeless man.

TheLees-trench-coats-for-men
     Kinsey was drawn into the mystery by a call from the coroner’s office. The coroner was “asking if I could ID a John Doe who had my name and phone number on a slip of paper in his pocket,” Grafton wrote. “How could I resist?”
    That had me hooked. But then Kinsey explained how to write a mystery:
    “Every good mystery takes place on three planes – what really happened; what appears to have happened; and how the sleuth, amateur or professional (yours truly in this case) figures out which is which.”
    There it is. The art of mystery writing in one succinct sentence. We writers are supposed to set up the story for the readers, help them find out what really happened, and tell it, giving enough clues to play fair but not give away the ending.

sue grafton
    Grafton gives us another dollop of advice in Kinsey’s next sentence:
    “I suppose I could put everything in perspective if I explained how it all turned out and then doubled back to that phone call,” she wrote, “but it’s better if you experience it just as I did, one strange step at a time.”
    New writers and experienced ones need to remember Kinsey’s advice: Tell the story, one strange step at a time.
    Many newbies try to be too clever. They don’t have the skills to deliver a twisted tale. They get lost in the maze they created.

maze
    Experienced writers get bored with the format after writing book after book. We try to start in the middle, or start at the end, or switch narrators, often to amuse ourselves. Too often, it simply confuses our readers.

Basic RGB
    Following the straight path, in Grafton’s footsteps, can be far more difficult.  But she kept me interested for 496 pages.  She also made me care about two people society considers worthless: a crooked PI and a homeless man who doesn’t even have a name.
    How did Grafton pull it off? Read it yourself.
    I guarantee your time won’t be wasted.

Setting Goals

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Nancy J. Cohen
As we begin the new year, it’s time to set our writing goals for 2014. Although this is a popular topic, here’s my take on it. I divide things into two categories: Creative and Business Goals.

editing

Under the Creative category, put your writing projects. Which story do you want to start? What book do you need to finish? Do you want to try something new and different? Have you started writing the synopsis for your WIP yet? Which projects have priority?

In the Business category, put down everything you need to do to bring those above projects to market. What steps do you need to take? How will you publicize your work? What new venture might you try that you haven’t done before (i.e. chats, podcasts, trailers, audio)?Or do you plan to accept the risks and lengthy learning process of self-publishing for the first time?

card1

Here are my goals for 2014. Whatever I don’t finish this year will get put off until 2015. I envision finishing my current WIP, doing the edits for my next romance, and then taking some time off to launch my self-publishing work. Then I can think about what to write next.

WRITING GOALS
Finish Peril by Ponytail, #12 in the Bad Hair Day Mysteries.
Do the edits for Warrior Lord, #3 in the Drift Lords series, when I get them from my editor.
Proofread the galleys until this project is done and in production.
Complete edits on my original mystery that I’m hoping to self-publish.

BUSINESS GOALS
Implement marketing plan for Hanging By A Hair, #11 in the Bad Hair Day Mysteries due out in April.
Complete legal preparation for self-publishing enterprise.
Hire book cover designer and ebook formatter.
Self-Publish my writing instructional booklet in time for SleuthFest. Order postcards.
Consider print and audio versions of above.
Design marketing plan for Warrior Lord once I get a pub date.
Begin prep work for publishing my father’s book, a true adventure of his 1929 hitchhiking journey across the U.S. It’s one of those things on my bucket list.

What goals have you set for 2014? Are you trying anything different for the first time?

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Tired of winter weather? Enter my “Taste of the Tropics” contest at http://nancyjcohen.com/fun-stuff/contest/. Win A Taste of the Virgin Islands Cookbook or one of two decks of Tropical Recipe Playing Cards. Deadline for entry is Jan. 25.

You wanna be a writer? Get real!

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By P.J. Parrish

Way way back in the 1980s, when I was first starting out, I got asked by a local writers group to speak at their luncheon. The group had bagged some big-fish speakers in the past (I remember Les Standiford giving a particularly inspiring talk). But I guess they ran out of literary types so they asked me — a minnow of a romance writer at the time.

I gave a lot of thought to what I wanted to tell this group of as-yet unpubbed writers. I finally decided to focus on the marketing and business end of having your book published — the underbelly stuff like co-op advertising, how “bestseller” slots in drugstores were bought by publishers, how the New York Times bestseller list wasn’t really based on sales. I thought they needed to know what they were up against. (Remember, this was pre-Amazon days when if you self-published you were automatically assigned to the eleventh ring of hell).

Well, you’d thought I had brought a dog onto the podium and shot it there in front of them. During the Q&A, they turned on me like rabid bats, each one saying, in different words the same thing: We don’t need to hear this. We need encouragement. One guy actually stood up and said — I will never forget this — “If you are so bitter about writing, why do you even do it?”

Maybe things were different back in the 80s. Maybe writers could afford to be mushrooms — keep in the dark and fed a steady diet of manure. But not anymore. Today, if you want to survive, you have to be smart, tough and tenacious. All of you who are steady Kill Zone readers know this already. But sometimes we all — including me — need to hear it anew.

As the great western philosopher John Wayne once said: If you wanna be a pony soldier, you gotta act tough.

I still speak at alot of writers groups and on panels and such. And now that I am more battle-tested, I try hard to be kinder. But damn, if someone asks me for advice about getting published, I just can’t coddle him or her with empty platitudes and pat their hands. I believe every writer needs a Dr. Phil in their life. Someone who will tell you the truth about why your plot sucks, why your characters aren’t compelling and even why you should throw away your manuscript and start over. Someone who will read your stuff, stare you straight in the eye and say, “what WERE you thinking?”

