How Memorable Are You?

 

By Debbie Burke

@burke_writer

 

Everyone in the writing community is part of a long continuum climbing a steep hill. Those who are ahead often reach down their hands to help those who are less experienced.

For three decades, my local writing group, the Authors of the Flathead (AOF), has thrived because of mentors who extended their hands to the rest of us, freely and generously sharing knowledge.

Barbara Schiffman, script consultant and creative producer

One of those mentors is Barbara Schiffman, who worked in Hollywood for 35+ years as a script consultant and creative producer. She reviewed potential projects for literary agencies and production companies like DreamWorks, HBO, Showtime, and more. After retirement, she and her author-husband Glenn moved to Montana in 2019 to live near their grandchildren and settled into a new home.

Before their boxes were unpacked, Barbara jumped in to help local writers. At the community college in Kalispell, she now facilitates monthly seminars about screenwriting sponsored by AOF and her MT Screenwriting Meetup (https://meetup.com/MTScreenwriting/  – not limited to Montana writers).

At a recent meeting I attended, screenwriters had driven long distances from Polson (50 miles), Ovando (120 miles), Helena (220 miles), and Spokane, Washington (240 miles) to hear Barbara. With gas at more than $5/gallon, these are serious writers hungry to learn. The trip is worth it.

That evening, Barbara spoke about how to make a good first impression on people who might buy your stories. She stresses you never have a second chance to make a good first impression: “Get ’em in the beginning or you don’t get ’em.”

Her approach is two-pronged and applies to both to you as the author and to the main characters of your stories.

You, the writer, could be pitching to agents, editors, producers, etc., hoping to stand out among thousands of writers they meet.

Or…

Your book’s main character could be pitching to readers browsing thousands of books on virtual and physical shelves.

Both you as the author and your main character have the same goal: seduce the reader into saying, “I’ve got to hear/read more about this person!”

Barbara analyzed countless scripts and learned to read quickly, sometimes simultaneously writing a logline, one or two page synopsis, and comments for her clients.

The first 10 pages make or break a screenplay. Even when they didn’t grab her, she still needed to skim the rest, write a full summary, and make recommendations. The options were pass or consider, strong consider, or consider with recommendations.

An unqualified Recommend was rare. While many scripts were good, they needed to be great to earn a Recommend.

Insider tip: a reader’s analysis of each script or book must be thoroughly documented, including the date received and who submitted it, to protect the producer, director, and others from plagiarism claims.

Next, Barbara put us through an exercise to demonstrate everyone has a unique quality or experience that makes them memorable. She asked each person to give their name, where they’re from, and relate one unusual thing about themselves that isn’t generally known.

She offered her own example of a memorable event that led to a realization: a fire walk with motivational guru Tony Robbins. As she walked across the coals, she thought, This isn’t so hot. Yet afterward, she had a blister on her little toe. Even though her perception had been the walk was no big deal, the physical blister proved to her that, yes, the fire was indeed scorching.

Then she went around the room full of writers, ranging in age from early 20s to 70+, asking for their memorable events. Since I don’t have their permission, I can’t share what they said. But every single person, no matter how ordinary they appeared, had a unique, surprising story that caused the rest of us to say Wow!

Prior to that evening, I hadn’t met several newcomers. Next time I see them, I likely won’t remember their names or where they’re from but I will definitely remember the unique story they told.

That is exactly the effect a writer wants to achieve when meeting with a producer, actor, agent, or editor. According to Barbara, even if they don’t accept your current pitch, if you make a good impression, they will remember you and perhaps offer a different opportunity later.

Your main character must make a similar impact when s/he first walks onstage in the story.

If it’s a script, you want the actor reading it to say, “I have to play that character onscreen.”

If it’s a novel, you want the reader to say, “I have to learn more about this character. I need to buy this book.”

A current character description trend in screenwriting is to be minimalist—hair color, height, age. Barbara considers that “lazy writing.” When she reads scripts, she wants to know more than surface impressions. She says physical traits are important ONLY if they are integral to the plot.

“Less can be more but make it the right less,” she says.

Barbara recommends developing a skill she calls “screenplay haiku”—memorable phrases, especially in dialogue, that she says may wind up in a movie trailer and frequently in common lexicon.

