By John Gilstrap
www.johngilstrap.com
Everyone is born with different gifts. I’ll tell you right now that I was at the end of the line when athletic prowess was being bestowed. I can’t hit, throw, kick or dribble worth a lick. Honest to God, in elementary school, the kid with braces on his legs was chosen for teams before I was. I’m not making that up.
I did okay in all things nerdy, though. I’ve been a voracious reader for as long as I can remember, and an aspiring writer since first grade. I still have some of the stories I wrote back in elementary school, and when I read them now, I become ever more appreciative that my parents spared me the truth and encouraged me anyway. At that age, I guess passion counts more than ability.
By the time I got to high school, writing well was about my only talent, granting me a certain measure of nerdy notoriety. Teachers loved me and jocks hated me for screwing up the bell curve in English class. In my sophomore year, I discovered a new talent: public speaking. Trophies in forensics and debate led to coveted roles like emceeing school talent shows. Turns out that public speaking is a great confidence-builder.
Fast forward thirty-five years, and here I am writing this blog entry on a flight to San Diego, where next week I will deliver three separate speeches as part of my big-boy job. I can’t wait. Truthfully, when I read that public speaking ranks among the top five phobias in people’s lives, I just don’t get it. Being in front of an audience is like living at a higher plane.
Which brings me to my point for today’s post:
We’ve spilled significant cyber ink over the past couple of years talking about the horrors and frustrations of book tours and store signings, and Lord knows I’ve lived my share. I hate sitting at that front table while people walk past as if I’m invisible, thoroughly absorbed in their pursuit of Michelle Gagnon’s next book. “We’re both in the G section,” I yell, but they just don’t care. The problem with most in-store signings is that I just don’t sell many books.
Give me a crowd to talk to, though, and I can sell a ton. Earlier this week, I spoke to the Charlottesville Newcomers, a luncheon group of about 100 ladies gathered at the Glenmore Country Club in Keswick, Virginia. I have a number of presentations in my repertoire, but the one I delivered on Tuesday is called “Dare to Dream.” It starts out as a funny look behind the scenes of the book and film businesses, and ends with a great inspirational message for anyone who’s ever been talked out of pursuing their artistic dreams. The audience was terrific. They could not have been more gracious. At the end, the applause rolled on way past polite, and into the range of genuinely appreciative. Several of the attendees told me that I was the best speaker they’d ever had. (At the risk of sounding grotesquely immodest, I get that a lot.)
And I sold a ton of books. More to the point, Barnes & Noble sold a ton of books. I’d arranged to have them bring stock to the luncheon and to set up in the back of the room. I don’t know the exact numbers, but I signed for a good 40 minutes.
It goes this way every time I get to work an audience. The problem is finding the audiences. If book tours were built around a speaking circuit, I’d willingly tour for weeks on end. Hell, lots of people earn serious cash by delivering speeches. How do you break into that market without first surviving a plane crash or being snatched by pirates? What a terrific way to earn a living! (The question is not rhetorical, by the way. If you know how to break into the speaking circuit, please share.)
So, what about you, dear Killzoners? Is the thought of delivering a speech—say, a commencement speech—the stuff of dreams or nightmares?