So, as we start off into this fresh new year, let me be your Dr. Phil. Let’s start with The 15 Things You Should NEVER Do.

1. Don’t procrastinate. You must choose to write. That might mean giving up something else, like golf or sleep. Too bad. Don’t jump from idea to idea. Pick one and ride it to the end. Don’t let the first wind that blows through your life distract you. Don’t wait for inspiration to come. Inspiration comes only WHILE you’re writing. It’s so much more fun to HAVE WRITTEN a book than to actually write one. (believe me, I know…this is my worst sin.) Writing the actual book is hard. Deal with it.

2. Don’t talk your story away.  I am also guilty of this but not as much as I used to be. Writers love to yak about writing instead of actually doing it. I got this great idea about a cannibal serial killer, yada yada… Pretty soon all your yadas are used up and you can’t stand your book anymore. Talk is cheap…or in this case, costly. As Lawrence Block once said, don’t book Carnegie Hall if all you do is sing in the shower. Shut up and write.

3. Don’t try to hit a home run on your first at bat. Don’t sit down to write the Great American Novel or the next Chick Lit Bestseller. First you have a better chance of hitting the lottery than landing on the NYT’s list. Give yourself permission to write badly as you find your narrative legs. Don’t get hung up on the perfect beginning. That’s what rewriting is for. I am really struggling with this one right now because my WIP is a totally departure for me and I am sort of flailing in the dark and I think I am losing sight of the “fun” part of writing.

4. Don’t beat yourself up as you go along. Trying to craft the perfect sentence can create paralysis. If you keep going back over the stuff you’ve already written YOU WILL NEVER FINISH. Write a first draft THEN go back and rewrite. And get intimate with that delete key. It is your best friend.

5. Don’t lean on adjectives. Most of us know this mantra but it always bears repeating. Adjectives weaken writing, and a string of them is deadly. Don’t use crap like “tall dark and handsome.” Find one apt word. But the real strength in writing is found in verbs. You’re not Proust.

6. Don’t overcook your words. It’s so easy to slip into cliches and overworked words. Don’t say “white as snow.” It’s not yours. Neither is “thin as a rail, sick at heart, hard as a rock, overcome with grief.” Don’t make do with time-eroded words like “beautiful, wonderful, interesting, lovely.” Find your own words and voice. And for god’s sake, stay away from dialects. Few writers can pull it off without looking silly, y’all…. (I committed this sin in my first book).

7. Don’t over-punctuate. This is my pet peeve. Some writers use alot of exclamation marks, semi-colons and dashes. Maybe it’s because they LOOK so cool — active, even — on paper. But they are crutches to prop up weak action, poor narrative and badly organized thoughts. Worse, they are signposts demanding reactions from readers (Okay, reader, now here I want you to feel excited!) You can write a whole book with just periods, question marks, quotes and a couple commas. Try it! Make your words do the work!!!!

8. Don’t neglect your theme. Theme is WHY you are writing the book. Even genre novels — well, the best ones — have themes. Steinbeck said an author should be able to state his theme in one sentence. But don’t get didactic. Maybe your book is about a body found in the Everglades, but your theme is about environmental destruction. But if you get preachy, readers will turn off no matter how many bodies turn up in the sawgrass.

9. Don’t get personal. This is a big mistake beginners make. Save your self-expression for your journal or blog. What’s wrong with self-expression? It is general, boring, trite, sentimental. NO ONE CARES about your years operating a bar in Queens. But they might care about a Queens man who loses his bar in a poker game and then kills to get it back. NO ONE CARES about your war experience. But they might care about an army unit sent to rescue the last member of the Ryan family. The trick of good fiction is taking your personal experience and making it universal.

10. Don’t be dishonest. Great fiction is always honest. Which is not the same as personal. You don’t have to “write what you know.” But you have to be able to tap into your powers of empathy to “know” the characters and world you create. To write honestly is also to take emotional risks. We’ve all read books where the characters don’t move us. Usually it is because the writer was holding back, unwilling to spill some blood on the keyboard.

11. Don’t get seduced by research. First, it is a time-killer (See no. 1). Do your homework but don’t let it get in the way. It is easy to get blogged down in research and then you feel obligated to use it in the book. The result: James Michener book bloat.  Now sometimes, research can open new doors in your plot but be careful you don’t use stuff just because you worked so hard to find it.

12. Don’t obsess about trivial stuff. 
Will a publisher steal my idea if I submit it?
Should I get Windows 9?
Do I need an agent?
What if they want me to change it?
Can I use White-Out on the manuscript?
Should I wait until I have better conditions at home to write?

You get the idea…
Answers:
No, if your book is good, they will buy it.
Work with what you already have.
Just write the damn book first.
They will…don’t sweat it.
You’re actually worried about this?
No. Poe was penniless and died in a sewer. He didn’t wait til he had the right desk lamp.

13. Don’t listen to your wife/husband/hairdresser/mother. Someday, when you are accepting the Edgar, you can thank all the folks who love you. But while you are trying to write, keep them at arms length. Sometimes, they can get inside your head in two disparate ways. First, they can criticize you and say you will never get published. Second, they can tell you everything you write is brilliant. Both are bad for you. Find feedback from someone who will be honest with you. (And yes, sometimes, that cold eye person IS someone who loves you!) But avoid writers group if all they do is sit around and bitch and moan about how its all a big conspiracy to keep them out.

14. Don’t be afraid to rewrite. The temptation is huge, after you type THE END, to ship that puppy out. Don’t. Let it bake in the thumb drive for at least a week, then go back and read it cold. The crap will jump out at you — huge gobs of smelly stuff. You must rewrite. As many times as it takes. The first draft is made with the heart. The second, fifth and tenth, are made with the head.

