What’s your brand?

By Joe Moore
@JoeMoore_writer

Why is a reader motivated to purchase one book over another? Is it the author? How about the cover art? The cover blurbs from other writers? The title? The synopsis on the back or inside liner?

All of the above are important, no doubt. But I believe one of the biggest factors in motivating the purchase of a book is “brand”, or lack of it in the case of not making the purchase.

Why brand? Readers want consistency. Think of food. Everyone knows exactly what a Burger King Whopper tastes like. The Burger King brand is known worldwide because they produce something that people like and they keep making it. I can walk into a Burger King anywhere on the planet and I know what to expect. The same goes for McDonalds, Pizza Hut, Starbucks, KFC, Taco Bell, and hundreds of other well-established brands. If I crave a Big Mac, there’s only one place to get it. If you’re looking to put your brand over some products and items to help market your company a little better, look into this company that design branded merchandise.

I think that the same holds true for books. I can pick up the latest James Paterson, Nora Roberts or Clive Cussler novel and I know what to expect. They have established a consistency in their product that has become their brand. As a matter of fact, their names ARE their brands. All you have to do is mention Patterson, Roberts or Cussler, and anyone who has experienced those brands knows what you’re talking about. Just like the Whopper. You don’t have to explain it to someone who’s already had one.

What is brand? For starters, I think of it as a consistent level of expectancy. By that I mean that the customer/reader expects something to happen each time they make a purchase based upon the brand, and it does—every time. If there ever comes a time when it doesn’t, the customer/reader will abandon the product for a replacement—maybe not the first time, but eventually they will move on.

Now I know what you’re thinking. What if I’m a debut author? I have no brand. Or I only have a couple of books out. Not enough time to establish a brand yet. Ask yourself this: how strong was James Patterson’s brand when he published Along Came A Spider in 1993? Probably not as strong as it is today. He started with a good story, quality writing and a compelling package, and built it into the James Patterson brand combining it with other vital branding items. Branding goes way beyond story content, style, voice, and other writing elements. It involves your book covers, your website, your blog, your marketing collateral, how you dress in public at signings and conferences, how your email signature is worded—in other words, your brand is your message working in tandem with your personal “packaging”. The good news is that today we have even more avenues for building our brand than Mr. Patterson did years ago.

So, how do you create a brand from your message and personal packaging?

Your message is primarily the words that are contained in your books and the words used to describe your books. The packaging is the “framing” of those words. If the message and the packaging are not synchronized, you will create confusion in the marketplace. You control your message by the content of your stories. And it’s important that you work closely with the publicist and marketing department at your publisher to make sure your message matches the message they produce for promoting your books. If it doesn’t, keep working with them until everyone feels that it does.

What about the packaging decisions you can do yourself?

Start with your website. It’s one of the most important parts of your personal packaging. You’re in control of all aspects of its content and construction. Make sure it looks like your books. I know that sounds pretty basic, but you’d be surprised that the only similarity between some author’s websites and their books is that they show a picture of the book cover. For best packaging results, the entire site should have the same visual feel as your cover(s). If you can’t create or capture that yourself, find a professional to do it. Remember, it’s the TOTAL packaging that helps establish your brand.

Now think about the rest of your collateral material such as business cards, post cards, posters, bookmarks, newsletters, e-mail blasts, bulletins, etc. Do they project your brand? Are they an extension of your book covers and website? Again, if you can’t achieve a totally consistent personal package, find a professional designer that understands branding and packaging. The investment of using a design agency will pay for itself in the long run.

Make sure you know and understand what you want your brand to be. Understand who you are in relation to your brand. What kind of image do you want to portray? I’m not suggesting you come up with some fake persona and act like someone you’re not. But guess what? Being an author is acting. It’s acting out your brand. It’s your personal packaging.

In building your brand, you must consider all of these items working together. The consumer will come to expect it and it’s to your advantage to deliver.

As a writer, do you feel like you have a brand? If you do, is it the one you want? Are you aware of it? Can you think of some other examples of writers who have a consistent, strong brand?

Have you got Focus?

Hot on the heels of James Scott Bell’s great post yesterday on the top ten events of the highly successful writer, I want to add to this by highlighting the downside of the digital age – its impact on both writers’ and readers’ ability to stay focused.