Think: Make my day. (Clint Eastwood, Dirty Harry).

Houston, we’ve had a problem. (Jim Lovell, Apollo 13)

I’ll be back. (Arnold Schwarzenegger, Terminator)

Barbara admires Taylor Sheridan, the creator-producer of Yellowstone and considers him “Shakespeare in the Wild West.”

She also mentioned Sheridan’s screenplay of Hell or High Water as a prime example of memorable screenwriting. A number of TKZers have recommended the film. Here’s a scene-by-scene dissection by director David Mackenzie.

 

Timothy Hallinan’s Junior Bender book series has also earned Barbara’s admiration. She says he’s a cross between Carl Hiaasen and Donald Westlake.

From Crashed: A Junior Bender Mystery, here’s Hallinan’s first description of a dirty cop named Hacker:

The face in the rear-view mirror possessed more distinctive characteristics than you’d normally find in a whole room full of faces. The eyes, black as a curse, were so close to each other they nearly touched, barely bisected by the tiniest nose ever to adorn an adult male face. I’d seen bigger noses on a pizza. The guy had no eyebrows and a mouth that looked like it was assembled in the dark: no upper lip to speak of, and a lower that plumped out like a throw pillow, above a chin as sharp as an elbow.

It wasn’t a nice face, but that was misleading. The man who owned it wasn’t just not nice: he was a venal, calculating, corrupt son of a bitch.

 

That’s a character most readers will remember!

~~~

Thanks, Barbara, for sharing tips on how to make a memorable first impression.

For more info about her, visit: https://literasee.com/

Check out: https://www.meetup.com/mtscreenwriting/

