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Compromises
Terry Odell

First, if you’ll indulge me, I have a new release. Not exactly a new book, but after being away, having family visiting, writing breaks to do research, hitting the 30K wall, and other real life interruptions, I feared the wip wasn’t going to be finished in time for a pre-holiday release.

What did I do? Triggered by an acceptance for a BookBub Featured Deal on July 9^th for In Hot Water, book 1 in my Triple-D Ranch Romantic Suspense series, I decided to bundle all 4 books in the series as a box set.

I checked with the marketing gurus at BookBub, and they suggested that a release of the bundle before the featured deal would be a good option. I pulled the manuscripts for all four books into a single file and made the necessary adjustments to front and back matter. Since the first 3 in the series were released in 2016, there were some formatting issues to deal with, but it didn’t take long to have a manuscript file ready to upload.

I went into a lot of the process in a post a while back, so I’m not going to repeat any of that now. If you’re interested, you can find it here.

The new book, brilliantly titled, “The Triple-D Ranch Series” is available for purchase at most popular e-tailers. Here’s a link to one-stop shopping.

And on to the post topic: Compromises

Sue’s post on Monday reminded me of our move from Florida to Colorado way back in 2010. Although this is no longer my path to publication, I know a lot of TKZers are, or are hoping to be, traditionally published. The road to publication, like moving into a new house, can be filled with compromises.

During our renovations and remodels, we found ourselves compromising on a lot of issues. Sometimes it was a matter of money—deciding what things we were willing to cut from our dream plan, and where we were willing to shell out the extra cash. We decided to go with underfloor heating in the bathrooms. However, a custom job, with the heat mat made to order for the bathroom was prohibitively costly compared with the off-the-shelf versions. The compromise meant we were restricted to the sizes the mats came in; we couldn’t get the heat mat under the tile of the entire bathroom, leaving a few areas where the tiles remain cold. But having that extra course of tiles heated wasn’t worth the price differential. It was easier to learn to take a bigger step into the hall bath if you were barefoot, avoiding the first row of tiles.

Another compromise – we had a lot more room in our former house. Finding places for things that went into our wall units and china cabinet meant more furniture. We ended up with a large curio cabinet in the living area. However, it doesn’t have any interior lighting, so as far as displaying treasures goes, it’s not really the perfect system. It ended up being a liquor and glassware cabinet.

We ordered two bookcases for the downstairs, but when they arrived, we realized that one was a shade too tall for where we wanted to put it. (Never thought about the bulkhead ceiling on that side of the room, or how tall the bookcases would be.) So, we found another spot for the second unit, which ate up several feet of wall space, meaning when we get furniture for the room, we’re going to be limited in what will fit where.

When writing, you’ll also learn to make compromises—unless, of course, you’re writing strictly for yourself. Everyone says ‘write the book of your heart.’ But if you want people to read your books, you’re going to have to consider what the readers want. The book of your heart might not be marketable.

Somewhere along the line, you have to decide which battles are worth fighting and which aren’t. Some, you’ll never win. If a publisher wants humor, and you’re not a funny person, maybe that’s the time to realize that your efforts might be better spent elsewhere. Or maybe they want deep, dark suspense, full of serial killers and psychopaths, and you prefer lighthearted mystery. Are you capable of writing what they want? Will you feel like you’re struggling to get each word on the page? Assuming you’ve done your homework and submitted your work to a publisher who publishes what you write, and it’s accepted, what’s next? You’re going to have to deal with an editor who works for the publisher, and knows what they’re looking (or not looking) for.

For example, my editor for When Danger Calls, one of my early traditionally published novels, told me the publisher would nix any use of the word ‘penis.’ She said their readers didn’t like to read it. Was there a point to arguing with this one? No. Easy enough to change.

Another publisher didn’t like the use of brand names. Sometimes, a brand name serves as an immediate image for readers. I had to fight (and contact the companies) to use Knob Creek and Denny’s in a book.

On a grander scale, some genres have their own reader expectations and publishers have their own guidelines.

Once you’re aware of what your publisher and editor expect, you’ll find that you’re compromising with yourself during the writing process. Just like you learn to avoid that first course of tiles in the bathroom, you won’t use those ‘forbidden’ words. If you’re writing a contemporary series romance, you’ll learn to get your hero and heroine on the page and involved immediately, because that’s what readers of that genre want, and the publisher expects you to meet their expectations. If you’re writing a mystery, your readers will assume it’s a “murder mystery” and they’ll want to see that dead body right away.

Even indie authors might have to compromise to meet reader expectations. I’ve written almost 35K words in my next Mapleton mystery, and there’s no dead body. Yet.

How about you, TKZers? Have you had to compromise to keep your submission or book marketable?

New! Find me at Substack with Writings and Wanderings

Danger Abroad

When breaking family ties is the only option.

Madison Westfield has information that could short-circuit her politician father’s campaign for governor. But he’s family. Although he was a father more in word than deed, she changes her identity and leaves the country rather than blow the whistle.

Blackthorne, Inc. taps Security and Investigations staffer, Logan Bolt, to track down Madison Westfield. When he finds her in the Faroe Islands, her story doesn’t match the one her father told Blackthorne. The investigation assignment quickly switches to personal protection for Madison.