For writers, digital distractions are everywhere. At the moment my personal bugbear is my inability to wean myself off mindlessly checking the internet whenever I lose steam in my writing – the result? At least ten minutes of Daily Mail, Facebook and Gmail distraction resulting in – you guessed it, a complete loss of focus. Over the last week I’ve been paying greater attention to my writing habits (or lack thereof) and have realized that checking the internet has become a sort of ‘default’ setting whenever I’m stuck on a sentence or unsure of a passage of dialogue. I worry that my brain has lost the ability to focus for more than an hour at a time without craving some sort of distraction when the going gets tough. The answer to my problem is clearly weaning myself off the distraction itself but I’m surprised at how difficult this has become. I know I’m going to have to retrain my brain somehow as well as impose much stricter limits on succumbing to these distractions. My fear is that my ability to focus for long periods of time is already slipping away from me (can you hear the screams?…)

As readers, digital distractions allow ourselves to fulfill our craving for something new and more interesting whenever our focus wavers. Recently, I’ve found it is much harder to keep my focus on a book when my interest starts to wane. Whereas in the past I would plough on for a bit, hoping that a book would regain my interest, I now find myself turning to digital distractions much quicker than I ever would have put a book down before. It would be amazing to be able to create a safe room, look into options such as Soundproofexpert, and have that room as a digital hideaway, away from what ever distractions you may find on a day to day basis, or unfortunately even an hour to hour basis now.

I’m sure lack of focus has always been an issue for writers and readers, but I do feel that the increasing levels of digital ‘noise’ that surrounds us is making it much harder (at least for me) to keep the level of sharp focus I need on my writing. It certainly makes me less efficient and productive – although, thankfully, I still manage to pull off bursts of fear-induced focus which means I am completing my writing projects on time. I just feel that I need to develop techniques to sharpen my focus, increase my attention span, and spurn the digital ‘siren’ call that is all too easy to heed.

So what about you – do you find the digital world is making you lose focus? Have you developed strategies to overcome this while writing (or reading). Although disconnection is always an option for periods of time, it’s hard for this to be a permanent ‘default’ setting when so much of our world revolves around digital communications. So…any and all ideas on the best way to retrain my brain to maintain focus will be gratefully accepted…

Editing Tips for the Indie Author

By Joe Moore
@JoeMoore_writer

Back in the days of legacy publishers ruling the world, getting a contract meant that your book would be edited by staff editors. First by the acquisition editor, then the copy/line editors and maybe additional content editors. It was mostly out of your hands. A lot has changed with the wave of indie publishing. Writers that can afford it can hire a freelance editor—there are many available. A simple Google search will reveal numerous sources. Most indie writers with a limited budget take on the task themselves. The last thing you want is to self-publish your masterpiece if it’s filled with mistakes. To make it as good as it can be, I’ve listed a collection of DIY tips on editing your own manuscript.

There are a number of stages in the editing process. Starting with the completion of your final draft, they involve reading and re-reading the entire manuscript many times over and making numerous changes during the process. It’s in this phase that you need to make sure your plot is seamless, your story is on track, your character development is consistent, and you didn’t leave out some major point of importance that could confuse the reader. At this stage, you’re taking the job of the content editor, so you must pay close attention to content. Does the story have a beginning, middle and end? Does it make sense? Is the flow of the story smooth and liquid? Do your scene and chapter transitions work? Is everything resolved at the end?

Next, check for clarity. Legacy publishers employ professional proofreaders. In your case, this is where beta readers come in handy. If it’s not clear to them, it won’t be clear to others. Don’t assume that everyone knows what you know or understands what you understand. Make it clear what’s going on in your story. Suspense cannot be created by confusing the reader.

Once you’ve finished this first pass searching for global plotting problems, it’s time to move on to the nuts and bolts of editing. Here you must tighten up your work by deleting all the extra words that don’t add to the reading experience or contribute to the story. Remember that every word counts. If a word doesn’t move the plot forward or help develop the characters, it should be deleted.

Some of the words that can be edited out are superfluous qualifiers such as “very” and “really.” This is always an area where less is more. For instance, you might describe a woman as being beautiful or being very beautiful. But when you think about it, what’s the difference? If she’s already beautiful, a word that is considered a definitive description, how can she exceed beautiful to become very beautiful? She can’t. So I suggest you search for and delete instances of “very” or “really”. They add nothing to your writing.