~~~

My memorable detail for today is I’m having cataract surgery. Barbara kindly offered to pinch-hit and respond to comments, as well as answer questions.

~~~

TKZers: What makes your main character memorable?

If you dare, share a memorable detail about yourself.

 

…and to all…

 

(c) 2017, Soho Press. All rights reserved.

I don’t as a rule like holiday-themed works of art. There are exceptions. Christmas Is a Special Day, an album of Christmas songs by Fats Domino, remains a favorite (in part because it was gifted to me by The Man himself, but that’s another story). I also listen repeatedly to Come On Christmas to Dwight Yoakam, and read The Polar Express by Chris Van Allsburg and “The Gift of the  Magi”  by O Henry a few times as well. Those are the exceptions to the rule, however.

I added one more holiday item to the list this year. It can be found in a recently published anthology titled The Usual Santas which is published by Soho Crime. I was immediately struck by the concept of the collection, that being to take the imprint’s roster of authors and commission Christmas-themed crime and thriller stories from them. It’s a wonderful collection from beginning to end. There is one story that stands out, however, that being “Chalee’s Nativity” by Timothy Hallinan. Tim writes a memorable series about Poke Rafferty, an expatriate American living in Bangkok, which is where “Chalee’s Nativity” is set. Rafferty does not poke his nose under the story’s tent, but Hallinan’s ever-keen eye for observation is fully and accurately street-tuned in this story about two orphans swept up onto the rough and dangerous streets of Bangkok at Christmastime. I have read this story every single day since I first encountered it in October, and will probably continue to do so long after this Christmas has passed. I won’t say that I haven’t complained about anything since I first read it, but this account of mind-numbing poverty, ill fortune, and charity of spirit has renewed my appreciation for what I have, from the moment when I wake up in the morning to the time when I close my eyes in the evening. If you get a chance in the run-up to the holidays please find a copy The Usual Santas and read it (as well as the other stories in the collection). You will be thankful.

Since we are talking about appreciation for what we have, please know that as we wind down 2017 that I appreciate you, and you, and yes, you for coming by this page and spending a few minutes with us here at TKZ and, if you are so inclined, commenting. It means a lot, more than you probably realize. I hope that all of us will continue to make your visit worthwhile.

Best wishes. See you in 2018, if the Good Lord is willing and the creek don’t rise.

 

Avoiding Reader Burnout by Texting the Gods

(c) Copyright 2017, Random House Books for Young Readers

I’ve been repeatedly having the same vaguely disturbing conversation in person and via email with a number of individuals recently about books and reading. The topic is variously referred to as “reading fatigue,” “book burnout,” and “reading slump,” among other terms. The complaint centers upon the perceived feeling that new books being published are “all” following the same pattern. Elements of that pattern would include 1) “the placement of the word ‘girl’ in the title; 2) the unreliable first-person narrator; and 3) a missing child/husband/sister who seems to suddenly reappear with an inability to explain their absence.

It is true that publishing industry generally is reactive and not proactive. We all remember The Da Vinci Code. That book became a sub-genre unto itself. It seemed for a while as if every other newly published book concerned a hunt for an ancient relic that, depending on what it was and who was hunting it, would destroy, save, or enslave the world. Going back a bit further, Scott Turow’s Presumed Innocent and John Grisham’s The Firm revived the popularity of the courtroom thriller, though it’s not as if that sub-genre ever really went away, once Erle Stanley Gardner had taken that beachhead in the 1930s with his Perry Mason novels.

There is some method to publishing’s madness, based on the proposition that if the public likes a certain type of book then it will want more of the same. I don’t recall a research  ever calling me and asking, “If you went to the library tomorrow, what type of book would you look for?” My answer would be “bound,” but that’s beside the point.

What does this mean for budding authors? My best advice is to not follow trends. If someone writes a book about an alcoholic housewife on a train who suspects that she has witnessed a murder being committed, and it becomes a bestseller, write your book about something else. Flip the script. Write about a recovering alcoholic who is as reliable as a Fossil Haywood and who, while doing some backyard gardening,  believes that she sees someone being murdered on the LIRR. I’m only kind of kidding. Do something different, because by the time you write your book and find an agent the publishers will probably be looking for something else. As for readers: if you’re tired of new books, look for an author who is new to you, or go back to the past and seek out something in your favorite genre among the mountains of books that have been published in the past sixty years or so. You can also seek out a couple of go-to authors. When I do my own reading, and nothing seems to please me, I pick up one of Timothy Hallinan’s fine novels, or an Elmore Leonard book, or start working my way through James Lee Burke’s Dave Robicheaux canon, among others, to shake me out of my doldrums. Reading is good for you. You don’t want to stop.