Soon, they’re involved with a drug ring and a kidnapping attempt. Will working together put them in more danger? Can a budding relationship survive the dangers they encounter? Available now.

Like bang for your buck? I have a new Triple-D Ranch bundle. All four novels for one low price. One stop shopping here.

Terry Odell is an award-winning author of Mystery and Romantic Suspense, although she prefers to think of them all as “Mysteries with Relationships.”

Publishing Without Writing A Book
Terry Odell

First – for those who wanted to see Craig Johnson’s presentation at the Mountain of Authors day at the Pikes Peak Library, you can find it here. The original post, also updated, is here.

Not all of us are as prolific as others in being able to produce a story monthly, weekly, or daily. I’m a one-at-a-time writer and don’t have three concurrent projects going. Or two. The closest I come is to start a new book while my editor has my completed manuscript. Even then, when I get my edits back, I turn the burner off under the new one and devote all my time and energy getting the completed one ready for release.

What if you really want something new out there. Sales might be slumping. One option is to package your backlist titles—the ones you’ve already completed—and bundle them together. Whether you call it a box set or a book bundle, you have a “new” product to market.

It’s not hard, and you can probably put one together in less than a day.

My thoughts:

I like bundles of three novels. I did this for my Blackthorne, Inc. series, which comprises ten novels. The first nine are “older”, with #10 being the most recently released in the series, and #11 is in the editing process. Another consideration is pricing, since Amazon still sits in the dark ages with it’s 70% royalty limit plunging to 35% for books priced over $9.99. I can price my bundles inside their ceiling, offer the bundle price at a substantial discount to buying the books individually, and not feel that I’m giving them away.

First step, as with any book you’re creating, is to open a new document, and set up the basics. Most channels like 1-inch margins, TNR, 12 point. (The end user has control of these elements, so no point in getting ‘fancy’ with anything here.)

If you’ve been consistent with your formatting (which may not be the case for older books), all you have to do is piggyback them into one new file. Strip out the typical “more by the author,” “a note from the author,” etc., back matter, leaving only the acknowledgements and dedication pages for each file. My preference for acknowledgments is at the end of each book, but some like to put that up front. Your call, but if you’re writing for “me”, then I want to get to the story as soon as possible, and won’t wade through pages of who you’re thanking first. Same goes for reviews of other books. I’m not reading those; I want to read this one.

Create a new title page for the bundle. I simple called mine “The Blackthorne, Inc. Novels, Volume 1, 2, and 3,” respectively. For my copyright page, I gave the date the bundle was released, with the copyright dates of each book beneath:

I followed with the usual copyright verbiage.

Then, add your books. You can copy and paste, or you can use the Insert tab. It’s Insert>Text>Text From File. Click that and choose your book file. (Click the image to enlarge.)

Once I had all three books in the master doc, I tweaked the Table of Contents.

My main Table of Contents was set up with only the three books hyperlinked to the title page of each one, which was the only ‘new’ formatting I needed. Word creates hyperlinks in a few keystrokes. I’m sure other software does it, too. It’s under the “Insert” tab: Insert>Link>Insert Link>Place in This Document. (Click the image to enlarge.)From there, each individual book already had the heading style, so the chapters met the demands of the sales channels. Rinse and repeat for each book you’re bundling. At the end of the last book, reinsert the normal back matter. I use Draft2Digital for converting my Word file to epub, so getting all the back matter is nothing more than a click for each item. Plus, they automatically update the ‘more by the author’ section to the most recent releases.

Then, you need a cover. I hired my cover artist to do mine. She’s got the skills and while I could probably create one, I prefer to hire out things that will take time and inevitably, frustration.

A caveat. Apple does NOT like 3-D in any iteration. My original bundle covers were flat, but they showed the books they contained in 3-D. It’s a common enough ‘problem’ that D2D has an “Apple Cover” option so you can use a separate one for only that channel. This is relatively new, I think, as my first 2 Blackthorne bundles had no issues–either that or Apple operates on the “whim” system, but the cover for #3 was rejected. My cover artist had never heard of the practice, but she did the ‘all flat’ Apple cover for me.

One ‘negative’ to book bundles of backlist titles is that the sales channels don’t all regard a bundle of existing books as a ‘new’ release, so they don’t send out the announcements to followers. You still have to do the marketing.

My most recent release was Volume 3, which brought the bundled books up to 9 of the 10 novels. I did this because at the time, I was working on Book 11 and wanted to see if I could spur more interest in the series prior to Cruising Undercover coming out.

A quick mention of audio. I had all the audio files. There was no recording time involved other than a new opening and closing. Bundles sell well on audio subscription services, since listeners want to get the most book for their monthly credit. I haven’t done my Blackthornes in audio, because by the time the format was open to indie authors, I had 8 books in the series, and the cost was prohibitive. I have 11 now, so it’s even more costly, and my ROI wouldn’t justify the expense.

What’s your take on bundles/box sets? Like them as a way to get more books for your bucks? Have you created any? Were you satisfied with the results?

Now Available for Pre-Order: Cruising Undercover.

Not accepting the assignment could cost him his job. Accepting it could cost him his life.

Terry Odell is an award-winning author of Mystery and Romantic Suspense, although she prefers to think of them all as “Mysteries with Relationships.”