15. Don’t give up. Never up, never in. Not at the plate, no chance to hit. One of the main differences between the published and unpublished writer (besides talent — duh!) is that the latter packed it in. This is a cruel, difficult, god-awful business. There is no secret formula for what editors want. There is no big conspiracy to keep you out of the club. There are, however, overworked, badly paid people sitting behind desks in New York who are overwhelmed with manuscripts but are still willing to pay money for a well-told story. There are readers out there waiting to find a new author who has a great story to tell. The trick is to find them — through a combination of talent, craftsmanship, perseverance and luck. Especially luck.

This is Dr. Phil, signing off. Now get back to that computer before I come over there and cut off your fingers….

Book Contests for Indie Authors

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by Jodie Renner, editor & author   
        


If you’ve decided to go the indie route and publish your next book yourself, perhaps first as an e-book on Amazon (Pros, Cons, & Tips for Publishing Your Book on Amazon) and then maybe in print too, be sure to check out James Scott Bell’s advice yesterday. And I second his praise for Amazon’s KDP Program – I went into detail on the advantages in a post recently at Crime Fiction Collective: “Thanks, Amazon, for Promoting My Books for Free!”

The competition is tough for independently published books, and an amateurish book can sink your reputation before you’ve gotten started, so be sure to put out a professional product (and it is a product). How do you make your book stand out from the crowd, rise up the ranks, sell well, and garner great reviews?

First, be sure to search out professionals to edit and proofread the manuscript, design the cover design, and format it properly. For an excellent, extensive list of professional resources for book design, editing, formatting, and more, check out Elizabeth Craig’s EBook Services Professionals Directory. Also, peruse DuoLit’s detailed Self-Publishing Resources Directory, and our list here at TKZ (in the sidebar).

Limited resources for all of those necessities? You can save a lot of money on editing costs by doing a thorough revision and edit yourself first (See my step-by-step tips for revision, Revise for Success, James Scott Bell’s excellent guide, Revision & Self-Editing, and my Fire up Your Fiction). You can also cut costs for formatting by doing the basic formatting yourself, per these instructions for formatting your manuscript. And you can get a high-quality cover design for as low as $99 on sites like this one where I got my two covers, or even lower if you choose a pre-made cover.

Then, once your story is revised, polished, and presented in an attractive, professional-looking package, and you’ve published it, think about entering it in a book contest. Winning an award for your self-published fiction or nonfiction book is a great way to gain recognition and respect – and increase book sales, so it rises above the masses. If you win an award, the publicity will boost your book sales, and you can add the award decal to your cover and mention the achievement on your back cover, in the book description, and in all your marketing and promoting, for that extra edge.

Here’s a list of book awards specifically for independently published books. It’s for your quick info only, and is in no way an endorsement of any of them. Click on the title of the award to go to their website for more details. And do let me know of any good ones I’ve missed.

[And if you’re looking to hone your skills and network, you might also be interested in checking out this extensive list of Writers’ Conferences & Book Festivals in North America in 2014 & 2015.]

BOOK CONTESTS FOR INDIE AUTHORS

THE BIGGIES:

~ AMAZON BREAKTHROUGH NOVEL AWARD

The Seventh Amazon Breakthrough Novel Award Contest is right around the corner. You won’t want to miss this opportunity to win a publishing contract  with Amazon Publishing. 

How & when to enter: They must receive your contest entry between February 16, 2014 and March 2, 2014. The contest is limited to 10,000 Entries.

Prizes: One Grand Prize winner will receive a publishing contract with a $50,000 advance, and four First Prize winners will each receive a publishing contract with an advance of $15,000. Visit the Prizes page for the full list of prizes and details.

Categories: include five popular genres: General Fiction, Romance, Mystery/Thriller, Science Fiction/Fantasy/Horror and Young Adult Fiction. For complete eligibility details, view the Official Contest Rules, or read details on how to enter.

 

~ WRITER’S DIGEST SELF PUBLISHED BOOK AWARDS

Sponsored by: Writer’s Digest Magazine (F&W Media) and Book Marketing Works, LLC

Requirements: Open to all English-language self-published books. Entrants must send a printed and bound book. Evaluated on content, writing quality and overall quality of production and appearance. All books published or revised and reprinted between 2009 and 2014 are eligible.

Early-Bird Deadline: April 1, 2014        

What’s in it for you?                         

  • A chance to win $3,000 in cash
  • National exposure for your work
  • The attention of prospective editors and publishers
  • A paid trip to the ever-popular Writer’s Digest Conference!

Fees: Early-bird entry fees: $99 for the first entry, and $75 for each additional entry.

Categories: 9, including 2 for nonfiction.

Winners notified: by Oct. 17, 2014

Notes: Very popular so very competitive. Your book needs to be professionally produced and sparkle in every way. I have judged for this contest for the past 3 years, so can provide more general info if anyone is interested.

Judges provide feedback/commentary on all books submitted? Yes – minimum 200 words, plus a 1-5 rating on 5 points.

Also, Writer’s Digest Self-Published eBook Awards

– New and for 2013, they only had two categories, fiction and nonfiction, so chances of winning were very slim. Maybe they’ll add more categories for 2014, which would improve this one. A definite plus is that, like the above WD contest, they do send you the judge’s rating and commentary, whether you win or not, which is very helpful.
[Update: 2 days after posting this, I received an Honorable Mention in this contest, plus a detailed, entirely positive review from one of the judges. Thrilled!]