Next, scrutinize any word that ends in “ly”. Chances are, most adverbs can be deleted without changing the meaning of the sentence or your thoughts. In most cases, cutting them clarifies and makes your writing crisper.

After that, go hunting for clichés and overused phrases. There’s an old saying that if it comes easy, it’s probably a cliché. Avoiding clichés makes for fresher writing. There’s another saying that the only person allowed to use a cliché is the first one to use it.

Overused phrases are often found at the beginning of a sentence with words like “suddenly,” “so” and “now”. I find myself guilty of doing this, but they don’t add anything of value to my writing or yours. Get rid of them.

The next type of editing is called line editing. Line editing covers grammar and punctuation. Watch for incorrect use of the apostrophe, hyphen, dash and semicolon. Did you end all your character’s dialogs with a closed quote? Did you forget to use a question mark at the end of a question?

This also covers making sure you used the right word. Relying on your word processor’s spell checker can be dangerous since it won’t alert you to wrong words when they are spelled correctly. It takes a sharp eye to catch these types of mistakes. Once you’ve gone through your manuscript and performed a line edit, have someone else check it behind you. A fresh set of eyes never hurts.

On-the-fly cut and paste editing while you were working on your first draft can get you into trouble if you weren’t paying attention. Leftover words and phrases from a previous edit or version can still be lurking around, and because all the words might be spelled correctly or the punctuation might be correct, you’ll only catch the mistake by paying close attention during the line edit phase.

The many stages of editing are a vital part of the writing process. Editing your manuscript should not be rushed or taken for granted. Familiarity breeds mistakes—you’ve read that page or chapter so many times that your eyes skim over it. And yet, there could be a mistake that you’ve missed every time because you’re bored with the old stuff and anxious to review the new.

Read your manuscript out loud, or better yet, have someone else read it to you. Mistakes and poor writing will become obvious.

Spend the time needed to tighten and clarify your writing until there is not one ounce of fat or bloat. And once you’ve finished the entire editing process, put the manuscript away for a period of time. Let it rest for a week or even a month if your schedule permits while you work on something else. Remember that indie publishing means that you set the deadline and pub date. Then bring it back out into the light of day and make one more pass. You’ll be surprised at what you missed.

One more piece of advice. Edit on hardcopy, not on your monitor. There’s something about dots of ink on the printed page that is much less forgiving than the glow of pixels. Remember, less is always more.

Any other editing tips?

Writing Note #1: Avoid Creating “Zombie” Characters

Zombie characters

In honor of the new writing year, I’m assembling a personal checklist of “Do’s and Don’ts” to follow. I’ll kick off my list with an issue that always makes me cranky as a reader: the sudden appearance of a “zombie” character.

What is a zombie character?

Zombies are characters that are initially introduced into a story, but then vanish for long stretches. By the time a zombie is abruptly resurrected by the writer (usually without any context or reminder), the reader has forgotten who the zombie character is. The sudden reappearance of a zombie can make a reader feel lost and confused (and probably irritated with the writer).

I encounter zombies frequently in my critique group. I’ll be reading a scene from someone’s draft, for example, and suddenly a minor-sounding character named Bill pops up to contribute a bit of dialogue. There’s no description to remind me who Bill is, nor anybody indication of where he’s been lurking all this time. When I ask the writer who “Bill” is, this is usually how the conversation goes.

Writer: Oh, don’t you remember Bill? I mentioned him six chapters ago. (Writer’s tone implies that her reader has a faulty memory).

Kathryn: No, I’ve long since forgotten your underwritten, generic, and ineptly re-introduced character named “Bill”.

(Okay, I don’t actually say that, because then I would sound cranky).

How to re-introduce a missing character

There are a couple of ways to reintroduce a character who has gone missing, like Bill.

1) If Bill has been “off-camera” briefly within a scene, you can re-focus the reader’s attention on him by using a single sentence. For example, let’s say you have a scene with three characters, and two of them have been having a heated argument. Now you need to re-introduce Bill, who hasn’t said anything so far. This is one way you might do it:

Bill, who’d been listening to us from his unsteady perch on the broken stool, cut in to deliver a verdict. “You’re both wrong,” he said.