Whatever you do, whether you are writing or reading or both, please don’t develop the impression that there are too many books. One of the blessings in my life is my association with bookreporter.com. I started reviewing books for Carol Fitzgerald’s website twenty years ago, and one of the many happy results of that relationship is that I receive new books of all sorts on an almost daily basis. Some of them are outside of my interest or demographic or whatever you wish to call it, as was one which I recently received entitled Greek Gods #squadgoals by Courtney Carbone, a children’s book editor and author. I thumbed through it and was totally lost — I don’t get the whole ‘#’ thing, or tweeting, Instagram, Pinterest, and the rest,  and probably never will — but the premise of the book was interesting, if incomprehensible to me in execution. It tells the stories of Greek Mythology from the point of view of the participants while assuming that they had smartphones and could text one another. I passed the book onto Samantha,  our (almost) eleven granddaughter. Samantha lives in the same city as we do, and as a result — another blessing — we get to see her frequently. I left Greek Gods at her place at the kitchen table. She came over for a visit, picked it up, and was entranced. She put her phone down, ignored the computer, turned off the flat screen, and started reading it from beginning to end, laughing all the way and sharing passages with us. Samantha is no stranger to books. She is working her way through that wonderful Warriors series by Erin Hunter and the likes of R. L. Stine, Chris Grabenstein’s Mr. Lemoncello books, and a host of others. This doesn’t happen by accident. Her father —my son — is a reader himself, and makes sure that she gets to the library and a local children’s bookstore pretty much on demand. I was happiest, however, about Samantha devoting full focus to Greek Gods. Whether she will at some point down the road pour over Edith Hamilton’s classic work on the subject, in the same manner in which those wonderful Classics Illustrated comics led me to H. G. Wells, Jules Verne, and yes, Fyodor Dostoyevsky,  remains to be seen. What is certain, however, is that from Samantha’s perception there won’t be too many books, or not enough interesting ones. There simply won’t be enough time to read them all.

Back to you. What book or series would you want to read right now, time and availability permitting? For me, it would be Richard Prather’s Shell Scott series, in the original paperback editions. You?

 

Getting Your Rocket Fizz Going

rocket fizz

Photo (c) Columbusunderground.com

There is a nationwide chain of stores named “Rocket Fizz.” We have had one in the Columbus area for a little over a year. It’s not on the Weight Watchers approved list, for sure, which means that it is a fun place.  I have watched people walking by the place who seem to hit an invisible shield when they see the front window, which promises a party inside. They come in, too. The store layout gives you an excellent idea of what Rocket Fizz is all about from that first glimpse inside. The front has candy that I haven’t seen in a half-century or so, items like Bonomo’s Turkish Taffy, Sugar Babies, Teaberry Gum, and Bit O’ Honey. The periphery displays all freaking sorts of bottled soda (Judge Wapner has his own root beer. Who knew?),  taffy (about fifty or so different flavors), posters, tintypes, toys (I almost — almost — laid down thirty bucks for a set of Teenage Mutant Ninja Turtles beanie babies), and novelty pranks that will remind you of what you do in your office when no one is around (you’ll know it when you see it).  There are tables piled with merchandise but none higher than five feet or so, the result being that even someone of my very normal height can see the entire expanse of the establishment from the front door. The back of the store displays all sorts of imported items like Japanese Oreos (those folks know how to do Oreos) and English toffees and chocolates of all types and configurations.Wonders beckon.

I take my granddaughter, the eight-year old antichrist, to Rocket Fizz on occasion. While she is respectfully prowling the place, looking for new opportunities for me to spoil her, I like to stand in the corner of the store furthest from the entrance and watch people as they come in. The face of each and every person lights up as they break the plain of the front door. This is true even of grumpy old me, and it’s true every time I visit there.  It’s pure entertainment. A youngster sees unfamiliar types of candy that looks like fun; those of us whose boots first hit the ground in the middle of the last century remember going to the drugstore and paying a quarter for a box of Fizzies (yes, they have those too, and no, they aren’t a quarter anymore). You hear lots of “Oh wow!’s and oohing and ahhing from people of all ages as they walk through. I have never seen anyone step inside of Rocket Fizz and turn around and walk out. No. They walk in, going deeper and deeper. They spend time and yes, they spend money.

Someone did a lot of work figuring out what would work for Rocket Fizz, and it shows. There are fifty odd Rocket Fizz stores scattered across the country and that number will double in a year or so.. I don’t know if the people who came up with the concept of Rocket Fizz sample their own wares or not, but they want their customers to be happy and have fun and hopefully spend money. And we, as authors, can learn from that. I sometimes forget who I am writing for and have to remind myself that if I am writing for me then a diary would serve the same purpose. If I am writing for someone else — or a whole bunch of someone else’s, hopefully — I need to make my book attractive to my audience, not just to me. “I couldn’t get him to stop screaming” is a stack of twelve ounce cans of cola by the front door; “He kept screaming. He didn’t stop, even when I caved his head in” is a twelve ounce glass bottle of Mighty Mouse Blue Cream Soda, made with real cane sugar. It attracts attention, and makes the reader wonder who, why, and next. As far as that next thing goes…you don’t want displays of generic animal crackers. You want gold foil chocolate coins or candy flavored cigarettes (OH, THE HUMANITY!) or Star Wars JellyBellys. This is where you start introducing characters, which you can base upon everyone from the uncle no one ever wanted to sit by to the really, really strange woman who works in the produce department of your local supermarket who won’t meet your eye and just points to what you want. As for your ending…you want exotic. Endings are dessert, at the back of the store. A creme sandwich cookie is okay, but what does a small box of double-fudge covered Oreos with Asian lettering all over it say to you? It says that it’s something familiar, but different. It’s at the back of the store, and is more interesting than anything that came before it. That’s what you want to shoot for. Even if, like me, you miss more often than not. You can’t hit something if you don’t fire.

Have you read anything recently that puts you in the mind of Rocket Fizz, as described? I have a couple of examples, one being THE HOT COUNTRIES by Timothy Hallinan, the latest and best in his Bangkok-based Poke Rafferty series. The other is THE GOLEM OF PARIS by Jonathan Kellerman and Jesse Kellerman, the genre-bending sequel to last year’s THE GOLEM OF HOLLYWOOD. It has it all, from exotic locales to explosions, romance, history and religion. And if you haven’t read anything recently that fits the bill…do you have a Rocket Fizz in your city? Have you been there? What did you buy?