~ FOREWORD REVIEWS BOOK OF THE YEAR AWARDS

Sponsored by: Foreword Reviews

Open to: all books from independent publishers, including small presses, university presses, and self-published authors, published in 2013.        

Deadline: January 15, 2014

Winners announced: at American Library Assoc. conference, June 26 – July 1, 2014

Entry fee: $99. Send two books per category.

Categories: Over 60 categories

Judges provide feedback/commentary on all books submitted? No.

Benefits/Prizes: Valuable publicity and $1500 cash prize for the Editor’s Choice in Fiction and Nonfiction.

Details/Advantages: “The judging is unique in that after the initial entries have been narrowed down to a group of finalists in each category by the magazine’s team of editors, the finalists are shipped to a hand-selected group of booksellers and librarians who determine the winners. This panel of industry experts use the same criteria for judging as they would use in their own acquisitions process.”

~ INDIEREADER DISCOVERY AWARDS

Sponsored by: Kirkus Indie

Requirements: Open to all self-published books with a valid ISBN. No restrictions on publication dates. Both eBooks and paper books can be submitted.

Deadline: March 15, 2014

Categories: Two main categories (fiction and non-fiction) and 49 sub-categories.

Entry fee: $150 per title, $50 fee for each additional category entered.  Submit two copies the first category entered and one each additional category.  One paper book and one ebook is preferred, if possible.

Winners announced: at the 2014 Book Expo America (BEA) in New York City.

Benefits: “Everyone entering the IRDA’s receives a guaranteed book review from one of IR’s professional reviewers.” Publishing partners: the Huffington Post and USA Today. “If your book gets a 4-5 star review—whether you win the IRDAs or not—it will be considered “IndieReader Approved” and we’ll give you a sticker so that booksellers and book buyers can identify it as such.”

Judges provide feedback/commentary on all books submitted? Yes, every author who enters a book in the IRDAs gets a review–at least 300 words–by a professional IR reviewer.

 

~ NEXT GENERATION INDIE BOOK AWARDS     

Sponsored by Independent Book Publishing Professionals Group

Requirements: Open to independent authors and publishers worldwide. Enter books released in 2013 or 2014 or with a 2013 or 2014 copyright date

Categories: 60 categories to choose from

Deadline: February 14, 2014

Fees: $75 per title for the first category entered, $50 for each additional category.

Submission Details: Two copies of the book must be sent for the first category entered plus one copy for each additional category.

Prizes, Benefits, awards: Cash prizes, awards, exposure of top 60 books to NYC literary agent, awards reception, NYC

Details: The largest not-for-profit awards program for independent publishers

Winners notified by: May 15

Judges provide feedback/commentary on all books submitted? No.

~ NATIONAL INDIE EXCELLENCE BOOK AWARDS

Requirements/Eligibility: Open to books with an ISBN, published 2010-2014. Send one copy of the book per category entered.

Deadline: March 31, 2014

Fees: $69 per category             

Categories: Lots of Categories!

Winners & Finalists: Will be publicized during Book Expo America; be listed on the official website of the IndieExcellence.com site; etc.

Winners announced: May 15, 2014

~ IPPY AWARDS – INDEPENDENT PUBLISHER BOOK AWARDS  


Sponsored by: Jenkins Group Publishing Services, affiliated with Publisher’s Weekly.

Eligibility: independently published titles released between July 1, 2012 and March 15, 2014. Open to authors and publishers worldwide who produce books written in English and intended for the North American market.

Deadline: March 15, 2014

Fees: $85-$95 per category; $55 to also enter the E-Book Awards or Regional Book Awards

Categories: 76 subject categories in National awards; Regional awards for the United States, Canada, and Australia and New Zealand; E-Book Awards with fiction, non-fiction, children’s and regional categories.

Benefits: Winners receive celebration party in NY City, medals, stickers, certificates, national publicity in major trade publications including Publisher’s Weekly and Shelf Awareness. Learn more

~ THE BEN FRANKLIN AWARDS

Sponsored by: IBPA – Independent Book Publishers Association  

Info: The IBPA Benjamin Franklin Award for excellence in book publishing is regarded as one of the highest national honors for small and independent publishers.

Deadlines: 2013:First Call – Sept. 30, 2013; Second call – Dec. 31, 2013 (extended to Jan. 15, 2014)

Categories: 41 book categories + design = 55 categories

Entry fees: IBPA member – $95 per title, per category; Non-IBPA member – $225 for first title, which includes one year’s membership in IBPA; $95 for subsequent entries.

Benefits: Winners recognized at a gala event. Gold winners receive an engraved crystal trophy. Gold and Silver winners receive award certificates along with gold or silver stickers. All winners announced to the major trade journals and media.

Judges provide feedback/commentary on all books submitted? Yes. The Benjamin Franklin Awards are unique in that the entrants receive direct feedback on their titles. The actual judging forms are returned to all participating publishers.

OTHER BOOK CONTESTS FOR INDIE AUTHORS:

~ SHELF UNBOUND WRITING COMPETITION FOR BEST SELF-PUBLISHED BOOK

Sponsored by: Shelf Media Group, Half Price Books

Eligibility: Any independently published book in any genre is eligible for entry.


Deadline: Oct. 1, 2014.      

Entry fee: $30 per book.

Submission: Email a PDF or Word Doc of the book or mail in a physical copy.

Details and benefits: Top five books receive editorial coverage in the December/January 2014 issue of Shelf Unbound. Best Independently Published book will also receive a year’s worth of full-page ads in Shelf Unbound and will be stocked and promoted in all 115 Half Price Books retail stores. Shelf Unbound book review magazine reaches more than 125,000 readers.

Judges provide feedback/commentary on all books submitted? No.