2. If Bill has been missing in action for a longer period of time (for several scenes or chapters, for example), you can re-introduce him by reusing a specific attribute or detail that was important to his original characterization. If Bill had messy hair in his first appearance, for example, you can recall that characteristic when he reappears later (i.e., by showing him running his hand through his mane in a failed attempt to pull himself together).

image
Important: For this method to work, a writer must establish vivid, ‘reusable’ characteristics when a character is first introduced into the story. Those details will be reused later, in order to re-establish the character in the reader’s head.

Best Practice: Make your character details specific, vivid, and memorable. Discard trivial, generic details that won’t be reused later.

Question for you: How do you re-introduce MIA characters in your work? As a reader, have you ever had to go back a few pages to remind yourself who a character is?,

Everything I Needed to Learn About Writing, I Learned from my Fam-Damily

Jordan Dane
@JordanDane

Attribution: User: (WT-shared) Jtesla16 at wts wikivoyage

Attribution: User: (WT-shared) Jtesla16 at wts wikivoyage

The holidays are nostalgic for me. Family gatherings bring back memories, some good and others questionable. In 2016, I thought I would start the year off with my family memories and share how they shaped my writing. I’m calling this series – Everything I Needed to Know About Writing, I Learned from my Fam-Damily. Maybe I should consider having some of my family photos mounted to celebrate some of the better memories in my current home. My friend told me it helped him when he was writing similar reflective work he said to have your photos mounted here for high-quality prints which apparently helped with his creative process. But I digress.

Do you remember the classic Christmas movie – A Christmas Story – with Darren McGavin? It’s become iconic and a movie my family watches every year. Well, thanks to my older brother Ed, we had our own version of the Red Ryker BB Gun Rifle with the compass in the stock.

christmas-story

My brother Ed pleaded with my parents all year that he’d be responsible enough to own a BB gun pistol. After all, everyone who was anyone had one and he wouldn’t be denied. He swore he would be careful. He wouldn’t hurt anyone or kill a defenseless animal. With my brother’s deep voice and sincere demeanor, he could charm anyone. My mom finally caved and took him to the hobby store to pick out the best BB pistol anyone could ever own. I went along for the ride and was a firsthand witness to the questionable moment in my family’s history that would follow.

Ed rode back home with my mom, holding his prized possession in his hands, getting the feel and weight of it. He stroked the barrel and loaded it with its first BBs. He was ready to go.

Mom pulled up to our house and Ed got out. He turned to see my younger brother Ignacio coming up from the mailbox. I don’t know what went through Ed’s mind at that moment, but he took aim and fired a shot—at my little brother. He said he didn’t think it would shoot that far. Yeah, right. My mother grabbed the pistol and Ed never fired another round. The BB hit my other brother center mass. Great shot, Ed.

For the rest of the year, Ed worked on my mom again. He swore he had learned his lesson and would never take aim at his brother—or anyone—again. (I hoped his assurances would cover me and my sisters, but was never quite sure.) Forget about defenseless animals, Ed had leaped over that line and went straight for spilling human blood. Way to go, big brother. Ed knew he had a lot to make up for and he saved his best material for mom. She eventually caved…AGAIN.

She took Ed to the sacred place she had hid his BB gun pistol—a secret location no one had known about or would ever find—in her closet. (I did not inherit my imagination from Mom.) She pulled out the box that held Ed’s prized possession and they opened it together. Inside the box was his BB gun pistol—shattered in a million pieces and painstakingly put back together. If anyone tried to lift it, to would shred apart like confetti. (I wished I had inherited my little brother’s imagination…and patience.)

Little bro had found a way to never be a target again.

What did this teach me about writing?

1.) AIM HIGH – If the dream is yours, you’re the only one who should dictate the goals you set or how high you aim. People told me to shoot for a certain publisher or line because they perceived it would be easier. I didn’t want easy. I wanted to earn my place and wanted to sell single-title. I had my day job. I could afford to aim higher. I never regretted my decision and far exceeded my goals. You never know until you try.