~ USA “BEST BOOKS” AWARDS

Sponsored by: USA Book News

Eligibility: Open to all books with an ISBN and published 2012–2014. Galley copies are welcome.

Deadline: September 30, 2014.

Entry Fee: $69.00 per title/per category.

Categories: Over 100 active categories to choose from.

Details: Winners and Finalists will be announced nationally in November 2014.

Prizes, Benefits: Winners & Finalists In Each Category Receive: USA Book News Exposure, National Media & Industry Exposure, Results Announced on USA Book News’ Social Media Pages, Publishing Industry Exposure. USA Book News also operates The 2014 International Book Awards, now in its fifth year.

Judges provide feedback/commentary on all books submitted? No.

~ THE ERIC HOFFER AWARD

Deadlines: Books: January 21. Short prose: March 31.

Fees: Books: $50

Categories: 16 categories

Prizes: Two grand prizes, one for short prose (i.e. fiction and creative nonfiction) and one for independent books. Prizes include a $250 award for short prose and a $2,000 award for best independent book. In addition, various other honors and distinctions are given for both prose and books.

Judges provide feedback/commentary on all books submitted? No. “Our judging process is a three tier system. Two successive category judges score the book on a seven point criteria system and provide feedback before it is passed to the higher level judges, but we do not provide feedback to the authors / publishers / nominators. We did in the early years, but it resulted in too many authors feeling the need to defend their books.”

~ READERS’ FAVORITE BOOK AWARDS

Accept manuscripts, published and unpublished books, ebooks, audio books, comic books, poetry books and short stories in 100+ genres.

No publication date requirement or word count restriction. Entries are accepted worldwide as long as the work is in English.

Fee is $89.00

Four award levels plus a finalist level in each of our 100+ categories.

Special Illustration Award competition for illustrated books.

Roll of high quality, embossed award stickers ($50 value).

Digital award seal for your book cover and print/web marketing.

Personalized award certificate.

Olympics-style physical award medal with ribbon.

Awards ceremony with guest speakers and media coverage.

Book displayed in our booth at the largest book fair in America.

Book review posted on 7 popular book and social networking sites.

Mini-critique of 5 key areas of your book.



OTHER BOOK AWARDS:

– Beverly Hills Book Awards
– Bookworks Awards
– eLit Book Awards
– EPIC eBook Competition
– Global eBook Awards                               
– Green Book Festival
– Nautilus Book Awards
– Publishing Innovation Awards
– Reader Views Literary Awards

BOOK FESTIVAL CONTESTS:
– New England Book Festival
– New York Book Festival
– San Francisco Book Festival
– The Beach Book Festival
– The Hollywood Book Festival
– London Book Festival
– Paris Book Festival
– The Living Now Book Awards

INTERNATIONAL
– International Book Awards
– The International Rubery Book Award
– The WISHING SHELF Independent Book Awards [UK]

CHILDREN’S BOOKS
– The Moonbeam Children’s Book Awards     

Can you think of any more to add? Have you had any experiences with any of these book contests that you’d like to share?

Besides publishing numerous blog posts, her popular Editor’s Guides to Writing Compelling Fiction, the award-winning Fire up Your Fiction and Writing a Killer Thriller and her handy, clickable e-resources, Quick Clicks: Word Usage and Quick Clicks: Spelling List, Jodie Renner is a freelance fiction editor. Find Jodie on Facebookand Twitter, and sign up for her occasional newsletter here. Author website: JodieRenner.com.

Marketing is Easy, Writing is Hard

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It was probably the English actor Edmund Kean (1787 – 1833) who uttered famous last words that have been attributed to others. On his deathbed he was asked by a friend if dying was hard. The thespian replied, “Dying is easy. Comedy is hard.”
Thus, we come to the subject of today’s post, which is this: Writing is hard. You should know that already. (I should say, writing well is hard, but that doesn’t sound as snappy).
But here’s the other side: Marketing is easy.
Yes, I said easy. I can hear the sighs, nay, the howls of protest. “If it’s so easy, how come my books aren’t selling?”
The answer is almost always: Because writing is hard. You’ve got to have a superior product to sell, and that’s not easy. It’s not easy for anybusiness to create great products. If it were, everybody would be rolling in dough and tipping fifty bucks at Sizzler.
Believe me when I say, quoting my own 5 Absolutely Unbreakable Laws: it takes quality production over time to make a go of indie publishing.
So why am I saying marketing is easy? Because marketing is not the same as that tiresome buzzword, Discoverability. If you remember that, your life will be a lot happier. If you need help marketing your product or business, take a look at the services provided by clickslice.

Marketing you control. Discoverability is out of your hands. Don’t brood about discovery. Write well, and market easily, and discovery takes care of itself. With this being said, just because marketing may be easy for some, this doesn’t mean it is for everyone. Once you know how to implement these techniques, seeing the results are worth it. But if you are new to the world of business, with the assistance of companies such as GLM, you’ll be able to get a better understanding of how marketing with things like promotional events, for which you should get some Custom backpacks, can help align your business’s direction and produce higher performance results. There’s no harm in asking for help, especially when it comes to your business, as I’m sure everyone wants to succeed.