2.) EXPECT BLOOD – Writing is hard. There will be blood. If it were easy, everyone would do it. Constantly strive for the best you can be, even if that means it hurts. You will be happy you did. It will mean more. This goes for project to project too. Dare to risk something you haven’t tried to push yourself. I like to write where I’m slightly off balance and not entirely sure I can do it. When I surprise myself, it means more and I can shoot higher next time.

3.) MOTHERS DON’T ALWAYS KNOW WHAT’S BEST – They say, “Write like your parents are dead.” That means to write with abandon. Don’t let anyone else’s opinion resound in your head as you write, fearing what they will think of you after they read your work. You’ll be defeated before you even start.

4.) IF YOUR GOALS GET SHATTERED, PUT THE PIECES BACK TOGETHER AND TRY AGAIN – You writing goals can change as the market changes. Be prepared to rethink your idea of success. Be flexible when things get tougher and hang in there. If your dream to write is important to you, you will find a way to make it work, even if you’re doing it only for your own personal satisfaction. Find the joy in your writing and hang on to it. It’s the gift that keeps on giving.

5.) BE NIMBLE WHEN PEOPLE TAKE POTSHOTS AT YOU – There will always be naysayers and critics who will not understand what you’re doing. It comes with the territory of being an artist and creating something from nothing. But I like to challenge those who tear apart a book to write one themselves and put it up for public opinion. Perhaps they would understand the guts it takes to write. Be fearless.

For Discussion:
1.) Which of the 5 goals resonated with you the most?
2.) What keeps you going?

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The Last Victim now available! “Chillingly delicious!” The U. K. Crime Warp

Every Professional Was First An Amateur

By Joe Moore
@JoeMoore_writer

Welcome back to TKZ after our winder break. I hope all of you had a wonderful time off with your families and friends. So, now it’s time to get back to work.

When I graduated from college, I was making a living doing two jobs: a night gig playing in a rock band (that’s me on the right), and a day job working in a music store. On the marquee in front of the store, was the message: Every Professional Was First An FatCatAmateur. Since I was making decent dollars rocking out eight days a week, I considered myself and my band mates professionals. But that statement out on the store marquee stuck with me. Many decades later, when I took to writing fiction, that saying haunted me. Especially as I piled up an impressive stack of rejection letters. I used to brag that I had been rejected by some of the biggest names in the business. When I finally got an agent and had a novel published, I looked back at the trail of dead manuscripts left in my wake and realizes how true it was.

I believed that my first manuscript was so great, it was supposed to make me into the next Clive Cussler. As you can guess, things didn’t turn out as planned. The closest I ever got to Cussler’s success was having dinner with him while I served as ITW co-president.

I’ve had the opportunity to mentor new writers through the MWA mentoring program and held countless writing workshops. What I’ve noticed is that all beginning writers commit the same sins. And what I wind up telling them is that there’s good news and bad. The good news is, they’ve accomplished something that only a small percentage of the population ever will. Most just dream about it. Few really sit down and write a book.

Now for the bad news: Their first book is not publishable. The response usually goes like this.

What? Joe, are you crazy? Everyone says my book is great. My mom loves it. My neighbors and the girl that cuts my hair said it was a potential bestseller—as good as King and Patterson. I’ve even been told by my uncle who watches lots of movies that it would make a blockbuster feature film. JJ Abrams would snap it up in a heartbeat. So how can you say that about a book when you’ve only read a few pages?

The reason I can say it with confidence is that I’ve found first novels to all be the same—not in subject matter of course, but in common, predictable flaws. And if by some miraculous stroke of luck the literary gods smiled down and their first book is publishable as written, then I would suggest they run to the nearest convenience store and buy a lottery ticket. There’s a good chance they’re on a roll.

I’ve made a list of the most common flaws of first novels. Keep in mind that having one or even a couple of these present in your book will not render the manuscript DOA. But I guarantee you’ll find just about all of them in the typical first attempt at writing a novel. Here they are in no particular order of importance.

You often use adverbs at the end of dialog tags to “tell” the reader what emotion the character feels. Example: “I’m mad as hell,” he said angrily. “I love you,” she said adoringly.

You rarely utilize any of the 5 senses to draw the reader into the scene.

You resolve conflict with coincidence or luck.

Your manuscript is filled with back-stories that don’t relate to the plot or develop the characters.

You head-hop within a scene between multiple POVs.

You tell the story rather than show it.

You have a “unique” approach to the use of the English language, and the mechanics and structure of writing in English. Note: I mean this in a bad way.

Each page is filled with an abundance of adjectives that if deleted would not change anything other than make the writing cleaner.

You recently discovered the exclamation point and want your readers to share in your excitement.

You love ellipsis . . .

You have a pet word or phrase that you feel compelled to repeat often in hopes that it will become a favorite of your reader.

You beat your readers over the head with repeated facts just in case they didn’t get it the first dozen times.

You often rely on the lazy technique of imparting information to the reader by having a character tell another something they already know.

Your text is riddled with more clichés than you could shake a stick at.

You use profanity for no other reason than shock.

Your dialog sounds as natural as a first grade primer.

Your characters continually use the name of the person to whom they’re speaking.

You overuse flashbacks and/or start the story with one.

Act II sags like a piece of pulled taffy.

Your story wanders.

Your story starts in the wrong place.

You’re not sure how to create suspense, so you commit “author intrusion” even though you have no idea what the term means.

You confuse the reader.

Your facts are incorrect. Example: The assassin attached the silencer to the revolver so no one would hear the shots.

You slip from past tense to present in narration.

You describe every movement, every second, every detail and every breath of your characters actions for no apparent reason.

You don’t know when to end a scene.

Your plot is a rehash of The Perils of Pauline—your protagonist jumps from one terrible situation to the next equally terrible situation with no dynamics or variation in terribleness.

You either have no subplots or enough for 10 books.

All your characters sound the same when they speak.

Your characters have no flaws.

You rely on stereotypes. The men are all handsome with chiseled faces and athletic bodies. The women are beautiful fashion models. And the bad guys are ugly, disgusting monsters. Note: This is OK if your antagonist is actually an ugly, disgusting monster.

Your story is melodramatic.

Your target audience doesn’t exist.

You manuscript is infested with misspellings, the wrong use of words, grammatical errors, and missing or incorrect punctuation.

You believe that placing the word “very” or “really” in front of an adjective increases the descriptive value of the adjective.

And the one that I see most often: You find it impossible to tell someone what your book is about without rambling on for 10 minutes.

Everyone’s first book contains just about all of the above. Mine did, and I’ll bet yours did, too. But that’s OK. That’s part of the learning process on the road to becoming a published novelist. Every professional was first an amateur. Every bestselling author wrote a first novel that should never see the light of day. Chances are it was just as full of these flaws as yours and mine.

The secret to this whole novel-writing thing is to keep writing. Few first novels are accepted by an agent much less bought by a publisher. Published first novels are the exception to the rule. For everyone else, you’ve got to write that second book. And the third. And the fourth. That’s how you refine the craft. And with each manuscript, you learn to use less clichés, eliminate “very” from your vocabulary, delete needless “ly” words, make your characters more human, find your writer’s voice, and all the other thousands of parts to crafting a well-written story.

So, Zoners, did I miss any beginner failings?

Happy 2016 from TKZ

Happy New Year and welcome back to The Kill Zone blog for 2016!

Each year many of start of with resolutions and many of us end the year having not quite managed to fulfill any or all of them. For me, I managed to achieve about a third of what I planned for 2015 so this year I’ve decided that, at least in terms of my writing, I’m going to focus on just a few key aspects (okay…make those tics) that drive me and my beta readers to distraction. Thus, my three main ‘writing’ new year’s resolutions are:

  1. Not to have another character with a surname that ends in ‘s’. How many times have I told myself this – thousands upon thousands – and what did I just do with my latest WIP?  I had a character whose last name was…Brooks…argh!
  2. To start introducing nicer weather. My poor characters are constantly beset by fog, rain and damp. I know my family are English and that is pretty much typical weather but still, would it kill me to let a character enjoy some sunshine now and again??
  3. To (finally) kick the critic off my shoulder and stop her from plaguing me with self doubt when I’ve not even finished the first draft. Time to finally relax, have some fun in 2016 and wait at least until the first draft is complete to let that editor/critic/angst- ridden voice into my head…

So what are your ‘writing resolutions’ for 2016? What are you going to focus on this year?