So why do I say marketing is easy? Because the things that work best for fiction writers are pretty much known. After you’ve written the best book you can, and given it quality design (editing, cover, description, key words), then you proceed to market. In my opinion, these are the top five ways to go:
1. Word of Mouth
This is, has been, and always will be the greatest driver of sales for any novelist. It is “passive marketing,” because it is done by others on your behalf.
Beyond the book itself, you really cannot do anything to improve word of mouth. There was an attempt to do so a few years ago, when authors were buying 5-star reviews.But that practice was quickly flamed, and some authors suffered because of it.
So don’t stress about this aspect of marketing. However, in the words of Bonnie Raitt, give ’em something to talk about.
2. Your Own Mailing List
I wrote about this here. Growing a list should be an ongoing enterprise. You should have a website with a place for readers to sign up for your updates. You should also learn how to communicate effectively so as not to annoy people. That’s the subject of a future post.
3. KDP Select
If you’re just starting out, the Select program from Kindle Direct Publishing is one of the best ways to get your work

out to new readers. You list your book exclusively with the Kindle store for ninety days and are allowed to offer your book free for five days within that period. The days can be used singly or in order. I advise doing it in order. Like I’m doing right now with my first Irish Jimmy Gallagher story, Iron Hands. Yes, it’s free, so nab it. I’ll wait.

Welcome back. Another option in the Select program is the Countdown Deal. Read more about that here. Currently, you cannot run a countdown and a free promo in the same quarter. If you’re just starting out, go for the free promos first. Your main task is to get people to your work.
How you utilize KDP Select with multiple titles is up to you, but I would advise keeping at least some short works with the program.
4. A Subscriber-Based Ad
Services like BookBub, BookGorilla, and Kindle Nation Daily may run an ad for your book. You pay for the privilege. But here is where many writers make a mistake. You should not view this kind of ad as a way to make money or “break even.” You may, in fact, not make back your initial investment. This discourages many writers who may not take out another ad.
But it’s still worth it to do so because when you attract new readers a percentage of them will become repeat customers. Thus, the value of a your return is not dollar-for-dollar, but future income based upon the new readers you generate.
5. Some Social Media Presence
It’s necessary to have some footprint out there in social media. But don’t try to do everything. Pick something you enjoy and which doesn’t gobble up too much of your time. Remember, social media is about “social” and not (primarily) about selling. See my notes here. There is a part of social media that’s too hard for me to recommend: personal blogging. TKZ is a group blog. Trying to produce content by myself, at least three times a week, takes too much time and effort for too little return. The people who can do this are few, and I’m still not convinced the ROE (Return on Energy) is worth it. Choose wisely where you specialize.
Okay, that takes care of the marketing. If you have any further questions, you should consult Joanna Penn’s book.
Now the hard part, writing. Concentrate most of your efforts here. Writing is a craft. It has to be learned, practiced, polished, criticized, revised, and practiced some more. It has to be wild and free on one side, yet disciplined and structured on the other.
Yes, you can write for pure pleasure, that’s fine. You don’t have to sell in big numbers if you don’t want to. But if you’re serious about gathering readers in ever increasing numbers, work at the craft.
Beethoven had to work at his music.
Picasso had to work at his painting.
Pete Rose had to work at baseball. He became one of the greatest hitters of all time with less than all-time talent. His problem was that he thought gambling was easy.
So here is your lesson for the day: Work on your writing and don’t gamble.

Are you stressed out about marketing? What are you doing to counteract that? How about a writing self-improvement program?

Honoring a Storyteller

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By Mark Alpert

I had a great time over the holidays. We went to my brother-in-law’s house in Maine for Christmas, found a fantastic tea shop in Portland, read an amazing Alan Moore graphic novel (“From Hell”) about Jack the Ripper, went skiing at Shawnee Peak, and drank a lot of Oxbow beer. But when we returned to New York after New Year’s I saw a sad news item on my Facebook feed. Dave Martin, an extraordinary longtime photographer for the Associated Press, suffered a heart attack at the Georgia Dome football field while covering a New Year’s Eve bowl game and died shortly afterward. He was 59.

I met Dave in November 1985 in the newsroom of the Montgomery Advertiser. I’d arrived in Montgomery, Alabama, just the day before; I was 24 years old, and George Wallace was still the state’s governor. It was my first day as a reporter at the newspaper and the city editor was taking me around the newsroom, introducing me to everyone on the staff. At the end of the tour I met Dave, who worked for the AP but used the Advertiser’s photo room. He was tubby, ruddy-faced, perpetually smiling, and had a bushy mustache like Charley Weaver’s (remember him from Hollywood Squares?) This was our first conversation:

Dave: You’re the new guy, right? Listen, we’re gonna call you Astro.

Me: Astro?

Dave: Yeah, we heard you had a degree in astrophysics, so we’ve been calling you Astro for a couple of weeks now, ever since we heard you got the job.

Me: Okaaaay.

Dave: You don’t mind, do you? It’s a good nickname. And you can call me Mullet. That’s what everyone calls me.

His nickname referred to the fish, not the haircut. The mullet is a plain old bottom-feeder, plentiful in the Gulf of Mexico, not highly prized by the gourmands but not bad-tasting either. A proletarian fish, if you will. And the journalist named Mullet was a proletarian photographer. He chronicled the lives and passions of working people. He took heartbreaking shots of men and women staggering through floodwaters, weeping at crime scenes, huddling in emergency shelters. And he captured heartwarming moments of celebration, especially on basketball courts and NASCAR tracks and golf links and football fields. He was a storyteller, outshining all the journalists whose words framed his pictures. His photographs put our articles to shame.

He was also a party animal. He staged an annual shindig at his house called the MulletFest, which was by far the most debauched event that ever occurred in Montgomery. We shared a beach condo on the Gulf one weekend — my girlfriend at the time was friends with his — and we had so much fun playing cards that my girlfriend got ticked off and decided that our relationship wasn’t going to work after all. Mullet was hard to resist. He was just so absurdly cheerful all the time.