 

 

 

Happy Holidays!

wreath_1It’s Winter break here at the Kill Zone. During our 2-week hiatus, we’ll be spending time with our families and friends, and celebrating all the traditions that make this time of year so wonderful. We sincerely thank you for visiting our blog and commenting on our rants and raves. We wish you a truly blessed Holiday Season and a prosperous 2016. From Clare, LarryKathryn, Kris, Joe M., Nancy, Jordan, Elaine, Joe H., Mark, and James to all our friends and visitors, Seasons Greeting from the Kill Zone. See you back here on Monday, January 4. Until then, check out our TKZ Resource Library for listings of posts on The Kill Zone, categorized by topics.

Note from Kathryn: This year, I thought it would be fun to post holiday photos of the TKZ bloggers and readers over the break. I’ve already collected some wonderful photos of some of my co-bloggers celebrating the holidays. We’d love to include your holiday photo, as well. You can send your holiday photo (you can choose a photo of you celebrating any holiday, from any year) to our blog’s email address, killzoneblog at gmail dot com. Include in the body of the email any info or a greeting to go in the caption. I’ll add the photos as they come in, as “rolling updates.” It’ll be our way of throwing a “virtual office party” to ring in the New Year! To kick things off, check out our own Joe Moore and his gorgeous wife in a shot from Christmas Past!

Here's a photo of Carol and I celebrating our 3rd Christmas together (1973). This year will be our 45th. -- Joe Moore

Here’s a photo of Carol and I celebrating our 3rd Christmas together (1973). This year will be our 45th. — Joe Moore

 

 

 

 

 

 

 

 

Clare in front of Taj Mahal looking suitably festive!

Clare in front of Taj Mahal looking suitably festive!

Kris Montee and family!

Kris Montee and family!

Kris: “Obviously, this is photoshopped.” (We were wondering!) ?

Mark Alpert pretends to be surprised to see my latest book THE SIX at our local Barnes & Noble on Broadway and 82nd Street.

Mark Alpert “pretends to be surprised to see my latest book THE SIX at our local Barnes & Noble on Broadway and 82nd Street.”

Kathryn and husband Gene took a cold (but fun) bus tour of NYC last Xmas

Kathryn and husband Gene took a cold (but fun!) bus tour of NYC last Xmas

White Elephant Christmas Exchange, with Jordan Dane

White Elephant Christmas Exchange, with Jordan Dane

Elaine Viets with her awesome sidekick, "Black Beauty".

Elaine Viets with her awesome sidekick, “Black Beauty”

A New Series & Book Giveaway

Jordan Dane
@JordanDane

I am very happy to have my dear friend, Desiree Holt, on TKZ. With over 200 books under her belt, USA Today called her “the Nora Roberts of erotic romance.” She’s a multi-award winner, critically acclaimed author of all things romance and action/adventure, and she has been featured on CBS Sunday Morning National TV Show (an amazing feature that had me giggling) and in The Village Voice, The Daily Beast, USA Today, The (London) Daily Mail, The New Delhi Times and numerous other national and international publications. She is a very generous person and always inspires me to keep the faith and the fun in my writing. I love her dearly and am proud to be a contributing author to her new Amazon Kindle Worlds series. A great combination of romantic suspense and action/adventure. She’s giving me the freedom to put my Jordan Dane spin on her Omega Team world and I’m having a blast! Take it away, Desiree.

Desiree Holt

Thanks so much for the opportunity to guest blog with you today.

My first love, both in reading and movies/television has always been suspense/action adventure. So when I finally discovered the lure of romance, it was a natural for me to combine everything. In recent times I had drifted slightly away from that but now I am back to romantic suspense/action adventure with a vengeance

I’ve had the opportunity to interview at length two men who definitely could be part of The Omega Team. When I lived in Texas they were, at different times, my firearms instructors, one a former Delta Force and one a former Force Recon Marine. They willingly gave of their time so I could get every detail of my stories exactly right. Any mistakes I have made as I wrote other series are truly my own. Their knowledge—and my copious notes—stood me in good stead as I attacked this new project.
I was very excited when Amazon invited me to create a World specifically for their Kindle Worlds. I love the essence of these stories and the men and women who are the silent heroes.

As I dug into creating the series, based around a private security agency, I realized just how valuable people like this can be. There are places where the government cannot take a role, where men and women have to operate in the shadows to successfully accomplish their mission and no word of it can leak. Every agent is either former military or formerly in some branch of the police, from local departments to the FBI.

The first three stories, laying the basis for this world—The Omega Team—have already been released to give people a taste of what is to come. The Kindle World of The Omega Team will officially launch February 16 with a select group of authors, including my special friend Jordan Dane.

So what is The Omega Team?

In this age of danger and conflict, when security is a high priority, a new entity is born. Whatever your needs, they will protect you. They are The Omega Team.

Grey Holden was raised to believe in honor and duty and the dedication of men to fighting evil. Both his father and grandfather taught him the tradition of the Omega Male, men who carry a resourcefulness, cunning and strength to get a job done with their own skill. They take great pride in what they do without it manifesting as “ego.” They differ from the typical Alpha Male who MUST absolutely be perceived by his peers as the toughest, most popular, and smartest. An Omega Male cares little for this recognition…but knows that he is all those things and more. It’s what made him a good soldier and what makes him a good security and covert agent. Athena Madero fits perfectly into his world. They meet when separately they are trying to prove that a wealthy and high profile political figure is actually The Snake, a shadowy arms dealer whose weapons armed the insurgents that Grey was fighting in Afghanistan.

They form The Omega Team, an agency that takes on even the most dangerous cases. They draw as members of the team former military such as Delta Force, SEALs, Force Recon Marines, Coast Guard, Night Stalkers and others, law enforcement and private security who have the same code of conduct and dedication they do. They will also work with similar agencies on joint ventures. Headquartered in Tampa, Florida, they accept assignments all over the world, no matter how dangerous.

They work in the shadows, riding the raw edge of danger. Their passion for their work is as hot as their passion for the men and women they love. When all else fails, they are there for you—The Omega Team.

And a little taste to tempt you for the first three books:

Romance Author Desiree Holt

Romance Author Desiree Holt

Raw Edge of Danger
Grey Holden was on a mission to find the source of illegal arms. The death of his best friend on a compromised mission left him filled with anger and dedicated to bringing down whoever was responsible. Athena Madero had her own mission, to take down a major politician who had been preying on young girls. She hated him enough to quit her job as a cop and go on her own hunt for evidence. When she and Grey crossed paths, chemistry sparked and suddenly, unexpectedly, shockingly, there was a lot more between them than searching for evidence and pinning down a traitor. In a split second, they were riding the raw edge of danger. Together.

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Mission Control
Krista (Kris) Gauthier and Mason Rowell are like oil and water from the moment they meet. He never expected the team from Mission Control, the security agency made up of former military, to send a woman to lead the team he hired to fix his problem: find out who is helping smugglers cross his land from the border. Their antagonism is only heightened by the sexual attraction that keeps blazing out of control. Neither of them is happy about the fact they keep falling into bed together and Mason, who values his unattached existence, can’t wait for the team to be finished and Kris to be gone. But when the bad guys are identified and caught and Kris is wounded in the process, the thought of losing her nearly destroys him, and makes him take another look at their relationship.

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Lethal Design
Someone is putting a kink in Shannon McRae’s very orderly life. The video games she designs aren’t about electronic battles or gory crimes. Her projects include team building exercises for executives. It’s bad enough she’s plagued by possessions moved out of place, flat tires, strangers following her at night. But most importantly, someone is messing with her current project, corrupting the file so she has to rework it over and over. When activities escalate, Athena Madero decides it’s a case for the top security and protection agency, The Omega Team, which she owns with her partner with Grey Holden. Owen Cormier has been isolated emotionally most of his adult life. Twelve years fighting wars haven’t made him warm and fuzzy. Then he discovers his new client is the one night stand he could never get out of his mind. When the case is over, will he just be able to walk away?

FOR DISCUSSION:

So what do you think of private security agencies? The subject has been debated every since they first appeared on the scene. Do you think they serve a useful purpose? If so, why?

GIVEAWAY: I hope you will leave a comment to enter. Winners will be picked randomly. First place winner will receive digital copies of all three books. Second place winner will receive an Omega Team coffee mug.

Desiree Holt Giveaway

Desiree Holt Giveaway

Desiree Holt
www.desireeholt.com
desireeholt@desireeholt.com