But Dave’s natural element was college football, especially Southeastern Conference matchups like the perennial Auburn-Alabama mêlée known as the Iron Bowl. His trademark photograph was the ritual Gatorade-dousing of the winning coach at the end of the game, and he always raced into the scrum of photojournalists on the field to get the perfect angle. If you go to this web page you’ll see a sampling of Mullet’s dunk shots. The first photograph on the page is the one he took at the Chick-fil-A Bowl on New Year’s Eve just moments before he collapsed. Right until the very end he did what he loved.

Key Elements to Writing an Effective Synopsis

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Jordan Dane

@JordanDane

 

He’s flummoxed because these aren’t his hands.

I don’t know of any author who hasn’t been flummoxed (word of the day courtesy of James Scott Bell) by the task of writing a first synopsis. Do they get any easier to write? Not for me. Each story idea presents a unique essence that must be distilled into a short brief. Some authors sell books on proposal (with or without a writing sample), or they use the synopsis to be an initial outline of the story idea (a guide post), or an effective synopsis brief can be a part of a solid query letter or made into a quick pitch to an editor or agent. However you use a synopsis, I thought I’d share what has worked for me.

 

Key Elements to Writing an Effective Synopsis

 

1.) The Basics – Generally a synopsis is 5-7 pages long, double spaced with one-inch margins. Be sure to include your contact information on the first page and I would recommend adding a header on every page (in case an editor or agent drops your proposal and the pages get out of order). My headers have my name, title of the book, genre, word count, and page number (on far right). I often have a tag line that I list at the top, before the synopsis brief. If you are represented by an agent, I would list that near your contact information. A professional presentation will make you stand out in a slush pile.

   

2.) Writing a synopsis shouldn’t be about defining the rules of the game. It should be about why you’d want to PLAY it. Give the editor or agent or reader a sense of your voice and the color of the world you will build. Think of a synopsis as a lure, an enticement for them to want more. Rules are boring. Tell me why the game will be really good, or fun or scary.

   

3.) Whether there is quirky humor or a dark suspenseful undertone to your book, the synopsis should reflect these elements and not merely be a detailed “who does what where.” If your synopsis is boring, chances are any editor or agent will think your book will be lackluster, too. Give them something shiny to grab at.

   

4.) Pitch your book with a high-level synopsis brief at the top of your proposal. This pitch should read like a TV log line – a condensed 1-3 sentences about the main elements of your story – character highpoints, conflict, emotion, what’s at stake. No need for specific character names that will only be a distraction to what your book is about. If you get this short pitch right (sometimes called the “elevator pitch”), you can embed it into a query letter or use it on your website for a short teaser. An editor can use this short descriptive pitch of your book to her house and the committee that decides which book to buy.

   

EXAMPLE:

[Part of this pitch is omitted for confidentiality. I REALLY wish I could share it, but I can’t.]

A depressed and aging widow gets a second wind when she pays a young handyman for services rendered on her unusual Bucket List, in an uncommon “coming of age” story.

   

5.) After the synopsis brief or the pitch, it’s time to introduce your characters. The first time a new name appears in your synopsis, capitalize their full name to highlight who the players will be. A writing sample will introduce your character to the editor or agent in a different way, but I recommend a brief summary of why  each of your main characters have earned their right to be a star in your story. Highlight who they are, what they want, and why they can’t have it. What will their struggle be? What’s at stake for them?

   

EXAMPLE:

LILLIAN OVERSTREET has flipped the channel on her rerun life and given up. She’s convinced nothing exciting will ever happen to her. Her husband’s dead, her only daughter treats her like a doormat, and old age is creeping up on her like bad granny panties and has made her invisible. Her only reason to leave the house is her bowling team of widows – The Ball Busters. She’s mired in a chronic case of depression that has seeped into every aspect of her existence, until her daughter GRACE OVERSTREET-THORNDYKE hires “eye candy” to do the renovation of the family home. [This is only the basic set up and does not include the conflict, black moment, and ending highlights.]

 

6.) Not every aspect of your plot needs to be spelled out, ad nauseam. If there are five main suspects or key secondary characters, give the highlights of who they are and why they earned the right to be in your book and why they could be a game changer. This works for other genres, not just crime fiction. If there are characters who stand in the way of your hero/heroine, showcase who they are and why they are an obstacle.

 

EXAMPLES (Secondary Characters with sense of color/humor):

 

VINNIE DELVECCHIO is the only widower on the Ball Busters team. In the small town of Why, Texas, he runs a Deli where Lillian gets her meat. He’s opinionated and brash with a foul mouth. He teases the ladies at the bowling alley by saying, “If you gals ever need someone to slip you the sausage, you come to DelVecchio for quality meat.” Even though his mind is constantly in the gutter, Vinnie knows how to roll a strike, has his own bowling shoes and a hefty pair of designer balls, but he’s only on a “team of broads” for the view.

   

CANDACE and VICTORIA WINDGATE are twin sisters Lillian has known since high school. The sisters kept their maiden name after both their husbands died in the same mysterious boating accident. No one in town knows how the Windgate twins earned their financial independence or how much money they have, but rumors never run out of steam in Why, Texas. Neither of the sisters can bowl worth a damn. They only come to ‘Why Bowl – Family Center & Tanning Spa’ for the cheese fries and beer.

 

7.) The major plot movements should be highlighted so an editor or agent will know your story has meat to the bone. I like to use a 3-Act screenplay method and have posted about it at TKZ before at this LINK – I use a big “W” to remind me of the turning points to include in my synopsis. (Michael Hauge’s “Writing Screenplays That Sell” was the reference book that sparked my interest in structure and it has helped me draft my proposals.) The highpoints should show the stakes ramping up and the key turning points in the plot as well as the black moment when all seems lost. If there are twists in the plot (especially surprises), showcase those too.

 

Key Questions for a 3-Act ‘”W” structure:

Act 1 – How does your book start?

Act 1 – What is the point of no return for your character(s)?

Act 1 – What key plot twist will propel your story into the escalation mode of Act 2?

Act 2 – How will you up the stakes?

Act 2 – What is the black moment when all seems lost for your character(s) and how will your character(s) turn it around?

Act 3 – Do I have a plot twist for my readers?

Act 3 – How will your story end and how will you tie up the pieces?

 

8.) The ending should be spelled out. Editors and agents don’t like surprises and want to know how you intend to tie things up. If you are writing a romance, the ending is very important so the editor or agent gets a feel for your take on a romantic full circle. I’ve sold books without full disclosure of who the bad guy is, but generally you should “tell all.”

 

Even if you are an indie author and may never have written a synopsis or included one in a proposal to an editor or agent, it can be a good exercise to understand the essence of your book. A good synopsis will get you thinking about how to create an effective jacket cover description to entice the reader. Writing a synopsis is always a challenge, even if you are good at it, because it boils down your book into a teaser that you hope will lure a reader to buy your book.

 

For the purpose of discussion, tell us what works for you in writing a synopsis. (If you have any tips to add, please share them.) Or share what challenges you’ve had. Let’s talk, people.

 

What Can Go Wrong?

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by Joe Moore

A huge Happy New Year to all my TKZ friends and blogmates. May 2014 be the best year ever for all of you.

Back in June of 2012, I posted a TKZ blog called Magic Words and how using them can be one of the best methods for kick starting your story ideas. The words are: “What If”. I’m sure that almost every story written probably started with those two words. What better way to get the juices flowing than to start with what if? I consider this a “story level” technique.

Today I want to suggest a “chapter level” exercise. Four words that can help create tension, suspense, conflict, and character-building. They are: “What Can Go Wrong?”

As you’re about to start a new chapter, even if you know what needs to happen, pause for a moment and ask yourself what can go wrong in this scene. Chances are, whatever answer you come up with will give you the opportunity to ratchet up the suspense and thereby keep the reader’s interest. Here’s a recent example of how I used this technique.

In my latest thriller THE SHIELD (co-written with Lynn Sholes) I was to draft a chapter in which my protagonist, her ex-husband, and a Russian colonel who had taken them prisoner, were flying in a 2-engine prop plane from Port Sudan inland across the Nubian Desert to a secret military facility. The outline which Lynn and I constructed about a year ago called for this journey from point A to point B. The only purpose of the chapter was to get to point B, the secret military facility. If I had drafted the chapter sticking strictly to the outline with the flight comprising of light banter between the three and the mention of a few landmarks passing below, it would have been short and dull, almost surely unneeded. The reader would have skipped through it to get to the “good stuff”.

So before I began, I asked myself what can go wrong in this scene that would lift the suspense and conflict, and even give me an opportunity to build character. My answer: what is the worst thing that can happen to an airplane? It crashes. Why would it crash? Well, that area of North Africa is known to be a dangerous place with anti-government rebel and al-Qaeda training camps. So what causes the crash? It’s shot down by shoulder-fired rockets from a rebel encampment.

Keep in mind that the outline calls for the three to get from point A to point B. This is the beauty of outlining: you can still reach your goal but taking an interesting detour can improve the story.

To increase the tension—although the three manage to survive the crash—the rebels are now coming after them. And how about the character-building aspect. My protagonist manages to save the life of her Russian captor when she could have easily left him behind to burn up in the wreckage.

In asking what can go wrong, I managed to turn one chapter into three, prolong the conflict, build character, and still fulfill the plot outline by getting all three to their destination.

As writers, whether we write by the seat of our pants or create a solid outline first, we must never pass up an opportunity to improve our stories. Asking what can go wrong often helps.

How about my friends at TKZ—ever use this or similar techniques in story building? After all, what can go wrong?

Where Have All the Commas Gone?

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It’s cranky of me to kick off 2014 with a gripe, I know, but what the heck is going on with commas? They seem to be disappearing from the published word. According to the National Geographic’s style manual, “the modern trend is to use fewer commas than we were taught in school.”

Well, I don’t like that trend. The last couple of books I read were penned by authors who appeared to have an almost complete aversion to commas. These writers didn’t merely avoid using the debatable Oxford comma; they seemed to shun commas altogether.

For example, currently I’m reading a book about a major sailing race. The writer seems to be trying to conjure the effect of sailing into hurricane-force winds by her near-total omission of commas.

Here’s a random sentence from the book:

The wind had built continuously with gusts now approaching forty-five knots (about fifty-two miles per hour) and the sky had grown darker.

There’s nothing technically wrong with that sentence, I realize. But my reader’s eye (or should that be “ear”?) was exhausted and needed to take a break before it plunged into “and the sky had grown darker.”

Admittedly, as a writer, I overuse commas. (See?) I inject them into my manuscripts during the first draft stage as a stylistic device. I use them as visual indicators of where I want the reader to pause for breath. One of my final editing chores always involves going back through a draft to remove all traces of my over-exuberant fondness for  commas. (Ditto goes for my overuse of em dashes as well–I am a veritable Queen of Em Dashes. See our discussion in the Comments).

But, dang it all–as a reader, I like to see commas. I even resent writers who want to rush me through their comma-less paragraphs.


Has anyone else noticed the gradual decrease in the use of commas in popular literature? If so, are they destined to go the way of the semicolon in prose, do you think? As a writer, are you trying to use them less frequently these days? Or are you a recovering  over-user of commas, like me?